Woodlands Health & Rehab Center

What Woodlands Health & Rehab Center does

Woodlands Health & Rehab Center is a privately held, for-profit skilled nursing facility located at 1000 Fairview Avenue in Clifton Forge, Virginia. It provides inpatient rehabilitation, long-term nursing and palliative care, memory care, and short-term respite care services. The facility operates 24 hours a day, seven days a week, and treats individuals recovering from illness, injury, or surgery as well as those requiring ongoing nursing support for chronic conditions or dementia. Physical, occupational, and speech therapy are offered five to seven days per week, with sessions ranging from 15 to 70 minutes, and the average rehabilitation length of stay is approximately 28 days. The facility offers private and semi-private rooms with private bathrooms, a fine dining program with specialized diets, and active family involvement during rehabilitation. No outpatient services are offered.

Woodlands is owned and operated by Commonwealth Care of Roanoke (CCR), a Virginia-based healthcare management company that operates 12 or more skilled nursing and rehabilitation facilities across Virginia, including locations in Abingdon, Carriage Hill, Chase City, Dinwiddie, Dulles, Gainesville, Lee, Manassas, Potomac Falls, Radford, and River View on the Appomattox. As a CCR facility, Woodlands receives corporate leadership, HR, compliance, and operational support from the parent organization. The facility operates within a horizontal segmentation model, serving distinct patient cohorts (rehabilitation, long-term care, memory care, respite care) rather than targeting a single customer segment.

Revenue is generated through patient care services billed primarily through Medicare Part A (which covers skilled services in full for the first 20 days, with coinsurance beginning on Day 21), Medicare HMO replacement policies, and private insurance networks. The facility participates as an in-network provider with multiple insurance companies and accepts private-pay patients. Patient acquisition is driven by hospital discharge planner referrals, insurance case manager referrals, physician recommendations, and community word-of-mouth. The company has 51-100 employees and reports no patents, trademarks, AI/ML capabilities, certifications, or regulatory actions in the supplied data.

Name

Woodlands Health & Rehab Center

Legal name

Commonwealth Care of Roanoke

Website

https://woodlands-rehab.com

Company type

Private

Operating status

Operating

Headcount range

51–100 employees

Short description

Woodlands Health & Rehab Center is a 24-hour inpatient skilled nursing facility in Clifton Forge, Virginia, providing rehabilitation, long-term nursing, memory care, and respite care services to individuals recovering from illness or injury, or requiring ongoing nursing support. It is operated by Commonwealth Care of Roanoke.

Ownership category

akta.pro rank

Product category

Skilled Nursing & Rehabilitation Services

NAICS

Nursing and Residential Care Facilities (623), Nursing Care Facilities (Skilled Nursing Facilities) (623110)

SIC

Services-Skilled Nursing Care Facilities (8051)

akta.pro primary industry

Skilled Nursing Facility (SNF)-Based Rehab Units (HLADAJAB)

akta.pro secondary industries

Geriatric Rehabilitation Programs (HLADAJAL), Post-Acute Transitional Care / Subacute Rehab Centers (HLADAJAN)

Keywords

• Skilled nursing care
• Inpatient rehabilitation services
• Long-term care facility
• Memory care services
• Respite care services

Headquarters

HQ city

Clifton Forge

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Others

Revenue model

1. Healthcare Services Revenue: Revenue generated from inpatient rehabilitation, long-term nursing care, memory care, and respite care services. Billed through Medicare Part A (covering skilled services for first 20 days fully, with coinsurance from Day 21), Medicare HMO replacement policies, and private insurance plans. Facility participates with multiple insurance company networks and accepts private pay patients.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Woodlands Health & Rehab Center operates an inpatient skilled nursing and rehabilitation facility in Clifton Forge, Virginia. The center provides physical, occupational, and speech therapy for short-term rehabilitation (average stay ~28 days), long-term nursing and palliative care, specialized memory care for dementia patients, and short-term respite care for caregiver relief. Accommodations include private and semi-private rooms with private bathrooms, a fine dining program with specialized diets, and 24/7 facility operation.

Product overview

The Woodlands Health & Rehab Center is a healthcare facility offering a comprehensive suite of inpatient care services. The facility provides rehabilitation therapy (physical, occupational, and speech therapy), long-term nursing and palliative care, memory care, and respite care services. Accommodations include private and semi-private rooms with private bathrooms, along with fine dining programs. The center serves patients through individualized care plans with an average length of stay of approximately 28 days for rehabilitation patients.

Differentiator

Problem solved

Functional benefit

Products and services

• Rehabilitation and Physical Therapy Inpatient rehabilitation services including physical therapy (strength, endurance, motor skills, function, motor movement), occupational therapy (activities of daily living such as dressing, bathing, cooking), and speech therapy (swallowing and speaking). Therapy is provided 5-7 days per week with sessions ranging from 15-70 minutes, aimed at patients needing short-term inpatient rehabilitation following illness, injury, or surgery, with an average length of stay of approximately 28 days.
• Long-Term Nursing and Palliative Care Ongoing nursing care, palliative care, and daily living assistance for residents requiring extended medical supervision and support due to chronic conditions or ongoing medical needs. Service is delivered at the Clifton Forge facility.
• Memory Care Specialized care services designed for residents with memory-related conditions such as Alzheimer's disease or other forms of dementia, providing a safe and supportive environment with specialized care protocols.
• Respite Care Services Short-term care services providing temporary relief for primary caregivers while ensuring quality care for their loved ones. Delivered at the Clifton Forge facility on a short-stay basis.

Quantifiable outcome

• Average length of stay approximately 28 days for rehabilitation patients
• +2 more outcomes

Named customers1 record

Segments4 records

Ideal customer profiles4 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Commonwealth Care of Roanoke (Parent Company)coreOthersThe Woodlands Health & Rehab Center is owned and operated by Commonwealth Care of Roanoke (CCR), a healthcare management company operating 12+ skilled nursing and rehabilitation facilities across Virginia. CCR provides corporate leadership, HR, compliance, and operational support to the facility.

Scale indicators3 records

Recent moves3 records

Expansion highlights2 records

Others

• Welltower: Healthcare REIT that owns significant SNF and senior housing real estate and operates senior care platforms, providing a useful capital-structure and occupancy benchmark for SNF operators like Woodlands.

Broad incumbents

• Brookdale Senior Living: Largest senior living operator in the U.S. offering assisted living, memory care, and skilled nursing-adjacent services — comparable to Woodlands in senior care population and bundled care offerings.
• Select Medical Holdings: Diversified post-acute care operator with concentrated therapy services businesses, comparable to Woodlands through its rehabilitation therapy offerings and Medicare-funded clinical model.
• The Ensign Group: Large publicly traded operator of skilled nursing and senior living facilities with a portfolio spanning post-acute rehab, long-term care, and assisted living — directly comparable business model to Woodlands at greater scale.
• Genesis HealthCare: Major U.S. provider of skilled nursing, rehabilitation therapy, and long-term care services across inpatient and senior living settings, comparable in core clinical offerings and Medicare reimbursement exposure.
• Encompass Health: Largest operator of inpatient rehabilitation hospitals in the U.S., comparable to the rehabilitation therapy segment of Woodlands' service mix with overlap in patient population and rehab clinical model.
• National HealthCare Corporation: Publicly traded SNF and assisted living operator with a service mix centered on skilled nursing, rehabilitation therapy, and memory care — directly comparable in core clinical offerings.

Emerging players

• The Pennant Group: Smaller public operator of home health, hospice, and senior living facilities that has expanded SNF-adjacent offerings, with partial overlap to Woodlands in post-acute care delivery and patient referral flows.

Direct peers

• Carriage Hill Health & Rehab Center: Sister facility within the Commonwealth Care of Roanoke network operating under the same brand and operating model in Virginia, providing directly comparable skilled nursing, rehabilitation, and long-term care services.
• Abingdon Health & Rehab Center: Another CCR-operated facility offering the same rehabilitation, long-term care, memory care, and respite service mix in Virginia, providing near-perfect comparability on operating model, payer mix, and service breadth.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/Woodlands_Rehab
• Facebookfacebook.com/TheWoodlandsHealthRehabCenter
• LinkedInlinkedin.com/company/the-woodlands-health-rehab

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Woodlands Health & Rehab Center