South End Rowing Club

Name

South End Rowing Club

Legal name

South End Rowing Club

Website

https://serc.com

Company type

Private

Founded year

1873

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Recreational Sports Club

NAICS

Fitness and Recreational Sports Centers (713940), Sports and Recreation Instruction (61162)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Sailing & Water Sports Teams/Clubs (Sailing, Rowing, Surfing) (MPAKABAH)

Keywords

• Rowing club membership
• Waterfront fitness
• Community athletics
• Recreational rowing
• Sculling programs

Headquarters

HQ city

San Francisco

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Infrastructure, Personnel, Technology or R&D

Revenue model

1. Membership Dues: The club operates as a membership organization with annual membership dues. Members receive digital waiver requests annually and pay fees to access rowing facilities and club amenities.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

South End Rowing Club is a private membership-based sports club in San Francisco providing access to rowing and sculling facilities, equipment, waterfront access, and a member community. Founded in 1873, the club operates from a waterfront location at 500 Jefferson St and offers members a calendar of club activities, coaching opportunities, and structured rowing programs.

Product overview

South End Rowing Club is a membership-based rowing club in San Francisco offering access to rowing facilities and a member management platform. The club provides members with door access systems, digital membership waivers via email signature systems, a member calendar, FAQs, email lists, and code of conduct resources. The website is powered by Clubspot, a club management software platform that handles member accounts and authentication.

Differentiator

Problem solved

Functional benefit

Products and services

• Rowing Club Membership
• Getting Started Program

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core.

• ClubspotcoreTechnology or IntegrationClubspot provides the membership management platform powering South End Rowing Club's website. This includes member login functionality, account management, club calendar integration, email lists, and waiver processing. The platform handles digital signature collection for membership waivers.
• PDKcoreTechnology or IntegrationPDK provides the door access management system for South End Rowing Club's physical facility. Members use their phones or other credentials to access the club building via PDK's system. PDK recently upgraded their system, which may affect some members' phone-based access.

Recent moves4 records

Expansion highlights1 record

Direct peers

• Oakland Strokes: Oakland-based rowing club providing organized rowing programs, coaching, and member access to equipment. Comparable in sport focus, member-driven model, and Bay Area geography.
• Dolphin Club: Adjacent San Francisco waterfront athletic club at Aquatic Park offering swimming, rowing, paddling, and other aquatic sports on a membership basis. Most directly comparable peer given shared location, similar membership model, and overlapping sport offerings.
• Lake Merritt Rowing Club: East Bay rowing club offering membership-based access to rowing facilities, equipment, and programs. Comparable in operating model (membership club for rowing) and serves the same San Francisco Bay Area market.
• Los Gatos Rowing Club: Northern California membership rowing club providing member access to boats, coaching, and competitive programs. Comparable as a regional peer offering the same membership-based rowing experience.

Broad incumbents

• Life Time: National premium fitness and recreation club chain offering swimming, group fitness, and athletic amenities under a membership model. Broad incumbent overlapping with SERC in the membership-based athletic recreation category.
• Equinox: Luxury fitness club operator with premium membership-based athletic facilities. Comparable as a broad incumbent in the urban membership-club space, though broader in scope and more upscale in positioning.
• Bay Club: Multi-sport membership club operator with multiple Bay Area locations offering fitness, swimming, and racquet sports. Overlaps as a competing membership-based athletic club in the SF market, though broader and more commercial in positioning.

Regional players

• Vesper Boat Club: Historic Philadelphia rowing club with a long-standing membership model, club culture, and competitive programs. Comparable as a heritage rowing membership club, though operating on a different waterway and East Coast market.
• Riverside Boat Club: Cambridge, MA-based rowing club offering member access to equipment, coaching, and competitive programs. Comparable membership-based rowing club with a similar sport focus and community governance.
• Detroit Boat Club: Long-standing Detroit rowing and athletic club operating on a membership basis with shared waterfront access. Comparable as a heritage multi-sport membership club, though in a different regional market.

Market position

Strengths3 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• Xx.com/alcatrazserc
• LinkedInlinkedin.com/company/south-end-rowing-club

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about South End Rowing Club