TechStreet

What TechStreet does

TechStreet (legally Outdo Solutions LLP) is an India-headquartered IT services and SaaS company founded in 2013 and headquartered in Noida, with additional offices in Gurgaon, India and Naperville, Chicago. The company operates a dual business: a services arm delivering custom software development, mobile app development, web development, ERPNext implementation, digital marketing, and dedicated developer staffing; and a product arm offering proprietary vertical SaaS platforms including SalesLeader SFA (field sales force automation), QRestro (hospitality management, claimed at 8% of India's premium hotel rooms), Automation91 (procurement automation), Sales CRM, After-Sales Support Management, Hospital Management System, and Retail & Distribution ERP. The technology stack spans Python, Django, Laravel, Node.js, React, Angular, Vue, Flutter, React Native, and ERPNext, with AI features built on OpenAI, LangChain, and other third-party models.

TechStreet serves a diverse customer base of 500+ clients across hospitality, manufacturing, healthcare, retail, education, finance, and other verticals, with named customers including Glen Appliances, Sesame Workshop India, LemonTree Hotels, Cinepolis India, Allianz Assistance India, Sleepwell, and ProBatteri.dk. The company generates revenue through project-based custom development contracts, monthly staff augmentation engagements priced at $1,250-$2,200+ per developer, tiered annual maintenance contracts, recurring SaaS subscriptions, and digital marketing retainers. Go-to-market combines enterprise field sales for large projects with inside sales via website CTAs and Calendly bookings. The firm claims 1,000+ projects delivered and was named to the Inc. 5000 list in 2023 and 2024. Ownership is concentrated among four co-founders (Yasir Drabu as CEO, Bidhan Baruah as COO, Sandeep Raheja as CTO, and Naveen Joshi as CMO), with no disclosed institutional investment, and Zach Wiant serves as US-based Director of Growth supporting the North American go-to-market.

Name

TechStreet

Legal name

Outdo Solutions LLP

Website

https://techstreet.in

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Short description

TechStreet is an India-headquartered IT services and SaaS company delivering custom software development, dedicated developer staffing, and proprietary vertical platforms (SalesLeader SFA, QRestro, Automation91) for hospitality, manufacturing, healthcare, and retail clients.

Ownership category

akta.pro rank

Product category

Custom Software Development

NAICS

Custom Computer Programming Services (541511), Software Publishers (51321), Advertising Agencies (541810)

SIC

Services-Computer Programming Services (7371), Services-Prepackaged Software (7372), Services-Advertising Agencies (7311)

akta.pro primary industry

Software Engineering & Application Modernization (BPAHAEAD)

Keywords

• Custom software development
• SaaS products
• ERP implementation services
• Mobile app development
• Digital marketing services

Headquarters

HQ city

Noida

HQ country

India

HQ region

Asia

Offices3 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. Custom Software Development: Full-cycle custom software development from concept to deployment, including UI/UX design, mobile apps, web applications, ERP/CRM solutions, cloud deployment, API integrations, and post-launch support. Revenue is project-based with fixed-price or time-and-materials contracts.
2. SaaS Products: Cloud-based platforms including SalesLeader SFA, QRestro hospitality solution, Automation91 procurement platform, and Retail & Distribution ERP. Subscription-based revenue model with recurring SaaS transactions.
3. IT Outsourcing / Staff Augmentation: Hire dedicated developers model offering PHP, Shopify, WordPress, Flutter, Laravel, Python, ERPNext developers on flexible monthly, part-time, or hourly engagements. White-labeled services available.
4. Digital Marketing Services: SEO services, link building, local SEO, guest posting, social media marketing, PR services, and content marketing. Revenue from ongoing retainer contracts and project-based engagements.
5. Annual Maintenance Contracts (AMC): Ongoing support and maintenance services with tiered packages based on monthly value (under 5,000 INR, 5,000-10,000 INR, above 10,000 INR) with corresponding support hours.
6. ERP Implementation Services: Implementation and consulting services for ERPNext and custom ERP solutions, including project consulting, ERPNext developer hiring, and system integration.

Pricing tiers

Go-to-market motion2 records

Distribution channels5 records

Marketing channels7 records

Core offering

TechStreet is a custom software development company offering end-to-end IT services including web development, mobile app development, cloud services, digital marketing, and dedicated developer hiring. The company also sells proprietary SaaS products including SalesLeader SFA (field sales automation), QRestro (hospitality management), Automation91 (procurement automation), and vertical-specific ERP/CRM solutions for hospitality, manufacturing, healthcare, and retail.

Product overview

TechStreet offers a comprehensive B2B SaaS platform with interconnected modules for sales automation, customer relationship management, after-sales support, and enterprise resource planning. The core product portfolio includes SalesLeader SFA for field sales force automation, Sales CRM with AI-powered lead management, After-Sales Support Management for warranty and service tracking, QRestro for hospitality management, Hospital Management System for healthcare operations, Automation91 for procurement automation, Retail & Distribution ERP, and Manufacturing ERP. The platform architecture features seamless integration between sales, support, and operations modules with AI-powered capabilities including predictive analytics, natural language processing, and autonomous agents. The company also provides complementary services including custom software development, mobile app development, digital marketing, ERPNext implementation, and IT staffing solutions. Add-on modules include Custom WhatsApp Chatbot for customer engagement and Agentic AI Bots for autonomous business process execution.

Differentiator

Problem solved

Functional benefit

Products and services

• SalesLeader SFA Comprehensive Sales Force Automation platform for field sales management, featuring real-time lead management with GPS-based routing, attendance tracking, order placement (primary & secondary), tour planning, expense management, and performance dashboards for distributed sales teams.
• Sales CRM AI-powered customer relationship management system with lead tracking, opportunity management, sales automation, 360-degree customer profiles, multi-channel communication, and custom dashboards for sales performance monitoring.
• After-Sales Support Management Service management system for warranty tracking, service ticketing, field service scheduling, parts management, and customer support workflow automation with SLA management and escalation features.
• QRestro Hospitality management solution managing 8% of India's premium hotel rooms. Includes HR and payroll management, integrated accounting and finance, procurement and inventory management, ticketing and task management, and menu digitization.
• Hospital Management System Enterprise healthcare solution for hospitals with AI-driven patient flow optimization, pharmacy POS, end-to-end automation, and integrated accounting. Features Digital Twin technology for patient care management.
• Automation91 AI-powered procurement automation platform for the complete source-to-pay journey. Includes vendor scoring, auto-RFQ, smart vendor comparison, dynamic approval workflows, predictive reordering, and compliance monitoring.
• Retail & Distribution ERP End-to-end retail and distribution solution with B2B/B2C e-commerce capabilities, integrated retail POS, loyalty and rewards programs, real-time financials, and order, delivery, and stock reconciliation.
• Manufacturing ERP Industry 4.0 manufacturing solution integrating production planning, procurement, vendor management, sales, inventory control with batch tracking, and post-sales service and support.
• DMS & Loyalty Distributor management system with loyalty program capabilities for tracking distributor performance, managing incentives, and enhancing channel partner engagement.
• Custom Software Development Tailored software solutions built to address specific business requirements, featuring AI-driven insights, seamless integration with existing systems, scalability, user-centric design, and security compliance.
• Mobile App Development iOS, Android, and cross-platform mobile application development using Flutter and React Native, including PWA development for businesses of all sizes.
• Digital Marketing Services Comprehensive digital marketing including SEO services, link building, local SEO, guest posting, social media marketing, PR services, and content marketing powered by AI tools.
• ERPNext Implementation Expert implementation and customization of ERPNext open-source ERP, including AI integrations using OpenAI and LangChain for intelligent business operations.
• IT Staffing & Outsourcing Dedicated developer hiring services for PHP, Shopify, WordPress, Flutter, ERPNext, Python, Laravel, mobile app development, SEO, project management, and AI automation expertise.
• Cloud & DevOps Services AWS cloud consulting, complete cloud management, and DevOps engineering services for scalable and secure cloud infrastructure deployment.
• Custom WhatsApp Chatbot AI-powered WhatsApp chatbot solution providing 24/7 customer support, automated responses, lead generation, personalized communication, and order tracking with CRM integration.
• Agentic AI Bots Autonomous AI agents capable of handling complex multi-step business processes with minimal human intervention. Used for advanced automation and decision-making tasks.

Quantifiable outcome

• Lead closure time reduced from 2-3 days to 4-5 hours for enterprise SFA deployments
• +5 more outcomes

Named customers37 records

Segments14 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

AI capability12 records

Feature6 records

Partnerships

Six partnerships are on record, tiered core.

• Amazon Web Services (AWS)coreTechnology or IntegrationAWS partnership providing cloud infrastructure, deployment, and management services. Listed in partnerships section with logo display indicating certified partnership status.
• Google CloudcoreTechnology or IntegrationGoogle Cloud partnership for cloud computing, data analytics, and machine learning capabilities. Listed in partnerships section indicating certified partner status.
• MicrosoftcoreTechnology or IntegrationMicrosoft partnership encompassing Azure cloud services, Power Automate expertise, and Microsoft 365 integrations. Core technology partnership for enterprise solutions.
• ShopifycoreTechnology or IntegrationShopify partner status for e-commerce development. Company offers dedicated Shopify developer hiring and custom Shopify store development services. Certified partner for theme development, app integration, and Shopify Plus.
• ERPNextcoreTechnology or IntegrationERPNext implementation partner offering ERP consulting, customization, and developer hiring services. Deep expertise in ERPNext modules for manufacturing, retail, hospitality, and other verticals.
• OpenAIcoreTechnology or IntegrationAI technology partner for GPT integration, LangChain-based bots, and AI-driven automation. Used for custom AI implementations, chatbot development, and intelligent workflow automation.

Scale indicators11 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• OpenXcell: India-based software development and IT services firm delivering web/mobile app development, SaaS, and digital transformation with global mid-market customers. Comparable to TechStreet on size, India delivery model, and hybrid services + product offering.
• MindInventory: India/US-based software development company delivering mobile apps, web apps, SaaS products, AI/ML solutions, and digital marketing services to startups and enterprises. Direct peer in size, India delivery backbone, and digital marketing adjacency.
• Hidden Brains InfoTech: India-headquartered custom software and mobile app development firm offering enterprise IT, SaaS, and IT staff augmentation services to global clients across hospitality, healthcare, education, and retail. Comparable in service breadth and cross-border GTM.
• Simform: India/US-based custom software development firm offering full-cycle product engineering, SaaS development, and digital transformation services with similar size, vertical breadth, and SMB/mid-market GTM. Closely comparable to TechStreet on service mix and cost-arbitrage go-to-market.
• TatvaSoft: India-based custom software development company offering web, mobile, SaaS, and enterprise application development for global clients, with sales presence in the US/UK. Comparable to TechStreet on custom dev focus, India delivery, and international expansion motion.
• Konstant Infosolutions: India-based mobile app and custom software development company providing web/mobile apps, ERP, CRM, and digital marketing for SMBs and enterprises globally. Comparable on size, India delivery model, and staff augmentation plus product development mix.

Broad incumbents

• Tata Consultancy Services: India's largest IT services firm with full-cycle custom software, ERP (including SAP/Oracle implementations), and digital transformation services. Comparable business model but vastly larger scale and broader enterprise footprint.
• Freshworks: India-founded global SaaS company (Freshsales, Freshservice, etc.) with mid-market and SMB focus. Incumbent comparable on Indian SaaS origin, AI/automation positioning, and SMB/mid-market CRM/ERP overlap.
• Infosys: Global IT services and consulting major with digital transformation, custom application development, and SaaS-platform offerings spanning every vertical TechStreet serves. Establishes the upper-bound incumbent comparable on capabilities even though scale is far larger.
• Zoho Corporation: India-founded global SaaS suite provider (CRM, Books, ERP, HR, etc.) with custom implementation partner ecosystem including for ERPNext-adjacent stacks. Broader incumbent operating across most verticals TechStreet targets, but with packaged products rather than custom dev.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/TechStreetSolut
• Facebookfacebook.com/TechstreetSolutions
• LinkedInlinkedin.com/company/techstreet-solutions

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about TechStreet