Onboard
Onboard provides a maritime IoT platform combining an edge gateway, crew and shore apps, and a GraphQL Vessel API to connect vessels with shore operations. It serves towage operators, offshore support vessel operators, and port operators with subscription-based real-time data, fuel efficiency, and emissions compliance tools.
- Company typePrivate
- Founded2016
- HeadquartersRotterdam, Netherlands
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Onboard does
Onboard (legal entity Fe Solutions B.V.), founded in 2016 in Rotterdam, Netherlands, provides a Maritime IoT platform that connects vessel machinery, crew, and shore operations through a unified data layer. The platform combines a proprietary plug-and-play edge device, the Maritime IoT Gateway (model ONB-GW-20-04, running Intel Core i3-7100U with 8GB RAM and 256GB storage), with a crew-facing Ship App, a shore-side Shore App, Grafana-based dashboards, and a public GraphQL Vessel API. It supports major maritime protocols (Modbus, CANbus, NMEA), operates offline with sync to shore, and aggregates high-frequency sensor data alongside crew-entered logbook, voyage, and activity data.
The product suite is organized into modular apps layered on the gateway: Fuel Efficiency, Digital Logbook, Emission Control (IMO DCS, CII, EU/UK MRV compliance), Vessel Monitoring (condition and motion monitoring), and customizable Dashboards. Customers include harbour towage operators (Boluda, Kotug, Ocean Team, Port of Antwerp), offshore energy support operators (Acta Marine, Peterson, Royal Wagenborg, Milaha), broader maritime/logistics firms (Anglo Eastern, VT Group, Jifmar, DP World Maritime Solutions), with quantified outcomes including 16-33% fuel consumption reductions and 8-12x ROI multiples on monthly subscription spend.
Commercially, Onboard operates a pure monthly subscription model with no upfront capital expenditure, selling through direct enterprise sales, regional channel partners (e.g., Ocean Team in the Adriatic), and an API-first distribution strategy. Go-to-market is supported by active participation in maritime industry events (Seawork, ITS, Europort, WorkBoat, OEEC) and content marketing around maritime digitalization and decarbonization. Leadership includes co-founders Erwin Strik (ex-SAM Electronics, Alphatron, Alewijnse Marine, Royal IHC) and Florus Wilming (ex-Royal IHC), CCO Sander Zwanenburg (ex-Ampelmann), and advisor Joep Gorgels (ex-ABN Amro shipping).
Onboard firmographics
Firmographics- Name
- Onboard
- Legal name
- Fe Solutions B.V.
- Website
- https://onboard-platform.com
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Onboard provides a maritime IoT platform combining an edge gateway, crew and shore apps, and a GraphQL Vessel API to connect vessels with shore operations. It serves towage operators, offshore support vessel operators, and port operators with subscription-based real-time data, fuel efficiency, and emissions compliance tools.
- Ownership category
- akta.pro rank
Onboard industry classification
Industry- Product category
- Maritime IoT Software Platform
- NAICS
- Support Activities for Water Transportation (4883)
- SIC
- Miscellaneous Transportation Equipment (3790)
- akta.pro primary industry
- Marine Sensors, Instrumentation & IoT (Condition Monitoring) (IMAJAJAI)
- akta.pro secondary industries
- Maritime EDI / API Connectivity & Messaging Networks (TLAHAOAE), OEM Embedded Connectivity & Telematics Platforms (TLAEAFAA)
Keywords
Where Onboard is headquartered
LocationHeadquarters
- HQ city
- Rotterdam
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
Onboard business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Technology or R&D, Personnel, Marketing or Sales, Operations, Supply Chain
Revenue model
- Subscription Platform Access: Monthly subscription model for platform access including Maritime IoT Gateway, Ship/Shore Apps, and Vessel API. Eliminates large upfront capital expenditure, transitions to manageable operational expense. Returns can be measured within weeks and range between 8-12 times the monthly subscription depending on vessel type.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Subscription-based platform access |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels5 records
Onboard product offering
Product offeringCore offering
Onboard provides a Maritime IoT Platform that combines a plug-and-play edge computing gateway (the Maritime IoT Gateway model ONB-GW-20-04) with a suite of ship and shore applications and a public GraphQL-based Vessel API. The platform collects high-frequency data from any onboard machine, system, or sensor, integrates it with crew-entered operational data, and delivers real-time visibility, fuel efficiency monitoring, emissions reporting, and voyage planning to maritime fleet operators.
Product overview
Onboard provides a unified Maritime IoT Platform that combines a plug-and-play hardware gateway (the Maritime IoT Gateway) with a suite of integrated apps and a public GraphQL API. The platform connects vessels and crew through the Ship App and Shore App, collecting high-frequency sensor data from onboard machines and combining it with crew-entered logbook and activity data. Key modules include the Fuel Efficiency App, Digital Logbook App, Emission Control App, Vessel Monitoring App (covering condition and motion monitoring), and Dashboards (built on Grafana). The Vessel API serves as the open data layer for external integrations. Together these components deliver real-time fleet visibility, automated compliance reporting, fuel optimization, and supply chain data sharing.
Differentiator
Problem solved
Functional benefit
Products and services
- Maritime IoT Gateway Core hardware edge device (model ONB-GW-20-04) that collects, processes, and stores high-frequency data from any onboard machine, system, or sensor. Supports multiple maritime protocols (Modbus, CANbus, NMEA), complies with EN/IEC 60945, runs the Ship App locally, and syncs data securely to shore even in low-connectivity environments.
- Vessel API Public-facing GraphQL API providing unified, real-time access to all vessel sensor data and crew-entered registrations across a fleet. Enables two-way voyage planning, fleet management, billing automation, and integration with dashboards, planning tools, and supply chain platforms.
- Fuel Efficiency App Equipment-neutral app that interfaces with engines or any fuel measurement sensor to track fuel consumption, vessel position, distance, and speed in real time. Allows fleet managers to set fuel targets per vessel, voyage, or crew and empowers crew to monitor and improve performance against targets.
- Digital Logbook App Electronic record book that runs on the same Gateway as sensor data collection. Crew log voyage events, activities, checklists, and compliance data; sensor values are auto-pre-filled; entries sync in real time to shore teams and are available via the API.
- Emission Control App Automates collection of fuel consumption, distance traveled, and position data to support compliance with IMO DCS, CII, and EU or UK MRV. Combines automated sensor data with crew-entered voyage details to generate complete emission reports.
- Vessel Monitoring App Monitors critical vessel machinery including engines, generators, gearboxes, thrusters, pumps, and hydraulic systems. Includes intelligent vibration sensors for condition monitoring and motion monitoring (roll, pitch, yaw, heave). Brand-agnostic, supporting Modbus and CANbus interfaces.
- Dashboards Built on Grafana and powered by the Vessel API; provides real-time fleet visualizations with fully customizable KPIs. Allows users to group, filter, and transform data to create custom dashboards reflecting their specific operations, combining crew-logged events with real-time sensor data.
- Onboard Ship App Crew-facing mobile/tablet application running on the Maritime IoT Gateway. Provides real-time vessel insights, operational workflows, and fuel efficiency tracking to crew members on board. Fully functional offline with automatic synchronization.
- Onboard Shore App Shore-side companion application enabling office teams to schedule voyages, assign activities, monitor live fleet performance, and collaborate with crew. Provides daily operations, reporting, integrations, and decision-making from a shore-side environment.
Quantifiable outcome
- 33% sustained reduction in fuel consumption for Acta Marine operations
- +5 more outcomes
Companies that use Onboard
Customer profileNamed customers10 records
Segments4 records
Ideal customer profiles3 records
Onboard technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Feature10 records
Onboard partnerships and signals
Strategic signalPartnerships
Seven partnerships are on record, tiered core, strategic and supporting.
- Ocean TeamcorePartnership to expand Onboard Platform into Adriatic Sea region, supporting towage operations in Port of Trieste and across northern Adriatic. Initial focus on streamlining ship-to-shore communication and improving insight into tug operations and fuel performance. Ocean Team establishes single digital foundation for structured communication, real-time operational insight, and data-driven decision-making.
- DP World Maritime SolutionscorePartnership to digitalize harbour towage fleet under contract signed December 2025. Onboard deploys Maritime IoT Platform to unlock real-time machinery and sensor data. Crews adopt Onboard Ship App for accurate job registration and reduced administrative workload. First phase covers vessels in Mozambique and Dominican Republic. Strategic objectives: meeting sustainability targets through fuel monitoring, and optimizing vessel utilization through operational insight.
- PetersoncorePartnership since 2020 to support SNS Pool (Southern North Sea Pool) supply chain operations. Peterson deploys Onboard Platform with Fuel Efficiency and Digital Logbook apps. Partnership enables aggregated data from vessels to optimize operations, reduce environmental impact, and reduce manual work for crew. Peterson uses Onboard for offshore logistics supporting oil/gas operators including Shell.
- StreambastrategicIntegration partnership with Streamba enabling combined data from Onboard vessel API and Streamba VOR supply chain solution. Integration enables planning, procurement, logistics optimization for Southern North Sea oil and gas sector. Demonstrates power of API ecosystem in maritime operations.
- LuminissupportingTechnology partner for platform development. Special thanks extended for collaboration on achieving Duke's Choice Award 2017.
- TugVisionsupportingIntegration with TugVision system used by Boluda to register towing jobs. Integration prevents crew from needing to log in to multiple applications and avoids duplicate data entry. Enables automation of tasks such as planning and invoicing.
- Lighthouse (Peterson)supportingIntegration with Peterson's Lighthouse platform for shoreside operational data. Combined with Onboard vessel data in Microsoft Power BI dashboards for real-time operational monitoring.
Scale indicators4 records
Recent moves6 records
Expansion highlights6 records
Onboard competitors and assessment
Company assessmentDirect peers
- Marorka: Iceland-based provider of maritime energy management, fuel efficiency monitoring, and vessel performance optimization software for ship operators. Directly comparable to Onboard's Fuel Efficiency and Vessel Monitoring apps in target market and use case.
- Nautilus Labs: AI-driven fleet performance platform for maritime operators focused on fuel efficiency, voyage optimization, and emissions reduction. Comparable to Onboard in core value proposition (vessel data → fuel/emissions savings) and enterprise shipping customer base.
Broad incumbents
- Wärtsilä SmartShip: Wärtsilä's SmartShip and SmartMoves digital offerings provide fleet optimization, condition monitoring, and voyage efficiency services as part of its broader marine systems portfolio. A larger, well-capitalized incumbent with overlapping maritime IoT capabilities.
- ABB Marine & Ports: ABB's Marine & Ports division offers digital solutions for vessel and fleet optimization, including the OCTOPUS platform for fuel and route optimization. Broad incumbent with deeper installed base and resources than Onboard.
- Kongsberg Digital: Norwegian vendor of maritime digital solutions including Vessel Insight, an open API-based maritime data platform. Closest incumbent analogue to Onboard's GraphQL Vessel API strategy, with broader portfolio and shipbuilding system integration.
Emerging players
- Sofar Ocean: Maritime data and weather intelligence platform offering voyage optimization and fleet decision support. Comparable to Onboard in connecting operational data into decision-making workflows, though Sofar leans more on oceanographic data and routing.
- Cetasol: Sweden-based specialist in vessel condition monitoring, hybrid-electric optimization, and emissions reporting. Direct competitor in Onboard's condition monitoring and emission compliance module categories, with a narrower product focus.
- StormGeo: Provider of weather routing and vessel optimization software for shipping, offshore, and cruise operators. Overlaps with Onboard on operational efficiency and voyage planning use cases, but anchored on weather-intelligence rather than onboard IoT.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Onboard social profiles
Digital presenceOnboard financial estimates
Financial estimateRevenue estimate
Valuation estimate
Onboard leadership team
Management profileNumber of profiles
Profiles4 records
Onboard funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Onboard M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Onboard
What does Onboard do?
Onboard provides a Maritime IoT Platform that combines a plug-and-play edge computing gateway (the Maritime IoT Gateway model ONB-GW-20-04) with a suite of ship and shore applications and a public GraphQL-based Vessel API. The platform collects high-frequency data from any onboard machine, system, or sensor, integrates it with crew-entered operational data, and delivers real-time visibility, fuel efficiency monitoring, emissions reporting, and voyage planning to maritime fleet operators.
Is Onboard a public or private company?
Onboard is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Onboard founded?
Onboard was founded in 2016. It employs 1 to 10 people.
Where is Onboard based?
Onboard is headquartered in Rotterdam, Netherlands, in the Europe region.
How does Onboard make money?
One revenue line is on record: subscription Platform Access.
Who are Onboard's main competitors?
Direct peers on record are Marorka and Nautilus Labs. Broad incumbents are Wärtsilä SmartShip, ABB Marine & Ports and Kongsberg Digital. Emerging players are Sofar Ocean, Cetasol and StormGeo.
Does Onboard have an API?
Yes. The Vessel API is a public-facing GraphQL API that provides real-time access to vessel sensor data and crew-entered registrations (logbook, voyage, activity data) across a fleet. It enables users to query and mutate voyage planning, billing, fleet management, and reporting workflows, and supports integration with dashboards, planning tools, billing systems, and supply chain platforms. A public demo/interactive query environment is available at demo.onboard-app.com/v1/graphql. Developer documentation is at onboard-platform.com/maritime-iot-platform/vessel-api.
What industry is Onboard in?
Onboard's product category is Maritime IoT Software Platform. Its primary akta.pro industry code is IMAJAJAI, Marine Sensors, Instrumentation & IoT (Condition Monitoring), with a secondary code of TLAHAOAE, Maritime EDI / API Connectivity & Messaging Networks. Its NAICS code is 4883 and its SIC code is 3790.