Venac
Venac is a Serbian food processing company in Stara Pazova producing jams, spreads, jellies, toppings, and fillings under its own brands (SO GOOD and GOODIE) and through private-label manufacturing services for retailers and brands. It is IFS- and HACCP-certified, with 11-50 employees.
- Company typePrivate
- Founded-
- HeadquartersStara Pazova
- Headcount11–50
- GTM typeB2B
- OfferingHardware or Manufacturing
What Venac does
Venac is a privately held Serbian food processing company headquartered in Stara Pazova that manufactures jams, spreads, jellies, toppings, and fillings. Its consumer portfolio comprises two proprietary brands: SO GOOD (smooth, single-fruit jams made from fully ripened apricots, strawberries, or blackberries) and GOODIE (jams with visible fruit pieces for texture-preferring consumers). The company also produces caramel, chocolate, and fruit-flavored toppings packaged in 250 ml or 650 ml polypropylene bottles with drip-off caps, and ready-to-use pastry and pie fillings (sour cherry, apple, light chocolate, vanilla) packaged in 1 kg or 2.5 kg buckets for commercial food preparation.
The company's primary revenue engine is B2B private label and contract manufacturing, producing jams, jellies, preserves, toppings, and fillings to client specifications. Service scope spans recipe development, product sampling, formulation customization (fruit selection, sugar content, organic options, exotic ingredients), packaging customization (jar size/shape, plastic bottle, bucket, lid color), and label design. Production is structured to flex from small launch batches to larger commercial volumes as client orders scale.
Operationally, Venac has held IFS (International Featured Standards) certification since 2011, with current certificate number GDO/19/394, alongside HACCP certification, providing B2B buyers with internationally recognized food-safety and quality assurance credentials. The headcount is reported at 11-50 employees. Customer acquisition is conducted principally through the company website and direct inquiry; there are no disclosed named retailer or brand customers, no disclosed pricing, no funding events, and no parent company or subsidiary structure documented in available sources.
Venac firmographics
Firmographics- Name
- Venac
- Website
- https://venac.rs
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Venac is a Serbian food processing company in Stara Pazova producing jams, spreads, jellies, toppings, and fillings under its own brands (SO GOOD and GOODIE) and through private-label manufacturing services for retailers and brands. It is IFS- and HACCP-certified, with 11-50 employees.
- Ownership category
- akta.pro rank
Venac industry classification
Industry- Product category
- Fruit Preserves and Confectionery Manufacturing
- NAICS
- Fruit and Vegetable Preserving and Specialty Food Manufacturing (3114)
- SIC
- Canned, Fruits, Veg, Preserves, Jams & Jellies (2033)
- akta.pro primary industry
- Jams, Jellies, Preserves & Fruit Spreads Manufacturing (AFAKADAI)
- akta.pro secondary industry
- Spreads, Sweeteners & Syrups (Jam, Honey, Nut Butters, Maple) (CRADAAAC)
Keywords
Where Venac is headquartered
LocationHeadquarters
- HQ city
- Stara Pazova
Offices1 record
Markets served
Venac business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Operations, Supply Chain, Personnel, Infrastructure, Technology or R&D, Marketing or Sales
Revenue model
- Private Label Manufacturing: Venac generates revenue by manufacturing food products (jams, spreads, toppings, fillings) under client private labels. The company offers flexible production capabilities from small batches for product launches to larger scale orders, providing recipe development, product samples, and customization of packaging, labeling, and formulations.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels1 record
Venac product offering
Product offeringCore offering
Venac manufactures fruit-based jams, spreads, jellies, toppings, and fillings under its own consumer brands (SO GOOD, GOODIE) and as private-label/contract-manufactured products for retailers and brands. Clients can specify fruit selection, sugar content, organic options, texture, packaging format (jar, plastic bottle, bucket), label design, and batch size, with the company handling recipe development, sampling, and production scaling from small launch batches to commercial volumes.
Product overview
Venac is a Serbian food manufacturing company that produces a portfolio of fruit-based products including jams, spreads, jellies, toppings, and fillings. The core product lines consist of SO GOOD smooth jams and GOODIE jams with fruit pieces, alongside complementary toppings (caramel, chocolate, fruit flavors) and ready-to-use fillings (sour cherry, apple, chocolate, vanilla). The company also offers private label manufacturing services enabling partners to create custom-branded products with flexible formulation, packaging, and batch size options.
Differentiator
Problem solved
Functional benefit
Brands
- SO GOOD: Smooth and shiny jams made from fully ripened apricots, strawberries, or blackberries.
- GOODIE
Products and services
- SO GOOD Jams
Companies that use Venac
Customer profileSegments1 record
Ideal customer profiles1 record
Venac technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Venac partnerships and signals
Strategic signalScale indicators1 record
Recent moves5 records
Expansion highlights4 records
Venac competitors and assessment
Company assessmentMarket position
Competitive moat3 records
Key highlights5 records
Customer concentration
Venac social profiles
Digital presenceVenac compliance and trust
Trust signalCompliance2 records
Venac financial estimates
Financial estimateRevenue estimate
Valuation estimate
Venac leadership team
Management profileNumber of profiles
Venac funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Venac M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Venac
What does Venac do?
Venac manufactures fruit-based jams, spreads, jellies, toppings, and fillings under its own consumer brands (SO GOOD, GOODIE) and as private-label/contract-manufactured products for retailers and brands. Clients can specify fruit selection, sugar content, organic options, texture, packaging format (jar, plastic bottle, bucket), label design, and batch size, with the company handling recipe development, sampling, and production scaling from small launch batches to commercial volumes.
Is Venac a public or private company?
Venac is a private company. It is classified as unknown and is currently operating.
When was Venac founded?
Venac was founded in -1. It employs 11 to 50 people.
Where is Venac based?
Venac is headquartered in Stara Pazova.
How does Venac make money?
One revenue line is on record: private Label Manufacturing.
Does Venac have an API?
No public API is recorded for Venac.
What industry is Venac in?
Venac's product category is Fruit Preserves and Confectionery Manufacturing. Its primary akta.pro industry code is AFAKADAI, Jams, Jellies, Preserves & Fruit Spreads Manufacturing, with a secondary code of CRADAAAC, Spreads, Sweeteners & Syrups (Jam, Honey, Nut Butters, Maple). Its NAICS code is 3114 and its SIC code is 2033.