What RIGO does

RIGO is an Amsterdam-based research and advisory firm founded in 1970/1972 that has specialized for over 50 years in Dutch housing, work, and living environment policy. The firm serves (semi-)government organizations, social institutions, and market parties, with a primary focus on Dutch municipalities and housing corporations (woningcorporaties), and secondary engagements with national ministries, provincial governments, and real estate developers. Its portfolio spans housing vision development (Woonvisie), care-housing visions (Woonzorgvisie), housing allocation policy, scarcity research, livability monitoring (Lemon Leefbaarheidsmonitor), rental policy, discriminatory rental practices research, and updates to model housing ordinances for the VNG.

The firm's underlying technology is a research and consultancy toolkit built around proprietary analytical models, including the Verhuisketenmodel (a moving chain model that calculates expected housing chain reactions from new construction) and the Lemon livability monitoring instrument, which combines physical temperature measurements with resident surveys. Outputs are delivered through interactive dashboards, GIS analyses, and structured advisory reports, supporting Dutch housing data sources such as CBS Woonbase. Approximately 25 professionals with backgrounds in social geography, planning, sociology, policy science, and economics execute projects.

RIGO operates a sales-led, project-based professional services model. Revenue is generated through fees for research, advisory, and process facilitation engagements delivered directly to institutional clients across the Netherlands, typically acquired via professional networks, public tenders, and direct business development. The firm supplements project work with a detachering (staffing) line that places consultants inside client organizations, and a courses and training program delivered through channels such as Talent in Huis and PAO Techniek en Management.

Name

RIGO

Legal name

RIGO

Website

https://www.rigo.nl

Company type

Private

Founded year

1972

Operating status

Operating

Headcount range

11–50 employees

Short description

RIGO is an Amsterdam-based research and advisory firm, founded in 1970, specializing in Dutch housing policy, living environment, and process guidance. It serves Dutch municipalities, housing corporations, national ministries, and provincial governments with project-based consulting, data analysis, and proprietary models.

Ownership category

akta.pro rank

Product category

Housing Policy Research & Advisory

NAICS

Other Scientific and Technical Consulting Services (54169)

akta.pro primary industry

Program & Project Management (PMO) Consulting (BPAHACAL)

Keywords

• Housing market research
• Residential policy advisory
• Urban planning consulting
• Housing corporation services
• Dutch housing analysis

Headquarters

HQ city

Amsterdam

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Advisory and Research Services: Project-based consulting engagements for governments, housing corporations, and market parties covering housing policy research, market analysis, process guidance, and policy evaluations. Revenue is generated through fees for research reports, advisory services, and process facilitation.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

RIGO is a Dutch research and advisory firm specializing in housing policy, residential markets, and the living environment. The firm provides quantitative and qualitative research, strategic consultancy, training, and secondment services primarily to municipalities, housing corporations, and national government ministries across the Netherlands, supported by proprietary analytical models and interactive dashboards.

Product overview

RIGO is a Dutch research and advisory firm offering professional services rather than a software product platform. The firm provides a portfolio of advisory and research services focused on housing and living environments. Core offerings include: housing vision development (Woonvisie) and housing and care visions (Woonzorgvisie); interactive dashboards for data visualization; resident research (Bewonersonderzoek) and livability monitoring (Lemon); scarcity research (Schaarsteonderzoek) and housing need research (Woningbehoefteonderzoek); housing ordinance development and support (Huisvestingsverordening); housing allocation advisory (Woonruimteverdeling); chain reaction and mobility advice (Doorstromingsadvies); and temporary staffing services (Detachering). The firm also provides courses and training on housing market topics. These services are delivered through consulting engagements rather than a unified software platform.

Differentiator

Problem solved

Functional benefit

Products and services

• Resident Research (Bewonersonderzoek)

Quantifiable outcome

• Developed a 15-measure action plan for Zwolle that could unlock approximately 600 additional housing units by better utilizing existing stock, at a fraction of the cost of new construction.
• +2 more outcomes

Named customers12 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Two partnerships are on record, tiered core.

• 't SallandcoreStrategic or Co-development Partner · 25 March 2024RIGO partners with 't Salland, a housing corporation in the Salland region, on a multi-year research project investigating heat perception and the effectiveness of heat mitigation measures in housing corporation properties across Gelderland province. The collaboration involves longitudinal monitoring of tenant experiences, internal temperatures, and applied measures.
• Gelderse Woningcorporaties (multiple)coreStrategic or Co-development Partner · 25 March 2024RIGO collaborates with Gelderse housing corporations in Gelderland province on the multi-year heat perception research project. These corporations implement heat mitigation measures in their properties, while RIGO conducts monitoring and evaluation research to determine the effectiveness of measures on indoor temperatures and resident comfort.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• ABF Research: Dutch research firm specializing in real estate, housing market, and construction sector data and analysis. Highly comparable to RIGO as a Netherlands-only research and advisory boutique serving overlapping institutional clients with quantitative housing market expertise.
• Stec Groep: Dutch advisory firm providing economic analysis, market research, and strategy for real estate, housing, and mobility. Directly comparable to RIGO in serving Dutch municipalities and housing corporations with housing market research and policy advisory.
• DSP-groep: Dutch research and consulting firm focused on public sector, including housing, care, and welfare policy. Comparable to RIGO as a Netherlands-focused policy research boutique where RIGO team members (e.g., Mia Dieters) have prior experience.
• EIB (Economisch Instituut voor de Bouw): Dutch research institute providing economic analysis of the construction and housing market. Comparable to RIGO in producing housing market data and policy-relevant research for Dutch governments and industry stakeholders.

Broad incumbents

• TwynstraGudde: Large Dutch management consulting firm with public sector practice covering housing, mobility, and spatial planning. Competes with RIGO for Dutch municipal advisory tenders, though at greater scale and broader service breadth.
• Arcadis: Global design and consultancy firm with significant Dutch urban planning and housing practice. Overlaps with RIGO on housing market advisory and policy work for Dutch municipalities but operates at vastly greater scale across many geographies.
• Witteveen+Bos: Dutch engineering and consulting firm with housing, spatial planning, and real estate advisory capabilities. Competes for Dutch public sector mandates overlapping with RIGO but offers integrated engineering and infrastructure services.
• Movares: Dutch engineering consultancy with mobility, spatial, and housing expertise. Partial overlap with RIGO on Dutch housing and urban policy advisory, though Movares focuses more on infrastructure and engineering-led engagements.

Emerging players

• KAW Architecten: Dutch architecture and research firm specializing in housing and urban development with a focus on social housing. Partial overlap with RIGO on Dutch social housing research and policy advisory, particularly around housing corporations.
• Atlas voor Gemeenten: Dutch research initiative producing data-driven analyses of municipal conditions including housing and livability. Comparable niche focus to RIGO on Dutch local government research with quantitative dashboards, though more limited commercial scope.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/rigo-research-en-advies

Revenue estimate

Valuation estimate

Number of profiles

Profiles21 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about RIGO