Wildtype Media Group

What Wildtype Media Group does

Wildtype Media Group is a Singapore-headquartered, full-service communications agency dedicated to the STEM and healthcare community in Asia. The company operates a multi-brand portfolio, anchored by Asian Scientist Magazine (an award-winning science and technology publication) and Wildtype Books (an independent publisher of popular science and children's literature), and delivers editorial content, design, video production, social media management, custom publishing, and event services to government agencies, research institutions, biotech firms, and deep-tech companies. Service delivery is structured around project-based and retainer engagements for clients such as A*STAR, the National Supercomputing Centre Singapore, IMDA, PRECISE, SRIS, MiRXES, BasisAI, Horizon Quantum Computing, and NUS, with the firm's owned media properties (an 80,000+ monthly pageview website, a 10,831-subscriber newsletter database, and 20,000+ social followers) functioning as both a marketing channel and a recurring revenue-supporting content engine.

The firm is led by CEO Juliana Chan, a World Economic Forum Young Global Leader, and Chairman Max Phua, who brings over 30 years of STEM publishing experience from his former role as Managing Director of World Scientific Publishing Company. Its go-to-market is multi-modal: direct enterprise sales through the CEO, event-driven acquisition via webinars, conferences, award ceremonies, and book launches, and community-led brand building through Asian Scientist Magazine and CSR programs such as the Asian Scientist Lab Tech of the Year awards and the Celebrating Our Healthcare Heroes competition. Wildtype has earned industry credibility through awards including International Design Awards Silver medals, a Society of Publication Designers merit award, and a World Illustration Awards longlist.

Revenue mechanics rest on three streams: professional services for STEM/healthcare communications, owned media (Asian Scientist Magazine advertising and branded content), and book publishing through Wildtype Books. Pricing is quote-based and not publicly disclosed. The firm has not raised institutional funding according to the source data, suggesting founder/management-funded growth constrained to the 11-50 employee band, with no public revenue or ARR disclosure available.

Name

Wildtype Media Group

Legal name

Wildtype Media Group Pte Ltd

Website

https://wildtype.media

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

Wildtype Media Group is a Singapore-based, full-service communications agency that provides editorial, design, video, social media, publishing, and event services to STEM and healthcare clients, anchored by its Asian Scientist Magazine and Wildtype Books brands.

Ownership category

akta.pro rank

Product category

Communications & Media Services

NAICS

Media Streaming Distribution Services, Social Networks, and Other Media Networks and Content Providers (51621)

SIC

Services-Mailing, Reproduction, Commercial Art & Photography (7330), Miscellaneous Publishing (2741)

akta.pro primary industry

Healthcare & Life Sciences PR (MPAAADAD)

Keywords

• Science communications agency
• STEM media services
• Healthcare communications
• Social media management
• Custom scientific publishing

Headquarters

HQ city

Singapore

HQ country

Singapore

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Communications Agency Services: Wildtype Media provides comprehensive communications services to STEM and healthcare clients including editorial content creation, design services, video production, social media management, and event organization. Revenue is generated through project-based engagements and retainer contracts with government agencies, research institutions, and corporate clients.
2. Publishing and Book Sales: Through Wildtype Books imprint, the company publishes and sells popular science books, biographies, and children's literature. Asian Scientist Magazine generates revenue through its media platform serving the STEM community.

Go-to-market motion3 records

Distribution channels3 records

Marketing channels7 records

Core offering

Wildtype Media Group is a full-service communications agency specializing in the STEM and healthcare sector. It provides integrated services across social media management, editorial content creation, design and branding, video production, custom publishing, and event management for government agencies, research institutions, biotech companies, and enterprise clients. The company also operates Asia's leading science magazine (Asian Scientist Magazine) and an independent publishing imprint (Wildtype Books).

Product overview

Wildtype Media Group is a full-service communications agency dedicated to the STEM and healthcare community, operating as a multi-brand portfolio. The company comprises Asian Scientist Magazine (award-winning science and technology publication) and Wildtype Books (independent publisher of popular science and children's literature). Services span social media management, editorial content creation, design/branding, video production, and events management. The company also runs CSR initiatives including the Asian Scientist Lab Tech of the Year awards and Celebrating Our Healthcare Heroes competitions. Asian Scientist Magazine publishes the annual Asian Scientist 100 list and manages various client publications including A*STAR Research, IMPact News, and Supercomputing Asia.

Differentiator

Problem solved

Functional benefit

Brands

• Asian Scientist Magazine: An award-winning science and technology magazine that highlights R&D news stories from Asia to a global audience. Published by Wildtype Media Group.
• Wildtype Books

Products and services

• Wildtype Media Communications Agency Services Full-service B2B communications agency offering integrated social media management, editorial content creation, design and branding, video production, custom publishing, and event management for STEM and healthcare organizations, government agencies, and biotech clients.
• Asian Scientist Magazine Award-winning science and technology magazine highlighting R&D news stories from Asia to a global audience, published by Wildtype Media Group.
• Wildtype Books Independent publishing imprint of popular science books, biographies and children's literature under Wildtype Media, including works such as Sydney Brenner's 10-on-10 and the Asian Scientist Junior series.
• Wildtype Media Expert Opinion Webinar Series Live multi-part webinar series on major science and health topics, featuring thought leaders and Nobel laureates, produced by Wildtype Media for client engagement and brand visibility.
• Asian Scientist Lab Tech of the Year Annual award initiative under Asian Scientist Magazine celebrating and highlighting laboratory technicians, run as a community program with sponsor support.
• Celebrating Our Healthcare Heroes Competition Non-profit competition recognizing healthcare workers and scientists during the pandemic, providing youth a platform to express their experiences and hopes for a post-COVID world.

Quantifiable outcome

• 80,000+ average monthly pageviews for A*STAR Research
• +2 more outcomes

Named customers10 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

15 partnerships are on record, tiered minor and core.

• AbcamminorStrategic or Co-development PartnerProvided support for the Asian Scientist Lab Tech of the Year 2019 award, celebrating laboratory technicians in the scientific ecosystem.
• MAC CosmeticsminorStrategic or Co-development PartnerProvided makeup services for International Women's Day 2021 complimentary headshot photoshoot for 50 women.
• Style TheoryminorStrategic or Co-development PartnerProvided wardrobe selections for International Women's Day 2021 photoshoot participants.
• Killiney KopitiamminorStrategic or Co-development PartnerSupported Healthcare Heroes competition recognizing contributions of healthcare workers during the pandemic.
• Invictus International SchoolminorStrategic or Co-development PartnerPartner in Healthcare Heroes competition for youth to express experiences during COVID-19 pandemic.
• Institute of Materials Research and EngineeringminorStrategic or Co-development PartnerPartner in Healthcare Heroes competition supporting youth expression during the pandemic.
• Tanoto FoundationminorStrategic or Co-development PartnerSupported commemorative children's book featuring 21 artworks from Healthcare Heroes competition.
• City Developments LimitedminorStrategic or Co-development PartnerSupported Asian Scientist Junior children's book series donation to primary schools and libraries across Singapore.
• Australian High Commission to SingaporeminorStrategic or Co-development PartnerCo-organized panel discussion and networking event The Impact of STEM on Business and Society with Asian Scientist Magazine.
• 1880 members clubminorStrategic or Co-development PartnerHosted Gene Genius event with Nobel Laureate Sir Richard Roberts on GMOs, science communication and open access publishing.
• Singapore-MIT Alliance for Research and Technology (SMART) Innovation CentreminorStrategic or Co-development PartnerPartnered for How To Position Your Science In The Best Light workshop with Brian Lin from EurekAlert!/AAAS.
• IPI (Intellectual Property Interchange)minorStrategic or Co-development PartnerDelivered two-day professional branding and LinkedIn workshop for IPI employees.
• National Supercomputing Centre SingaporecoreStrategic or Co-development PartnerPartnership to create award-winning Supercomputing Asia biannual print publication, first of its kind dedicated to demystifying supercomputing for the layman.
• National Healthcare GroupminorStrategic or Co-development PartnerOrganized Heroes of Our Time exhibition at ION Art Gallery showcasing 200 Healthcare Heroes artworks.
• National Centre for Infectious Diseases (NCID)minorStrategic or Co-development PartnerSupported commemorative children's book from Healthcare Heroes competition.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Cision: PR software, distribution, and communications services platform serving enterprise and agency clients. Comparable in serving communications workflows and content distribution but operates as a software/services platform rather than a creative agency.
• FleishmanHillard: Global PR firm with a dedicated healthcare practice serving pharma, biotech, and government health agencies. Comparable in serving complex, highly regulated healthcare/STEM clients but operates at global scale with broader service offerings.
• Ketchum: Global PR agency (part of Omnicom) with a significant healthcare and science practice serving enterprise and government clients. Competes for similar STEM/healthcare communications work but offers broader integrated marketing services at global scale.
• Springer Nature: Major scientific publisher (Nature, Scientific American, BMC) with adjacent content services and STEM audience reach. Overlaps with Wildtype on science publishing, content distribution, and STEM-audience engagement — Wildtype's Chairman Max Phua previously led its predecessor.
• Edelman: Global public relations firm with an extensive healthcare and science practice serving enterprise and government clients worldwide. Competes for the same STEM/healthcare communications RFPs as Wildtype but with broader geographic reach and a wider service portfolio.
• WE Communications: Global communications firm specializing in technology and healthcare, with strong presence in Asia-Pacific. Comparable target verticals (tech, health, science) and similar B2B enterprise/government client mix, but at much larger global scale.
• Syneos Health Communications: Healthcare communications business within broader biopharma services firm serving pharma, biotech, and medical device clients. Comparable in serving healthcare/biotech communications needs, but integrated within a much larger clinical and commercial services platform.

Direct peers

• Real Chemistry: Healthcare-focused communications and data analytics agency (formerly W2O Group). Most direct comparable — both serve healthcare and life sciences clients with integrated communications, social, and creative services, though Real Chemistry operates at much larger US-centric scale.

Emerging players

• GenomeWeb: Life sciences news and analysis publication covering genomics, molecular diagnostics, and biotech research. Comparable niche media positioning serving scientific audiences, though focused on genomics specifically rather than broader STEM/healthcare.
• BioCentury: Biotech industry intelligence, news, and analysis platform serving biopharma executives and investors. Comparable audience overlap with biotech/healthcare professionals and similar specialist media positioning in the STEM/healthcare niche.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCwWyROjE-mNtGYjNIqERE9Q

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Wildtype Media Group