The Ace Collection

What The Ace Collection does

The Ace Collection is a direct-to-consumer luxury mattress company founded in 2017 by Ana Pekarovic and headquartered in West Hollywood, California, operating under the legal entity Ace Size, Inc. The company sells oversized mattresses in three proprietary dimensions—Ace Size (108"x80"), Player Size (80"x108"), and Family Size (144"x80")—each available in tiered constructions (Regular, Pillow Top, Premium Cotton, Premium Natural) using pocket coil or American steel coil cores, CertiPUR-US certified foam, and optional natural latex toppers. Pricing spans $2,800 to $10,750 per mattress, with the full ecosystem including custom bases, headboards, and oversized bedding sized exclusively for the company's dimensions.

The business runs entirely through its own Shopify-powered e-commerce website (acesize.com), with free room-of-choice delivery across most major US cities on mattress purchases and Affirm-powered installment financing. Revenue is generated exclusively through one-time consumer purchases across mattresses, bases, headboards, and bedding accessories, with no subscription or recurring component. Customer segments include professional athletes seeking oversized recovery beds, families co-sleeping with children and pets, and couples needing more space than a king or California king; the company also operates a Trade Program targeting interior designers.

The company is bootstrapped and privately held, with no disclosed venture or institutional investment. In November 2024, it launched the Ace-in-a-Box line—the first oversized modular bed-in-a-box product—along with budget bundles to broaden accessibility. The company maintains a small team (1–10 employees), has earned media coverage in Architectural Digest, the Today Show, People Magazine, and Country Living, and ships only within the continental United States.

Name

The Ace Collection

Legal name

Ace Size, Inc.

Website

https://acesize.com

Company type

Private

Founded year

2017

Operating status

Operating

Headcount range

1–10 employees

Short description

The Ace Collection is a private, bootstrapped DTC luxury mattress company selling oversized mattresses in three proprietary sizes (Ace, Player, Family) and custom bedding, serving families, couples, and athletes in the continental United States since 2017.

Ownership category

akta.pro rank

Product category

Oversized Mattress and Bed Systems

NAICS

Mattress Manufacturing (33791), Furniture, Home Furnishings, Electronics, and Appliance Retailers (449)

SIC

Retail-Furniture Stores (5712), Household Furniture (2510)

akta.pro primary industry

Mattress & Bed Retail (Innerspring, Foam, Hybrid) (CRAIABAA)

akta.pro secondary industry

Bed Frames, Foundations & Headboards Retail (CRAIABAE)

Keywords

• Oversized mattress manufacturing
• Custom platform bed bases
• Oversized bedding products
• Upholstered bed headboards
• Modular bed-in-a-box systems

Headquarters

HQ city

West Hollywood

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D

Revenue model

1. Mattress Sales: One-time purchase of mattresses in three proprietary sizes (Ace Size, Player Size, Family Size) across multiple product tiers (Regular, Pillow Top, Premium Cotton, Premium Natural, Ace Deck, Double Deck). Revenue generated from direct consumer sales through e-commerce.
2. Bed Frames & Bases: Sale of oversized bed bases, platform frames, and modular bases with headboards. Custom furniture designed specifically for proprietary mattress sizes.
3. Headboards: Custom upholstered headboards available in various styles for oversized beds. Non-refundable custom orders.
4. Bedding & Accessories: Fitted sheets, flat sheets, sheet sets, duvet covers, pillows, blankets, and accessories specifically sized for oversized mattresses. Bedding products have limited return policies (white bedding unopened returns, color bedding non-refundable).
5. Financing Services: Partnership with Affirm for installment payment plans, enabling customers to pay for products over time. The company earns revenue on the full product price while customers pay installments.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

The Ace Collection designs and sells oversized mattresses in three proprietary dimensions: Ace Size, Player Size, and Family Size. It also sells compatible bed bases, platform frames, headboards, and oversized bedding, with modular Ace-in-a-Box options for customers seeking a more accessible packaged configuration.

Product overview

The Ace Collection is a luxury oversized bed company offering a portfolio of three signature mattress sizes (Ace Size® at 108"x80", Player Size® at 80"x108" for tall sleepers, and Family Size® at 144"x80"), each available in multiple tiers including Regular, Pillow Top, Premium Cotton, and Premium Natural models. The company also launched the Ace-in-a-Box sub-brand as the world's first oversized modular bed-in-a-box line for more affordable luxury options. The complete product ecosystem includes custom bases, headboards, and oversized bedding specifically engineered for their unique dimensions. All mattresses feature pocket coil or American steel coil construction with CertiPUR-US® certified foam, and are proudly made in the USA with free delivery on mattress purchases.

Differentiator

Problem solved

Functional benefit

Products and services

• Ace Size® Regular Mattress Handmade 108-by-80-inch oversized mattress with individually wrapped 8-inch pocket coils, 2 inches of CertiPUR-US certified foam, and a natural bamboo cover. It is offered in soft or medium/firm comfort levels at a listed sale price of $2,800, reduced from $3,500.
• Player Size® Regular Mattress Handmade 80-by-108-inch oversized mattress, approximately 9 feet long, with individually wrapped 8-inch pocket coils, CertiPUR-US certified foam, quilted bamboo fabric, and a Dacron fiber base. It is offered in soft or medium/firm options at a listed sale price of $2,800, reduced from $3,500.
• Family Size® Regular Mattress Handmade 144-by-80-inch oversized mattress, equivalent in width to nearly two king beds, with individually wrapped pocket coils, CertiPUR-US certified foam, and a bamboo fabric cover. The listed sale price is $4,000, reduced from $5,000.
• Ace Size® Premium Cotton Mattress Oversized Ace Size mattress hand-tufted with 100% California cotton and built with heavy-duty American steel coils, a natural latex topper, and CertiPUR-US certified foam. It is available in whole or split configurations and priced from $7,250 to $8,000.
• Player Size® Premium Cotton Mattress Player Size mattress marketed to professional athletes and constructed with heavy-duty American steel coils, hand-tufted 100% California cotton, a natural latex topper, and CertiPUR-US certified foam. The double-sided design offers 3-inch plush or 5-inch ultra-plush toppers and is priced from $7,250 to $8,000.
• Family Size® Premium Cotton Mattress Double-sided 144-by-80-inch mattress with 100% California cotton, heavy-duty American steel coils, and a natural latex topper. It is offered as the largest premium cotton configuration and priced from $8,000 to $9,000.
• Ace Size® Premium Natural Mattress Eco-luxury Ace Size mattress made with New Zealand wool, organic cotton, a natural latex topper, and a natural wool fire barrier. It is described as hypoallergenic and antimicrobial and priced from $8,750 to $9,500.
• Player Size® Premium Natural Mattress Double-sided 80-by-108-inch mattress made with organic cotton stretch fabric, 100% natural latex, New Zealand wool, and heavy-duty American steel coils. The natural construction is hypoallergenic, antimicrobial, and breathable, with a listed price from $8,750 to $9,500.
• Family Size® Premium Natural Mattress Double-sided 144-by-80-inch mattress made with New Zealand wool, organic cotton, a natural latex topper, a natural wool fire barrier, and a heavy-duty American steel coil core. It is the largest natural-material configuration and is priced from $9,750 to $10,750.
• Family Size® Pillow Top Mattress Top-selling 144-by-80-inch pillow-top mattress with individually wrapped 8-inch pocket coils, CertiPUR-US certified foam, cooling gel foam padding, a natural bamboo cover, and a Dacron fiber base. The listed sale price is $4,800, reduced from $6,000.
• Ace Deck Mattress Compressed modular mattress from the Ace-in-a-Box line, designed as a more affordable luxury option for oversized beds. Its deck and topper are packaged separately for easier delivery.
• Ace Double Deck Mattress Double-deck modular mattress from the Ace-in-a-Box line, with the base portion shipped separately from its toppers. It is intended to provide an oversized configuration that can be delivered through standard 80-inch US doorways.
• Bases and Bed Frames Luxury oversized bed bases and platform frames engineered for Ace Size, Player Size, and Family Size mattresses. The range includes standard and modular base options that can be combined with headboards.
• Headboards Custom upholstered headboards made to fit The Ace Collection's oversized Ace Size, Player Size, and Family Size dimensions and offered in multiple styles and materials.
• Bedding and Linens Size-specific bedding assortment for Ace Size, Player Size, and Family Size beds, including fitted sheets, flat sheets, sheet sets, duvet covers, pillows, blankets, and related accessories.

Quantifiable outcome

• Mattresses pass through standard US door height of 80 inches
• +3 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• ShopifycoreTechnology or IntegrationThe company uses Shopify as its third-party payment processor for all transactions on its websites. Shopify handles payment processing including facilitating payments between advertisers, agents, and influencers. The company does not retain any financial information such as credit card numbers or banking information, which is handled directly by Shopify whose privacy policy governs the use of personal information.

Scale indicators4 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Helix Sleep: Online mattress retailer offering customizable beds with hybrid coil-and-foam construction. Similar DTC e-commerce model with coil-based premium mattresses and online configurator; sells standard sizes rather than oversized.
• Brooklyn Bedding: Vertically integrated DTC mattress brand offering a broad mattress lineup online. Comparable DTC mattress sales motion and direct shipping; standard sizes, but operates in similar premium-mid price tiers.
• Purple: DTC mattress brand selling online with proprietary gel-grid technology. Comparable e-commerce-first mattress model and direct delivery; differs in technology focus (gel polymer vs. oversized dimensions) and pricing tier.
• DreamCloud: Premium hybrid mattress DTC brand with coil-and-foam construction sold online. Similar e-commerce model with hybrid pocket-coil mattresses and Affirm-style financing; targets mainstream luxury, not oversized.
• Avocado Green Mattress: Eco-luxury DTC mattress brand with organic and natural materials (latex, wool, cotton). Closely comparable on premium natural materials, CertiPUR-style certifications, and made-in-USA positioning; differs by offering standard mattress sizes.
• Nolah: Online mattress company using proprietary foam technology with direct shipping. Comparable DTC bed-in-a-box motion and direct-to-door delivery; sells standard sizes only.
• Saatva: Premium DTC mattress and bedding brand sold online with white-glove delivery. Comparable premium positioning, premium materials, and direct online sales motion; Saatva targets a broader premium mass market while Ace focuses on oversized luxury.
• Casper: Direct-to-consumer mattress brand offering bed-in-a-box products online. Highly comparable DTC go-to-market, e-commerce-first sales motion, and compressed-shipping model — though Casper focuses on standard mattress sizes whereas Ace specializes in oversized.

Emerging players

• Reverie: Specialty manufacturer of adjustable power beds and bases sold online. Partial overlap on premium bed bases and modular sleep systems; serves adjacent but distinct need (adjustability vs. oversized dimensions).

Broad incumbents

• Tempur Sealy International: Largest incumbent mattress manufacturer and retailer (Tempur-Pedic, Sealy, Stearns & Foster). Operates broadly in the same product category with extensive dealer networks; relevant as the dominant scaled competitor the brand is positioned against.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/acesize
• Instagraminstagram.com/acesizebed
• LinkedInlinkedin.com/company/ace-collection

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Ace Collection