Telemetro

Broadcast Televisiontelemetro.com

Telemetro is a Panamanian broadcast television channel, founded in 1996 and operated by MEDCOM Panamá, delivering national and international news, sports, novelas, and entertainment programming to Panamanian viewers via over-the-air TV, radio, and digital platforms.

Company typePrivate
Founded1996
HeadquartersPanama City, Panama
Headcount501–1,000
GTM typeB2C
OfferingServices

What Telemetro does

Telemetro is a Panamanian television channel that broadcasts national and international news, sports, entertainment programming, and telenovelas to a general Panamanian audience. Founded in 1996 and headquartered on Avenida 12 de Octubre in Panama City, the channel operates as part of the MEDCOM Panamá media group, which also controls RPCTV, OYE TV, ECO TV, and multiple radio stations (Telemetro Radio, Caliente Radio, RPC Radio). Telemetro's core product is its over-the-air broadcast signal, reaching viewers via antenna, cable, and satellite, with a parallel digital footprint through telemetro.com covering news, sports, politics, economy, lifestyle, and special coverage sections such as Mundial 2026, Patronato de San Lorenzo, CIHAC, Minería, and Panamá Quiero Verte Verde.

Telemetro's content portfolio is anchored by its news brand TReporta and a slate of established programs including Tu Mañana, Calle 7, A lo Panameño, Tu Canal al Día, La Santa Misa, and Cultura Rock, alongside opinion programming (Cuarto Poder, Debate Abierto Dominical, Cara a Cara) and a novelas block featuring Leyla, One Love, Los Hilos del Pasado, and Amor Profundo. The channel extends its programming into community-focused initiatives such as Pailotón en mi Barrio, distinguishing it from purely commercial broadcasters. Distribution is multi-modal: traditional TV broadcast for the domestic Panamanian market and a digital website with global reach, the latter increasingly hosting sponsored branded content sections.

Telemetro generates revenue primarily through television advertising (quote-based pricing for ad slots) and sponsored content integrations with brands such as Supermercados Xtra, TCL, and Cubitt. The company is privately held as part of MEDCOM Panamá, employs 501-1,000 people, and operates without publicly disclosed financial figures. Its go-to-market motion is media-distribution-led, monetizing audience reach through advertising rather than direct subscription or transactional revenue.

Telemetro firmographics

Firmographics

Name: Telemetro
Legal name: Telemetro
Website: https://telemetro.com
Company type: Private
Founded year: 1996
Operating status: Operating
Headcount range: 501–1,000 employees
Short description: Telemetro is a Panamanian broadcast television channel, founded in 1996 and operated by MEDCOM Panamá, delivering national and international news, sports, novelas, and entertainment programming to Panamanian viewers via over-the-air TV, radio, and digital platforms.
Ownership category
akta.pro rank

Where Telemetro is headquartered

Location

Headquarters

HQ city: Panama City
HQ country: Panama
HQ region: Latin America

Offices1 record

Markets served

Telemetro business model

Business model

GTM type: B2C
Offering type: Services
Cost components: Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales

Distribution channels2 records

Marketing channels3 records

Telemetro product offering

Product offering

Core offering

Telemetro is a Panamanian free-to-air television channel operated by MEDCOM Panamá that broadcasts national and international news, entertainment programs, telenovelas, opinion and debate shows, religious programming, and sports coverage. It supplements its broadcast signal with a digital news portal (telemetro.com), a radio station (Telemetro Radio), and active social media distribution, providing 24/7 Panamanian-focused news and entertainment content to general audiences and advertisers.

Product overview

Telemetro is a Panamanian television channel operated by MEDCOM Panamá, offering a unified news and entertainment platform. The core product is its broadcast television channel delivering national and international news, sports coverage (including World Cup 2026), entertainment programs (Tu Mañana, Calle 7, A lo Panameño), telenovelas (Leyla, One Love, Los Hilos del Pasado), and opinion programming. The brand extends through TReporta (investigative journalism), Telemetro Radio, and specialized coverage sections like Mundial 2026, Patronato de San Lorenzo, CIHAC, Minería, and community programs such as Pailotón en mi Barrio and Panamá Quiero Verte Verde.

Differentiator

Problem solved

Functional benefit

Brands

TReporta: News reporting division covering national and international news
Patronato de San Lorenzo
CIHAC
Panamá Quiero Verte Verde
Pailotón en mi Barrio

Products and services

Telemetro TV Channel Panamanian free-to-air television channel broadcasting national and international news, entertainment programming, telenovelas, opinion shows, religious programming, and sports coverage to general Panamanian audiences. Operated by MEDCOM Panamá.
Telemetro Radio Radio broadcasting service associated with Telemetro, part of the MEDCOM media group, extending the brand's audio content to radio listeners.
Mundial 2026 Coverage Dedicated coverage section for the FIFA World Cup 2026 featuring live match streaming, match schedules, results, and related sports news for Panamanian soccer fans.

Companies that use Telemetro

Customer profile

Segments1 record

Ideal customer profiles2 records

Telemetro technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Telemetro partnerships and signals

Strategic signal

Recent moves4 records

Expansion highlights4 records

Telemetro competitors and assessment

Company assessment

Broad incumbents

TelevisaUnivision: The largest Spanish-language media company in the world, operating broadcast networks, cable channels, and the ViX streaming platform. Provides a comparable broadcast + streaming + novelas + news business model at vastly greater scale across Latin America and the U.S. Hispanic market.
TV Azteca: One of Mexico's two largest free-to-air broadcast television networks, operating news, telenovela, sports, and entertainment programming. Highly comparable business model to Telemetro at much greater scale and operating in a larger market.
Rede Globo: The largest media conglomerate in Latin America, operating Brazil's leading broadcast network with news, telenovelas, sports, and entertainment comparable to Telemetro's portfolio but at vastly greater scale. Sets the regional benchmark for free-to-air broadcasting economics.

Regional players

Caracol Televisión: Colombia's leading private broadcaster, offering news, telenovelas, and entertainment programming with a comparable free-to-air business model to Telemetro. Operates primarily in the Colombian market and does not directly compete in Panama.
RCN Televisión: One of Colombia's major private broadcast television networks with a comparable mix of news, novelas, and entertainment. Operates in the Colombian market with a similar business model to Telemetro but does not directly compete in Panama.
Canal 13 (Chile): Major Chilean free-to-air broadcast television network with news, sports, telenovelas, and entertainment programming highly comparable to Telemetro's slate. Operates primarily in the Chilean market and does not directly compete in Panama.
América TV: Peru's leading free-to-air broadcast television network, operating a comparable model of news, telenovelas, and entertainment programming. Serves the Peruvian market rather than directly competing with Telemetro in Panama.

Direct peers

TV Max: Panamanian broadcast television channel offering news and entertainment programming with a comparable free-to-air business model. Directly competes with Telemetro for audience share and advertising revenue in Panama.
TVN (Televisora Nacional de Panamá): Panama's national broadcast television channel, operating a free-to-air model with news, entertainment, and sports programming. Directly competes with Telemetro for viewers, advertisers, and content rights in the same Panamanian market.

Others

RPC Televisión: Panamanian broadcast television channel owned by MEDCOM Panamá (the same parent company as Telemetro). Operates an essentially identical free-to-air broadcast model in the same market, positioned as a sister channel within the group rather than an external competitor.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Telemetro financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Telemetro leadership team

Management profile

Number of profiles

Telemetro funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Telemetro M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Telemetro

What does Telemetro do?

Is Telemetro a public or private company?

Telemetro is a private company. It is classified as corporate owned and is currently operating.

When was Telemetro founded?

Telemetro was founded in 1996. It employs 501 to 1,000 people.

Where is Telemetro based?

Telemetro is headquartered in Panama City, Panama, in the Latin America region.

Who are Telemetro's main competitors?

Broad incumbents on record are TelevisaUnivision, TV Azteca and Rede Globo. Regional players are Caracol Televisión, RCN Televisión, Canal 13 (Chile) and América TV. Direct peers are TV Max and TVN (Televisora Nacional de Panamá). RPC Televisión is listed as an others.

Does Telemetro have an API?

No public API is recorded for Telemetro.