Club Olimpia

What Club Olimpia does

Club Olimpia is a privately held Paraguayan professional sports club founded on July 25, 1902 by Dutch educator William Paats, headquartered in Asunción. The club manages competitive teams across men's football, women's football, rugby, men's basketball (Olimpia Kings in the Liga Nacional de Básquetbol), women's basketball (Olimpia Queens), and youth development (Divisiones Formativas branded 'Cuna de Campeones'). It is Paraguay's most decorated football club with 48 domestic league titles and 8 international titles, including three Copa Libertadores championships (1979, 1986, 2002) earning the moniker 'Tricampeón de América' and 'Rey de Copas', plus a FIFA Club World Cup. The club operates four facilities in Asunción and Fernando de la Mora: Para Uno (Estadio Manuel Ferreira, Avda. Mariscal López 1499), Sacramento, La Base training academy, and Villa Olimpia sports complex.

The club's product and revenue architecture centers on five streams: match ticket sales for the Paraguayan Clausura/Apertura and CONMEBOL tournaments, official merchandise through the OLIMPIA STORE e-commerce platform (Nike kits, training gear, accessories, gift cards, and limited collaborations such as the KORN band shirt), the 'Hacete Socio' recurring membership program, commercial sponsorship anchored by core partners Nike (kit supply) and TIGO (telecom), and competition prize money from CONMEBOL Copa Libertadores and Copa Sudamericana participation. Customer segments span passionate local supporters and 'hinchas', domestic and international merchandise consumers, and professional football players recruited globally (evidenced by the 2026 signing of New Zealand's Tim Payne). Distribution runs through the proprietary club website (clubolimpia.com.py), the OLIMPIA STORE storefront with tiered Paraguay-wide delivery zones, on-site stadium retail, and continental broadcast reach via CONMEBOL partnerships.

The business is member-based with no identified venture, private equity, or institutional investor ownership. Management disclosed in the data includes Pablo Sánchez as men's football coach and Javier Martínez as Olimpia Kings basketball coach. The club monetizes a 120-year intangible brand heritage, multi-sport competitive participation, and youth development pipeline as its primary competitive assets, operating at a scale of 101-250 employees with no publicly disclosed revenue figures.

Name

Club Olimpia

Legal name

Club Olimpia

Website

https://clubolimpia.com.py

Company type

Private

Founded year

1902

Operating status

Operating

Headcount range

101–250 employees

Short description

Club Olimpia is a privately held Paraguayan professional sports club founded in 1902, managing men's and women's football, basketball, rugby, and youth development teams. It serves Paraguayan supporters, global fans, and international players through match operations, the OLIMPIA STORE e-commerce platform, memberships, and CONMEBOL tournament participation.

Ownership category

akta.pro rank

Product category

Professional Sports Club

NAICS

Sports Teams and Clubs (711211)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Association Football (Soccer) Leagues (MPAKAAAA)

akta.pro secondary industries

Athlete & Team Sponsorship Deals (Official Partners, Jersey/Kit Sponsors) (MPAKALAA), Soccer/Football Footwear & Apparel Retail (CRAMACAC), Team Sports & On-Field Performance Apparel (CRAAAEAE), Club Sports Programs (EDALAIAB)

Keywords

• Professional football club
• Sports club operations
• Official sports merchandise
• Club membership programs
• Basketball team management

Headquarters

HQ city

Asunción

HQ country

Paraguay

HQ region

Latin America

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Supply Chain, Others

Revenue model

1. Match Revenue: Revenue from ticket sales for home matches at their stadium venues, including the Clausura tournament fixtures.
2. Merchandise Sales: Sale of official OLIMPIA-branded merchandise including kits, training gear, accessories, and memorabilia through the OLIMPIA STORE e-commerce platform. Products include Nike partnership jerseys, training wear, and fan merchandise.
3. Memberships (Socios): Club membership program ('Hacete Socio') offering fans the ability to become official members of the club.
4. Sponsorship: Official sponsors displayed on the club website and merchandise, including TIGO, Tilsit, and other Paraguayan and international brands.
5. Competition Prize Money: Prize money from participation in Paraguayan domestic league (Torneo Clausura/Apertura) and international CONMEBOL competitions (Copa Sudamericana, Copa Libertadores).

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Club Olimpia is a Paraguayan professional sports club that operates competitive men's and women's football teams, men's and women's basketball teams (Olimpia Kings and Olimpia Queens), and rugby teams across domestic and international competitions (Paraguayan Primera División, CONMEBOL Copa Libertadores, Copa Sudamericana). The club sells official Nike-manufactured merchandise through its Olimpia Store e-commerce platform, offers a paid fan membership program ('Hacete Socio'), and generates revenue from match-day ticket sales, corporate sponsorships (TIGO, Tilsit), and competition prize money.

Product overview

Club Olimpia operates a dual digital platform consisting of the official club website (clubolimpia.com.py) for news, match schedules, and club information across football, basketball, and youth divisions, and the Olimpia Store (store.clubolimpia.com.py) for e-commerce of official licensed merchandise. The merchandise portfolio includes Nike-manufactured apparel across multiple seasons (2023-2026), collaborative items such as the KORN concert t-shirt, championship commemorative merchandise like the 'Siempre Vuelve #48' Apertura 2026 winner shirt, gift cards in multiple denominations, and various accessories. The club also fields competitive teams in basketball including Olimpia Kings (men's LNB) and Olimpia Queens (women's basketball).

Differentiator

Problem solved

Functional benefit

Brands

• Olimpia Kings: Basketball team competing in the Liga Nacional de Básquetbol (LNB) of Paraguay.
• Olimpia Queens
• Olimpia Store
• Divisiones Formativas

Products and services

• Olimpia Store (Official Merchandise E-commerce) The official e-commerce storefront of Club Olimpia, selling licensed Nike-manufactured merchandise including jerseys, training apparel, accessories, commemorative shirts, and digital gift cards to fans and collectors in Paraguay and internationally.
• Club Membership (Hacete Socio) A fan membership program ('Hacete Socio') enabling individual supporters to officially register as members of Club Olimpia and receive associated club benefits.
• OLIMPIA MEN NIKE HOME SHIRT 2026 Official men's home jersey for Club Olimpia's 2026 football season, manufactured by Nike under the club's equipment supplier partnership, sold to supporters through the Olimpia Store.
• REMERA OLIMPIA KORN (Collaboration T-Shirt) Limited edition collaborative t-shirt between Club Olimpia and the band KORN, commemorating KORN's May 13, 2026 concert in Paraguay.
• REMERA SIEMPRE VUELVE #48 (Apertura 2026 Championship T-Shirt) Championship-commemorative cotton t-shirt celebrating Club Olimpia's Torneo Apertura 2026 victory, marking the club's 48th domestic league title.
• Digital Gift Card (Olimpia Store) Digital gift card for use at the Olimpia Store, available in denominations of Gs. 300,000, Gs. 500,000, and Gs. 600,000, delivered via email or WhatsApp.
• Olimpia Kings (Men's Basketball Team) Club Olimpia's professional men's basketball team competing in the Liga Nacional de Básquetbol (LNB) of Paraguay, featuring in the 2026 LNB Finals against Deportivo San José.
• Olimpia Queens (Women's Basketball Team) Club Olimpia's women's basketball team competing in the 2026 Liga Nacional de Básquetbol women's competition, advancing to the finals after defeating Félix Pérez Cardozo.

Quantifiable outcome

• 48 Paraguayan domestic league titles - most in the country
• +2 more outcomes

Named customers1 record

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered minor and core.

• FlamengominorStrategic or Co-development Partner · 2 July 2026International friendly match scheduled for July 17, 2026 at Arena Mané Garrincha in Brasília, Brazil. Organized by Metrópoles Sports. Represents strategic international partnership for friendly competition during World Cup break.
• Olimpia Kings (Basketball)coreOthers · 1 July 2026Professional basketball team 'Olimpia Kings' competing in LNB (Liga Nacional de Básquetbol) 2026 Finals. Also women's team 'Olimpia Queens'. Multi-sport extension of Club Olimpia brand.
• NikecoreTechnology or Integration · 1 January 2026Equipment supplier partnership with Nike for official club kits, training gear, and apparel. Nike supplies official match shirts, training wear, and merchandise for all Club Olimpia teams including men's football, women's football, and basketball (Olimpia Kings, Olimpia Queens). The partnership includes home and away kits for 2026 season.
• TIGOcoreGTM or Marketing Partner · 1 January 2026Major telecommunications sponsor appearing in official sponsor section of club website. TIGO provides marketing exposure and financial support as a primary club sponsor in Paraguay.
• TilsitminorGTM or Marketing Partner · 1 January 2026Sponsor appearing in official sponsor section of club website, providing marketing and brand visibility on club materials.
• Ticket and GominorChannel Partner/ Reseller/ Distributor · 1 January 2026Official ticketing platform partner for international friendly match against Flamengo. Provides virtual ticket sales for the July 17, 2026 match at Arena Mané Garrincha.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Club Atlético Peñarol: Peñarol is a Uruguayan football giant and multiple Copa Libertadores champion, offering direct comparability on trophy pedigree and CONMEBOL tournament participation, though in a larger national market than Paraguay.
• CR Flamengo: Flamengo is Brazil's largest football club by fan base and revenue, and Olimpia's scheduled international friendly opponent for July 2026. Comparable as a multi-sport club with extensive merchandise operations, though at far greater commercial scale.
• Sociedade Esportiva Palmeiras: Palmeiras is a leading Brazilian football club and recent Copa Libertadores champion, comparable in CONMEBOL tournament participation and multi-revenue stream model (matchday, sponsorship, merchandise), though at materially larger scale.
• Club Atlético River Plate: River Plate is one of Argentina's biggest clubs and a multiple Copa Libertadores winner. Comparable in CONMEBOL tournament track record and sponsorship-driven revenue mix, but operates in a much larger economy with significantly higher commercial revenue.
• Boca Juniors: Club Atlético Boca Juniors is one of South America's most successful football clubs and a three-time Copa Libertadores winner like Olimpia. Comparable as a CONMEBOL club but operates at materially larger scale across sponsorship, broadcast, and merchandise.

Direct peers

• Cerro Porteño: Club Cerro Porteño is Olimpia's primary domestic rival in the Paraguayan Primera División, competing for the same fan base, sponsorships, and CONMEBOL qualification slots. Direct head-to-head competition makes it the closest comparable peer in scale, geography, and revenue model.
• Club Nacional (Paraguay): Club Nacional is a top-tier Paraguayan football club based in Asunción, competing in the same league for domestic titles and CONMEBOL spots. Operates a similar member-based club structure and merchandise-driven revenue model.
• Club Guaraní: Club Guaraní is another historic Paraguayan Primera División side and historic rival of Olimpia. Comparable in fan base, broadcast footprint, and direct-to-consumer merchandise operations within Paraguay.
• Club Libertad: Club Libertad is one of the top three Paraguayan football clubs and a recurring Primera División competitor. Comparable in trophy pedigree, multi-sport operations, and youth academy structure, and next on Olimpia's fixture list (Clausura 2026).

Others

• Club Olimpia (Uruguay): Although sharing the 'Olimpia' name, Uruguay's Club Olimpia is an independent entity and not a corporate affiliate. Useful only as a name-overlap reference; not a direct competitor.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/elClubOlimpia
• Facebookfacebook.com/elClubOlimpia
• LinkedInlinkedin.com/company/clubolimpia

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Club Olimpia