Van Noort Bulb
Van Noort Bulb is a family-owned Canadian wholesale horticulture supplier, founded 1928, that sources flower bulbs, perennials, and related products from Dutch growers and distributes them to garden centers, landscapers, growers, and municipalities across Canada.
- Company typePrivate
- Founded1928
- HeadquartersLangley, Canada
- Headcount51–100
- GTM typeB2B
- OfferingHardware or Manufacturing
What Van Noort Bulb does
Van Noort Bulb Co. Ltd. is a family-owned, B2B wholesale horticulture supplier headquartered in Langley, British Columbia, with roots in the Netherlands dating to 1928. The company sources flower bulbs, perennials, roses, small fruits, and vegetables through partnerships with Dutch growers and operates vertically integrated farms on both the East and West coasts of Canada. It sells a catalog of more than 1,042 SKUs — including gift kits, bonus packs, and Lamboo dried flowers — to garden centers (its primary channel), landscapers, commercial growers, and municipalities across Canada, supported by a regional sales office in Ontario. Distribution is enabled by a Shopify-based wholesale portal and a dedicated consumer-facing sub-brand, Florissa, through which the company extends into branded retail channels. Revenue is generated via wholesale unit sales to B2B customers with seasonal purchasing cycles tied to spring and fall planting.
Van Noort Bulb firmographics
Firmographics- Name
- Van Noort Bulb
- Legal name
- Van Noort Bulb Co. Ltd.
- Website
- https://vannoortbulb.com
- Company type
- Private
- Founded year
- 1928
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Van Noort Bulb is a family-owned Canadian wholesale horticulture supplier, founded 1928, that sources flower bulbs, perennials, and related products from Dutch growers and distributes them to garden centers, landscapers, growers, and municipalities across Canada.
- Ownership category
- akta.pro rank
Van Noort Bulb industry classification
Industry- Product category
- Wholesale Horticultural Products
- NAICS
- Nursery and Floriculture Production (11142), Greenhouse, Nursery, and Floriculture Production (1114), Nursery, Garden Center, and Farm Supply Retailers (44424), Other Food Crops Grown Under Cover (111419)
- SIC
- Agricultural Production-Crops (100), Agricultural Services (700)
- akta.pro primary industry
- Greenhouse Floriculture (Cut Flowers) (AFAGAHAD)
- akta.pro secondary industry
- Greenhouse Vegetable Production (Tomatoes, Cucumbers, Peppers, Leafy Greens) (AFAGAHAA)
Keywords
Where Van Noort Bulb is headquartered
LocationHeadquarters
- HQ city
- Langley
- HQ country
- Canada
- HQ region
- North America
Offices3 records
Markets served
Van Noort Bulb business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Wholesale Horticultural Products: B2B wholesale revenue through sale of flower bulbs, perennials, roses, fruits, vegetables, and specialty plants to garden centers, landscapers, and growers across Canada. Orders placed through wholesale account system with pricing disclosed upon account approval.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Transaction based/ take rate | Pay-as-you-go | Wholesale B2B pricing tier |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels6 records
Van Noort Bulb product offering
Product offeringCore offering
Van Noort Bulb is a wholesale horticulture supplier selling premium flower bulbs, perennials, roses, small fruits, vegetables, and retail-ready plant programs to garden centers, landscapers, growers, and municipalities across Canada. Products are sourced through vertically integrated farms on both Canadian coasts plus Holland partnerships, and distributed via an online wholesale portal and Canada-wide freight/delivery. The company's consumer-facing Florissa brand packages bulbs for retail resale through garden center partners.
Product overview
Van Noort Bulb is a wholesale horticulture supplier offering a comprehensive product portfolio centered on flower bulbs (tulips, Narcissus, hyacinths, crocus, alliums, amaryllis, and specialty varieties), complemented by perennial plants, roses, small fruits, vegetables, and retail-ready gift products. The company operates through multiple programs including Fall Retail, Fall Landscape, Spring Retail, and Bulk Perennials, with its own consumer brand 'Florissa' for packaged products. Products are sold exclusively B2B to garden centers, landscapers, and growers across Canada through a Shopify-based ordering system, with special product collections like Colourful Companions, Bonus Packs, and Mesh Bag Bulbs designed for retail merchandising.
Differentiator
Problem solved
Functional benefit
Brands
- Florissa: The company's proprietary brand for horticultural products including flower bulbs, perennials, and garden plants
Companies that use Van Noort Bulb
Customer profileSegments4 records
Ideal customer profiles4 records
Van Noort Bulb technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Van Noort Bulb partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Holland Sourcing PartnerscoreInternational sourcing partnerships in Holland (Netherlands) to complement Canadian growing operations and ensure consistent supply of premium bulb varieties. Part of vertically integrated supply chain spanning both Canadian coasts and international partners.
Scale indicators4 records
Recent moves6 records
Expansion highlights4 records
Van Noort Bulb competitors and assessment
Company assessmentDirect peers
- Ball Horticultural Company: One of North America's largest horticultural companies breeding, producing, and wholesale-distributing flower seeds, bulbs, perennials, and plants to growers and retailers — directly comparable B2B horticulture supplier with similar product breadth.
- Griffin Greenhouse Supplies: US wholesale distributor of greenhouse and nursery supplies, plants, and growing media to growers and garden centers — comparable B2B horticulture distributor serving the same customer type.
- Dümmen Orange: Dutch-based global leader breeding and supplying cut flowers, bulbs, perennials, and potted plants — highly comparable because of the Dutch sourcing heritage and vertically integrated breeding-to-grower supply chain that mirrors Van Noort's Holland sourcing model.
- John Scheepers Inc. / Van Engelen Inc. Wholesale flower bulb specialist importing Dutch bulbs for North American garden centers and landscape professionals — directly comparable product (flower bulbs) and B2B wholesale model.
- Sheridan Nurseries:
- BFG Supply: North American wholesale distributor of horticulture supplies, plants, and growing products to independent garden centers — comparable B2B wholesale horticulture distribution model.
- Bailey Nurseries: Large US wholesale grower and distributor of perennials, shrubs, roses, and ornamental plants to garden centers and landscape professionals — closely comparable in product mix and B2B wholesale motion.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Van Noort Bulb social profiles
Digital presenceVan Noort Bulb financial estimates
Financial estimateRevenue estimate
Valuation estimate
Van Noort Bulb leadership team
Management profileNumber of profiles
Profiles1 record
Van Noort Bulb funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Van Noort Bulb M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Van Noort Bulb
What does Van Noort Bulb do?
Van Noort Bulb is a wholesale horticulture supplier selling premium flower bulbs, perennials, roses, small fruits, vegetables, and retail-ready plant programs to garden centers, landscapers, growers, and municipalities across Canada. Products are sourced through vertically integrated farms on both Canadian coasts plus Holland partnerships, and distributed via an online wholesale portal and Canada-wide freight/delivery. The company's consumer-facing Florissa brand packages bulbs for retail resale through garden center partners.
Is Van Noort Bulb a public or private company?
Van Noort Bulb is a private company. It is classified as family owned and is currently operating.
When was Van Noort Bulb founded?
Van Noort Bulb was founded in 1928. It employs 51 to 100 people.
Where is Van Noort Bulb based?
Van Noort Bulb is headquartered in Langley, Canada, in the North America region.
How does Van Noort Bulb make money?
One revenue line is on record: wholesale Horticultural Products.
Who are Van Noort Bulb's main competitors?
Direct peers on record are Ball Horticultural Company, Griffin Greenhouse Supplies, Dümmen Orange, John Scheepers Inc. / Van Engelen Inc., Sheridan Nurseries, BFG Supply and Bailey Nurseries.
Does Van Noort Bulb have an API?
No public API is recorded for Van Noort Bulb.
What industry is Van Noort Bulb in?
Van Noort Bulb's product category is Wholesale Horticultural Products. Its primary akta.pro industry code is AFAGAHAD, Greenhouse Floriculture (Cut Flowers), with a secondary code of AFAGAHAA, Greenhouse Vegetable Production (Tomatoes, Cucumbers, Peppers, Leafy Greens). Its NAICS code is 11142 and its SIC code is 100.