What Bermaz Auto does

Bermaz Auto Bhd is a Bursa Malaysia-listed automotive distributor (ticker: MYL0010OO009) headquartered in Shah Alam, Malaysia. The company serves as the exclusive distributor of Mazda vehicles in Malaysia and, through its wholly-owned subsidiary Bermaz Auto Philippines Inc., in the Philippines. Operations span vehicle importation, dealership network management, retail sales, and after-sales service and parts support, following a hardware sales revenue model.

The company sells Mazda passenger and commercial vehicles through a network of authorized dealerships, generating revenue primarily through vehicle unit sales. In August 2026, Bermaz Auto Philippines expanded its directly-controlled retail footprint by acquiring the 2,343 sqm Mazda Pasig C5 dealership from Inchcape Philippines' retail arm ICATS Asian Motors Inc., strengthening its market presence. Bermaz previously pursued diversification into EVs via a distribution agreement for the Deepal brand with Changan's subsidiary Mobitech, but this was mutually terminated in June 2026 after 19 months due to an unviable business case amid intense EV price competition and new MITI regulations imposing a minimum CIF value of RM200,000 and 180 kW power output for CBU EVs.

Bermaz operates at a meaningful scale, with Mazda monthly sales rebounding to over 1,000 units and order backlog exceeding 3,400 units, supporting Maybank Investment Bank's FY26–FY28 earnings forecast upgrades and a target price increase to 86 sen. The company was recognized at The Edge Malaysia Centurion Club Corporate Awards 2026 with both a sectoral award and the inaugural Sustainability Award for high ESG performance. Bermaz maintains a dividend-paying profile, with RM130 million of cash held in its Philippines subsidiary identified as a potential repatriation upside.

Name

Bermaz Auto

Legal name

Bermaz Auto Bhd

Website

https://bauto.com.my

Company type

Public

Founded year

2008

Operating status

Operating

Headcount range

251–500 employees

Short description

Bermaz Auto Bhd is the exclusive distributor of Mazda vehicles in Malaysia and the Philippines, managing vehicle imports, authorized dealership networks, and after-sales service for consumer and commercial buyers through its wholly-owned Bermaz Auto Philippines Inc. subsidiary.

Ownership category

akta.pro rank

Headquarters

HQ city

Shah Alam

HQ country

Malaysia

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Operations, Infrastructure, Personnel, Marketing or Sales

Revenue model

1. Automotive Distribution: Bermaz Auto generates revenue through the distribution and sale of Mazda vehicles, maintaining a dividend-paying profile based on quarterly earnings reports.

Go-to-market motion1 record

Distribution channels1 record

Core offering

Bermaz Auto Bhd is the official distributor of Mazda vehicles and spare parts in Malaysia, and through its wholly-owned subsidiary Bermaz Auto Philippines Inc., also distributes Mazda vehicles in the Philippines. The company imports Mazda-branded passenger and commercial vehicles, sells them through authorized dealership networks, and provides manufacturer-backed warranty, service, and genuine parts support in both markets.

Product overview

Bermaz Auto Bhd operates as an automotive distribution company with operations in Malaysia and the Philippines. The company serves as the exclusive distributor for Mazda vehicles in both markets, managing vehicle imports, dealership networks, and sales operations. In the Philippines, Bermaz acquired the Mazda Pasig C5 dealership from Inchcape Philippines to strengthen market presence. The company previously pursued an agreement to distribute the Deepal EV brand from Changan's subsidiary, but this was terminated in June 2026 due to unfavorable market conditions and new regulatory requirements. The product portfolio consists primarily of Mazda branded vehicles for passenger and commercial use.

Differentiator

Problem solved

Functional benefit

Products and services

• Mazda Vehicles Distribution (Malaysia)

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core and minor.

• ICATS Asian Motors Inc. (Inchcape Philippines)coreChannel Partner/ Reseller/ Distributor · 1 August 2026Bermaz Auto Philippines signed an agreement to take over the Mazda Pasig C5 dealership from Inchcape Philippines' retail arm ICATS Asian Motors Inc. The acquisition gives Bermaz direct control over the 2,343-square-meter Pasig facility. Financial terms were not disclosed.
• Mobitech (Changan subsidiary)minorChannel Partner/ Reseller/ Distributor · 26 June 2026Bermaz Auto officially terminated its distribution agreement for the Deepal EV brand in Malaysia. After 19 months of negotiations, both parties mutually agreed the business case was not viable due to intense EV price war and inability to establish workable retail pricing. New MITI regulations effective July 1, 2026 requiring CBU EVs to have minimum CIF value of RM200,000 and 180 kW power output further impacted viability.

Scale indicators4 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• Sime Darby Berhad: Sime Darby's motors division distributes multiple brands (including BMW, Ford, Hyundai) across Malaysia and the wider region. It is directly comparable to Bermaz for its parallel role as an authorized multi-/single-brand vehicle distributor and dealer operator in Malaysia with similar parts-and-service economics.
• Mercedes-Benz Malaysia: Mercedes-Benz Malaysia is the authorized distributor of Mercedes-Benz passenger and commercial vehicles in Malaysia. It is directly comparable to Bermaz as a premium-brand authorized distributor running a nationwide dealer and after-sales network with similar unit economics.
• Hyundai-Sime Darby Motors: Hyundai-Sime Darby Motors is the exclusive distributor of Hyundai vehicles in Malaysia. It is directly comparable to Bermaz Auto as a single-brand authorized distributor operating a nationwide dealership network with parallel parts, service and warranty support obligations.
• Tan Chong Motor Holdings: Tan Chong Motor is a Bursa Malaysia-listed distributor of Nissan, Renault and Subaru vehicles in Malaysia with regional assembly/distribution interests. It is directly comparable to Bermaz as a publicly listed Malaysian auto distributor monetizing exclusive Japanese OEM franchises through dealer networks.
• Honda Malaysia: Honda Malaysia is the exclusive distributor of Honda vehicles in Malaysia. It is directly comparable to Bermaz as a non-listed but operationally parallel authorized Japanese-brand distributor with similar manufacturing-sourcing and retail economics.
• BMW Group Malaysia: BMW Group Malaysia is the official distributor of BMW and MINI vehicles in Malaysia. It is directly comparable to Bermaz as a premium-segment authorized distributor with parallel dealer network, parts logistics and after-sales service operations serving Malaysian consumers.
• UMW Holdings: UMW Holdings is the long-standing Toyota distributor in Malaysia and a major automotive group on Bursa Malaysia. It is directly comparable to Bermaz Auto as a country-level vehicle distributor with an exclusive Japanese OEM relationship, similar after-sales/parts franchise model, and parallel exposure to Malaysian automotive demand cycles.

Broad incumbents

• Inchcape plc: Inchcape is a London-listed global automotive distributor. It is the counterparty that divested the Mazda Pasig C5 dealership to Bermaz Auto Philippines, making it directly comparable as a multinational distributor/retailer of Mazda and other OEM brands in Asia-Pacific, though at significantly broader geographic scale.
• DRB-HICOM: DRB-HICOM is a Bursa Malaysia-listed conglomerate that owns national carmaker Proton and runs large automotive, parts and distribution operations. It is comparable to Bermaz as a Malaysian automotive platform, though with much broader scope (manufacturing plus distribution) and a different OEM positioning.

Regional players

• Proton Holdings: Proton is the Malaysian national car manufacturer, majority-owned by DRB-HICOM with Geely as a strategic partner. It is comparable to Bermaz as a Malaysia-focused automotive player with overlapping customer base and dealer footprint, though Proton operates as an OEM plus distributor hybrid rather than a pure distributor.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/bermazautoberhad

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bermaz Auto