Koulier

What Koulier does

Koulier (legal entity: Řemeslná vánoční sklárna Koulier s.r.o.) is a family-owned Czech glassblowing workshop operating from the Oflenda estate near Hlinsko/Mrákotín, producing hand-blown glass Christmas ornaments and seasonal interior decorations. The business is run by co-owners Petr and Kateřina Šrámkovi, who continue a family glassmaking lineage tied to the estate since the 20th century. The firm was founded in 2021 in its current corporate form and employs 11–50 people across manufacturing, retail, and experiential operations.

The core technology is traditional Czech hand-blowing and hand-painting: artisans shape molten glass into ornaments, then hand-decorate each piece, making individual units effectively unique. The product portfolio spans themed Christmas collections (Secese/Art Nouveau, Basic monochrome in 12 colors, Tři oříšky pro Popelku fairy-tale line, Scandinavian, Retro, Domovina), glass flower bouquets (Skleněné kytice), swan pairs, wedding ornaments, customizable name/photo pieces, advent calendars, and year-round interior decorations. The company is pursuing a Protected Geographical Indication for traditional Czech glass ornaments.

Koulier operates a multi-channel go-to-market: an owned e-commerce site (koulier.cz) with GOPAY payments, Czech/English localization, and newsletter capture; an on-site retail showroom at the Oflenda workshop; B2B direct sales covering custom branded ornaments, team-building glassblowing workshops, event decoration rentals, and art workshops for corporate events; and tourism/experiential marketing via factory tours and the annual Swan Festival (Festival labutí). Pricing in Czech koruna spans roughly 50 Kč–6,690 Kč per item, with workshops from 175 Kč per adult and complete decorated-tree packages priced at 8,910–12,450 Kč. Distribution remains single-country/domestic (Czech Republic), supported by a dealer-locator page for authorized retail partners.

Name

Koulier

Legal name

Řemeslná vánoční sklárna Koulier s.r.o.

Website

https://koulier.cz

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

11–50 employees

Short description

Koulier is a family-owned Czech glassblowing workshop that hand-produces blown and painted glass Christmas ornaments, wedding decorations, and year-round interior pieces, selling through its own e-commerce site, on-site retail showroom, B2B custom orders, teambuilding workshops, and tourism experiences to individual consumers, corporate clients, and event planners.

Ownership category

akta.pro rank

Product category

Hand-blown Glass Ornaments

NAICS

Gift, Novelty, and Souvenir Retailers (459420)

SIC

Costume Jewelry & Novelties (3960)

akta.pro primary industry

Seasonal, Holiday & Party Home Décor Retail (CRAIACAD)

akta.pro secondary industry

Greeting Cards, Wrap & Party Supplies Retail (CRALAJAE)

Keywords

• Hand-blown glass ornaments
• Christmas decorations
• Czech glassware
• Custom glass ornaments
• Glass-blowing workshop

Headquarters

HQ city

Ceska

HQ country

Czechia

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Others

Revenue model

1. Retail ornament sales: Direct-to-consumer sales of hand-blown glass Christmas ornaments and decorations through e-commerce platform and retail showroom. One-time purchase model with prices ranging from 50 Kč to 6,690 Kč per item.
2. B2B custom ornament orders: Custom corporate ornaments manufactured to client specifications for branding, gifts, and promotional purposes.
3. Teambuilding and workshop experiences: Interactive glass-blowing workshops and team-building events where participants create their own ornaments under expert guidance, priced from 175 Kč per person.
4. Ornament rental for events: Loan service for Christmas decorations and ornaments for corporate events, weddings, and other occasions.
5. Gift vouchers: Prepaid gift certificates available in denominations of 500 Kč, 1,000 Kč, and 3,000 Kč.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels10 records

Core offering

Koulier (Řemeslná vánoční sklárna Koulier s.r.o.) is a Czech family-owned glass-blowing workshop that manufactures handmade Christmas ornaments, decorative glass objects (swan pairs, bouquets), advent calendars, and decorated Christmas trees. The company also offers customization, corporate gifting, ornament rental, teambuilding workshops, factory tours, and gift vouchers for both individual consumers and B2B clients.

Product overview

Koulier is a traditional Czech glass-blowing workshop specializing in handcrafted glass Christmas ornaments and decorations. The company operates a unified product portfolio centered on hand-blown glass ornaments, with the core offering being Czech Christmas ornaments produced using traditional techniques. The product range includes multiple collections: Christmas ornaments (various themed collections including Secese Art Nouveau, Basic single-color series, Tři oříšky pro Popelku fairy tale collection, Bílozlatá white-gold, Cesmína holly, Kahuri, Královská royal, Skandinávská Scandinavian, Vlastenecké perníčky patriotic, Retro, and Domovina homeland), Glass Bouquets (Skleněné kytice) year-round floral decorations, Swan Pairs (Labutí páry), Wedding Ornaments (Svatební ozdoby), Customizable Ornaments (Ozdoby na přání) with personalized text and photos, Advent Calendars, Decorated Christmas Trees, and Interior Decorations. B2B services include custom ornament production, teambuilding workshops, decoration rentals, and event art workshops. The company also offers factory tours and hosts the annual Swan Festival event.

Differentiator

Problem solved

Functional benefit

Products and services

• Czech Glass Christmas Ornaments
• Glass Bouquets
• Glass Swan Pairs
• Wedding Ornaments
• Advent Calendars
• Decorated Christmas Trees
• Custom Ornaments (Personalization)
• B2B Custom Ornaments
• Christmas Ornament Rental (B2B)
• B2B Teambuilding Workshops
• Art Workshop for Events
• Factory Tours
• Gift Vouchers
• Interior Decorations

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature3 records

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Crystalex (Crystalex a.s.): Crystalex is a Czech crystal and glass manufacturer producing both industrial and hand-crafted glass products. It is comparable to Koulier as a Czech glass-making heritage company, though at substantially larger scale and focused on crystal stemware and consumer glass rather than Christmas ornaments.
• Bronner's Christmas Wonderland: Bronner's is the world's largest Christmas store, retailing ornaments, decorations, and holiday experiences from a single destination in Frankenmuth, Michigan. It is comparable to Koulier as a Christmas-themed retail and experiential destination, though at much larger scale and as a retailer rather than producer.
• Kurt Adler: Kurt Adler is one of the largest global importers and distributors of Christmas ornaments and holiday decorations, working with European artisans including glass-blown producers. It is comparable to Koulier as a broader Christmas ornament industry player, though at much larger scale and as a distributor rather than producer.
• Moser (Moser a.s.): Moser is a prestigious Czech luxury glassmaker known for hand-blown crystal and lead-free glass products, including decorative pieces. It is comparable to Koulier as a Czech heritage glass producer with hand-blowing tradition, though Moser operates at much larger scale and focuses on crystal stemware and luxury gifts rather than Christmas ornaments.

Direct peers

• Old World Christmas: Old World Christmas is the leading US-based maker of hand-blown glass Christmas ornaments, using traditional techniques with mouth-blown glass and hand-painted details. Koulier is a comparable craft producer operating in Central Europe with the same handmade glass Christmas ornament focus.
• Ulbricht (Christian Ulbricht): Christian Ulbricht is a German Erzgebirge-region maker of traditional wooden and ornament Christmas decorations, including glass-blown pieces. It is comparable to Koulier as a Central European heritage craft decoration producer with strong Christmas seasonality.
• Inge-glas: Inge-glas is a German manufacturer of hand-blown glass Christmas ornaments, one of the few remaining traditional European makers using glass-blowing and hand-painting techniques. It is directly comparable to Koulier in craft method, product category, and European heritage positioning.
• Radko (Christopher Radko): Christopher Radko is a Polish-heritage, European-crafted hand-blown glass Christmas ornament brand with extensive ornament collections. It is a direct comparable to Koulier in target customer (collector and gift buyer), price point, and artisanal production.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCeu5ADfCUtKyxlfW7ClEQOA
• Facebookfacebook.com/Koulier
• Instagraminstagram.com/kouliercz/?hl=cs
• LinkedInlinkedin.com/company/koulier

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Koulier