OBN TV

What OBN TV does

OBN TV is a Bosnia and Herzegovina-based television broadcaster headquartered in Sarajevo that has operated continuously since 1996, running a multi-genre TV channel delivering news and entertainment programming to Bosnian audiences. The company operates with a workforce of 11-50 employees and maintains a web presence at obn.ba, functioning as a for-profit private entity in a small Western Balkans media market of approximately 3.3 million people.

OBN TV's business model is monetized through three commercial channels: advertising sales, sponsorship placements, and branded content deals. This advertiser-supported revenue structure is typical for free-to-air or widely distributed multi-genre channels and ties the company's financial performance directly to the local brand and agency spending environment in Bosnia and Herzegovina. The company's product is fundamentally content-driven — a linear TV channel with a multi-genre editorial mix spanning news and entertainment — and it competes for audience share against other domestic broadcasters as well as regional and international alternatives.

The available source material is thin on operational specifics: the company's website returned only a loading/verification page during data collection, and no structured information was retrieved regarding programming slate specifics, viewership metrics, distribution partners, advertising rate cards, leadership team, ownership, funding history, or financial performance. The firmographic record establishes what the company is and where it operates, but substantive detail on competitive positioning, audience reach, and revenue scale is not present in the input data and represents a meaningful diligence gap for any prospective investor or acquirer.

Name

OBN TV

Website

https://www.obn.ba

Company type

Private

Founded year

1996

Headcount range

11–50 employees

Short description

OBN TV is a Sarajevo-based, Bosnia and Herzegovina television broadcaster operating a multi-genre news and entertainment channel since 1996, monetizing through advertising sales, sponsorships, and branded content placements for Bosnian audiences.

Ownership category

akta.pro rank

Product category

Television Broadcasting

NAICS

Television Broadcasting Stations (51612), Television Broadcasting Stations (516120)

SIC

Television Broadcasting Stations (4833)

akta.pro industry

PRIMARYMPACAAAD

Live TV Streaming (vMVPD/IPTV OTT)

Media, Entertainment & Sports/Digital Media & Content Platforms (Online Video, Podcasts, Creators)/Video Streaming Platforms (SVOD/AVOD/FAST)

Keywords

• Television broadcasting
• News and entertainment
• Television advertising
• Sponsorship sales
• Branded content

Headquarters

HQ city

Sarajevo

HQ country

Bosnia & Herzegovina

HQ region

Europe

Markets served

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure

Core offering

OBN TV runs a multi-genre television channel that delivers news and entertainment programming to audiences in Bosnia and Herzegovina. The company monetizes this content by selling on-air advertising, sponsorship integrations, and branded content placements to advertisers and brand partners. Operations are anchored by an editorial team, broadcast production infrastructure, and a sales function packaging the channel's audience reach for commercial buyers.

Differentiator

Problem solved

Functional benefit

Products and services

• OBN TV Channel A multi-genre television channel delivering news and entertainment programming to viewers in Bosnia and Herzegovina; the channel is the foundation on which advertising, sponsorship, and branded content placements are sold.
• Television Advertising

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves1 record

Direct peers

• BHT 1: Public broadcaster of Bosnia and Herzegovina operating a national multi-genre TV channel out of Sarajevo; the closest direct peer given shared geography, mission, and audience.
• Federalna TV (FTV): Bosnian Federation public TV channel broadcasting news, entertainment, and cultural programming in B&H; direct competitor for local ad budgets and audience.
• RTRS: Republika Srpska public broadcaster covering B&H with general-interest programming; competes in the same market for viewers and advertisers.
• Hayat TV: Private Bosnian multi-genre TV channel with news and entertainment output; directly comparable in scope, monetization model, and B&H audience.
• Pink BH: Bosnian version of the Pink regional media brand, offering multi-genre entertainment and reality programming; a direct competitor for ad spend in B&H.
• N1 (Adria): 24-hour news channel serving Bosnia and Herzegovina and the wider Adriatic region; directly comparable news programming and ad-supported model.

Regional players

• Al Jazeera Balkans: Pan-Balkan news channel headquartered outside B&H but serving the same audience with news and current affairs; competes for premium news advertisers regionally.
• RTL Hrvatska: Largest private commercial broadcaster in Croatia with multi-genre programming; comparable business model and ad sales approach, though serving a separate national market.
• Nova TV (Croatia): Major Croatian private broadcaster offering general entertainment and news; structurally similar multi-genre ad-supported model, primarily a regional rather than direct B&H competitor.
• HRT (Hrvatska radiotelevizija): Croatian public broadcaster operating multiple national TV channels; comparable in scope and public-service remit, though serving a different national audience.

Market position

Strengths3 records

Weaknesses3 records

Competitive moat3 records

Key risks4 records

Key highlights4 records

Customer concentration

• Xx.com/obntv
• Facebookfacebook.com/tvobn
• LinkedInlinkedin.com/company/tv-obn

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about OBN TV