Prince George's County Health Connect

What Prince George's County Health Connect does

Prince George's County Health Connect (PGC Health Connect) is a government social services program operated under the Prince George's County Department of Social Services (DSS) and designated as the authorized consumer assistance organization for the county in partnership with Maryland Health Connection (MHC), the state's official health insurance marketplace. The program's core function is to help uninsured and underinsured county residents ages 18-64 learn about, apply for, and enroll in health insurance plans through the Maryland marketplace. It serves a defined resident base within a single county jurisdiction in Maryland, USA, including Spanish and French-speaking residents and families eligible for the Maryland Children's Health Program (MCHP). Services are delivered free of charge.

The organization's service offering is centered on certified bilingual navigator support delivered through multiple channels: telephone (PGC Health Connect Consumer Support Center at 301-927-4500 and MHC's toll-free line), in-person at DSS offices in Hyattsville, Landover, and Temple Hills, dedicated enrollment centers in District Heights and Langley Park, and community partner sites (CASA, SEED, and Langley Park Multi-Service Center), as well as online via marylandhealthconnection.gov and the Enroll MHC mobile app (iOS and Android). The underlying technology stack is minimal and largely third-party: enrollment processing is handled by the Maryland Health Connection marketplace platform, and the program itself does not develop proprietary technology products. Marketing and outreach rely on Facebook, Twitter/X, community events, virtual forums, and multi-lingual information lines.

The business model is government appropriations-funded and non-commercial: PGC Health Connect is funded through the Prince George's County DSS and related public sources, provides all enrollment-assistance services at no cost to residents, and does not generate commercial revenue. Pricing is therefore not applicable in a commercial sense. The go-to-market motion is community-led, relying on physical enrollment centers, community partners, and outreach events rather than sales-driven customer acquisition. Customer segments include Prince George's County adult residents, non-English-speaking residents requiring bilingual support, and MCHP-eligible families and pregnant women served through a partnership with the Prince George's County Health Department.

Name

Prince George's County Health Connect

Legal name

Prince George's County Health Connect

Website

https://pgchealthconnect.org

Company type

Private

Operating status

Operating

Headcount range

501–1,000 employees

Short description

Prince George's County Health Connect is a government consumer assistance program that helps uninsured county residents ages 18-64 enroll in health insurance through the Maryland Health Connection marketplace, delivered free of charge via certified bilingual navigators across multiple DSS offices and community partner sites.

Ownership category

akta.pro rank

Product category

Health Insurance Enrollment Assistance

NAICS

Social Assistance (624), Health Care and Social Assistance (62)

SIC

Services-Social Services (8300), Services-Health Services (8000)

akta.pro industry

PRIMARYHLAJAAAB

County/District/Local Health Departments

Healthcare & Life Sciences/Public Health, Government & Regulators/Public Health Agencies & Health Departments

Keywords

• Health insurance enrollment
• Consumer assistance program
• Health insurance navigation
• Medicaid enrollment services
• Community health outreach

Headquarters

HQ city

District Heights

HQ country

United States

HQ region

North America

Offices7 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Public Program Funding: Prince George's County Health Connect is a program of the Prince George's County Department of Social Services (DSS), authorized to provide health insurance enrollment assistance through the Maryland Health Connection marketplace. The program is funded through government appropriations and does not generate commercial revenue. Services are provided free of charge to county residents.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Prince George's County Health Connect provides free, in-person health insurance enrollment and renewal assistance to uninsured county residents aged 18-64 through certified bilingual (Spanish, French, and English) navigators. The program is operated by the Prince George's County Department of Social Services (DSS) in partnership with Maryland Health Connection, helping residents apply for Medicaid, MCHP, and qualified health plans offered through the state marketplace.

Product overview

Prince George's County Health Connect is a consumer assistance organization operated as a program of the Prince George's County Department of Social Services in partnership with Maryland Health Connection. The organization offers a single integrated service focused on health insurance enrollment navigation, providing residents with access to certified bilingual navigators via telephone, in-person, and online channels. The core offering includes the Enroll Maryland Health Connection mobile app for iOS and Android, complemented by in-person enrollment services at multiple county locations including DSS offices in Hyattsville, Landover, and Temple Hills, as well as community partner sites.

Differentiator

Problem solved

Functional benefit

Products and services

• Health Insurance Enrollment Assistance Free in-person, phone, and online assistance from certified navigators helping Prince George's County residents aged 18-64 enroll in Medicaid, Maryland Children's Health Program (MCHP), and Qualified Health Plans available through the Maryland Health Connection marketplace.
• Enroll MHC Mobile App Mobile application for Maryland Health Connection available on iOS and Android that allows users to apply for health coverage, compare plans, and manage enrollment from a mobile device.

Named customers1 record

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered core, secondary and minor.

• Maryland Health Connection (MHC)coreStrategic or Co-development PartnerMaryland Health Connection is the official state health insurance marketplace. Prince George's County Health Connect serves as the authorized consumer assistance organization for the county, helping residents enroll in plans available through the MHC marketplace. The partnership is authorized and official, with co-branded materials and integrated enrollment systems.
• Prince George's County Department of Social Services (DSS)coreStrategic or Co-development PartnerPrince George's County Health Connect is a program of the Prince George's County Department of Social Services. DSS provides the organizational infrastructure, staffing, and operational framework for the healthConnect enrollment assistance program. The program operates from multiple DSS service locations across the county.
• CASA (Community-Based Partner)secondaryChannel Partner/ Reseller/ DistributorCASA is a community-based partner providing in-person enrollment assistance at their Hyattsville location (8151 15th Avenue). Services available 9:00am-5:00pm by appointment only. Multi-lingual support provided.
• Sowing Empowerment & Economic Development, Inc. (SEED)minorChannel Partner/ Reseller/ DistributorSEED serves as an enrollment partner location at 6201 Riverdale Road, Suite 200, Riverdale, MD. Provides appointment-only enrollment assistance on Monday and Tuesday.
• Langley Park Multi-Service CenterminorChannel Partner/ Reseller/ DistributorCommunity enrollment center located at LaUnion Mall, 1401 East University Boulevard, Hyattsville. Walk-ins and appointments available Tuesday and Thursday only 9am-3pm.
• Prince George's County Health DepartmentsecondaryChannel Partner/ Reseller/ DistributorHealth Department location in Landover provides specialized enrollment for Maryland Children's Health Program (MCHP) and pregnant women. Services include call for appointment or walk-in from 8:30am-4pm.

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Covered California: California's state health insurance marketplace, the largest state-based exchange in the U.S. Comparable consumer assistance mission but at significantly greater scale and with broader marketing and service infrastructure.

Regional players

• BeWellnm: New Mexico's state-based health insurance marketplace. Operates in a different geographic region but with a parallel mission of connecting residents with affordable coverage through state-level navigator and enrollment support services.

Direct peers

• MNsure: Minnesota's state-based health insurance marketplace with enrollment assistance and navigator support for residents. Similar function to PGC Health Connect at the state level, including help with plan selection and financial assistance.
• Pennie: Pennsylvania's state-based health insurance marketplace, providing enrollment navigation support to Pennsylvania residents. Comparable in mission and structure to PGC Health Connect at the state level.
• Access Health CT: Connecticut's state health insurance marketplace providing enrollment assistance and consumer support. A direct functional peer to PGC Health Connect, though operating at the state rather than county level.
• Maryland Health Connection: Maryland's official state health insurance marketplace. PGC Health Connect is the authorized county-level consumer assistance organization that drives enrollment into MHC, making MHC the closest direct partner-counterpart in the same product category.
• NY State of Health: New York's official health plan marketplace, offering enrollment assistance and navigator programs to state residents. Operates a comparable consumer assistance function at a larger state scale.
• HealthSource RI: Rhode Island's state health insurance marketplace offering navigator and enrollment support services. Comparable mission of helping state residents obtain affordable health coverage through a state-based marketplace.
• DC Health Link: District of Columbia's health insurance marketplace with consumer assistance programs for residents. A regional peer with overlapping mission of helping residents enroll in coverage through a state-level marketplace.
• Cover Virginia: Virginia's state-based health coverage marketplace and navigator program. Operates a parallel consumer assistance model for Virginia residents, comparable in function to PGC Health Connect's enrollment navigation role in Maryland.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks6 records

Key highlights5 records

Customer concentration

• Xx.com/PGHealthConnect
• Facebookfacebook.com/PGCHealthConnect.org
• LinkedInlinkedin.com/company/prince-george-s-county-health-connect

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Prince George's County Health Connect