Pisco MalPaso
Pisco MalPaso is a privately held Chilean distillery that produces estate-grown pisco in the Limarí Valley. Founded in 1920, it sells core and limited-edition piscos direct-to-consumer to Chilean drinkers through its website and Descorcha.com.
- Company typePrivate
- Founded1920
- HeadquartersOvalle, Chile
- Headcount51–100
- GTM typeB2C
- OfferingHardware or Manufacturing
What Pisco MalPaso does
Pisco MalPaso (legal entity Soc. Agríc. Hda. Mal Paso y Cía. Ltda.) is a privately held, family-structured Chilean pisco distillery headquartered at Fundo Huamalata in the Limarí Valley, Ovalle, Coquimbo Region. Founded in 1920, the company spent 16 years producing pisco on contract for other brands before launching its own independent "rebel" label. The portfolio comprises four core piscos — Especial 35°, Reservado 40°, Pedro Jiménez 40° (a rare 100% Pedro Jiménez single-varietal), and Ícono 40° — plus two limited-edition sub-brands: DEUX, a pisco blended with Scottish whisky and aged in whisky barrels, and Reusus, a pisco rested in Kross K5 craft beer barrels and capped at 7,000 bottles.
Production is fully vertically integrated on estate vineyards in the Limarí Valley, using Moscatel Rosada, Moscatel de Alejandría, and Pedro Jiménez grape varieties. The technical process combines white winemaking at regulated low temperatures, discontinuous copper alembic distillation, cold treatment at -6°C for filtration, and aging in American and French oak barrels and stainless steel vats. This estate-to-bottle control supports product consistency and underpins claims of terroir-specific authenticity.
The business model is direct-to-consumer, with the malpaso.cl storefront redirecting all transactions to the Descorcha.com online alcohol marketplace. No physical retail, on-premise, distributor, or export channels are disclosed. Marketing is concentrated on organic social — Instagram, Facebook, and YouTube — supported by reel campaigns and follower-acquisition contests. Target customers are Chilean spirits consumers ranging from everyday piscola occasions to special-occasion and gifting use cases. The company is privately held with no disclosed external investors, parent entity, or funding rounds.
Pisco MalPaso firmographics
Firmographics- Name
- Pisco MalPaso
- Legal name
- Soc. Agríc. Hda. Mal Paso y Cía. Ltda.
- Website
- https://malpaso.cl
- Company type
- Private
- Founded year
- 1920
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Pisco MalPaso is a privately held Chilean distillery that produces estate-grown pisco in the Limarí Valley. Founded in 1920, it sells core and limited-edition piscos direct-to-consumer to Chilean drinkers through its website and Descorcha.com.
- Ownership category
- akta.pro rank
Pisco MalPaso industry classification
Industry- Product category
- Craft Distilled Spirits (Pisco)
- NAICS
- Distilleries (312140)
- SIC
- Beverages (2080)
- akta.pro primary industry
- Wine & Sparkling Wine Wineries & Brands (CRADAIAB)
- akta.pro secondary industry
- Wine Grape Vineyard Operations (Varietal/AVA Practices, Yield & Quality Targets) (AFAGAJAJ)
Keywords
Where Pisco MalPaso is headquartered
LocationHeadquarters
- HQ city
- Ovalle
- HQ country
- Chile
- HQ region
- Latin America
Offices1 record
Markets served
Pisco MalPaso business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel
Revenue model
- Pisco Spirits Sales: Pisco MalPaso generates revenue through the direct sale of bottled pisco spirits across multiple product tiers (especial, reservado, pedro jiménez, ícono, deux, reusus). Sales are conducted via the company's own website storefront linking to Descorcha.com and through the Descorcha.com online marketplace. Products are sold in standard formats (750ml, 1L) and as limited editions.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels5 records
Pisco MalPaso product offering
Product offeringCore offering
Pisco MalPaso is an independent Chilean distillery that produces and sells artisanal pisco spirits from estate-grown grapes cultivated in its own vineyards in the Limarí Valley, Coquimbo Region. The portfolio spans standard pisco (Especial 35°), premium oak-aged pisco (Reservado 40°, Ícono 40°), a single-varietal Pedro Jiménez pisco, and limited-edition cross-category blends (DEUX with Scottish whisky, Reusus with Kross K5 beer). Products are sold directly through the company's website and via the Descorcha.com online alcohol retailer to Chilean consumers.
Product overview
Pisco MalPaso is an independent Chilean distillery producing a portfolio of piscos from the Limarí Valley. The core product line includes five pisco variants: Especial 35° (classic, available in 750cc and 1L formats), Reservado 40° (award-winning, oak-aged), Pedro Jiménez (100% Pedro Jiménez grape variety, unique offering), and Ícono 40° (premium tier). The portfolio extends to two sub-brands: DEUX (a blend of pisco aged in Scottish whisky barrels with whisky) and Reusus (pisco rested in Kross K5 beer barrels, limited to 7,000 units). All products are produced from estate-grown grapes in Fundo Huamalata, Ovalle, Coquimbo Region.
Differentiator
Problem solved
Functional benefit
Brands
- MalPaso Reusus: A unique blend of Pisco MalPaso rested in Kross K5 beer barrels. Limited to 7,000 bottles.
- MalPaso DEUX
Products and services
- MalPaso Especial 35° Classic pisco at 35° alcohol volume, available in 750cc and 1000cc formats. Made from Moscatel Rosada and Moscatel de Alejandría grapes with brief oak aging that harmonizes its fruity aroma. Targeted at everyday consumption and piscola/cocktail use.
- MalPaso Reservado 40° Premium pisco at 40° alcohol volume, amber in color, made from Moscatel Rosada and Moscatel de Alejandría with brief aging in new American and French oak barrels followed by stainless steel tank maturation. Targeted at consumers seeking oak-aged, award-winning premium pisco.
- MalPaso Pedro Jiménez 40° Unique 100% Pedro Jiménez single-grape pisco at 40° alcohol volume, produced in the Limarí Valley with white winemaking, discontinuous alembic distillation, and three months of aging. Features green-skinned fruit and citrus notes. Available in 750ml and 1L formats. Targeted at consumers seeking rare, single-varietal artisanal pisco.
- MalPaso Ícono 40° Premium pisco at 40° alcohol volume reserved for special occasions. Made from Moscatel Rosada and Moscatel de Alejandría, distilled in copper stills and rested in stainless steel vats for six months. Features white strawberry, lavender, and lemon zest notes. Targeted at consumers seeking a high-end, occasion-driven pisco.
- MalPaso DEUX Cross-category blend of Pisco MalPaso and Scottish whisky from The Guiligan's, aged in Scottish whisky barrels, bottled at 43° and sold in boxes of 6x750ml. Targeted at consumers seeking innovative, boundary-crossing spirit experiences.
- MalPaso Reusus Limited-edition blend of Pisco MalPaso rested in Kross K5 beer barrels from Cervecería Kross in Curacaví, limited to 7,000 bottles. Targeted at collectors and consumers seeking exclusive, scarce craft spirit collaborations.
Companies that use Pisco MalPaso
Customer profileSegments1 record
Ideal customer profiles1 record
Pisco MalPaso technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Pisco MalPaso partnerships and signals
Strategic signalPartnerships
Two partnerships are on record, tiered minor.
- Cervecería Kross (Kross K5)minorPisco MalPaso collaborated with Cervecería Kross to create 'Reusus', a limited-edition blend of Pisco MalPaso reposado (aged) in Kross K5 beer barrels. The collaboration combines the pisco and craft beer worlds, with only 7,000 bottles produced. The product is sold through Descorcha.com. This is a co-development/cross-category innovation partnership.
- The Guiligan's (Whisky Escocés)minorPisco MalPaso created 'Deux', a blend of Pisco MalPaso and Scottish whisky from The Guiligan's, aged in Scottish whisky barrels. This cross-category collaboration represents an innovative product combining two spirit worlds. The product is sold at 43° in boxes of 6x750ml bottles through Descorcha.com.
Scale indicators2 records
Recent moves5 records
Expansion highlights5 records
Pisco MalPaso competitors and assessment
Company assessmentRegional players
- Hacienda La Esmeralda: Small-batch artisanal pisco and grape-spirit producer in Chile with a craft, estate-grown positioning broadly similar to MalPaso's. Comparable as a regional craft competitor in the artisanal pisco niche.
- Viña Tabali: Wine producer also based in the Limarí Valley, Chile. Comparable as a fellow Limarí Valley-based premium beverage producer leveraging regional terroir for brand differentiation, though it operates in wine rather than pisco.
Direct peers
- Capel: Capel is the largest Chilean pisco producer, offering a broad portfolio of piscos across price points. It competes directly with Pisco MalPaso in the domestic Chilean pisco category and represents the mass-market incumbent that MalPaso positions against.
- Alto del Carmen: Alto del Carmen (CCU) is one of Chile's most recognized pisco brands with broad retail and on-premise presence. It is a direct competitor across core pisco segments and sets the benchmark for distribution scale in the domestic market.
- Pisco Portón: Pisco Portón is a premium Peruvian pisco brand positioned in the ultra-premium segment. It is comparable to MalPaso's Ícono and premium SKUs as a high-end, single-estate pisco targeting connoisseur consumers.
- Tres Erres: Tres Erres is an independent Chilean pisco producer with a craft and artisanal positioning similar to MalPaso. It competes in the same premium niche with estate-grown and small-batch credentials.
- Pisco Mistral: Pisco Mistral is a major Chilean pisco brand with a long heritage and wide distribution. It competes with MalPaso for Chilean pisco consumers, particularly in the premium segment where MalPaso's Reservado and Ícono SKUs compete.
- Pisco Bauzá: Pisco Bauzá is a premium Peruvian pisco brand targeting international and craft markets. It is comparable as a craft, single-varietal-focused pisco producer competing for premium on-premise and gifting occasions.
Emerging players
- Cervecería Kross: Chilean craft brewery that partnered with MalPaso on the Reusus limited edition. Comparable as a Chilean premium craft beverage brand pursuing cross-category innovation and brand collaborations.
Others
- Descorcha.com: Online alcohol retail marketplace that serves as MalPaso's primary (and effectively sole) direct-to-consumer sales channel. Comparable as the key distribution partner shaping MalPaso's go-to-market.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights5 records
Customer concentration
Pisco MalPaso social profiles
Digital presencePisco MalPaso financial estimates
Financial estimateRevenue estimate
Valuation estimate
Pisco MalPaso leadership team
Management profileNumber of profiles
Profiles1 record
Pisco MalPaso funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Pisco MalPaso M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Pisco MalPaso
What does Pisco MalPaso do?
Pisco MalPaso is an independent Chilean distillery that produces and sells artisanal pisco spirits from estate-grown grapes cultivated in its own vineyards in the Limarí Valley, Coquimbo Region. The portfolio spans standard pisco (Especial 35°), premium oak-aged pisco (Reservado 40°, Ícono 40°), a single-varietal Pedro Jiménez pisco, and limited-edition cross-category blends (DEUX with Scottish whisky, Reusus with Kross K5 beer). Products are sold directly through the company's website and via the Descorcha.com online alcohol retailer to Chilean consumers.
Is Pisco MalPaso a public or private company?
Pisco MalPaso is a private company. It is classified as family owned and is currently operating.
When was Pisco MalPaso founded?
Pisco MalPaso was founded in 1920. It employs 51 to 100 people.
Where is Pisco MalPaso based?
Pisco MalPaso is headquartered in Ovalle, Chile, in the Latin America region.
How does Pisco MalPaso make money?
One revenue line is on record: pisco Spirits Sales.
Who are Pisco MalPaso's main competitors?
Regional players on record are Hacienda La Esmeralda and Viña Tabali. Direct peers are Capel, Alto del Carmen, Pisco Portón, Tres Erres, Pisco Mistral and Pisco Bauzá. Cervecería Kross is listed as an emerging player. Descorcha.com is listed as an others.
Does Pisco MalPaso have an API?
No public API is recorded for Pisco MalPaso.
What industry is Pisco MalPaso in?
Pisco MalPaso's product category is Craft Distilled Spirits (Pisco). Its primary akta.pro industry code is CRADAIAB, Wine & Sparkling Wine Wineries & Brands, with a secondary code of AFAGAJAJ, Wine Grape Vineyard Operations (Varietal/AVA Practices, Yield & Quality Targets). Its NAICS code is 312140 and its SIC code is 2080.