Stratura Asfaltos

What Stratura Asfaltos does

Stratura Asfaltos S.A. is a privately held Brazilian manufacturer of conventional, modified, and special asphalts, plus waterproofing bituminous products, serving the road construction and industrial sectors. Founded over 50 years ago and headquartered in São Paulo (Rua Hungria nº 664, Jardim Europa), it operates multiple strategically positioned industrial units near raw-material suppliers to serve customers across Brazilian regions, including a Ponta Grossa (Paraná) facility under its 'Stratura for Brazil!' initiative.

The company's technology foundation centers on asphalt binder development and characterization, anchored by its Engineering Solutions Center (Centro de Soluções de Engenharia) in Paulínia-SP. The center is described in the company's materials as the best technological facility for asphalt performance in Brazil, housing advanced testing equipment — Dynamic Shear Rheometer (DSR), Bending Beam Rheometer (BBR), Direct Tension Tester (DTT), Pressure Aging Vessel (PAV), Rolling Thin Film Oven (RTFO), Brookfield Viscometer, Falling Weight Deflectometer (FWD), Marshall Compactor, and optical fluorescence microscopy among others — and supports customer-facing laboratory testing, mixture design consultation, and field technical training. Its product portfolio spans four categories: Conventional asphalt (meeting road and industrial sector standards), Additions (adhesive-improving additives for hot applications), Specials (polymer-modified asphalts and technology-driven cost/benefit solutions), and Waterproofing products (including ADP CM-30 diluted petroleum asphalt and the BETUMIX line of emulsified bituminous waterproofing products, including polymer-modified grades).

Stratura operates a B2B, sales-led go-to-market model with quote-based pricing and a multi-year contract cadence, reaching enterprise buyers via dedicated phone lines (+55 11 3513-4275), WhatsApp Business, email, and structured online forms routed by subject area (Commercial, Technical Assistance, HR). Customer segments are primarily road construction/maintenance contractors and industrial users, with waterproofing of civil construction as a secondary use case. Revenue derives from two streams: hardware sales of asphalt and waterproofing products, and professional services delivered through the Engineering Solutions Center. The company markets via 81 published technical bulletins, an active presence on LinkedIn/Instagram/Facebook/WhatsApp, and industry events such as ENACOR. No financial metrics, ownership structure, or external investors are disclosed in the source materials.

Name

Stratura Asfaltos

Legal name

STRATURA ASFALTOS S.A.

Website

https://stratura.com.br

Company type

Private

Founded year

1970

Operating status

Operating

Headcount range

101–250 employees

Short description

Stratura Asfaltos S.A. is a Brazilian manufacturer of conventional, modified, and special asphalts and waterproofing bituminous products. Founded over 50 years ago and headquartered in São Paulo, it serves road construction and industrial sector buyers through B2B direct sales and an Engineering Solutions Center.

Ownership category

akta.pro rank

Product category

Asphalt and paving materials manufacturing

NAICS

Asphalt Paving, Roofing, and Saturated Materials Manufacturing (32412), Asphalt Shingle and Coating Materials Manufacturing (324122)

SIC

Chemicals & Allied Products (2800)

akta.pro primary industry

Paving-Grade Asphalt Binder (PG/Performance-Graded) (EUALAKAA)

akta.pro secondary industries

Polymer-Modified Asphalt (PMB) & Modified Binders (SBS/Crumb Rubber/Plastomers) (EUALAKAD), Asphalt Emulsions (Cationic/Anionic, CRS/SS, Specialty Emulsions) (EUALAKAB), Cutback Asphalt & Flux Oils (Rapid/Medium/Slow-Curing) (EUALAKAC), Asphalt Additives & Performance Enhancers (Anti-strip, Warm-mix, Fibers, Rejuvenators) (EUALAKAH), Industrial & Waterproofing Bitumen Products (Roofing, Membranes, Shingles, Sealants) (EUALAKAF)

Keywords

• Asphalt products
• Polymer-modified asphalt
• Bituminous emulsions
• Paving materials manufacturing
• Waterproofing asphalt products

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Offices4 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Infrastructure, Marketing or Sales

Revenue model

1. Asphalt Product Sales: Sale of conventional, modified, and special asphalt products including petroleum asphalt cement (CAP), diluted petroleum asphalt (ADP), bituminous emulsions (BETUMIX series), and adhesive-improving additives. Products are supplied through strategically located industrial units close to raw material suppliers, with efficient standardized logistics for customers across Brazilian regions.
2. Specialized Technical Assistance: Technical support services provided through the Engineering Solutions Center, including laboratory testing, mixture design consultation, and field technical guidance for road and industrial applications.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Stratura Asfaltos manufactures and supplies a complete portfolio of asphalt binder products — conventional asphalts, adhesive-improving additives, polymer-modified and special asphalts, and waterproofing products (including the BETUMIX emulsified bituminous series and diluted petroleum asphalt ADP CM-30) — sold primarily to road construction, highway infrastructure, and industrial flooring/waterproofing customers across Brazil. The company complements its manufactured products with specialized technical assistance, mixture design, laboratory testing, and field training delivered through its Engineering Solutions Center in Paulínia-SP. Industrial units are strategically positioned near raw material suppliers to serve customers across Brazilian regions with standardized logistics.

Product overview

Stratura Asfaltos is a paving and asphalt services company with over 50 years of experience. The company offers a comprehensive product portfolio organized into four main categories: Conventional Asphalt products (meeting road and industrial sector standards), Additions (adhesive-improving additives for hot applications), Specials (custom technological solutions), and Waterproofing products. The waterproofing line includes specific products such as ADP CM-30 (diluted petroleum asphalt for priming applications), BETUMIX 610 (cold-application emulsified bituminous waterproofing), BETUMIX B-620 (bituminous emulsion with mineral fillers), and BETUMIX BL-620 (elastomeric polymer-modified emulsion for enhanced durability). The company operates through an Engineering Solutions Center that provides technical assistance and research capabilities.

Differentiator

Problem solved

Functional benefit

Products and services

• Conventional Asphalt Standard asphalt binder products meeting the highest performance standards required by the road and industrial sectors, serving as the base product line for infrastructure and paving customers across Brazil.
• Additions (Adhesive-Improving Additives) Adhesive-improving additives designed to be combined with conventional asphalt for hot applications, used by road and industrial customers seeking enhanced adhesion performance in asphalt mixtures.
• Special Asphalts (Polymer-Modified and Specialty Binders) Technological solutions, including polymer-modified asphalts, that guarantee the best cost/benefit ratio for customers requiring improved elasticity, cohesion, resistance, and durability at low and high temperatures for road and industrial applications.
• Waterproofing Product Line (BETUMIX and ADP series) A family of emulsified bituminous products and diluted petroleum asphalts for distribution and manufacture in paving and waterproofing applications, covering roofs, foundations, industrial floors, and civil construction waterproofing.
• ADP CM-30 Diluted Petroleum Asphalt Asphalt cement diluted by light petroleum distillates, providing a less viscous product for application at lower temperatures and used primarily for priming unpaved bases in paving and waterproofing applications.
• BETUMIX 610 Emulsified Bituminous Waterproofing Product Emulsified bituminous waterproofing product with ideal viscosity for cold application, high adhesive power and water resistance, used for primary bituminous painting and asphalt mastic formulations in waterproofing applications.
• BETUMIX B-620 Bituminous Emulsion with Mineral Fillers Bituminous emulsion with mineral fillers and additives, forming a homogeneous thixotropic mass with high adhesive power and water resistance, recommended for bonding industrial floors and molding elastomeric asphalt membranes.
• BETUMIX BL-620 Elastomeric Polymer-Modified Emulsion Bituminous emulsion with mineral fillers and elastomeric polymers, forming a homogeneous thixotropic mass with high adhesive power, water resistance, and elasticity, used for bonding industrial floors and waterproofing applications.
• Specialized Technical Assistance (Engineering Solutions Center) Specialized technical assistance provided through the Engineering Solutions Center, including laboratory testing, binder characterization, mixture design consultation, and field technical guidance for road and industrial customers.

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Scale indicators3 records

Recent moves5 records

Expansion highlights6 records

Direct peers

• Nynas AB: Nynas is a European specialty bitumen producer focused on polymer-modified binders, emulsions, and niche industrial bitumen applications. Comparable to Stratura in its emphasis on specialty/polymer-modified formulations rather than commodity CAP, making it a relevant international benchmark for Stratura's specialty product strategy.
• Greca Asfaltos: Greca Asfaltos is one of the largest independent asphalt producers in Brazil, supplying CAP, modified binders, emulsions and emulsified asphalts to road and industrial markets. It is the closest Brazilian mid-market direct competitor to Stratura in conventional and modified asphalt binders.

Broad incumbents

• Shell Bitumen: Shell Bitumen is one of the world's largest producers and suppliers of bitumen and polymer-modified binders, with global logistics and technical service capabilities. Comparable to Stratura in supplying paving-grade and modified asphalt to road infrastructure, but with vastly greater scale, refinery integration, and R&D budget.
• Cemex S.A.B. de C.V. Cemex is a global building materials company with significant operations in Brazil and a portfolio that includes asphalt and paving products alongside cement and aggregates. Comparable to Stratura as a supplier of asphalt binders and paving materials to road infrastructure, though with much broader product breadth and geographic reach.
• Colas Group: Colas is the global road construction and asphalt materials arm of Bouygues, producing modified binders, emulsions, and specialty asphalt products worldwide. Comparable to Stratura as a supplier of polymer-modified and specialty asphalts to road infrastructure customers, though at much larger international scale.
• Petrobras (Petróleo Brasileiro S.A.): Petrobras is Brazil's state-controlled oil major and a major producer of asphalt binders (CAP) and emulsions, supplying much of the domestic market through refineries. Comparable to Stratura as a competing source of paving-grade asphalt, but operates at vastly larger scale, with integrated refining feedstock and direct government relationships.
• Ipiranga Asfaltos (Vibra Energia): Part of Vibra Energia (formerly BR Distribuidora), Ipiranga Asfaltos is a major Brazilian asphalt binder and emulsified asphalt producer with nationwide distribution. Comparable to Stratura because it offers the full conventional/modified asphalt portfolio to the same road-sector customers, but at significantly larger scale and with fuel-distribution synergies.
• CRH plc: CRH is a global building materials group with asphalt, aggregates, and paving operations across the Americas and Europe. Comparable to Stratura as a competitor in paving-grade asphalt and asphalt-based waterproofing products, though operating as a diversified multinational rather than a Brazil-focused specialist.
• TotalEnergies Bitumen: TotalEnergies produces and markets bituminous binders and emulsions globally, including polymer-modified products. Comparable to Stratura as a competing source of paving-grade and modified asphalt, though with integrated upstream and worldwide reach versus Stratura's Brazil-only footprint.

Regional players

• Martin Marietta Materials: Martin Marietta Materials is a major U.S. producer of aggregates and asphalt mixtures, with vertically integrated operations from aggregates to hot-mix asphalt. Comparable to Stratura in serving road-infrastructure end markets with asphalt-based products, though operating exclusively in North America.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/StraturaAsfaltos
• LinkedInlinkedin.com/company/straturaasfaltos
• Instagraminstagram.com/straturaasfaltos

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Stratura Asfaltos