Visit Kent
- Company typePrivate
- Founded2002
- HeadquartersCanterbury, United Kingdom
- Headcount11–50
- GTM typeB2C
- OfferingServices
Visit Kent firmographics
Firmographics- Name
- Visit Kent
- Legal name
- Visit Kent (operated by Kent County Council)
- Website
- https://visitkent.co.uk
- Company type
- Private
- Founded year
- 2002
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Visit Kent industry classification
Industry- Product category
- Destination Management Services
- NAICS
- Scenic and Sightseeing Transportation, Other (48799)
- SIC
- Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Permitting, Reservations & Visitor Information Services (Passes, Booking, Visitor Centers) (THAAAGAD)
Keywords
Where Visit Kent is headquartered
LocationHeadquarters
- HQ city
- Canterbury
- HQ country
- United Kingdom
- HQ region
- Europe
Offices1 record
Markets served
Visit Kent business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Public Funding: Visit Kent operates as a government-funded destination management service within Kent County Council's Economy team, also working with Medway Council. The service is publicly funded and provides free tourism information to visitors.
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Visit Kent product offering
Product offeringCore offering
Visit Kent is the official destination management organization for Kent, England, providing free tourism information and travel planning services to visitors through its website and digital channels. The offering centers on a comprehensive content and discovery platform combining searchable Things to Do and Attractions listings, Accommodation and Places to Eat directories, regional Destination Guides, a Blog/Inspiration editorial hub, Travel Information integrated with Southeastern Railway, and Visitor Information Centres.
Product overview
Visit Kent is the official destination management service for Kent, operating a comprehensive tourism website that serves as the primary digital platform for visitors exploring England's 'Garden of England.' The platform functions as a unified content and discovery hub combining multiple interconnected services: searchable Things to Do and Attractions listings, Accommodation and Places to Eat directories, Destination Guides for Kent's distinct regions (including Canterbury, Dover, Thanet, Folkestone, Whitstable, Sheppey, and Rochester/Medway), a Blog/Inspiration editorial hub with seasonal and themed content, Travel Information services with Southeastern rail integration, and supplementary features including E-Newsletter subscriptions and Competition entry campaigns. The platform does not operate on a modular SaaS architecture but rather serves as an information aggregator and marketing platform for the county's tourism sector, connecting visitors with local attractions, accommodations, dining, and events while promoting Kent's destinations, heritage, and experiences.
Differentiator
Problem solved
Functional benefit
Products and services
- Visit Kent Tourism Website The primary digital platform providing comprehensive tourism information for Kent, England, including searchable listings for attractions, accommodations, dining, events, and travel information across the county's diverse destinations. Free public service for visitors.
- Things to Do Listings Searchable directory of activities and attractions in Kent, with category filters including Active and Outdoors, Family, Art and Culture, Music festivals, Shopping and Well-being, and dog-friendly options. For visitors planning leisure activities.
- Accommodation Search Property search functionality enabling visitors to find hotels, self-catering, B&Bs, camping and caravanning, and campus accommodation across Kent. For visitors planning overnight stays.
- Places to Eat Search Searchable directory of restaurants, vineyards, pubs, farmers markets, and food festivals throughout Kent, with filters for dog-friendly venues and alfresco dining. For visitors seeking dining options.
- Destination Guides Curated content for specific Kent regions including North Kent (Gravesend), West Kent (Maidstone, Sevenoaks, Tonbridge & Malling, Tunbridge Wells), East Kent (Canterbury, Dover, Margate), Rochester/Medway, and the Isle of Sheppey and Faversham. For visitors exploring specific regions.
- Visit Kent Blog / Inspiration Editorial content hub featuring seasonal guides, event coverage, travel inspiration, and themed content covering topics such as beaches, cycling, food festivals, music festivals, outdoor cinema, royal heritage, and coastal experiences. For visitors seeking travel inspiration.
- Travel Information Guidance on reaching and navigating Kent via Southeastern rail services, with High Speed train connections to London, cross-Channel routes, and accessible travel options. For visitors planning travel to and around Kent.
- Visitor Information Centres Physical information points providing offline tourism assistance and guidance to visitors exploring Kent. For visitors seeking in-person help.
Companies that use Visit Kent
Customer profileSegments3 records
Ideal customer profiles3 records
Visit Kent technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Visit Kent partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core and minor.
- Kent County CouncilcoreVisit Kent is the destination management service for Kent, sitting within KCC's Economy team. Kent County Council collects, uses and is responsible for certain personal information and operates the official tourism website.
- Medway CouncilcoreVisit Kent service works within Medway Council in addition to Kent County Council, extending its destination management reach across the wider Kent region.
- Southeastern RailwaycorePartnership for train travel information and coordinated promotion. Southeastern High Speed trains stop all along the Kent coast, and the partnership promotes easy access to Kent destinations.
- Visit ThanetminorRegional destination marketing partner covering Margate, Broadstairs and Ramsgate - part of Visit Kent's network of destination sites.
- Visit CanterburyminorRegional destination marketing partner for Canterbury area - part of Visit Kent's network of destination sites.
- Visit Ashford and TenterdenminorRegional destination marketing partner for Ashford and Tenterden area - part of Visit Kent's network of destination sites.
- Visit SwaleminorRegional destination marketing partner covering Faversham, Isle of Sheppey and Sittingbourne - part of Visit Kent's network.
- Visit MedwayminorRegional destination marketing partner covering Rochester, Chatham and Gillingham - part of Visit Kent's network.
- Visit GraveshamminorRegional destination marketing partner covering Gravesend - part of Visit Kent's network of destination sites.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Visit Kent competitors and assessment
Company assessmentMarket position
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
Visit Kent social profiles
Digital presenceVisit Kent financial estimates
Financial estimateRevenue estimate
Valuation estimate
Visit Kent leadership team
Management profileNumber of profiles
Visit Kent funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Visit Kent M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Visit Kent
What does Visit Kent do?
Visit Kent is the official destination management organization for Kent, England, providing free tourism information and travel planning services to visitors through its website and digital channels. The offering centers on a comprehensive content and discovery platform combining searchable Things to Do and Attractions listings, Accommodation and Places to Eat directories, regional Destination Guides, a Blog/Inspiration editorial hub, Travel Information integrated with Southeastern Railway, and Visitor Information Centres.
Is Visit Kent a public or private company?
Visit Kent is a private company. It is classified as state government owned and is currently operating.
When was Visit Kent founded?
Visit Kent was founded in 2002. It employs 11 to 50 people.
Where is Visit Kent based?
Visit Kent is headquartered in Canterbury, United Kingdom, in the Europe region.
How does Visit Kent make money?
One revenue line is on record: public Funding.
Does Visit Kent have an API?
No public API is recorded for Visit Kent.
What industry is Visit Kent in?
Visit Kent's product category is Destination Management Services. Its primary akta.pro industry code is THAAAGAD, Permitting, Reservations & Visitor Information Services (Passes, Booking, Visitor Centers). Its NAICS code is 48799 and its SIC code is 7990.