Sierra Andina
Sierra Andina is a privately held Peruvian craft brewery founded in 2010 that produces 12+ distinct craft beer varieties using Peruvian-native ingredients and sells them through DTC e-commerce, three owned taprooms in Lima, Huaraz, and Arequipa, and wholesale distribution to bars and retailers across Peru.
- Company typePrivate
- Founded2010
- HeadquartersHuaral, Peru
- Headcount11–50
- GTM typeB2C
- OfferingHardware or Manufacturing
What Sierra Andina does
Sierra Andina is a privately held Peruvian craft brewery founded in 2010 and headquartered in Huaral, Peru, that produces and sells a portfolio of 12+ distinct craft beer varieties incorporating Peruvian-native ingredients such as quinoa, Amazonian chestnuts (castañas), chancaca (unrefined cane sugar), honey, and ginger. The portfolio spans a range of styles including IPAs (Shaman IPA, Black Jesus IPA, Chakana Quinoa IPA), Pale Ales (Amazonian, Huaracina), Amber Ale (Alpamayo), Golden Stout (Carmela), Porter (Don Juan), Golden Ale (Inti), Imperial Ale (Pachacutec), Kolsch (Chachapoyana), and Spice Ale (Mama Killa), with ABVs ranging from 4.5% to 10.5% and IBUs from 24 to 99. Each beer is branded with culturally themed names referencing Peruvian history, geography, and mythology, supported by brand storytelling tied to Peruvian heritage.
The company operates a multi-channel go-to-market model combining direct-to-consumer e-commerce (with customizable Build Your Own Pack 12- and 24-pack options priced from S/ 84 to S/ 264), three owned taprooms in Lima, Huaraz, and Arequipa, and wholesale distribution to bars, restaurants, and retail points of sale across Peru via a dedicated sales contact. Pricing is unit-based with promotional bundle discounts (e.g., 30% off Amazonian Pale Ale packs), and marketing is concentrated on organic Instagram and Facebook presence targeting craft beer enthusiasts and the hospitality sector.
Sierra Andina is independently operated with no disclosed institutional investors, parent company, or external ownership. Revenue, headcount, and financial performance figures are not publicly disclosed. The company operates within an 11-50 employee range, has no disclosed AI or technology platform investments beyond the artisanal brewing process, and has not announced any funding rounds, acquisitions, or major leadership changes in the available data.
Sierra Andina firmographics
Firmographics- Name
- Sierra Andina
- Legal name
- Sierra Andina
- Website
- https://sierraandina.com
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Sierra Andina is a privately held Peruvian craft brewery founded in 2010 that produces 12+ distinct craft beer varieties using Peruvian-native ingredients and sells them through DTC e-commerce, three owned taprooms in Lima, Huaraz, and Arequipa, and wholesale distribution to bars and retailers across Peru.
- Ownership category
- akta.pro rank
Sierra Andina industry classification
Industry- Product category
- Craft Beer
- NAICS
- Breweries (31212)
- SIC
- Beverages (2080)
- akta.pro primary industry
- Regional & National Breweries (THAFALAD)
- akta.pro secondary industries
- Brewpubs & Taprooms (On-site Beer Service) (THAFALAA), Producer-Owned Retail & Bottle Shops (On-site) (THAFALAL)
Keywords
Where Sierra Andina is headquartered
LocationHeadquarters
- HQ city
- Huaral
- HQ country
- Peru
- HQ region
- Latin America
Offices3 records
Markets served
Sierra Andina business model
Business model- GTM type
- B2C
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure
Revenue model
- Direct Beer Sales: Sale of packaged craft beers through e-commerce platform and taprooms. Products sold in packs of 12 or 24 bottles, with mix-and-match options available. Prices range from S/ 84 to S/ 264 per pack depending on beer type and quantity.
- On-site Taproom Sales: Direct sales of draft and bottled beers at company-owned taproom locations in Lima, Huaraz, and Arequipa. In-store consumption and take-out options available.
- Wholesale Distribution: B2B sales to third-party points of sale including restaurants, bars, and retail stores throughout Peru.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | 12-pack options ranging from S/ 84 to S/ 120 |
| Unit Pricing | Pay-as-you-go | 24-pack options ranging from S/ 168 to S/ 264 |
| Unit Pricing | Pay-as-you-go | Custom mix-and-match packs |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels3 records
Sierra Andina product offering
Product offeringCore offering
Sierra Andina brews and sells a portfolio of artisanal craft beers using Peruvian-native ingredients such as quinoa, Amazonian chestnuts (castañas), chancaca, honey, and ginger. Products are sold through a direct e-commerce platform (12-pack and 24-pack configurations with custom mix-and-match options), three company-owned taprooms in Lima, Huaraz, and Arequipa, and wholesale distribution to bars, restaurants, and retail points of sale across Peru.
Product overview
Sierra Andina is a Peruvian craft brewery offering a portfolio of 12 distinct beer varieties sold through a direct-to-consumer e-commerce platform, three taproom locations in Lima, Huaraz, and Arequipa, and various retail points of sale. The core product line consists of craft beers including IPAs (Shaman IPA, Black Jesus IPA, Chakana Quinoa IPA), Pale Ales (Amazonian Pale Ale, Huaracina Pale Ale), Amber Ales (Alpamayo Amber Ale), Stouts (Carmela Golden Stout), Porters (Don Juan Porter), Golden Ales (Inti Golden Ale), Imperial Ales (Pachacutec Imperial Ale), Kolsch (Chachapoyana Kolsch), and Spice Ales (Mama Killa Spice Ale). The offering is complemented by customizable 'Build Your Own Pack' options in 12 and 24-unit sizes, and promotional bundled packs. The beers incorporate Peruvian ingredients such as quinoa, chestnuts, chancaca, honey, and ginger, reflecting the company's Andean and Amazonian cultural inspiration.
Differentiator
Problem solved
Functional benefit
Products and services
- Black Jesus IPA Dark IPA combining American hops with roasted notes and coffee undertones. At 6.5% alcohol and 70 IBU, it is intense, aromatic, and refreshing. Sold to adult consumers and hospitality venues.
- Amazonian Pale Ale Smooth Pale Ale featuring chestnuts from the heart of Peru. At 5% alcohol and 25 IBU, golden and light with notes of nuts. Sold to adult consumers and hospitality venues.
- Shaman IPA IPA inspired by shamanic energy. At 8% alcohol and 88 IBU, featuring tropical notes of mango, grapefruit, and passion fruit. Sold to adult consumers and hospitality venues.
- Alpamayo Amber Ale Medium-bodied Amber Ale with deep amber color, caramel, toffee, and roasted hints from caramel malt. At 5.7% alcohol and 24 IBU. Sold to adult consumers and hospitality venues.
- Carmela Golden Stout Golden beer with a dark soul. At 5.5% alcohol and 25 IBU, offering coffee and cocoa aromas balanced with light malt sweetness. Named after the first female pilot in Peru. Sold to adult consumers and hospitality venues.
- Chachapoyana Kolsch Light, fresh Kölsch inspired by the Chachapoyas lands. At 4.5% alcohol and 26 IBU, made with bee honey, offering delicate floral notes and natural sweetness. Sold to adult consumers and hospitality venues.
- Chakana Quinoa IPA IPA inspired by the sacred Inca Chakana symbol. Uses quinoa as a main ingredient for silky texture and subtle malt sweetness. Features citrus and tropical notes of passion fruit and mango. Sold to adult consumers and hospitality venues.
- Don Juan Porter English-style Porter paying homage to mountain porters. Rich chocolate and roasted malt flavors with soft bitterness. At 7% alcohol and 41 IBU. Sold to adult consumers and hospitality venues.
- Inti Golden Ale Golden Ale named after the sun. At 5% alcohol and 32 IBU, clean, balanced, and approachable with moderate bitterness. Sold to adult consumers and hospitality venues.
- Pachacutec Imperial Ale Imperial Ale named after the legendary Inca ruler. Made with Peruvian chancaca (unrefined cane sugar), featuring deep notes of panela and dark caramel. At 10.5% alcohol and 99 IBU. Sold to adult consumers and hospitality venues.
- Mama Killa Spice Ale Blonde Spice Ale named after the moon goddess in Quechua. Light and spiced with delicate ginger intertwined with subtle malt and hop balance. At 5.1% alcohol and 35 IBU. Sold to adult consumers and hospitality venues.
- Huaracina Pale Ale Hoppy Pale Ale inspired by the women of Huaraz. Pronounced bitterness and robust body with California-style influence. At 6.5% alcohol and 72 IBU. Sold to adult consumers and hospitality venues.
- Lima Taproom Company-owned taproom in Lima at Calle Manuel Bonilla 117, operating from 16:00 to 00:00 hours. Serves draft and packaged Sierra Andina beers for on-site consumption and take-out to adult consumers.
- Huaraz Taproom Company-owned taproom in Huaraz at Parque Del Periodista, operating from 9:00 AM to 10:00 PM. Serves draft and packaged Sierra Andina beers for on-site consumption and take-out to adult consumers.
- Arequipa Taproom Company-owned taproom in Arequipa at Calle Álvarez Thomas 300, operating from 5:00 PM to 11:00 PM. Serves draft and packaged Sierra Andina beers for on-site consumption and take-out to adult consumers.
Companies that use Sierra Andina
Customer profileSegments2 records
Ideal customer profiles2 records
Sierra Andina technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Sierra Andina partnerships and signals
Strategic signalRecent moves5 records
Expansion highlights4 records
Sierra Andina competitors and assessment
Company assessmentBroad incumbents
- Stone Brewing: Established US craft brewery known for IPAs and ingredient-forward brewing with own taproom venues. Comparable on craft brand-building, IPA-led portfolio, and taproom-driven D2C strategy, though operating in a far larger addressable market.
- Cerveza Cusqueña: Iconic Peruvian beer owned by Backus (AB InBev) and deeply tied to Peruvian heritage branding. Comparable as a competing 'Peruvian identity' beer but at mainstream scale with vastly larger distribution and marketing budget.
- BrewDog: Global craft brewery with extensive own-brand taproom network and D2C e-commerce. Useful comparable for taproom-as-brand-experience strategy and craft portfolio diversification, though at materially larger scale and UK/EU-centric operations.
- Backus y Johnston (AB InBev Peru): Largest brewer in Peru, controlling Pilsen, Cusqueña, Cristal, and other brands. Overlaps as competitor for beer volume, retail shelf, and on-premise tap placement; represents the dominant incumbent Sierra Andina must compete against.
Direct peers
- Cerveza Sierra Norte: Northern Peru craft brewery with regional identity-driven branding. Comparable on craft production, regional Peruvian narrative, and small-batch D2C distribution.
- Cerveza Candelaria: Peruvian craft brewery founded in Lima with a focus on experimental, locally-inspired recipes and own-brand taproom presence. Directly comparable on craft positioning, product innovation, and Peruvian cultural identity.
- Cerveza Holandesa: Peruvian craft brewery with established taproom and distribution presence. Directly comparable on craft positioning, multi-channel model, and Lima-based operations.
- 7 Vidas Cerveza: Peruvian craft brewery with taproom operations and a rotating lineup of styles. Comparable on craft business model, on-premise taproom strategy, and Peruvian local-market focus.
- Cervecería del Valle Sagrado: Sacred Valley-based Peruvian craft brewery emphasizing local Andean ingredients and culture. Directly comparable on ingredient-led differentiation and Andean cultural brand storytelling.
- Cerveza Barbarian: Lima-based Peruvian craft brewery operating its own taproom and distributing across Peru. Closest direct peer given shared craft positioning, Peruvian-inspired branding, multi-channel D2C/wholesale model, and craft scale comparable to Sierra Andina.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks5 records
Key highlights5 records
Customer concentration
Sierra Andina social profiles
Digital presenceSierra Andina financial estimates
Financial estimateRevenue estimate
Valuation estimate
Sierra Andina leadership team
Management profileNumber of profiles
Sierra Andina funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Sierra Andina M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Sierra Andina
What does Sierra Andina do?
Sierra Andina brews and sells a portfolio of artisanal craft beers using Peruvian-native ingredients such as quinoa, Amazonian chestnuts (castañas), chancaca, honey, and ginger. Products are sold through a direct e-commerce platform (12-pack and 24-pack configurations with custom mix-and-match options), three company-owned taprooms in Lima, Huaraz, and Arequipa, and wholesale distribution to bars, restaurants, and retail points of sale across Peru.
Is Sierra Andina a public or private company?
Sierra Andina is a private company. It is classified as unknown and is currently operating.
When was Sierra Andina founded?
Sierra Andina was founded in 2010. It employs 11 to 50 people.
Where is Sierra Andina based?
Sierra Andina is headquartered in Huaral, Peru, in the Latin America region.
How does Sierra Andina make money?
Three revenue lines are on record. Direct Beer Sales are the primary driver. The others are on-site Taproom Sales and wholesale Distribution.
Who are Sierra Andina's main competitors?
Broad incumbents on record are Stone Brewing, Cerveza Cusqueña, BrewDog and Backus y Johnston (AB InBev Peru). Direct peers are Cerveza Sierra Norte, Cerveza Candelaria, Cerveza Holandesa, 7 Vidas Cerveza, Cervecería del Valle Sagrado and Cerveza Barbarian.
Does Sierra Andina have an API?
No public API is recorded for Sierra Andina.
What industry is Sierra Andina in?
Sierra Andina's product category is Craft Beer. Its primary akta.pro industry code is THAFALAD, Regional & National Breweries, with a secondary code of THAFALAA, Brewpubs & Taprooms (On-site Beer Service). Its NAICS code is 31212 and its SIC code is 2080.