The Carnival Fair

What The Carnival Fair does

The Carnival Fair, founded in 2019 and headquartered at MEGA@Woodlands in Singapore, is a privately held event-rental and party-planning operator that supplies carnival games, inflatables, arcade machines, live food stations, fringe activities, and event-effect equipment to corporate, education, government, and private customers across Singapore. Its core inventory spans 300+ items organized into roughly six categories — carnival games and booths, bouncy castles and ball pits, arcade and lucky-draw machines, live food stations, water games, and event-support equipment including LED walls, TV screens, and launch mechanisms — supported by a centralized warehouse from which the company delivers, sets up, staffs, and tears down each event. The business is asset-based and labor-mediated, not software-based: there is no proprietary technology stack, and the company positions its offering around in-house maintained equipment, NEA registration, BizSafe Level 3 certification, and GeBIZ vendor status, which collectively unlock government, school, and compliance-sensitive corporate contracts.

The company makes money primarily through per-event equipment rental packages with bundled setup, staffing, and teardown services. Pricing is quote-based, with carnival-game packages starting around SGD $150 and custom pricing scaling with the number of games, duration, equipment mix, and staffing requirements; a price-match guarantee is offered for competitive deals. Go-to-market is hybrid: a digital consumer front (website, WhatsApp, Instagram, TikTok, YouTube, Facebook) drives inbound enquiries for birthday parties and community events, while an enterprise field-sales motion, anchored by the GeBIZ vendor registration, targets corporate D&Ds, family days, and government contracts — evidenced by named clients across education (NUS, MOE), retail (FairPrice, Sheng Siong, Shopee), financial services (Citi), technology (Grab), entertainment (Disney, Sentosa, Zouk), luxury retail (Hugo Boss), hospitality (Suntec), automotive (BYD), aerospace (Pratt & Whitney), and government grassroots (People's Association). The company reports 950+ delivered events, 700+ brands served, and 1,200+ satisfied clients, but operates with only 2-10 employees, marking it as a small, founder-led operator rather than a venture-scale business.

Name

The Carnival Fair

Legal name

The Carnival Fair

Website

https://thecarnivalfair.com.sg

Company type

Private

Founded year

2019

Operating status

Operating

Headcount range

1–10 employees

Short description

The Carnival Fair is a Singapore-based, privately held event-rental and party-planning company founded in 2019, supplying 300+ carnival games, inflatables, arcade machines, live food stations, and event-effect equipment to corporate, education, government, and private customers across Singapore, with bundled setup, staffing, and teardown services.

Ownership category

akta.pro rank

Product category

Event Entertainment Rental Services

NAICS

Amusement Parks and Arcades (7131), Amusement Arcades (71312)

SIC

Services-Miscellaneous Amusement & Recreation (7990), Services-Amusement & Recreation Services (7900)

akta.pro primary industry

Community Parades, Carnivals & Street Fairs (MPAGAEAE)

akta.pro secondary industries

Local Community & Multi-Category Fairs (MPAGAFAO), Family, Kids & Education Fairs (MPAGAFAH), Amusement/Redemption Arcade Machines (Ticket & Prize) (MPAEAJAD), Coin-Operated Entertainment (Pinball, Crane/Claw, Jukebox, Darts/Billiards) (MPAEAJAF)

Keywords

• Carnival event rental
• Party equipment rental
• Corporate event planning
• Bouncy castle rental
• Carnival game booths

Headquarters

HQ city

Woodlands

HQ country

Singapore

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Operations, Personnel, Supply Chain, Marketing or Sales, Infrastructure, Others

Revenue model

1. Equipment Rental: Rental of carnival games, bouncy castles, arcade machines, inflatables, food stations, and event equipment. Pricing starts from $150 per event with custom packages based on requirements.
2. Setup and Teardown Services: Professional setup, operation, and teardown services provided by trained staff. Attendants available to manage booths and queues during events.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels8 records

Core offering

The Carnival Fair rents carnival games, bouncy castles, arcade machines, live food stations, ball pits, water games, fringe activities, and event equipment for corporate events, school carnivals, birthday parties, and community gatherings in Singapore. The company provides end-to-end services including delivery, professional setup, trained staff to operate booths, and teardown. Custom packages are built from 300+ inventory items with pricing starting from $150 per event.

Product overview

The Carnival Fair is a Singapore-based carnival event rental company offering over 300+ carnival games, booths, inflatables, and entertainment equipment for corporate events, school carnivals, birthday parties, and community gatherings. The product portfolio centers on a rental model where customers select from various categories including Carnival Games Rental (ring toss, duck shoot, ball games), Bouncy Castles (various themes and sizes), Arcade Games (claw machines, racing simulators, sports games), Live Food Stations (popcorn, churros, desserts), Ball Pits, Water Games, Fringe Activities (photobooth, art & craft), and Event Equipment (LED walls, TV screens, special effects machines). The company also provides event planning services for movie screenings, birthday parties, and team building activities. All offerings operate on a rental basis with delivery, setup, and optional staffing included.

Differentiator

Problem solved

Functional benefit

Products and services

• Carnival Games Rental
• Bouncy Castles Rental
• Arcade Games Rental
• Live Food Stations
• Ball Pit Rental
• Water Games Rental
• Fringe Activities
• Event Equipment Rental
• Carnival Rides Rental
• Photo Booth Rental
• Lucky Draw Machines Rental
• Movie Screening Services
• Birthday and Private Parties Planning
• Family Day and Team Building

Quantifiable outcome

• Over 950 events delivered successfully
• +3 more outcomes

Named customers15 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• GeBIZ (Government Electronic Business System)coreChannel Partner/ Reseller/ DistributorRegistered government vendor on Singapore's GeBIZ procurement platform, enabling direct contracts with government agencies, ministries, and schools for event services.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Kingsmen Creatives: Singapore-listed integrated event and exhibit services group offering corporate event production, brand activations, and retail installations — a broad incumbent competing on the corporate and government event side.
• Pico Global Services: Large Asia-headquartered experiential events and exhibition company providing corporate event management, product launches, and large-scale activations — a broader incumbent The Carnival Fair competes with on enterprise event RFPs.

Direct peers

• The Fun Empire: Singapore-based team building and party organization company offering carnival-style activities, game booths, and event entertainment for corporate and private clients — directly overlapping with The Carnival Fair's core offering.
• PartyMojo: Singapore party and event rental provider supplying carnival games, inflatables, and party equipment for birthdays, school events, and corporate functions — a close functional peer in the same rental model.
• Gummy Events: Singapore event and party planning company providing entertainment services including game booths and inflatables for corporate and private events — overlapping customer base and service mix.
• Party Rental Singapore (Party rentals SG): Singapore party equipment rental company offering inflatables, carnival games, and event furniture — competes for the same birthday, school, and corporate event budgets.
• Hopscotch Singapore: Singapore event and entertainment organizer delivering carnival booths, arcade rentals, and themed event experiences for corporate and community clients — directly comparable in service offering.

Emerging players

• Level Up Singapore: Singapore arcade game and entertainment machine rental provider supplying claw machines, racing games, and prize machines for events — overlap in arcade and lucky draw categories.
• Slidez Singapore: Singapore inflatable rental specialist focusing on bouncy castles, slides, and obstacle courses for parties and events — competes on a subset of The Carnival Fair's catalog with narrower positioning.

Regional players

• Kidsborne: Singapore kids' party and event planner offering carnival-style games and themed entertainment for school and birthday events — regional Singapore peer with partial service overlap.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCaoWgkAUCPngLZ0mlwVLjfg
• Facebookfacebook.com/TheCarnivalFairSG
• Instagraminstagram.com/thecarnivalfairsg/?hl=en
• TikToktiktok.com/@thecarnivalfairsg
• LinkedInlinkedin.com/company/the-carnival-fair-sg

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about The Carnival Fair