What LUX Nijmegen does

LUX Nijmegen operates Stichting LUX, a private cultural foundation (Chamber of Commerce 10027342) headquartered at Mariënburg 38-39 in Nijmegen, Netherlands. Founded in 2000 and employing 51–100 staff, it runs a multi-venue arthouse cinema and cultural center anchored by seven screening rooms (LUX 1–7 plus the J. IVENS room), an integrated café-restaurant with terrace seating, and educational programming for primary, secondary, and vocational (MBO) institutions in the Gelderland region.

The core product surface is curated arthouse cinema, organized into differentiated series — LUX Rewind (restored classics), LUX Open Air (outdoor summer screenings), LUXdocs (documentaries), Previously Unreleased (in partnership with Eye Filmmuseum), Cinezomer (summer classics), and Festival Favorites — supplemented by live performing arts programming (dance productions, Collegetour Dans lecture series), film education courses, and the LUX Vrienden membership loyalty program. Distribution combines a physical box office, an own-storefront online webshop, the Cineville national subscription pass, and a digital extension via the Picl streaming platform (€4.99–€8.99 per rental with revenue share to LUX).

Revenue is generated through six streams: per-transaction film ticket sales (€8–€13), café-restaurant food and beverage (€7.50–€26.50 menu items), venue rental for corporate and private events, recurring memberships (LUX Vrienden, LUX Podiumpas), the Picl streaming revenue share, and educational program fees. Pricing is overwhelmingly per-transaction with limited subscription exposure. Go-to-market is direct-to-consumer in the Nijmegen catchment area, amplified by partnerships with Radboud Universiteit, HAN, Bibliotheek Gelderland Zuid, Gemeente Nijmegen, Festival Jazz International Nijmegen, and Kunstnacht.

Name

LUX Nijmegen

Legal name

Stichting LUX

Website

https://lux-nijmegen.nl

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

51–100 employees

Short description

LUX Nijmegen is a nonprofit arthouse cinema and cultural center in Nijmegen, Netherlands, operating seven screening rooms, a café-restaurant, live performing arts, and educational film programs for regional film enthusiasts, students, and corporate venue renters.

Ownership category

akta.pro rank

Product category

Arthouse Cinema and Cultural Center

NAICS

Motion Picture Theaters (except Drive-Ins) (512131)

SIC

Services-Motion Picture Theaters (7830)

akta.pro primary industry

Screening Rooms & Cinematheques (Nonprofit/Institutional) (MPADAKAF)

akta.pro secondary industries

Special Event Screenings & Pop-up Cinemas (MPADAKAE), Private Screenings & Venue Rentals (Corporate, Parties) (MPADAKAJ)

Keywords

• Arthouse cinema
• Film screenings
• Live performing arts
• Cultural center
• Educational film programs

Headquarters

HQ city

Nijmegen

HQ country

Netherlands

HQ region

Europe

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D, Supply Chain

Revenue model

1. Film ticket sales: Revenue from individual and group film screenings, including special events, premieres, and festival programming. Tickets are sold online via the webshop and at the physical box office. Prices vary by customer category (regular, student, child, LUX Friend member).
2. Café-restaurant: On-site café-restaurant serving food and beverages daily from 12:00-21:00, with extended hours on weekends. Revenue from food, drinks, and catering services. The venue has a worldwide-inspired menu and terrace seating.
3. Venue rental: Commercial rental of screening rooms and event spaces to businesses, organizations, and private groups for screenings, presentations, and events.
4. Membership programs: LUX Vrienden (Friends of LUX) and LUX Podiumpas loyalty programs offering members benefits such as discounted tickets, free screenings, and special access. Participation requires a personal account.
5. Online streaming (Picl): Partnership with Picl online film platform allowing customers to rent films for home viewing. LUX receives a portion of each rental fee. Prices range from €4.99 to €8.99 per film.
6. Educational programs: Film courses, workshops, and educational programs for various age groups including primary education, secondary education, and MBO students. Also includes dance college tours and summer school programs.

Pricing tiers

Go-to-market motion1 record

Distribution channels6 records

Marketing channels6 records

Core offering

LUX Nijmegen is a multi-screen arthouse cinema and cultural center located at Mariënburg 38-39 in the city center of Nijmegen. Its core offerings consist of film screenings across multiple halls (LUX 1–7 and J. IVENS), live stage performances including dance and theater, an on-site café-restaurant with worldwide-inspired cuisine and terrace seating, film courses and school-based educational programs, and a Picl partnership for at-home streaming rentals. The venue also operates supporting programs such as LUX Rewind (restored classics), LUX Open Air (outdoor screenings), Previously Unreleased with Eye Filmmuseum, and the LUX Vrienden membership / Podiumpas loyalty programs.

Product overview

LUX Nijmegen is a multi-screen arthouse cinema and cultural center offering film screenings, live stage performances, a café-restaurant, and educational programs. The core offering consists of arthouse film programming across six cinema screens plus an event space, complemented by Picl online streaming for at-home viewing. Key product lines include LUX Rewind (restored classics), LUX Open Air (outdoor screenings), Previously Unreleased (rediscovered films), film courses, dance lecture tours, and the LUX Vrienden membership program. The café-restaurant provides world cuisine dining with terrace seating, and educational outreach serves primary, secondary, and vocational schools.

Differentiator

Problem solved

Functional benefit

Brands

• Picl: Online film platform offering arthouse films for streaming from home
• LUX Vrienden
• LUX Open Air
• LUXrewind
• LUXdocs
• Cinezomer

Products and services

• Film Screenings Arthouse cinema screenings across multiple screens (LUX 1–7 and J. IVENS room) featuring independent, foreign, documentary, and classic films for adult cinephiles and general audience.
• Café-Restaurant Daily on-site café-restaurant serving world-inspired cuisine, terrace seating, and a full bar with cocktails, wines, and craft beers for visitors and local diners.
• LUX Rewind Classic film series screening restored versions of iconic films, including Jacques Tati's complete works in 4K restoration and celebrated international cinema classics for cinephile audiences.
• LUX Open Air Outdoor film screening series held on the café-restaurant terrace during summer, featuring themed programming such as 'Going Weird' with cult and arthouse films for local audiences.
• Previously Unreleased Film series screening overlooked or rarely shown films in partnership with Eye Filmmuseum, featuring restored and rediscovered arthouse titles for cinephile audiences.
• Filmcursussen (Film Courses) Educational film courses including Filmkring, Cursus Première, Summer School themed series, and Ins en Outs technical analysis courses taught by film educators for adult learners.
• Collegetour Dans Dance lecture series combining pre-performance lectures, theater attendance, and post-show discussions led by dance dramaturg Ari Tazelaar for dance and theater audiences.
• LUX Vrienden (Membership) Friends / membership program offering benefits including free film screenings, discounted tickets, priority booking for special events, and a LUX passe-partout for free cinema access for individual supporters.
• Podium (Stage Performances) Live stage performances including dance productions, theater, and multidisciplinary arts programming featuring national and international artists for performing arts audiences.
• Educatie (Education programs) Educational programs for primary schools (Primair Onderwijs), secondary schools (Voortgezet Onderwijs), and vocational training (MBO) integrating film into curricula for regional schools and students.
• Festival Programming Specialized film festivals including Cinezomer (summer classics), Festival Favorites (festival award winners), Kunstnacht (art night), and Vierdaagsefeesten partnerships for regional cultural audiences.
• Cadeaubonnen & Strippenkaarten (Gift Cards & Strip Cards) Gift vouchers and subscription cards for films and dance performances, including two-course dinner vouchers at €27.50 and dance strippenkaarten (three shows for €55.00) for individual gift and repeat customers.
• Picl Online Streaming (Picl Partnership) Online film platform partnership enabling viewers to stream LUX's arthouse film selection from home on demand in full HD across Smart TV, tablet, smartphone, laptop, and computer, priced €4.99–€8.99 per rental.
• Verhuur & zakelijk (Venue Rental) Commercial rental of LUX screening rooms and event spaces to businesses, organizations, and private groups for screenings, presentations, team events, and celebrations.

Named customers9 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration3 records

Partnerships

15 partnerships are on record, tiered minor and core.

• Stichting Quiet NijmegenminorGTM or Marketing Partner · 2 December 2024Nonprofit partnership for December donation campaign. LUX collects donations to provide free film tickets to members of Quiet Nijmegen, which supports people experiencing poverty in Nijmegen.
• Filmhub OostcoreStrategic or Co-development PartnerRegional film hub initiative connecting arthouse cinemas in the Eastern Netherlands region. LUX serves as a key participant in collaborative programming and film distribution across the region.
• OostPactminorStrategic or Co-development PartnerCultural collaboration initiative in the Eastern Netherlands focused on sustainable cultural programming and audience development.
• PiclcoreTechnology or IntegrationOnline film platform partnership allowing LUX to offer streaming rentals of films from its programming. A portion of each rental fee supports the cinema. Picl is an initiative of Dutch cinema and arthouse film enthusiasts.
• CinevillecoreChannel Partner/ Reseller/ DistributorDutch cinema subscription pass network allowing members unlimited access to screenings at participating arthouse cinemas across the Netherlands. LUX accepts Cineville passes for entry.
• Eye FilmmuseumminorStrategic or Co-development PartnerCollaboration with Eye for the Previously Unreleased series, showcasing films that previously were not released in theaters.
• Bibliotheek Gelderland ZuidminorGTM or Marketing PartnerCollaboration during Vierdaagsefeesten and other cultural events. Joint programming for community engagement and cultural activities.
• Gemeente NijmegenminorGTM or Marketing PartnerMunicipal partnership for city-wide events including Vierdaagsefeesten, Kunstnacht, and other cultural programming.
• Radboud UniversiteitminorGTM or Marketing PartnerUniversity partnership for cultural events and programming. Collaboration during city-wide events and academic engagement activities.
• HAN.nl (Hogeschool van Arnhem en Nijmegen)minorGTM or Marketing PartnerUniversity of applied sciences partnership for cultural events and programming during Vierdaagsefeesten and other activities.
• WintertuinminorGTM or Marketing PartnerCultural organization collaboration for events such as the Ecologisch Rouwen (Ecological Mourning) discussion program on ecological loss and climate grief.
• De MarkerminorGTM or Marketing PartnerMedia partner for events such as the Gaza remembrance event marking nearly 1000 days of conflict.
• Festival Jazz International Nijmegen (FJIN)minorGTM or Marketing PartnerLUX serves as a venue partner for the annual jazz festival, hosting concerts and musical performances during the three-day event featuring international artists.
• Kunstnacht NijmegencoreGTM or Marketing PartnerCultural night event with 54 cultural partners, 11 artists, and dozens of locations. LUX hosts special programming including LUX Open Air screenings.
• Stichting Roze WoensdagminorGTM or Marketing PartnerLGBTQ+ foundation partnership for Pink Wednesday youth event during Vierdaagsefeesten, with special screenings and programming.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Filmhuis Den Haag: Arthouse cinema and cultural center in The Hague operating multiple screens with curated international, classic, and documentary programming. Shares LUX's nonprofit model, Cineville integration, and mission of bringing non-mainstream cinema to Dutch regional audiences.
• Eye Filmmuseum: Amsterdam-based museum and cinematheque operating multiple screening rooms dedicated to arthouse, classic, and experimental film. Most directly comparable to LUX as a Dutch nonprofit cinematheque institution; LUX even partners with Eye on the 'Previously Unreleased' series, making Eye both a peer and a partner.
• Lumière Cinema Maastricht: Arthouse cinema in Maastricht operating multiple screens plus a restaurant/bar under one roof. Functionally equivalent model to LUX: curated arthouse programming combined with hospitality and Cineville pass integration in a regional Dutch city.
• Kino Rotterdam: Arthouse cinema in Rotterdam offering curated international and classic film programming across multiple screens with hospitality offerings. Directly comparable regional Dutch arthouse cinema model targeting cinephile audiences outside the Randstad.
• Ketelhuis: Independent arthouse cinema in Amsterdam with multiple screens and an integrated café/bar. Comparable operating model to LUX as a curator of non-mainstream Dutch and international cinema, though located in the larger Amsterdam market.

Others

• Cineville: Dutch cinema subscription pass network connecting arthouse and independent cinemas across the Netherlands. Functions both as a key distribution partner for LUX (pass holders attend for free) and as an industry-shaping organization whose growth directly expands LUX's addressable subscriber base.
• Picl: Dutch online film rental platform operated as a cooperative of arthouse cinemas including LUX. Direct digital distribution partner that enables LUX to extend its programming reach beyond its physical venue and earn transaction-based revenue on rentals.

Broad incumbents

• Kinepolis Nederland: Major Dutch/European cinema chain operating premium multiplex venues including locations in Nijmegen. Adjacent competitor for cinema attendance with substantially larger scale and capital base than LUX.
• Pathé: Largest cinema operator in the Netherlands with a national chain of multiplex theaters. Differs from LUX in scale and mainstream focus, but competes for the same overall cinema-going wallet share and represents the broader incumbent that LUX differentiates against through curation.

Regional players

• Stadsschouwburg & De Vereeniging Nijmegen: Nijmegen's main theater venue for dance, theater, and live performance programming. Direct local peer for the stage/dance portion of LUX's programming mix, collaborating with LUX on productions like Gravity & Other Myths' 'The Mirror' while competing for the same performing arts audience in the city.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/luxnijmegen
• Facebookfacebook.com/LUXNijmegen
• Xx.com/lux_nijmegen
• LinkedInlinkedin.com/company/arthouse-lux

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about LUX Nijmegen