The Alliance for Sustainable Building Products

What The Alliance for Sustainable Building Products does

The Alliance for Sustainable Building Products (ASBP) is a UK non-profit membership organization, founded in 2011 at the Palace of Westminster and registered as a private company limited by guarantee in England and Wales. Its mission is to lead the transformation to a healthy, low-carbon built environment by championing demonstrably sustainable building products. The organization serves over 100 member companies spanning manufacturers, suppliers, architects, contractors, demolition firms, and public-sector bodies in the UK built environment sector.

ASBP does not develop proprietary software; instead it operates a portfolio of working groups (Natural Fibre Insulation, Mass Timber, Reuse, Paints & Finishes, Lime Building Products, Reducing Plastics in Construction), workstreams (EPDs, Reuse), events (Healthy Buildings Conference, Reuse Summit, Reducing Plastics Summit), awards programs (ASBP Awards, Exemplar Sustainable Building Awards), and digital resources (EPD Database, ASBP Interactive House, Member Hub). Its flagship research outputs are the DISRUPT I and II steel-reuse toolkits, produced with Cleveland Steel and Tubes, ISG, the National Federation of Demolition Contractors, and the Institute of Demolition Engineers, funded through Innovate UK's NICER programme. The Material Reuse Platform and Reuse Now campaign extend this work into knowledge dissemination.

ASBP's business model combines recurring membership subscriptions (with patron tier offering prominent logo placement), event registration and workshop revenue, and project grants from public-sector innovation funds such as Innovate UK. The organization is led by Chief Executive Richard Broad (appointed 2025), Executive Director Simon Corbey, and Technical Director Dr. Katherine Adams. Pricing for membership tiers is not publicly disclosed, and total revenue is not reported. ASBP operates primarily through its Bognor Regis registered address and London footprint, with international members such as Wienerberger (Austria) and Secil Tek (Portugal) extending reach beyond the UK.

Name

The Alliance for Sustainable Building Products

Legal name

The Alliance for Sustainable Building Products

Website

https://asbp.org.uk

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

1–10 employees

Short description

The Alliance for Sustainable Building Products is a UK non-profit, founded in 2011, that convenes 100+ member organizations across the built environment value chain to champion sustainable building products. It operates working groups, conferences, awards, and circular-economy research projects, funded by membership fees, events, and Innovate UK grants.

Ownership category

akta.pro rank

Product category

Sustainable Building Trade Association

NAICS

Business Associations (81391), Professional Organizations (81392)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Technical Committees, Working Groups & Expert Panels (BPADANAB)

Keywords

• Sustainable building products
• Circular economy construction
• Building product certification
• Construction industry advocacy
• Environmental product declarations

Headquarters

HQ city

London

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Membership Fees: ASBP generates revenue through membership subscriptions from companies in the built environment sector. The organization offers different membership tiers including patron membership with prominent logo placement.
2. Event Revenue: Revenue generated from event registration fees for conferences, webinars, and workshops including the annual Healthy Buildings Conference and Reuse Summit.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Core offering

The Alliance for Sustainable Building Products (ASBP) is a UK-based non-profit membership trade association that convenes manufacturers, architects, contractors, and policymakers to champion demonstrably sustainable building products and circular economy practices in construction. It delivers this through tiered membership subscriptions, working groups and workstreams (Mass Timber, Natural Fibre Insulation, Paints & Finishes, Lime, Reducing Plastics, Reuse), annual awards, conferences and webinars, digital tools (EPD Database, Interactive House), and research-driven toolkits such as the DISRUPT Steel Reuse Toolkits.

Product overview

The Alliance for Sustainable Building Products (ASBP) is a membership-based non-profit organization that does not offer a single software product but rather operates a portfolio of programs, workstreams, campaigns, and tools focused on sustainable building. The core offerings include award programs (ASBP Awards), working groups (Natural Fibre Insulation, Paints & Finishes, Lime Building Products, Mass Timber, Reducing Plastics), workstreams (Reuse, EPDs), events (Healthy Buildings Conference, annual summit), and digital tools (Interactive House, EPD Database). The flagship initiatives are the DISRUPT I and II steel reuse projects producing toolkits for circular economy in construction, the Reuse Now campaign, and the Material Reuse Platform. ASBP primarily serves as a knowledge-sharing network and advocacy organization for the built environment sector rather than a product company.

Differentiator

Problem solved

Functional benefit

Brands

• Reuse Now: Campaign to accelerate the adoption of reused and reclaimed building products in the construction industry
• DISRUPT

Products and services

• ASBP Awards and Exemplar Sustainable Building Awards Annual awards program recognizing excellence in sustainable building products, projects, and practices. Open to ASBP members, the program showcases leading sustainable building products and exemplary sustainable building achievements.
• Healthy Buildings Conference Annual conference focused on healthy building principles, indoor air quality, and sustainable building practices, attended by built environment professionals.
• Lime Building Products Group Working group for members focused on lime-based building materials, heritage restoration, and traditional building techniques using natural hydraulic lime.
• Mass Timber Workstream Workstream addressing fire safety, insurance, and best practices for mass timber construction, including research on fixing performance in fire conditions.
• Natural Fibre Insulation Group Working group promoting the use of natural fibre insulation materials in construction, including hemp, woodfibre, and other sustainable alternatives.
• Paints & Finishes Group Working group addressing breathability, SD values, and healthy paint specifications for sustainable building finishes.
• Reducing Plastics in Construction Group Working group focused on reducing plastic use in construction, with an annual summit and resources on alternative materials.
• Reuse Workstream Workstream dedicated to material reuse in construction, including the Reuse Now campaign, DISRUPT steel reuse projects, and guidance on circular economy practices.
• DISRUPT Steel Reuse Toolkit Comprehensive toolkit providing guidance, business considerations, case studies, and stakeholder checklists to facilitate steel reuse in construction projects. Developed under DISRUPT I project in partnership with Cleveland Steel and Tubes, ISG, and NFDC.
• DISRUPT II Steel Reuse Toolkit Second-phase toolkit focused on recovering steel for reuse from demolition projects, providing technical guidance, acceptability criteria, cost considerations, procurement guidance, training materials, a reporting portal, and case study library. Funded via Innovate UK's NICER programme.
• Material Reuse Platform Digital platform for sharing knowledge and increasing awareness of material reuse benefits, including knowledge-sharing webinars, in-person events, multi-disciplinary stakeholder workshops, collaboration cafes, site visits, and blogs. Runs as part of the DISRUPT II project and Reuse Now campaign.
• Reuse Now Campaign Campaign to accelerate adoption of reused and reclaimed building products in construction, including knowledge-sharing webinars, reuse case studies, briefing papers, and networking events. Supported by Cleveland Steel and Tubes and Reusefully.
• Member Hub Exclusive online portal and resources for ASBP members, including case studies, webinar recordings, featured products, and member directory access.
• ASBP Interactive House Interactive digital tool for members to explore sustainable building products, materials, and solutions in a virtual house format.
• EPD Database Database of Environmental Product Declarations (EPDs) from ASBP member companies, providing verified sustainability data for building products.
• Environmental Product Declarations (EPD) Workstream Workstream supporting ASBP members in developing and verifying Environmental Product Declarations (EPDs) for sustainable building materials.
• ASBP Membership Program Tiered annual membership program for built environment organizations, including a patron tier with prominent logo placement on the ASBP homepage. Provides member hub access, working group participation, awards eligibility, and visibility through the member directory.

Quantifiable outcome

• DISRUPT scenario mapping shows reclaimed steel could save 250,000+ tonnes CO2 per year by 2050
• +1 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Partnerships

Twelve partnerships are on record, tiered core, supporting and minor.

• Fire Service Research & Training Trust (FSRTT)coreStrategic or Co-development Partner · 1 May 2026Commissioned research on fire performance of fixings in timber buildings, contributing to ASBP's mass timber workstream and fire safety guidance for mass timber construction.
• RISCAuthoritysupportingStrategic or Co-development Partner · 1 May 2026Insurance industry research organization that supported the FSRTT research project on timber building fire safety through its research programme.
• KLHminorOthers · 1 May 2026Mass timber specialist that donated materials for the FSRTT fire testing research project on fixings performance in timber buildings.
• MidfixminorOthers · 1 May 2026Fixings specialist that donated materials for the FSRTT fire testing research project on fixings performance in timber buildings.
• Institute of Demolition Engineers (IDE)coreStrategic or Co-development Partner · 1 May 2023Key sector body and project partner in DISRUPT II project, working to establish guidance and incentives for steel reclamation from demolition projects.
• Cleveland Steel and Tubes LtdcoreStrategic or Co-development Partner · 1 April 2022One of the largest stockholders of repurposed steel in Europe; key project partner in DISRUPT I and II projects exploring structural steel reuse. Long-standing patron member and lead sponsor of the Reuse Now campaign. Partnered with ASBP on circular economy research for over 10 years.
• ISG (Inside Solutions Group)coreStrategic or Co-development Partner · 1 April 2022Global construction company and project partner in DISRUPT I project, exploring innovative reuse of structural steel in construction through new circular business models.
• National Federation of Demolition Contractors (NFDC)coreStrategic or Co-development Partner · 1 April 2022Industry body representing demolition contractors; project partner in DISRUPT I and key sector engagement partner in DISRUPT II for engaging demolition industry in steel reuse practices.
• Grosvenor GroupsupportingStrategic or Co-development Partner · 1 April 2022One of the world's largest privately-owned international property businesses; supporter of DISRUPT I project, providing real estate projects for steel reuse case studies including Holbein Gardens.
• Interdisciplinary Centre for Circular MetalsupportingStrategic or Co-development PartnerAcademic center providing letter of support for DISRUPT project applications and expertise in circular metal economy research.
• Finishes & Interiors Sector (FIS)supportingGTM or Marketing PartnerIndustry association partnering with ASBP to host the 2nd Reuse Summit in October 2023 as part of Circular Economy Week.
• ReusefullysupportingGTM or Marketing PartnerCircular economy experts providing additional support for the Reuse Now campaign alongside lead sponsor Cleveland Steel and Tubes.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• BSRIA: UK-based building services research, testing, and information organization. Comparable as a similar-sized member-focused research body serving the built environment sector with technical publications and industry guidance.
• CIRIA: UK construction industry research association producing guidance, training, and best-practice publications. Comparable to ASBP as a member-driven body focused on improving construction practice through research and knowledge dissemination.
• BRE Group (Building Research Establishment): UK-based building science and standards organization offering research, certification (BREEAM), and testing. Comparable because BRE and ASBP both produce technical resources, sustainability standards, and work with the same construction value chain.
• UK Green Building Council: UK's leading sustainability membership organization for the built environment. UKGBC directly overlaps ASBP on net-zero buildings advocacy, member convening, and policy influence in the same UK market and customer base.
• Construction Products Association: UK trade association representing manufacturers and suppliers of construction products. Closely comparable as ASBP's core constituency includes building product manufacturers, and both advocate on sustainability, standards, and procurement policy in the UK.

Others

• RIBA: Royal Institute of British Architects - the UK's chartered professional body for architects. Adjacent peer because ASBP's architect and design professional segment (e.g. Architype) overlaps significantly with RIBA's CPD, sustainability, and specification focus.
• RICS: Royal Institution of Chartered Surveyors covering real estate, land, and construction. Adjacent peer engaging similar built-environment professionals and influencing standards on sustainability and whole-life carbon in property and construction.

Broad incumbents

• World Green Building Council: Global umbrella body for green building councils. Operates at a wider global scope and scale than ASBP but addresses the same sustainability-in-built-environment mission, with overlapping member companies and policy themes.

Emerging players

• LETI (London Energy Transformation Initiative): Climate-focused built environment volunteer network in London. Comparable to ASBP as a smaller, advocacy-driven body producing guidance on sustainable building practice (e.g. Climate Emergency Retrofit Guide) for the same UK professional audience.
• Passive House Trust: UK organization promoting Passivhaus building standards focused on energy performance. Compares to ASBP on sustainable building advocacy and member engagement, though narrower in technical focus on energy rather than broader material sustainability.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/asbp_uk
• YouTubeyoutube.com/channel/UCAttDwCBpHxu4X7i1xKSMcw
• LinkedInlinkedin.com/company/alliance-for-sustainable-building-products

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Alliance for Sustainable Building Products