Združenje Manager

What Združenje Manager does

Združenje Manager (the Managers' Association of Slovenia) is the preeminent professional membership association for managers in Slovenia, founded in 1989 and headquartered in Ljubljana. It serves individual managers and senior business leaders across Slovenian companies of all sizes, providing a structured platform for professional networking, knowledge sharing, leadership development, and mentorship. The association is governed by an elected president (Marko Lukić as of 2026) and an executive director (Petra Juvančič), supported by a small staff of 1-10 employees as indicated in firmographic data.

The association operates a portfolio of branded programs and events, including the flagship annual Managerski kongres (Managers' Congress), the MQ konferenca and MQ trening series, the Januarsko srečanje (January meeting), and regional Utrip članstva gatherings. Knowledge dissemination is delivered through the MQ portal (online knowledge repository), MQ revija (magazine), and strategic initiatives such as Trajnostno voditeljstvo (Sustainable Leadership) and Observatorij ZM (research observatory). Two specialized member sections — Sekcija managerk (Women Managers Section) and Sekcija mladih managerjev (Young Managers Section, under 44 years) — anchor member engagement, alongside the Mentorska mreža (Mentoring Network) and recognition awards including Manager leta, Mladi manager leta, Artemida, and Priznanje za življenjsko delo. The association also publishes a Kodeks etike (Code of Ethics) governing member conduct.

The business model is a membership association: revenue is generated primarily through annual membership fees paid by individual managers and corporate members, supplemented by event ticket revenue and corporate sponsorship from partners including A1 Slovenia, Generali Slovenia, Triglav, Pivovarna Laško Union, CRMT, and Kliping. The association is active in Slovenian economic policy discussions through the Gospodarski krog (Business Circle) and is pursuing its first explicit international outreach via an outbound economic delegation to CIIE Shanghai in November 2026. Specific pricing tiers and revenue figures are not publicly disclosed.

Name

Združenje Manager

Legal name

Združenje Manager

Website

https://www.zdruzenje-manager.si

Company type

Private

Founded year

1989

Operating status

Operating

Headcount range

1–10 employees

Short description

Združenje Manager is the preeminent Slovenian professional membership association for managers, founded in 1989. It serves individual managers and senior business leaders in Slovenia through events, publications, sections, mentorship, awards, and policy advocacy, with a small Ljubljana-based staff.

Ownership category

akta.pro rank

Product category

Professional Association Services

NAICS

Business Associations (813910), Professional Organizations (813920), Professional Organizations (81392), Convention and Trade Show Organizers (56192)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

Association & Society Conference Management (Nonprofit, Professional Bodies) (THAHACAA)

akta.pro secondary industries

Sponsorship, Exhibitor & Partnership Management Services (THAHACAK), Onsite Operations & Event Staffing Management (THAHACAL), Entertainment Booking & Speaker/Talent Management (HSACAAAI)

Keywords

• Professional association services
• Manager membership network
• Leadership development programs
• Business networking events
• Executive education services

Headquarters

HQ city

Ljubljana

HQ country

Slovenia

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Distribution channels2 records

Marketing channels7 records

Core offering

Združenje Manager is a professional membership association for managers and business leaders in Slovenia, offering access to networking events, conferences and training programs (Managerski kongres, MQ konferenca, MQ trening, Januarsko srečanje), knowledge resources (MQ portal, MQ revija), mentorship (Mentorska mreža), specialized member sections (Sekcija managerk and Sekcija mladih managerjev), and recognition awards (Manager leta, Mladi manager leta). Its primary deliverable is the annual membership, which unlocks participation in programs, events, publications, and professional advocacy initiatives.

Product overview

Združenje Manager is a Slovenian professional managers' association operating a portfolio of programs including the MQ portal (online knowledge repository), MQ revija (magazine), MQ konferenca (annual conference), and MQ trening (training sessions). The flagship event is the annual Managerski kongres (Managers' Congress), supplemented by Januarsko srečanje (January meeting) and regional events. The association runs two member sections: Sekcija managerk (Women Managers Section) and Sekcija mladih managerjev (Young Managers Section under 44 years). Strategic initiatives include Trajnostno voditeljstvo (Sustainable Leadership) and Observatorij ZM (ZM Observatory for research). The association also manages award programs including Priznanje Manager leta and Priznanje Mladi manager leta, as well as a Mentorska mreža (Mentoring Network).

Differentiator

Problem solved

Functional benefit

Brands

• MQ portal: Online knowledge portal for managers - treasury of management knowledge
• MQ revija
• MQ konferenca
• Managerski kongres
• Observatorij ZM
• Sekcija managerk
• Sekcija mladih managerjev

Products and services

• Managerski kongres The flagship annual business event of Združenje Manager, bringing together Slovenian managers for congress discussions and networking, typically held in late September or early October at venues such as GH Bernardin in Portorož.
• MQ portal Online knowledge portal serving as a treasury of management knowledge, providing access to professional resources, articles, and studies for members of the association.
• MQ konferenca Annual professional conference organized by Združenje Manager, featuring speakers and discussions on management topics and connecting managers across Slovenia.
• MQ trening Training sessions and workshops covering various management and leadership topics, including ESG, public sector leadership, and time management.
• Združenje Manager Membership Annual membership providing individual managers and companies in Slovenia access to the association's networking events, conferences, training, knowledge resources, mentorship, member sections, and policy advocacy.
• MQ revija Communication platform publishing current articles, interviews, and studies on management topics, combined with news about Združenje Manager's activities.
• Januarsko srečanje Annual January meeting of the association featuring discussions on current business and economic topics.
• Trajnostno voditeljstvo Strategic initiative focused on sustainability awareness, knowledge building, and sharing best practices in sustainable leadership among managers.
• Mentorska mreža Mentoring network program connecting experienced managers with younger professionals, featuring multiple generations and concluding with annual mentoring trips.
• Sekcija managerk Section for all female members of Združenje Manager, focused on promoting women's excellence in management, including awards like 'Odličnost managerk' and 'Managerkam prijazno podjetje'.
• Sekcija mladih managerjev Section for Združenje Manager members under 44 years of age, offering networking events, scholarships, and awards including 'Mladi manager leta'.
• Priznanje Manager leta Annual award recognizing outstanding achievement in management, with recipients including notable Slovenian business leaders.
• Priznanje Mladi manager leta Annual award for promising young managers under the age of 44, part of the Young Managers Section activities.
• Observatorij ZM ZM Observatory conducting research on responsible leadership and societal wellbeing, contributing to evidence-based policy advocacy.
• Kodeks etike Združenja Manager Published Code of Ethics governing member conduct, published as a foundational document of the association.

Quantifiable outcome

• Regular annual events including Managerski kongres, MQ Conference, Januarsko srečanje, and regional Utrip članstva gatherings

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered supporting partner and media partner.

• A1 Sloveniasupporting partnerGTM or Marketing PartnerA1 Slovenia appears as a sponsor/partner of Združenje Manager events. The partnership supports the association's activities including events and professional development programs.
• Generali Sloveniasupporting partnerGTM or Marketing PartnerGenerali Slovenia sponsors Združenje Manager activities and events as part of their corporate partnership approach in the Slovenian market.
• Triglav Insurancesupporting partnerGTM or Marketing PartnerZavarovalnica Triglav serves as a partner and sponsor of Združenje Manager events and activities.
• Pivovarna Laško Unionsupporting partnerGTM or Marketing PartnerPivovarna Laško Union sponsors Združenje Manager activities as part of their corporate sponsorship strategy.
• CRMTsupporting partnerTechnology or IntegrationCRMT (Corporate Management Tools) partners with Združenje Manager, providing technology solutions that support the association's operations.
• Klipingmedia partnerGTM or Marketing PartnerKliping serves as a media partner for Združenje Manager, providing media monitoring and clipping services for the association.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• CMA - Croatian Managers Association (Hrvatska udruga poslodavaca / CROMA): National managers' association in neighboring Croatia running similar congresses, awards, and member sections for executives. Highly comparable in mission, structure, and small-country scope.
• Českomoravská manažerská asociace (Czech-Moravian Management Association): Czech-Moravian management association operating with analogous programming — conferences, training, awards, and a Manager of the Year recognition — for managers in a comparable Central European economy.
• Združenje delodajalcev Slovenije (ZDS): Slovenian employers' association representing companies in collective bargaining and policy. Operates in the same Slovenian business community with overlapping member executives and policy advocacy functions.
• Young Presidents' Organization (YPO) Slovenia chapter: Global peer network for young chief executives with a Slovenia chapter serving similar high-level managers. Comparable offering of peer learning, events, and executive development programs.

Broad incumbents

• Vereinigung der Bayerischen Wirtschaft e.V. (vbw) / Bayerischer Unternehmensverband Metall und Elektro: Large established German employer and industry association that, while broader in scope than ZM, runs comparable executive networking, leadership training, and policy advocacy programs.
• GZS - Chamber of Commerce and Industry of Slovenia (Gospodarska zbornica Slovenije): The principal Slovenian chamber of commerce, a broader incumbent providing services to companies including manager-relevant training, events, and advocacy — a partial but significant substitute.
• European Confederation of Directors (ecoDa): European-level association for directors and board members offering networking and policy advocacy. Comparable in mission (board/management professionalization) but with continental rather than national scope.
• British Chartered Management Institute (CMI): UK chartered body for managers and leaders providing membership, training, and chartered manager accreditation. Analogous mission and member value proposition at greater scale.

Regional players

• Mensa Slovenija (and similar national Mensa chapters): Slovenian national chapter of a global high-IQ society offering networking among high-achieving professionals. Smaller in scope but operates a comparable domestic-only membership model.
• CIO Association of Slovenia (CIO Zveza): National association for IT/digital executives in Slovenia. Narrower functional focus than ZM but addresses the same target persona of senior Slovenian managers.

Market position

Strengths5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/user/ZdruzenjeManager/videos
• Facebookfacebook.com/ZdrManager
• LinkedInlinkedin.com/company/1590527
• Xx.com/ZdrManager

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Združenje Manager