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Urban Palate

Full company profile

uuid003n5jj

Namestring
Urban Palate
Legal namestring
Urban Palate
Websiteurl
urbanpalate.com
Company typeenum
Private
Founded yearint
2005
Descriptiontext

Urban Palate is a founder-owned, privately held boutique catering and event production company headquartered in the Arts District of downtown Los Angeles. Founded in 2005 by Geoffrey Bernstein, the company designs and delivers bespoke catering services spanning four event categories: weddings and private celebrations, corporate events, social lifecycle events (e.g., bat mitzvahs, milestone birthdays), and brand experiential activations. Service delivery is on-site at client-selected or partner venues throughout Southern California, supported by a downtown tasting room for menu and design previews.

The company's core offering consists of custom menu development using organic, sustainably sourced ingredients; on-site food preparation by culinary teams led by Executive Chef Jorge Alvarez; multiple service styles (stationary, passed, plated, family-style); premium customizable bar packages; and creative tablescape design. Event production services span concept design, vendor and rental coordination, staff and uniform design, and on-site orchestration. Urban Palate holds preferred-vendor status at premier Southern California venues including The Palladium, The Wiltern, SmogShoppe, Lombardi House, The Belasco, and Cielo Farms.

Urban Palate operates a sales-led, quote-based professional services model with no public pricing disclosures. Revenue is generated through customized catering packages priced by guest count, menu selection, service style, rentals, bar packages, and event complexity, plus a standard coordination/administrative fee. The company markets through a website portfolio of event case studies and a direct contact form, with no programmatic or paid acquisition infrastructure. The business is geographically confined to the Los Angeles metropolitan area, with no observed expansion into other markets, no institutional funding, and no public-company affiliations.

Short descriptiontext

Urban Palate is a founder-owned boutique catering and event production company based in downtown Los Angeles, delivering bespoke catering, bar services, and event coordination for weddings, corporate, social, and brand experiential events across Southern California since 2005.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersLos Angeles, United States
HQ citystring
Los Angeles
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
bespoke catering services, event production, wedding catering, corporate event catering, experiential brand events
Industry2 codes
1Venue & Banquet Hall Catering
CodeTHAFAIACPrimaryYes
2Beverage Services (Bar Catering, Mixology, Beverage Programs)
CodeTHAHAKAJPrimaryNo
NAICS code2 codes
  • Caterers722320
  • Drinking Places (Alcoholic Beverages)722410
SIC code1 code
  • Retail-Eating & Drinking Places5810
Product category
Catering and Event Production Services
Social media profiles2 records
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model1 record
1Catering and Event Services
TypeProfessional Services
Description

Urban Palate generates revenue through bespoke catering and event production services. They offer full-service menu planning, tablescape design, food and beverage catering, and event coordination for weddings, corporate events, social celebrations, and experiential brand events. Services are customized per client with pricing based on guest count, menu selection, and service requirements.

urbanpalate.com
Marketing channels2 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels1 record

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components6 values
Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Others
Pricing details1 tier
1Quote-based custom catering packages
ModelOtherBilling cadenceMulti-year contract
Notes

Pricing varies based on guest count, menu selection, service style, rentals, bar packages, and event complexity. Coordination/administrative fee covers production hours, venue walk-throughs, vendor coordination, rental coordination, and equipment logistics.

urbanpalate.com
GTM typeB2B and B2C
B2B and B2C
Offering typeServices
Services
Core offering1 text field

Urban Palate is a boutique catering and event production company based in downtown Los Angeles that provides bespoke, full-service catering for weddings, corporate events, social celebrations, and experiential brand activations. Offerings include custom menu development using organic and sustainably sourced ingredients, premium bar services, custom tablescape design, event planning and coordination, and on-site food preparation by professional culinary teams.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Urban Palate is a boutique catering and event production company based in downtown Los Angeles, founded in 2005. The company offers a unified full-service catering platform centered on bespoke catering services, premium bar packages, custom tablescapes, and comprehensive event production and planning. Their core offerings include custom menu development with organic and sustainably sourced ingredients, various service styles (stationary, passed, plated, family-style), and bar services ranging from full open bars to client-provided alcohol options. They specialize in four main event categories: weddings, corporate events, experiential events, and social events, all supported by their tasting room experience in the Arts District.

Product and service9 records
1Bespoke Catering Services
CategoryCatering
Description

Full-service catering including custom menu development, on-site food preparation with chefs and kitchen staff, and various service styles (stationary, passed, plated, family-style) for events of all sizes. Serves corporate, wedding, social, and experiential event clients.

2Premium Bar Services
3Custom Tablescapes
4Event Production & Planning
5Wedding Catering
CategoryCatering
Description

Bespoke wedding catering services featuring customized menus, farm-to-table California cuisine, and event production for intimate and large-scale wedding celebrations, rehearsal dinners, and engagement parties.

6Corporate Event Catering
7Experiential Event Catering
8Social Event Catering
9Tasting Room Experience
Scale indicator1 record

Each record includes

Type, Value, Description, Source

Partnership2 partners
1Licensed Liquor Vendors
Strategic tierSupportingTypeOthers
Description

Urban Palate partners with several licensed liquor vendors at varying price points to facilitate beverage services for events where venues do not have licensed liquor. Bar options include Full Open Bar (wine, beer, spirits), Beer and Wine Bar, and 'Everything but the Booze' (client provides alcohol, vendor provides mixers, sodas, garnishes, bar supplies, liquor liability license, and ice).

urbanpalate.com
2Preferred Venue Partners
Strategic tierCoreTypeStrategic or Co-development Partner
Description

Urban Palate is honored to be a preferred vendor at many beautiful venues in Southern California. Listed venue partners include The Novo, Casita Hollywood, City Market Social House, The Wiltern, Lombardi House, Cielo Farms, Millwick, The Palladium, SmogShoppe, The Belasco, and Valentine. These relationships enable seamless coordination for events at these premier venues.

urbanpalate.com
Recent move5 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight3 records

Each record includes

Type, Description

Market position
Competitive moat3 records

Each record includes

Type, Details

Key risks4 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers4 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment4 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile3 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles4 records

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Urban Palate

Catering and Event Production Servicesurbanpalate.com

Urban Palate is a founder-owned boutique catering and event production company based in downtown Los Angeles, delivering bespoke catering, bar services, and event coordination for weddings, corporate, social, and brand experiential events across Southern California since 2005.

What Urban Palate does

Urban Palate is a founder-owned, privately held boutique catering and event production company headquartered in the Arts District of downtown Los Angeles. Founded in 2005 by Geoffrey Bernstein, the company designs and delivers bespoke catering services spanning four event categories: weddings and private celebrations, corporate events, social lifecycle events (e.g., bat mitzvahs, milestone birthdays), and brand experiential activations. Service delivery is on-site at client-selected or partner venues throughout Southern California, supported by a downtown tasting room for menu and design previews.

The company's core offering consists of custom menu development using organic, sustainably sourced ingredients; on-site food preparation by culinary teams led by Executive Chef Jorge Alvarez; multiple service styles (stationary, passed, plated, family-style); premium customizable bar packages; and creative tablescape design. Event production services span concept design, vendor and rental coordination, staff and uniform design, and on-site orchestration. Urban Palate holds preferred-vendor status at premier Southern California venues including The Palladium, The Wiltern, SmogShoppe, Lombardi House, The Belasco, and Cielo Farms.

Urban Palate operates a sales-led, quote-based professional services model with no public pricing disclosures. Revenue is generated through customized catering packages priced by guest count, menu selection, service style, rentals, bar packages, and event complexity, plus a standard coordination/administrative fee. The company markets through a website portfolio of event case studies and a direct contact form, with no programmatic or paid acquisition infrastructure. The business is geographically confined to the Los Angeles metropolitan area, with no observed expansion into other markets, no institutional funding, and no public-company affiliations.

Urban Palate firmographics

Firmographics
Name
Urban Palate
Legal name
Urban Palate
Website
https://urbanpalate.com
Company type
Private
Founded year
2005
Operating status
Operating
Headcount range
1–10 employees
Short description
Urban Palate is a founder-owned boutique catering and event production company based in downtown Los Angeles, delivering bespoke catering, bar services, and event coordination for weddings, corporate, social, and brand experiential events across Southern California since 2005.
Ownership category
akta.pro rank

Urban Palate industry classification

Industry
Product category
Catering and Event Production Services
NAICS
Caterers (722320), Drinking Places (Alcoholic Beverages) (722410)
SIC
Retail-Eating & Drinking Places (5810)
akta.pro primary industry
Venue & Banquet Hall Catering (THAFAIAC)
akta.pro secondary industry
Beverage Services (Bar Catering, Mixology, Beverage Programs) (THAHAKAJ)

Keywords

  • Bespoke catering services
  • Event production
  • Wedding catering
  • Corporate event catering
  • Experiential brand events

Where Urban Palate is headquartered

Location

Headquarters

HQ city
Los Angeles
HQ country
United States
HQ region
North America

Offices1 record

Markets served

Urban Palate business model

Business model
GTM type
B2B and B2C
Offering type
Services
Cost components
Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Others

Revenue model

  1. Catering and Event Services: Urban Palate generates revenue through bespoke catering and event production services. They offer full-service menu planning, tablescape design, food and beverage catering, and event coordination for weddings, corporate events, social celebrations, and experiential brand events. Services are customized per client with pricing based on guest count, menu selection, and service requirements.

Pricing tiers

ModelBillingPrice
OtherMulti-year contractQuote-based custom catering packages

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Urban Palate product offering

Product offering

Core offering

Urban Palate is a boutique catering and event production company based in downtown Los Angeles that provides bespoke, full-service catering for weddings, corporate events, social celebrations, and experiential brand activations. Offerings include custom menu development using organic and sustainably sourced ingredients, premium bar services, custom tablescape design, event planning and coordination, and on-site food preparation by professional culinary teams.

Product overview

Urban Palate is a boutique catering and event production company based in downtown Los Angeles, founded in 2005. The company offers a unified full-service catering platform centered on bespoke catering services, premium bar packages, custom tablescapes, and comprehensive event production and planning. Their core offerings include custom menu development with organic and sustainably sourced ingredients, various service styles (stationary, passed, plated, family-style), and bar services ranging from full open bars to client-provided alcohol options. They specialize in four main event categories: weddings, corporate events, experiential events, and social events, all supported by their tasting room experience in the Arts District.

Differentiator

Problem solved

Functional benefit

Products and services

  • Bespoke Catering Services Full-service catering including custom menu development, on-site food preparation with chefs and kitchen staff, and various service styles (stationary, passed, plated, family-style) for events of all sizes. Serves corporate, wedding, social, and experiential event clients.
  • Premium Bar Services
  • Custom Tablescapes
  • Event Production & Planning
  • Wedding Catering Bespoke wedding catering services featuring customized menus, farm-to-table California cuisine, and event production for intimate and large-scale wedding celebrations, rehearsal dinners, and engagement parties.
  • Corporate Event Catering
  • Experiential Event Catering
  • Social Event Catering
  • Tasting Room Experience

Companies that use Urban Palate

Customer profile

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Urban Palate technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Urban Palate partnerships and signals

Strategic signal

Partnerships

Two partnerships are on record, tiered supporting and core.

  • Licensed Liquor VendorssupportingOthersUrban Palate partners with several licensed liquor vendors at varying price points to facilitate beverage services for events where venues do not have licensed liquor. Bar options include Full Open Bar (wine, beer, spirits), Beer and Wine Bar, and 'Everything but the Booze' (client provides alcohol, vendor provides mixers, sodas, garnishes, bar supplies, liquor liability license, and ice).
  • Preferred Venue PartnerscoreStrategic or Co-development PartnerUrban Palate is honored to be a preferred vendor at many beautiful venues in Southern California. Listed venue partners include The Novo, Casita Hollywood, City Market Social House, The Wiltern, Lombardi House, Cielo Farms, Millwick, The Palladium, SmogShoppe, The Belasco, and Valentine. These relationships enable seamless coordination for events at these premier venues.

Scale indicators1 record

Recent moves5 records

Expansion highlights3 records

Urban Palate competitors and assessment

Company assessment

Market position

Competitive moat3 records

Key risks4 records

Key highlights7 records

Customer concentration

Urban Palate social profiles

Digital presence

Urban Palate financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Urban Palate leadership team

Management profile

Number of profiles

Profiles4 records

Urban Palate funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Urban Palate M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Urban Palate

What does Urban Palate do?

Urban Palate is a boutique catering and event production company based in downtown Los Angeles that provides bespoke, full-service catering for weddings, corporate events, social celebrations, and experiential brand activations. Offerings include custom menu development using organic and sustainably sourced ingredients, premium bar services, custom tablescape design, event planning and coordination, and on-site food preparation by professional culinary teams.

Is Urban Palate a public or private company?

Urban Palate is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Urban Palate founded?

Urban Palate was founded in 2005. It employs 1 to 10 people.

Where is Urban Palate based?

Urban Palate is headquartered in Los Angeles, United States, in the North America region.

How does Urban Palate make money?

One revenue line is on record: catering and Event Services.

Does Urban Palate have an API?

No public API is recorded for Urban Palate.

What industry is Urban Palate in?

Urban Palate's product category is Catering and Event Production Services. Its primary akta.pro industry code is THAFAIAC, Venue & Banquet Hall Catering, with a secondary code of THAHAKAJ, Beverage Services (Bar Catering, Mixology, Beverage Programs). Its NAICS code is 722320 and its SIC code is 5810.

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