Rohr Remedy

What Rohr Remedy does

Rohr Remedy is an Australian family-owned natural skincare company headquartered in Trinity Beach, Queensland. It develops bio-active skincare formulations built around native Australian botanical ingredients including Kakadu Plum, Boab, Lilly Pilly, Desert Lime, Rosalina, and Quandong. The company's product development draws on traditional knowledge shared by the Yulparitja people of Western Australia, with scientific substantiation pursued through research partnerships with multiple Australian universities (Southern Cross, UWA, Griffith, James Cook, Charles Darwin), Eco-Cert organic certification, and ISO-standard preservative efficacy testing.

The product range spans approximately 18+ SKUs across face care, body care, men's grooming, deodorants, accessories, gift packs, and refillable packaging formats, priced between A$12 and A$60. Revenue is generated through three commercial channels: a direct-to-consumer Shopify storefront with global shipping, a wholesale distribution channel serving retail partners, and a subscription tier offering a 10% discount on recurring orders. Targeted customer segments include face-care users, families, pregnant and breastfeeding women, teens, mature-skin consumers, men's grooming buyers, and wholesale/retail resellers.

The business operates at small scale consistent with a family-owned operator: no external funding rounds, no disclosed headcount, and no public revenue figures are present in the available data. Strategic activity within the period covered centres on category extension (probiotic deodorants), sustainability-led product re-engineering (refills), pricing-model innovation (subscription), and channel diversification (wholesale) layered on top of an established indigenous-knowledge and university-research foundation.

Name

Rohr Remedy

Legal name

Rohr Remedy

Website

https://rohrremedy.com

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Rohr Remedy is an Australian family-owned skincare company that develops bio-active natural formulations using native Australian botanicals grounded in Yulparitja traditional knowledge, sold via Shopify DTC, wholesale, and subscription channels across face, body, men's, deodorant, and refillable product lines.

Ownership category

akta.pro rank

Product category

Natural Skincare

NAICS

Cosmetics, Beauty Supplies, and Perfume Retailers (456120)

SIC

Perfumes, Cosmetics & Other Toilet Preparations (2844)

akta.pro primary industry

Treatment Skincare (Serums, Actives, Acne & Anti-aging) (CRABAAAB)

Keywords

• Natural skincare products
• Native australian botanicals
• Bioactive skincare formulations
• Vegan cruelty-free cosmetics
• Direct-to-consumer beauty

Headquarters

HQ city

Cairns

HQ country

Australia

HQ region

Oceania

Offices1 record

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Direct E-commerce Sales: Direct-to-consumer online sales through Shopify-powered storefront. Products sold at retail prices ranging from $19.50 AUD to $60.00 AUD. One-time purchases and subscription options available with 10% subscription savings.
2. Subscription Model: Subscribe and save model offering 10% discount on regular deliveries. Customers can choose delivery frequency (Three Months, Six Months) and manage subscriptions through Appstle platform.
3. Wholesale Distribution: Products available through wholesale channel with dedicated wholesale portal (rohrremedy.store.unleashedsoftware.com). Bulk orders and wholesale pricing for retailers.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Rohr Remedy designs, manufactures, and sells a range of natural, bio-active skincare products formulated with wild-grown and organic native Australian botanicals. Its core catalog includes face serums, moisturizers, cleansers, body moisturizers and washes, lip balm, and probiotic deodorants, sold directly to consumers through its Shopify online store and to retailers via a wholesale portal, with subscription delivery options.

Product overview

Rohr Remedy is a natural skincare company offering a portfolio of skincare products formulated with native Australian botanical ingredients. The core product lineup includes face serums (Kakadu Plum Super Serum with Vit C), face moisturisers (Lilly Pilly Face Moisturiser with Omega-3), face and body oils (Boab + Rosehip Face & Body Oil with Vit E), face cleansers (Rosalina Face Cleanser), body moisturisers (Desert Lime Body Moisturiser), body washes (Honey Myrtle Hand & Body Wash), lip balms (Gumbi Gumbi Lip Balm), and probiotic deodorants (scented and unscented Australian Wildflower Deodorants). These products are complemented by skincare accessories including beechwood dry brushes (face and body), refill tubes for sustainable packaging, and curated gift packs (Indulge Me Pack, Heavenly Body Pack). The company emphasizes bioactive formulas using wild-grown and organic Australian ingredients sourced sustainably from indigenous landowners.

Differentiator

Problem solved

Functional benefit

Products and services

• Kakadu Plum Super Serum with Vit C A hydrating, skin-firming, oil-free serum containing 25% Kakadu Plum extract, the world's highest natural source of Vitamin C, designed to stimulate collagen production and support healthy skin for adult consumers seeking natural anti-aging skincare.
• Lilly Pilly Face Moisturiser with Omega-3 An enriching everyday face moisturiser for normal skin combining Lilly Pilly extract with Omega 3 oils (Rice Bran and Macadamia), providing antioxidants and natural moisturisers that protect skin from sun damage and wrinkle formation.
• Boab + Rosehip Face & Body Oil with Vit E A multi-vitamin face and body oil combining Boab oil (rich in Vitamin C and Calcium with antiviral, antioxidant, and anti-inflammatory properties) with Vitamin A-rich Rosehip oil for skin restoration and healing.
• Rosalina Face Cleanser A gentle but powerful face cleanser using the natural astringency of Rosalina (Melaleuca ericifolia) to clean deep into pores, traditionally used by Indigenous Australians for treating skin ailments.
• Desert Lime Body Moisturiser A super rich body moisturiser for dry skin combining Desert Lime extract (high in antioxidants and Vitamin C) with Giant Kelp for moisture retention and skin softness.
• Honey Myrtle Hand & Body Wash A refreshing cleansing body wash combining the antibacterial power of Honey Myrtle with the healing properties of Quandong plant for natural invigoration.
• Gumbi Gumbi Lip Balm A hydrating lip balm containing Gumbi Gumbi (Pittosporum phylliraeoides) with antibacterial and antiviral properties, combined with lanolin, castor oil, and Vitamin E for repair of cracked lips.
• Probiotic Scented Australian Wildflower Deodorant A probiotic deodorant cream powered by Lactococcus ferment lysate and Lactobacillus-Aloe ferment with a dual zinc system for all-day freshness without aluminium, featuring native Australian oils (Agonis, Kunzea, Rosalina).
• Probiotic Unscented Australian Wildflower Deodorant A certified fragrance-free probiotic deodorant with the same probiotic ferment blend, dual zinc system, and mandelic acid as the scented version, designed for sensitive skin and pregnancy.
• Indulge Me Pack A thoughtfully curated gift pack containing Boab & Rosehip Oil with Vitamin E, Kakadu Plum Vitamin C Serum, and Lilly Pilly & Omega 3 Face Moisturiser.
• Heavenly Body Pack A best-selling gift pack for whole body pampering containing Desert Lime Body Moisturiser and Honey Myrtle Hand & Body Wash.
• Honey Myrtle Hand & Body Wash Refill A 1 litre refill pouch for Honey Myrtle Hand & Body Wash in biodegradable packaging, for sustainable skincare routines.
• Neoprene Purse A compact and lightweight neoprene purse for everyday carry and travel, made from durable water-resistant material for protecting cards, cash, and small items.

Quantifiable outcome

• Kakadu Plum contains 900x the Vitamin C of blueberries
• +2 more outcomes

Named customers4 records

Segments8 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Four partnerships are on record, tiered core.

• Yulparitja People of Western AustraliacoreStrategic or Co-development PartnerThe company was founded thanks to the shared knowledge and skills of the Yulparitja women and men of Broome, Western Australia. This Indigenous knowledge forms the foundation of the company's product formulations and brand story.
• Indigenous Landowners and Small FarmerscoreStrategic or Co-development PartnerRohr Remedy collaborates with communities and small farmers who share their passion for sustainably and ethically sourced, wild-grown and organic ingredients. The company requires suppliers to comply with labor laws and respect employee rights, with zero tolerance for forced labor, human trafficking, and child labor.
• Southern Cross UniversitycoreTechnology or IntegrationSouthern Cross University conducts stability testing and analysis of actives at manufacture and re-tests products 12 months later to ensure consistency of claims. The university's research supports the scientific validation of Rohr Remedy's bio-active formulations.
• Shopify Inc.coreTechnology or IntegrationE-commerce platform provider powering the Rohr Remedy online store. Shopify provides the infrastructure for product listings, shopping cart, checkout, and payment processing. Shopify POS also available for any future retail operations.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Trilogy Skincare: New Zealand-born natural skincare brand (rosehip oil-led) with broader international retail and D2C distribution. Trilogy competes for the same conscious consumer with natural, certified formulations and has a more mature retail footprint.
• Jurlique: Australian heritage natural skincare brand leveraging botanically sourced ingredients grown on its own farm. Jurlique is a comparable natural-skincare incumbent with a similar botanical-authenticity story and a broader global retail footprint.
• Drunk Elephant: Premium clean-beauty skincare brand built around biocompatible formulations and ingredient transparency. Drunk Elephant competes for the same premium natural-skincare shopper with a much larger global retail footprint and brand awareness.
• Aesop: Australian-founded premium natural skincare brand with global retail distribution. Aesop operates at a much larger scale and broader assortment, but addresses the same premium natural/plant-based skincare customer and competes for similar shelf space and brand narrative.

Emerging players

• DECIEM / The Ordinary: Science-led skincare brand (The Ordinary) with an actives-and-serum-led portfolio at accessible price points. While not Australian or botanical-led, DECIEM directly competes for the same treatment-serum customer with a similarly transparent, ingredient-focused brand.
• Haeckels: UK-based natural skincare brand leveraging locally foraged seaweed and botanical ingredients with scientific validation. Haeckels mirrors Rohr Remedy's 'local wild botanicals + scientific testing' positioning and indie scale, making it a useful international comparable.

Direct peers

• Mukti Organics: Australian certified-organic skincare brand with a similar premium natural positioning, native-botanical ingredient story, and direct-to-consumer plus selective wholesale model. Mukti is a closely comparable indie-Australian natural skincare peer.
• Sukin: Australian mass-market natural skincare brand with a similar direct-to-consumer and pharmacy/wholesale distribution model. Sukin is the most direct local peer, competing for the same Australian conscious-consumer shopper with natural, affordable skincare formulations.
• Dr Roebuck's: Australian clean-beauty brand with a direct-to-consumer model, comparable price points, and similar 'Australian-made, family-built' brand positioning. Dr Roebuck's is a closely matched indie Australian peer in the natural/clean skincare space.
• Edible Beauty: Australian ingestible-and-topical beauty brand with natural positioning, premium pricing, and a similar D2C-led growth model. Edible Beauty overlaps with Rohr Remedy in natural-ingredient skincare and shares a comparable Australian-indie customer base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/RohrRemedy
• LinkedInlinkedin.com/company/rohr-remedy-pty-ltd

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rohr Remedy