What Smolna38 does

Smolna38 operates a dedicated electronic music venue at SMOLNA 38 in central Warsaw (00-375), hosting techno and house events across multiple on-site spaces — Main Stage, Patio, Jungle, and a separate Hideout area. The venue runs a recurring event calendar featuring club nights, live sessions (SMLN LIVE), label showcases, and promoter-branded nights, serving primarily electronic music enthusiasts in Warsaw, with a secondary audience of DJs and music artists seeking performance opportunities and a tertiary audience of music labels and promoters seeking showcase venues.

The venue's product surface extends beyond events into an integrated ecosystem: the Smolna Academy delivers DJ training with Academy Takeover events that integrate students into live programming; the DJ Pass provides a subscription-style access program for performers; the Smolna Members Club offers a loyalty/membership tier for repeat patrons; and a merchandise storefront sells branded apparel (hoodies at 250 PLN, oversized t-shirts at 140 PLN, plus special-edition items such as the Smolna IX B-Day shirt). The commerce and ticketing stack is built on Shopify, with forms/event tooling provided by INNER FORMS and the website built by WEBALIZE. There is no disclosed AI/ML capability, API surface, or proprietary technology beyond this standard e-commerce/web layer.

The business operates as an event-driven, direct-to-consumer model. Revenue is generated through one-time ticket sales (mix of free and paid events), one-time merchandise purchases, and recurring subscription streams from Members Club, DJ Pass, and Academy — exact pricing for the subscription and ticketing tiers is not publicly disclosed. The company is privately held, founded in 2016, headquartered in Warsaw, Poland, with a reported headcount in the 101-250 range and no disclosed institutional investors, parent company, or funding history.

Name

Smolna38

Legal name

SMOLNA38

Website

https://smolna38.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

101–250 employees

Short description

Smolna38 operates an electronic music (techno/house) club venue in central Warsaw with multiple event spaces, selling tickets, branded merchandise, and subscription memberships (Members Club, DJ Pass, Smolna Academy) to electronic music enthusiasts, DJs, and music labels.

Ownership category

akta.pro rank

Product category

Nightlife Entertainment Venue

NAICS

Drinking Places (Alcoholic Beverages) (72241), Promoters of Performing Arts, Sports, and Similar Events with Facilities (71131)

SIC

Retail-Eating & Drinking Places (5810), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

DJ & Electronic Music Venues (MPAGAIAE)

akta.pro secondary industries

Live Music Clubs & Venues (MPAGAIAB), Live Music Venues & Concert Bars (THAFAEAD), Nightlife Venue Groups & Operators (Multi-Location) (MPAGAIAL)

Keywords

• Electronic music venue
• Club night events
• DJ training programs
• Branded merchandise retail
• Live music performances

Headquarters

HQ city

Warszawa

HQ country

Poland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Event Tickets: The club sells tickets to club nights, live events, and special showcases through its website. Some events are free entry while others require paid tickets.
2. Merchandise Sales: The venue operates an online merchandise store selling branded clothing including hoodies (250 PLN) and t-shirts (140 PLN).
3. Smolna Members Club: Subscription-based membership program offering exclusive benefits and access to members.
4. DJ Pass: DJ Pass program providing access and benefits for resident and visiting DJs.
5. Smolna Academy: Educational programs for aspiring DJs and music enthusiasts, offering training and development opportunities.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Smolna38 operates a multi-stage electronic music club in central Warsaw hosting club nights, live DJ sessions, and showcase events across Main Stage, Patio, and Jungle zones. The venue sells event tickets and branded merchandise through its Shopify-powered website, and supplements its core offering with the Smolna Members Club loyalty program, DJ Pass for performers, and Smolna Academy for DJ training and development.

Product overview

Smolna38 is a Warsaw-based music club venue offering a unified platform combining live events programming, music education, and merchandise sales. The core offering is the physical music venue hosting events across multiple stages (Main Stage, Patio, Jungle), supplemented by the Smolna Academy DJ training program, DJ Pass membership for performers, and a general Members Club for patrons. The venue also operates a merchandise store and distributes event flyers and music content. The portfolio centers on the club experience augmented by educational and membership offerings.

Differentiator

Problem solved

Functional benefit

Products and services

• Smolna38 Music Club Venue Multi-stage music club venue at SMOLNA 38, 00-375 Warszawa hosting live electronic music events, club nights, and DJ performances across three performance spaces (Main Stage, Patio, Jungle).
• Events Programming (Wydarzenia) Curated event programming featuring upcoming and past club nights, live sessions (SMLN LIVE), and label showcases. Offers both free and paid ticketed events.
• Branded Merchandise Store Online merchandise store selling branded apparel including hoodies (250 PLN) and oversized t-shirts (140 PLN), including special edition items like the Smolna IX B-Day t-shirt.
• Smolna Academy DJ training and music education program offering development opportunities for aspiring DJs, featuring student showcase events (Smolna Academy Takeover).
• DJ Pass Subscription/recurring access program for resident and visiting DJs providing performance and venue access benefits.
• Smolna Members Club Subscription-based loyalty and membership program for regular patrons, offering exclusive benefits and access to Smolna38 events and offerings.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered minor and core.

• WEBALIZEminorOthersWEBALIZE is credited as the web development agency that built the Smolna38 website, mentioned in the footer as 'MADE WITH 🤍 BY WEBALIZE'.
• ShopifycoreTechnology or IntegrationThe Smolna38 e-commerce platform is built on Shopify, powering the merchandise store, ticket sales, and overall online commerce functionality.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Direct peers

• Berghain / Panorama Bar: Iconic Berlin electronic music club focused on techno and house with an underground aesthetic, multi-room venue (Main Floor + Panorama Bar), integrated merchandise, and a globally recognized brand. Most direct analog to Smolna38's positioning and operating model.
• Tresor Berlin: Berlin techno institution operating multiple rooms (Tresor, Globus, +4Bar) under a single venue complex, with its own label and merchandise line. Comparable to Smolna's multi-zone programming and merchandise strategy.
• Fabric London: London electronic music venue with multi-room layout (Room One, Room Two, Room Three), membership program, and integrated ticketing infrastructure. Direct comparable in terms of multi-zone design and subscriber-style community features.
• Watergate Berlin: Berlin electronic music club along the Spree river with resident DJ programming, strong branding, and merchandise. Comparable to Smolna38 in scale and audience targeting (techno/house enthusiasts).
• ://about blank: Berlin multi-room electronic music and club culture venue with garden, multiple indoor spaces, and a strong community/underground identity. Operates on a similar multi-zone, programming-flexible model as Smolna38.
• TBA Club Warsaw: Warsaw-based electronic music and club venue operating in the same city as Smolna38, sharing audience demographics and competing for the same local techno/house crowd. The most direct local competitor.
• Corsica Studios: London underground electronic music venue known for techno and house programming with a community-driven, membership-influenced audience. Comparable in scale, programming philosophy, and audience overlap with Smolna38.

Regional players

• Prozak 2.0: Krakow-based electronic music and club venue operating in the broader Polish electronic music scene. Comparable in format and audience to Smolna38 but located in a different Polish city.

Broad incumbents

• Boiler Room: Global electronic music event promoter and live-streaming platform that partners with venues like Smolna38 and creates crossover audiences. Operates broadly in the same electronic music ecosystem rather than as a single venue.

Others

• Resident Advisor: Global electronic music media, ticketing, and event-listing platform that drives discovery and ticket sales for venues like Smolna38. Functions as an enabling ecosystem participant rather than a direct venue competitor.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/smolna38
• LinkedInlinkedin.com/company/smolna

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Smolna38