FACAMP - Colleges of Campinas

What FACAMP - Colleges of Campinas does

FACAMP (Centro Universitário de Campinas, legal name FACAMP – Centro Universitário de Campinas) is a private higher education institution founded in 1999 in Campinas, São Paulo, Brazil, operating from a single campus in the Barão Geraldo university district (Av. Alan Turing, 805). It serves primarily Brazilian high school graduates seeking undergraduate degrees, with secondary segments in transfer students and working professionals pursuing postgraduate, MBA, or executive education. The portfolio spans 11 undergraduate programs (Administration, Computer Engineering, Digital Design, Mechanical Engineering, Law, Production Engineering, Economics, Advertising & Marketing, International Relations, Psychology, and AI & Data Science), plus specializations, MBAs, and a Master's in Business Law. In 2025 it rebranded from 'Faculdade' to 'Centro Universitário,' expanding its MEC-permitted academic scope.

The institution's technology stack is built on the TOTVS RM educational ERP (covering student/faculty portals, academic secretariat, financial management, and enrollment), Microsoft's Office 365 and Azure for Education tools provided to enrolled students, the eduCONNECT mobile application (iOS/Android, co-developed with TOTVS), and online vestibular/examination platforms. A library infrastructure provides access to Pearson virtual textbooks and academic databases (Economatica, Statista, OECD iLibrary, SciELO, SPELL, CAPES, Redalyc). The institution is LGPD- and GDPR-compliant and operates under Brazil's SINAES evaluation framework.

FACAMP generates revenue primarily through recurring monthly tuition fees across undergraduate and postgraduate programs, supplemented by a one-time R$180 vestibular registration fee, executive education/MBA enrollment, and indirect government funding channels (PROUNI, COLAP, FIES). It offers two institutional scholarship programs: Bolsa Restituível (repayable up to 50% post-graduation with IPCA correction) and Bolsa Desconto (socioeconomic discount). The go-to-market is a traditional sales-led academic admissions funnel combining vestibular, ENEM, and international exam (ABITUR/SAT/BAC) pathways, with student recruitment through open house events, education fairs, high school outreach via 'Universitário por um Dia,' and a multi-channel digital presence on Instagram, Facebook, TikTok, LinkedIn, YouTube, and WhatsApp. No revenue, headcount, or funding figures are disclosed.

Name

FACAMP - Colleges of Campinas

Legal name

FACAMP – Centro Universitário de Campinas

Website

https://facamp.com.br

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

251–500 employees

Short description

FACAMP is a private Brazilian higher education institution in Campinas, São Paulo, founded in 1999, operating as a 'Centro Universitário' with 11 undergraduate programs, postgraduate and MBA courses, and a master's in Business Law, serving high school graduates and working professionals primarily through on-campus instruction.

Ownership category

akta.pro rank

Headquarters

HQ city

Campinas

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Tuition and Academic Fees: FACAMP generates revenue primarily through tuition fees from undergraduate and graduate programs. The institution offers various scholarship programs including Bolsa Restituível (repayable scholarship with no interest, only IPCA-IBGE correction) and Bolsa Desconto (discount scholarship based on socioeconomic criteria).
2. Entrance Exam Fees: Registration fee of R$ 180.00 for vestibular process, with boleto or PIX payment options.
3. Continuing Education Programs: Revenue from executive education, specialization programs, and MBA courses.
4. Government Education Funding: Institutional participation in PROUNI, COLAP, and FIES government financial aid programs for student tuition support.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Core offering

FACAMP (Centro Universitário de Campinas) is a private Brazilian higher education institution that delivers on-campus undergraduate and postgraduate degree programs across 11 disciplines (Administration, Law, Engineering, Economics, Psychology, International Relations, etc.), along with MBA, specialization, and Master's in Business Law programs. The institution also provides a TOTVS RM-based student and faculty portal, eduCONNECT mobile application, virtual library, career services, and international exchange programs including the FAMUN Model United Nations conference.

Product overview

FACAMP (Centro Universitário de Campinas) is a higher education institution offering a comprehensive portfolio of academic programs and student services. The core educational offerings include undergraduate programs across 11 disciplines (Administration, Computer Engineering, Digital Design, Mechanical Engineering, Law, Production Engineering, Economics, Advertising & Marketing, International Relations, Psychology, and AI & Data Science), postgraduate specializations and MBAs, and a Master's program in Business Law. Technology-enabled services include the TOTVS RM-based student and faculty portals, mobile app (eduCONNECT), virtual library with academic databases, and Microsoft Office 365 provision. Research and international programs are supported through CERI-FACAMP and the FAMUN UN simulation conference. Student development is supported by the Career Center, Entrepreneurship Center, GAIA support program, and accessibility commission. The institution operates under Brazil's SINAES evaluation framework.

Differentiator

Problem solved

Functional benefit

Brands

• FAMUN: FACAMP Model United Nations – an annual international Model UN conference organized by FACAMP's International Relations program, affiliated with WIMUN (World Federation of United Nations Associations International Model United Nations).
• CERI-FACAMP
• FACAMP CONECTA
• eduCONNECT
• GAIA
• FACAMP PORTAS ABERTAS

Products and services

• Undergraduate Programs (Graduação) Four-year undergraduate degree programs across 11 disciplines for high school graduates seeking higher education and professional careers in Brazil.
• Postgraduate Programs (Pós-Graduação) Advanced education programs including Executive Education, Specialization courses, and MBA programs for working professionals seeking career advancement.
• Master's in Business Law (Mestrado em Direito Empresarial) Academic master's degree program focused on business law for advanced legal education and research.
• Career Center (Centro de Carreiras) Career services including job placement, internship opportunities, alumni network, and annual career fairs connecting students with 30+ companies.
• Entrepreneurship Center (Centro de Empreendedorismo) Support services for student entrepreneurship initiatives and business development at FACAMP.
• FAMUN (FACAMP Model United Nations) Annual international relations simulation program affiliated with WIMUN where students engage in UN-style debates in Portuguese, English, and Spanish.
• CERI-FACAMP (International Relations Research Center) Center for International Relations Studies and Research organizing UN simulation programs, teacher training, and international cooperation activities.
• Dual Degree Programs (Bidiplomação) International dual degree programs allowing students to earn degrees from both FACAMP and partner institutions abroad across 14 countries.
• GAIA (Student Support Program) Student support and assistance program providing academic and personal development resources to enrolled students.
• Student Portal (Portal do Aluno) Academic portal providing access to student records, enrollment information, grades, and financial services via TOTVS RM system.
• eduCONNECT Mobile Application Mobile application for iOS and Android providing student connectivity to academic services and campus information.
• Library Services (Biblioteca) Library services including physical collection, virtual library access (Pearson), and academic databases such as Economatica, Statista, OECD, SciELO, SPELL, CAPES, and Redalyc.
• Inteligência Artificial e Ciência de Dados (AI & Data Science) Course New undergraduate degree program in Artificial Intelligence and Data Science, part of the 2026 selection process.

Quantifiable outcome

• Over 6,000 graduates since founding
• +4 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration12 records

Feature4 records

Partnerships

Eight partnerships are on record, tiered minor and core.

• Escola Superior do Ministério Público de São PaulominorStrategic or Co-development Partner · 1 April 2026Technical, scientific, and cultural cooperation agreement between FACAMP and the São Paulo Public Prosecutor's School for academic collaboration.
• Embaixada da SuéciaminorStrategic or Co-development Partner · 1 April 2025Swedish Embassy partnership through CERI-FACAMP promoting Study in Sweden program, featuring lectures on scholarships, master's programs, and living in Sweden for FACAMP students.
• ICN Business SchoolcoreStrategic or Co-development Partner · 1 March 2025French business school partnership in Nancy, France. FACAMP participated in the XX International Week, strengthening academic ties and exchange opportunities between institutions.
• HU University of Applied Sciences UtrechtcoreStrategic or Co-development Partner · 1 September 2024Exchange program partnership with Netherlands university. FACAMP received 11 students from Utrecht for a 10-week program in September 2024. Students studied Brazilian economy, society, business, and contemporary issues with FACAMP faculty.
• WIMUN (World Federation of United Nations Associations)coreStrategic or Co-development Partner · 1 January 2013FAMUN is the only WIMUN-affiliated Model United Nations conference in Brazil, ensuring rigorous academic standards and authentic UN procedures. This affiliation began in 2013.
• Corporate Companies (30+)coreChannel Partner/ Reseller/ DistributorAnnual career fair partnerships with companies including Agibank, Ambev, CPFL Energia, Desktop, Eaton, GHBP Advogados, Karcher, Mars, Petlove, XP Inc., Ypê and others for student recruitment and internship opportunities.
• Instituto EldoradominorStrategic or Co-development PartnerTechnology research institute in Campinas. FACAMP first-year engineering students conduct technical visits to learn about research and technology development.
• Globbe&CominorChannel Partner/ Reseller/ DistributorStudent organization facilitating international student integration and cultural activities for exchange students at FACAMP.

Scale indicators7 records

Recent moves6 records

Expansion highlights8 records

Direct peers

• PUC-Campinas: Direct peer — a private Catholic university also located in Campinas, São Paulo, offering undergraduate and graduate programs across similar disciplines (business, law, engineering) and competing for the same regional student pool.
• Insper: Direct peer — São Paulo-based private university focused on business, economics, engineering, and law, with strong executive education; competes with FACAMP for working professionals and undergraduate talent in São Paulo state.
• ESPM (Escola Superior de Propaganda e Marketing): Direct peer — a private Brazilian higher education institution specializing in advertising, marketing, business, and communication; overlapping with FACAMP's Administração, Propaganda & Marketing, and Economics programs.
• FAAP (Fundação Armando Alvares Penteado): Direct peer — São Paulo-based private university offering undergraduate and graduate programs in administration, law, engineering, and international relations; competes with FACAMP for São Paulo state students.
• FGV (Fundação Getúlio Vargas): Direct peer — a major Brazilian private higher education institution known for business, economics, law, and graduate programs (including MBA and executive education), overlapping directly with FACAMP's postgraduate offerings.
• IBMEC: Direct peer — Brazilian private institution focused on business, economics, law, and technology programs with strong executive education; overlaps with FACAMP's postgraduate and business offerings.

Regional players

• UNICAMP (Universidade Estadual de Campinas): Regional competitor — public, tuition-free state university also located in Campinas; does not directly compete on price but captures top-tier Campinas-area students, raising the bar for FACAMP's positioning in the same geography.

Emerging players

• Universidade Anhanguera (Cogna Educação): Emerging player — large-scale private Brazilian higher education network offering affordable online and hybrid programs; targets price-sensitive learners and represents a different distribution model that pressures mid-tier private institutions like FACAMP.

Broad incumbents

• Anhembi Morumbi (Laureate International Universities): Broad incumbent — large multi-campus private Brazilian university with broad program offerings including hospitality, design, business, and health; competes with FACAMP regionally and exemplifies the multi-campus scale that FACAMP lacks.
• Universidade Presbiteriana Mackenzie: Broad incumbent — large established private Brazilian university offering a wide range of undergraduate and graduate programs, including business, engineering, and law; overlaps with FACAMP's portfolio but at significantly larger scale.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key highlights6 records

Customer concentration

• Xyoutube.com/canalfacamp
• YouTubeyoutube.com/canalfacamp
• Facebookfacebook.com/facamp
• LinkedInlinkedin.com/company/facamp-faculdadesdecampinas
• Instagraminstagram.com/facamp_oficial
• TikToktiktok.com/@facamp

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about FACAMP - Colleges of Campinas