Private Equity Advisors
Private Equity Advisors is a boutique consultancy led by former Grainger and Maytag executive Eric Nowlin that provides CIM review, due diligence, board roles, and industry consultations to private equity sponsors in specialty manufacturing and industrial distribution.
- Company typePrivate
- Founded2017
- HeadquartersCorona Del Mar, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Private Equity Advisors does
Private Equity Advisors is a privately held, boutique advisory consultancy that supports private equity sponsors across the investment lifecycle in the specialty manufacturing and industrial distribution sectors. The firm is led by Principal Eric Nowlin, a former senior executive at WW Grainger (including President of Grainger Canada) and Maytag Corporation who led over 10,000 team members across North America before entering his tenth year as a PE advisor. The firm is based in SoHo, New York, with a listed Corona Del Mar, California contact line (949-357-7071), and operates with a headcount of 1-10 employees.
The firm delivers four interconnected core services: CIM Review (pre-deal thesis development identifying value creation opportunities across operations, customer-facing initiatives, product offerings, end markets, e-commerce, and growth), Due Diligence (transaction assessment and management presentation preparation), Board Roles (ongoing portfolio company oversight as director, chairman, or operating partner), and Industry Consultations (market expertise on industrial distribution, MRO, parts distribution, Amazon's impact on distribution, and adjacent topics). No proprietary software, API, or AI-driven product is offered; the value proposition rests on Nowlin's operator credentials and his network across more than a dozen PE sponsors including The Riverside Company, Partners Group, Svoboda Capital, DOT Family Holdings, Parallel49 Private Equity, Highview Capital, and Victory Park Capital.
Revenue is generated through professional services fees (consulting and board retainers). Pricing is not publicly disclosed and the firm is reached via direct phone and email contact. Go-to-market is sales-led and referral-driven, with thought leadership content distributed through a LinkedIn page, a Facebook presence, and a blog. The firm also operates under the DBA 'Distribution Advisors' and references seven PE platforms where Nowlin has served on boards, with exited and ongoing deals having grown EBITDA from $75M to nearly $300M across 25+ add-on acquisitions.
Private Equity Advisors firmographics
Firmographics- Name
- Private Equity Advisors
- Legal name
- Private Equity Advisors
- Website
- https://privateequityadvisors.net
- Company type
- Private
- Founded year
- 2017
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Private Equity Advisors is a boutique consultancy led by former Grainger and Maytag executive Eric Nowlin that provides CIM review, due diligence, board roles, and industry consultations to private equity sponsors in specialty manufacturing and industrial distribution.
- Ownership category
- akta.pro rank
Private Equity Advisors industry classification
Industry- Product category
- Management Consulting
- NAICS
- Portfolio Management and Investment Advice (52394), Investment Banking and Securities Intermediation (523150)
- SIC
- Investment Advice (6282)
- akta.pro primary industry
- Equity Capital Advisory (Private Equity Placements, Growth Capital) (BPAHAOAE)
- akta.pro secondary industry
- Capital Raising Advisory (Equity & Equity-Linked) (FSAEAGAC)
Keywords
Where Private Equity Advisors is headquartered
LocationHeadquarters
- HQ city
- Corona Del Mar
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Private Equity Advisors business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales
Revenue model
- Advisory and Consulting Services: Revenue generated through consulting fees for CIM review, due diligence services, board roles, and industry consultations provided to private equity sponsors and institutional investors.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
Private Equity Advisors product offering
Product offeringCore offering
Private Equity Advisors is a boutique advisory firm that provides private equity clients with four core service offerings: CIM Review, Due Diligence, Board Roles, and Industry Consultations. The firm supports deal evaluation, transaction execution, and portfolio company governance through senior-level engagement.
Product overview
Private Equity Advisors is a consulting firm offering a unified suite of four interconnected advisory services for private equity sponsors: CIM Review (pre-deal thesis development), Due Diligence (transaction assessment), Board Roles (ongoing portfolio company oversight), and Industry Consultations (market expertise). These services are delivered by Principal Eric Nowlin, a former Maytag and Grainger executive with extensive experience in specialty manufacturing and distribution sectors, and are designed to support PE firms across the entire investment lifecycle from deal evaluation through portfolio company value creation.
Differentiator
Problem solved
Functional benefit
Products and services
- CIM Review Critical examination of Confidential Information Memoranda for PE transactions, delivered to deal teams and operating principals. Reviews CIM materials for coherence, deal narrative strength, and risk identification.
- Due Diligence Structured due diligence support for PE buyers and sellers, leveraging senior operating expertise to validate target companies and surface risks during transaction execution.
- Board Roles Board and director-level advisory placements and services to PE portfolio companies, providing independent governance and operating perspective.
- Industry Consultations Specialized industry consultation engagements for PE firms and their portfolio companies on demand, drawing on the principal's domain expertise.
Quantifiable outcome
- EBITDA growth from $75M to nearly $300M across exited and ongoing deals
- +2 more outcomes
Companies that use Private Equity Advisors
Customer profileNamed customers10 records
Segments3 records
Ideal customer profiles1 record
Private Equity Advisors technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Private Equity Advisors partnerships and signals
Strategic signalScale indicators5 records
Recent moves6 records
Expansion highlights3 records
Private Equity Advisors competitors and assessment
Company assessmentMarket position
Weaknesses5 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Private Equity Advisors social profiles
Digital presencePrivate Equity Advisors financial estimates
Financial estimateRevenue estimate
Valuation estimate
Private Equity Advisors leadership team
Management profileNumber of profiles
Profiles1 record
Private Equity Advisors funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Private Equity Advisors M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Private Equity Advisors
What does Private Equity Advisors do?
Private Equity Advisors is a boutique advisory firm that provides private equity clients with four core service offerings: CIM Review, Due Diligence, Board Roles, and Industry Consultations. The firm supports deal evaluation, transaction execution, and portfolio company governance through senior-level engagement.
Is Private Equity Advisors a public or private company?
Private Equity Advisors is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Private Equity Advisors founded?
Private Equity Advisors was founded in 2017. It employs 1 to 10 people.
Where is Private Equity Advisors based?
Private Equity Advisors is headquartered in Corona Del Mar, United States, in the North America region.
How does Private Equity Advisors make money?
One revenue line is on record: advisory and Consulting Services.
Does Private Equity Advisors have an API?
No public API is recorded for Private Equity Advisors.
What industry is Private Equity Advisors in?
Private Equity Advisors's product category is Management Consulting. Its primary akta.pro industry code is BPAHAOAE, Equity Capital Advisory (Private Equity Placements, Growth Capital), with a secondary code of FSAEAGAC, Capital Raising Advisory (Equity & Equity-Linked). Its NAICS code is 52394 and its SIC code is 6282.