Rubber Track Solutions

Name

Rubber Track Solutions

Legal name

Rubber Track Solutions

Website

https://rubbertracksolutions.com

Company type

Private

Founded year

2000

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Rubber Track Distribution

NAICS

Rubber Product Manufacturing for Mechanical Use (326291), All Other Rubber Product Manufacturing (326299)

SIC

Wholesale-Motor Vehicle Supplies & New Parts (5013), Fabricated Rubber Products, Nec (3060)

akta.pro primary industry

Molded & Extruded Industrial Rubber Parts (Custom Components) (IMANALAG)

Keywords

• Rubber track distribution
• Undercarriage parts
• Agricultural tracks
• Construction tracks
• Paving equipment tracks

Headquarters

HQ city

New Braunfels

HQ country

United States

HQ region

North America

Offices6 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Rubber Track Sales: Rubber Track Solutions generates revenue by selling rubber tracks and undercarriage parts through their dealer network. They carry multiple trusted brands (Camso, Firestone, Bridgestone, Trackman, Michelin, Soucy) as well as their own RTS Signature Series brand. Revenue is generated on a per-transaction basis as dealers order tracks for their customers.

Pricing tiers

Go-to-market motion3 records

Distribution channels3 records

Marketing channels5 records

Core offering

Rubber Track Solutions distributes rubber tracks and undercarriage parts for construction, agricultural, paving, and specialty equipment to independent equipment dealers, OEM dealers, and dealer groups. The company carries multiple trusted brands (Camso, Firestone, Bridgestone, Trackman, Michelin, Soucy) alongside its own proprietary RTS Signature Series construction track line featuring patented steel cord and metal link technology. Distribution is supported by six U.S. warehouses, a dedicated field force of Territory Managers, and an online dealer ordering and fitment platform.

Product overview

Rubber Track Solutions is a B2B distributor specializing exclusively in rubber tracks and undercarriage parts for equipment. The company operates as a dealer-focused distributor (not manufacturer) offering a portfolio of distributed third-party brands (Camso, Bridgestone, Firestone, Soucy, Trackman) alongside its proprietary RTS Signature Series construction track brand. Products span four main categories: Agriculture Tracks (tractors, combines, sprayers, grain carts), Construction Tracks (multi-terrain loaders, compact track loaders, mini-excavators), Paver Tracks (asphalt pavers, cold planers), and Specialty Applications. The company supports these products through dealer-centric services including Territory Manager support, Dealer Resource Center access, online ordering portal, warranty submission, and fleet assessment services for large operations.

Differentiator

Problem solved

Functional benefit

Brands

• RTS Signature Series: The company's own branded rubber track line designed for construction equipment (CTL/MTL/Mini-Ex). Features patented steel cord and metal link technology with proprietary premium rubber compound. Includes patterns E1, E3, E5, Y6, T, P, D2, D3 for various machine types.

Products and services

• RTS Signature Series Proprietary construction rubber track brand for compact track loaders (CTL), multi-terrain loaders (MTL), and mini-excavators (Mini-Ex), featuring patented steel cord and metal link technology and a proprietary premium rubber compound designed to extend tread wear life and improve traction.
• Camso Rubber Tracks Distributed rubber tracks for agriculture and construction equipment including compact track loaders, mini-excavators, pavers, and agricultural applications, branded as high-performance options backed by engineering and real-world testing.
• Bridgestone Rubber Tracks Premium distributed rubber tracks designed for construction and paving equipment, leveraging Bridgestone's rubber engineering for durability, performance, and ride quality.
• Firestone Rubber Tracks Distributed agricultural rubber tracks delivering traction, durability, and reduced soil disturbance for modern farming equipment.
• Soucy Rubber Tracks Distributed high-performance rubber track systems for agricultural equipment, engineered for traction, flotation, and reduced soil compaction on high-horsepower farming equipment.
• Trackman Rubber Tracks Distributed rubber tracks built for tough working conditions across agriculture, paving, specialty equipment, and undercarriage applications, focusing on durability, consistency, and reliable performance.
• Michelin Rubber Tracks Distributed Michelin rubber tracks giving equipment dealers and operators access to this premium brand within the multi-brand portfolio.
• Agriculture Tracks Rubber tracks for agricultural equipment including tractors, combines and harvesters, sprayers, and grain carts and support equipment, designed for traction, durability, flotation, and uptime in demanding field conditions.
• Construction Tracks Rubber tracks for construction equipment including multi-terrain loaders, compact track loaders, mini-excavators, and specialty construction equipment, designed for durability, traction, and uptime on harsh job sites.
• Paver Tracks Rubber tracks for paving equipment including asphalt pavers, cold planers/milling machines, and road wideners and specialty paving equipment, designed for smooth performance, reliable traction, and consistent results.
• Specialty Applications Tracks Rubber track solutions for unique machines, custom equipment, and unusual operating environments that fall outside standard agriculture, construction, or paving categories.
• Warranty Submission System Online warranty claim submission portal for agriculture and construction tracks, covering manufacturing defects and premature wear under normal usage conditions.
• Fleet Assessment Service Expert advisory service for equipment owners with multi-machine operations that identifies wear patterns, plans replacements, selects the right tracks, and reduces downtime through proactive track management.

Quantifiable outcome

• Tracks can be delivered in 1-2 days, sometimes same day
• +1 more outcomes

Named customers6 records

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Six partnerships are on record, tiered core.

• CamsocoreChannel Partner/ Reseller/ DistributorCamso is a global leader in rubber track technology for agriculture and construction equipment. Rubber Track Solutions distributes Camso rubber tracks, offering them across multiple equipment applications including agriculture, construction, and paving. Camso products are positioned as high-performance options backed by engineering and real-world testing.
• FirestonecoreChannel Partner/ Reseller/ DistributorFirestone has a long history serving the agriculture industry with tires and track systems. Rubber Track Solutions carries Firestone rubber tracks designed for agricultural equipment, offering strong traction, dependable durability, and reduced soil disturbance for demanding farming applications.
• BridgestonecoreChannel Partner/ Reseller/ DistributorBridgestone is one of the most respected names in rubber engineering worldwide. Their rubber tracks are designed for construction and paving equipment where durability, performance, and ride quality matter. Rubber Track Solutions offers Bridgestone rubber tracks across multiple applications.
• TrackmancoreChannel Partner/ Reseller/ DistributorTrackman designs rubber tracks built for tough working conditions across agriculture, paving, specialty equipment, and undercarriage applications. Rubber Track Solutions distributes Trackman tracks for their reliable performance, solid wear life, and practical value.
• MichelincoreChannel Partner/ Reseller/ DistributorRubber Track Solutions carries Michelin rubber tracks as part of their multi-brand offering, providing equipment dealers and operators with access to this premium brand alongside other trusted options.
• SoucycoreChannel Partner/ Reseller/ DistributorSoucy is known for designing high-performance rubber track systems for modern agricultural equipment worldwide. Their tracks deliver exceptional traction, flotation, and reduced soil compaction. Rubber Track Solutions carries Soucy tracks designed for demanding field applications.

Scale indicators3 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Loegering Manufacturing: Manufacturer of rubber track undercarriage conversion kits and related steel/rubber track systems for construction equipment. Competes in the same compact track loader and skid steer conversion space where RTS supplies replacement tracks.
• Camso (Michelin): Global manufacturer of rubber tracks and a key supplier/competitor to RTS. Camso's tracks cover the same agriculture, construction, and paving applications, and Camso's direct dealer programs compete head-to-head with RTS's distribution model.
• VTS Track Solutions: Specialty rubber track distributor and supplier focused on ag and construction equipment markets. Closest comparable business model to RTS — multi-brand track distribution with technical support for dealers and end-users.
• Mattracks Inc. Manufacturer of rubber track conversion systems for trucks, UTVs, and specialty vehicles. Operates in the rubber track category with proprietary track designs and direct dealer/aftermarket sales that overlap with RTS's specialty-applications positioning.
• Trackman: Rubber track brand covering agriculture, paving, and specialty equipment. Distributed by RTS and sold in overlapping channels, positioning Trackman as a fellow specialist competing for the same dealer relationships.
• Soucy Track: Manufacturer of high-performance rubber track systems for agricultural and powersports equipment. Soucy is both an RTS distribution brand and a direct competitor to RTS's Signature Series for ag-fleet fitments.

Broad incumbents

• Bridgestone: Major tire and rubber engineering conglomerate that supplies one of the premium rubber track lines distributed by RTS. Bridgestone sells direct to OEMs and through dealer networks, making it both supplier and competitor across construction and paving track categories.
• Firestone Ag (Bridgestone): Long-established agricultural tire and track brand, currently part of Bridgestone. Supplies agricultural rubber tracks distributed by RTS while also operating its own dealer and OEM channels.
• Michelin (Camso Tracks): Global tire major that acquired Camso and now competes across rubber tracks as well as agricultural and OTR tires. Largest capitalized incumbent in the track category and a supplier/competitor to RTS.

Regional players

• Nokian Heavy Tyres: European-based manufacturer of heavy equipment and agricultural tires/rubber tracks, primarily serving markets outside North America. Comparable product set in tracks but with minimal direct overlap in RTS's core US dealer base.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/r_t_s_inc
• Facebookfacebook.com/rubbertracksolutions
• LinkedInlinkedin.com/company/rubber-track-solutions

Revenue estimate

Valuation estimate

Number of profiles

Profiles15 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rubber Track Solutions