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Deck Remodeler

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uuid003ocsl

Namestring
Deck Remodeler
Legal namestring
Deck Remodelers LLC
Company typeenum
Private
Founded yearint
2008
Descriptiontext

Deck Remodelers LLC is a privately held, full-service design-build firm specializing in luxury custom outdoor living spaces for residential homeowners in the Northeast United States. Founded in 2008 and headquartered in Sparta, New Jersey, the company operates as an integrated single-contractor model that handles every project phase in-house — from 3D concept rendering and material curation through municipal permitting, structural engineering, and final construction — eliminating the fragmented homeowner experience of coordinating separate designers, engineers, and contractors.

The company's core offering centers on fully custom decks, supported by an extensive modular product portfolio: exotic hardwood (Ipe) decking, finished under-deck spaces, custom rails, outdoor kitchens with premium appliance integrations (Twin Eagles, Delta, Naturekast), Equinox motorized louvered roofs (held under exclusive dealership in NJ and parts of NY/CT), Phantom retractable screens, fire features, patios and hardscapes, retaining walls, pools and hot tubs, integrated lighting, privacy/TV walls, and specialty engineering including stormwater management, structural steel I-beam framing, and curved/spiral staircase fabrication. The technical differentiator is craftsmanship: founder Sean McAleer is a third-generation cabinet maker and finish carpenter whose firm claims proprietary Ipe installation methods and has accumulated 80+ NADRA national design awards since 2010 — the most of any North American deck designer by the company's account.

The business model is entirely project-based and quote-driven, with no published pricing. Revenue is recognized on completion of each bespoke engagement, and ticket sizes vary widely based on square footage, material selection (Ipe hardwood vs. PVC/composite vs. stone), and feature complexity (multi-level designs, louvered roofs, pools, fire features, outdoor kitchens). The customer base is exclusively high-net-worth residential homeowners, primarily in NJ, NY, CT, and PA, with active geographic expansion into Massachusetts (Deck Remodelers North division), Virginia, and Maryland. Go-to-market is direct-to-consumer field sales anchored by in-home design consultations, supported by organic social (Instagram, Facebook, TikTok, Pinterest, Houzz), SEO/SEM, referral programs, and earned media — there are no intermediaries, resellers, or marketplace channels.

Short descriptiontext

Deck Remodelers is a New Jersey-based design-build firm that designs and constructs fully custom luxury outdoor living spaces — decks, pergolas, outdoor kitchens, and fire features — for high-net-worth residential homeowners in the Northeast US, operating from initial 3D concept through permitting and construction as a single integrated contractor.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersSparta, United States
HQ citystring
Sparta
HQ countrystring
United States
HQ regionstring
North America
Markets served

Serves global market

Offices1 record

Each record includes

City, Country, Type, Description, Source

Keyword5 values
custom deck construction, outdoor living design-build, deck remodeling services, pergola and louvered roofs, residential hardscape construction
Industry2 codes
1Deck Construction & Replacement
CodeHSAPALAAPrimaryYes
2Deck Design & New Deck Construction
CodeHSAIAJAEPrimaryNo
NAICS code1 code
  • Residential Remodelers236118
Product category
Custom Outdoor Living Construction
GTM motion2 records

Each record includes

Type, Description, Source

Revenue model1 record
1Custom Outdoor Living Space Construction
TypeOne Time License
Description

Project-based revenue from designing and building fully custom outdoor living spaces. Revenue is earned through one-time project fees that encompass the full design-build lifecycle, from initial consultation and 3D concept through permitting and construction. Pricing varies widely based on square footage, material selection (PVC, hardwood), and feature complexity (outdoor kitchens, louvered roofs, pools, fire features). Every project is a bespoke design-build engagement, and revenue recognition occurs upon project completion.

deckremodelers.com
Marketing channels12 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels4 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components5 values
Personnel, Supply Chain, Operations, Marketing or Sales, Others
Pricing details1 tier
1Project-based custom build — pricing determined by scope, materials, and complexity
ModelOtherBilling cadenceMulti-year contract
Notes

No fixed pricing tiers published. Homeowners initiate via design consultation form or phone call. Project cost determined during consultation based on project scope, material choices, and design complexity. Free consultation offered; final project pricing provided after design development and proposal.

deckremodelers.com
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

Deck Remodelers is a design-build firm that designs and constructs fully custom luxury outdoor living spaces for residential homeowners, including multi-level decks, exotic hardwood (Ipe) decks, outdoor kitchens, Equinox motorized louvered roofs, fire features, patios, hardscapes, pools, and fully integrated backyard resort environments. Each project is a bespoke engagement that combines 3D concept design, permitting, structural engineering, and construction delivered by an in-house team. The company is the exclusive Equinox louvered roof dealer in New Jersey and parts of New York and Connecticut.

Differentiator
Functional benefit
Problem solved
Quantifiable outcome1 of 4 values shown
  • Over 60% return on investment from outdoor space upgrades
+3 more records
Product overview1 text field

Deck Remodelers is a full-service design-build firm specializing in luxury custom outdoor living spaces. The company offers a comprehensive portfolio centered on Custom Decks as the core product, supported by extensive add-on modules including Exotic Hardwood Decks (Ipe), Finished Under-Deck Spaces, Custom Rails, Outdoor Kitchens, Custom Bars & Islands, and Covered Spaces (Equinox Louvered Roofs and Traditional Roof Structures). Additional premium features include Fire Features (Fireplaces, Fire Pits, Fire Tables, Torches), Patios & Hardscapes, Retaining Walls, Backyard Resorts, Pools & Hot Tubs, Outdoor Lighting, Privacy & TV Walls, and Phantom Screens. Engineering capabilities encompass Stormwater Management, Steel Framing, and Curved & Spiral Stairs. The company provides integrated design consultation services with 3D renderings and manages projects from concept through permitting. Deck Rebellion serves as a branded content initiative documenting the outdoor living industry.

Product and service5 records
1Custom Decks (Design-Build Service)
CategoryCustom Deck Construction
Description

Fully custom outdoor deck design and construction service featuring multi-level layouts, built-in seating, integrated lighting, and premium materials like exotic hardwoods (Ipe) and composites (AZEK, Wolf). Delivered as a complete design-build engagement for residential homeowners in the Northeast US.

2Outdoor Kitchens (Design-Build Service)
CategoryOutdoor Kitchen Construction
Description

Fully equipped outdoor culinary spaces featuring grills, smokers, pizza ovens, beverage stations, and weatherproof cabinetry from preferred brands Twin Eagles, Delta, and Naturekast. Designed and built for Northeast homeowners seeking luxury outdoor cooking and entertainment environments.

3Equinox Louvered Roof Installation
CategoryLouvered Roof Systems
Description

Motorized aluminum louvered roof systems offering adjustable sunlight and rain protection via remote control or rain sensor, with integrated gutter drainage and wood grain finish options. Deck Remodelers is the exclusive regional dealer providing design, supply, and installation.

4Backyard Resort Design-Build Service
CategoryIntegrated Outdoor Living Design-Build
Description

Comprehensive turnkey design and construction of luxury backyard resort environments that integrate pools, hot tubs, outdoor kitchens, fire features, covered structures (louvered or traditional roofs), outdoor lighting, Phantom Screens, and hardscapes into a single cohesive retreat for affluent residential homeowners.

5Design Consultation Services
CategoryDesign Consultation
Description

In-house design consultation service featuring 3D renderings, material selection guidance, and collaborative planning for custom outdoor living projects, taking homeowners from concept through permitting as the first stage of the integrated design-build engagement.

Scale indicator6 records

Each record includes

Type, Value, Description, Source

Partnership5 partners
1Equinox (Motorized Louvered Roof)
Strategic tierCoreTypeOEM/ Whitelabel/ Licensing Partner
Description

Deck Remodelers is the exclusive dealer for the Equinox motorized louvered roof system in New Jersey and expanding regions of New York (Westchester, Rockland, Fairfield counties). The Equinox system provides adjustable louvered roofs with touch-button or rain-sensor operation, powder-coated aluminum construction, integrated gutters, and wood grain finish options. This exclusive relationship creates a differentiated product offering that competitors cannot replicate in the same territory.

deckremodelers.com
Strategic tierCoreTypeTechnology or Integration
Description

Deck Remodelers partners with Phantom Screens to provide motorized retractable screen solutions integrated with custom decks, pergolas, and louvered roofs. These screens offer shade, privacy, and insect protection, controlled via button operation, and are designed for seamless integration with Deck Remodelers' outdoor structures.

Strategic tierCoreTypeTechnology or Integration
Description

Twin Eagles is a preferred outdoor kitchen appliance brand, offering high-performance grills and cooking equipment designed for outdoor environments. Deck Remodelers' in-house kitchen designers recommend Twin Eagles products as part of custom outdoor kitchen designs.

4Delta (Outdoor Kitchen Appliances)
Strategic tierCoreTypeTechnology or Integration
Description

Delta outdoor kitchen appliances are recommended as part of Deck Remodelers' custom outdoor kitchen design service. Appliances are selected for weatherproof performance in Northeast climate conditions.

deckremodelers.com
Strategic tierCoreTypeTechnology or Integration
Description

Naturekast weatherproof cabinetry is a preferred brand for custom outdoor kitchen installations. Deck Remodelers' in-house kitchen designers specify Naturekast products for outdoor kitchen projects, valued for their weather-resistant properties and aesthetic versatility.

Recent move7 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Market position
Competitive moat5 records

Each record includes

Type, Details

Key risks3 records

Each record includes

Headline, Details, Source

Key highlights7 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Named customers13 records

Each record includes

Name, Industry, Type, Use case, Source, UUID

Segment4 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile2 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

Integration1 record

Each record includes

Title, Type, Description, Source

AI maturity
App detail

Has app

Feature6 records

Each record includes

Title, Differentiator, Description, Source

Core technology
Revenue estimate
Valuation estimate
Number of profiles
Profiles1 record

Each record includes

Name, Designation, Designation category, Overview, Profile commentary, Source

Subsidiaries1 record

Each record includes

Name, Acquired on, Relationship type, Type, Business focus

No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Deck Remodeler

Custom Outdoor Living Constructiondeckremodelers.com

Deck Remodelers is a New Jersey-based design-build firm that designs and constructs fully custom luxury outdoor living spaces — decks, pergolas, outdoor kitchens, and fire features — for high-net-worth residential homeowners in the Northeast US, operating from initial 3D concept through permitting and construction as a single integrated contractor.

What Deck Remodeler does

Deck Remodelers LLC is a privately held, full-service design-build firm specializing in luxury custom outdoor living spaces for residential homeowners in the Northeast United States. Founded in 2008 and headquartered in Sparta, New Jersey, the company operates as an integrated single-contractor model that handles every project phase in-house — from 3D concept rendering and material curation through municipal permitting, structural engineering, and final construction — eliminating the fragmented homeowner experience of coordinating separate designers, engineers, and contractors.

The company's core offering centers on fully custom decks, supported by an extensive modular product portfolio: exotic hardwood (Ipe) decking, finished under-deck spaces, custom rails, outdoor kitchens with premium appliance integrations (Twin Eagles, Delta, Naturekast), Equinox motorized louvered roofs (held under exclusive dealership in NJ and parts of NY/CT), Phantom retractable screens, fire features, patios and hardscapes, retaining walls, pools and hot tubs, integrated lighting, privacy/TV walls, and specialty engineering including stormwater management, structural steel I-beam framing, and curved/spiral staircase fabrication. The technical differentiator is craftsmanship: founder Sean McAleer is a third-generation cabinet maker and finish carpenter whose firm claims proprietary Ipe installation methods and has accumulated 80+ NADRA national design awards since 2010 — the most of any North American deck designer by the company's account.

The business model is entirely project-based and quote-driven, with no published pricing. Revenue is recognized on completion of each bespoke engagement, and ticket sizes vary widely based on square footage, material selection (Ipe hardwood vs. PVC/composite vs. stone), and feature complexity (multi-level designs, louvered roofs, pools, fire features, outdoor kitchens). The customer base is exclusively high-net-worth residential homeowners, primarily in NJ, NY, CT, and PA, with active geographic expansion into Massachusetts (Deck Remodelers North division), Virginia, and Maryland. Go-to-market is direct-to-consumer field sales anchored by in-home design consultations, supported by organic social (Instagram, Facebook, TikTok, Pinterest, Houzz), SEO/SEM, referral programs, and earned media — there are no intermediaries, resellers, or marketplace channels.

Deck Remodeler firmographics

Firmographics
Name
Deck Remodeler
Legal name
Deck Remodelers LLC
Website
https://deckremodelers.com
Company type
Private
Founded year
2008
Operating status
Operating
Headcount range
11–50 employees
Short description
Deck Remodelers is a New Jersey-based design-build firm that designs and constructs fully custom luxury outdoor living spaces — decks, pergolas, outdoor kitchens, and fire features — for high-net-worth residential homeowners in the Northeast US, operating from initial 3D concept through permitting and construction as a single integrated contractor.
Ownership category
akta.pro rank

Deck Remodeler industry classification

Industry
Product category
Custom Outdoor Living Construction
NAICS
Residential Remodelers (236118)
akta.pro primary industry
Deck Construction & Replacement (HSAPALAA)
akta.pro secondary industry
Deck Design & New Deck Construction (HSAIAJAE)

Keywords

  • Custom deck construction
  • Outdoor living design-build
  • Deck remodeling services
  • Pergola and louvered roofs
  • Residential hardscape construction

Where Deck Remodeler is headquartered

Location

Headquarters

HQ city
Sparta
HQ country
United States
HQ region
North America

Offices1 record

Markets served

Deck Remodeler business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Personnel, Supply Chain, Operations, Marketing or Sales, Others

Revenue model

  1. Custom Outdoor Living Space Construction: Project-based revenue from designing and building fully custom outdoor living spaces. Revenue is earned through one-time project fees that encompass the full design-build lifecycle, from initial consultation and 3D concept through permitting and construction. Pricing varies widely based on square footage, material selection (PVC, hardwood), and feature complexity (outdoor kitchens, louvered roofs, pools, fire features). Every project is a bespoke design-build engagement, and revenue recognition occurs upon project completion.

Pricing tiers

ModelBillingPrice
OtherMulti-year contractProject-based custom build — pricing determined by scope, materials, and complexity

Go-to-market motion2 records

Distribution channels4 records

Marketing channels12 records

Deck Remodeler product offering

Product offering

Core offering

Deck Remodelers is a design-build firm that designs and constructs fully custom luxury outdoor living spaces for residential homeowners, including multi-level decks, exotic hardwood (Ipe) decks, outdoor kitchens, Equinox motorized louvered roofs, fire features, patios, hardscapes, pools, and fully integrated backyard resort environments. Each project is a bespoke engagement that combines 3D concept design, permitting, structural engineering, and construction delivered by an in-house team. The company is the exclusive Equinox louvered roof dealer in New Jersey and parts of New York and Connecticut.

Product overview

Deck Remodelers is a full-service design-build firm specializing in luxury custom outdoor living spaces. The company offers a comprehensive portfolio centered on Custom Decks as the core product, supported by extensive add-on modules including Exotic Hardwood Decks (Ipe), Finished Under-Deck Spaces, Custom Rails, Outdoor Kitchens, Custom Bars & Islands, and Covered Spaces (Equinox Louvered Roofs and Traditional Roof Structures). Additional premium features include Fire Features (Fireplaces, Fire Pits, Fire Tables, Torches), Patios & Hardscapes, Retaining Walls, Backyard Resorts, Pools & Hot Tubs, Outdoor Lighting, Privacy & TV Walls, and Phantom Screens. Engineering capabilities encompass Stormwater Management, Steel Framing, and Curved & Spiral Stairs. The company provides integrated design consultation services with 3D renderings and manages projects from concept through permitting. Deck Rebellion serves as a branded content initiative documenting the outdoor living industry.

Differentiator

Problem solved

Functional benefit

Products and services

  • Custom Decks (Design-Build Service) Fully custom outdoor deck design and construction service featuring multi-level layouts, built-in seating, integrated lighting, and premium materials like exotic hardwoods (Ipe) and composites (AZEK, Wolf). Delivered as a complete design-build engagement for residential homeowners in the Northeast US.
  • Outdoor Kitchens (Design-Build Service) Fully equipped outdoor culinary spaces featuring grills, smokers, pizza ovens, beverage stations, and weatherproof cabinetry from preferred brands Twin Eagles, Delta, and Naturekast. Designed and built for Northeast homeowners seeking luxury outdoor cooking and entertainment environments.
  • Equinox Louvered Roof Installation Motorized aluminum louvered roof systems offering adjustable sunlight and rain protection via remote control or rain sensor, with integrated gutter drainage and wood grain finish options. Deck Remodelers is the exclusive regional dealer providing design, supply, and installation.
  • Backyard Resort Design-Build Service Comprehensive turnkey design and construction of luxury backyard resort environments that integrate pools, hot tubs, outdoor kitchens, fire features, covered structures (louvered or traditional roofs), outdoor lighting, Phantom Screens, and hardscapes into a single cohesive retreat for affluent residential homeowners.
  • Design Consultation Services In-house design consultation service featuring 3D renderings, material selection guidance, and collaborative planning for custom outdoor living projects, taking homeowners from concept through permitting as the first stage of the integrated design-build engagement.

Quantifiable outcome

  • Over 60% return on investment from outdoor space upgrades
  • +3 more outcomes

Companies that use Deck Remodeler

Customer profile

Named customers13 records

Segments4 records

Ideal customer profiles2 records

Deck Remodeler technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Integration1 record

Feature6 records

Deck Remodeler partnerships and signals

Strategic signal

Partnerships

Five partnerships are on record, tiered core.

  • Equinox (Motorized Louvered Roof)coreOEM/ Whitelabel/ Licensing PartnerDeck Remodelers is the exclusive dealer for the Equinox motorized louvered roof system in New Jersey and expanding regions of New York (Westchester, Rockland, Fairfield counties). The Equinox system provides adjustable louvered roofs with touch-button or rain-sensor operation, powder-coated aluminum construction, integrated gutters, and wood grain finish options. This exclusive relationship creates a differentiated product offering that competitors cannot replicate in the same territory.
  • Phantom ScreenscoreTechnology or IntegrationDeck Remodelers partners with Phantom Screens to provide motorized retractable screen solutions integrated with custom decks, pergolas, and louvered roofs. These screens offer shade, privacy, and insect protection, controlled via button operation, and are designed for seamless integration with Deck Remodelers' outdoor structures.
  • Twin EaglescoreTechnology or IntegrationTwin Eagles is a preferred outdoor kitchen appliance brand, offering high-performance grills and cooking equipment designed for outdoor environments. Deck Remodelers' in-house kitchen designers recommend Twin Eagles products as part of custom outdoor kitchen designs.
  • Delta (Outdoor Kitchen Appliances)coreTechnology or IntegrationDelta outdoor kitchen appliances are recommended as part of Deck Remodelers' custom outdoor kitchen design service. Appliances are selected for weatherproof performance in Northeast climate conditions.
  • Naturekast Weatherproof CabinetrycoreTechnology or IntegrationNaturekast weatherproof cabinetry is a preferred brand for custom outdoor kitchen installations. Deck Remodelers' in-house kitchen designers specify Naturekast products for outdoor kitchen projects, valued for their weather-resistant properties and aesthetic versatility.

Scale indicators6 records

Recent moves7 records

Expansion highlights4 records

Deck Remodeler competitors and assessment

Company assessment

Market position

Competitive moat5 records

Key risks3 records

Key highlights7 records

Customer concentration

Deck Remodeler social profiles

Digital presence

Deck Remodeler financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Deck Remodeler leadership team

Management profile

Number of profiles

Profiles1 record

Deck Remodeler subsidiaries and ownership

Company hierarchy

Subsidiaries1 record

Deck Remodeler funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Deck Remodeler M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Deck Remodeler

What does Deck Remodeler do?

Deck Remodelers is a design-build firm that designs and constructs fully custom luxury outdoor living spaces for residential homeowners, including multi-level decks, exotic hardwood (Ipe) decks, outdoor kitchens, Equinox motorized louvered roofs, fire features, patios, hardscapes, pools, and fully integrated backyard resort environments. Each project is a bespoke engagement that combines 3D concept design, permitting, structural engineering, and construction delivered by an in-house team. The company is the exclusive Equinox louvered roof dealer in New Jersey and parts of New York and Connecticut.

Is Deck Remodeler a public or private company?

Deck Remodeler is a private company. It is classified as founder individual operated bootstrapped and is currently operating.

When was Deck Remodeler founded?

Deck Remodeler was founded in 2008. It employs 11 to 50 people.

Where is Deck Remodeler based?

Deck Remodeler is headquartered in Sparta, United States, in the North America region.

How does Deck Remodeler make money?

One revenue line is on record: custom Outdoor Living Space Construction.

Does Deck Remodeler have an API?

No public API is recorded for Deck Remodeler.

What industry is Deck Remodeler in?

Deck Remodeler's product category is Custom Outdoor Living Construction. Its primary akta.pro industry code is HSAPALAA, Deck Construction & Replacement, with a secondary code of HSAIAJAE, Deck Design & New Deck Construction. Its NAICS code is 236118.

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Live signals
EIN PresswireDeck Remodelers Expands Operations into MassachusettsDeck Remodelers launched Deck Remodelers North in Massachusetts, expanding its East Coast operations to serve Greater Boston and surrounding areas. The division will initially cover eastern Massachusetts, including South Shore, MetroWest, and portions of Middlesex, Norfolk, Essex, and Plymouth counties. The company plans to apply its integrated design-build process to regional considerations like New England architecture and seasonal use.EIN PresswireDeck Remodelers Addresses Connection Between Outdoor Spaces and Mental Wellness During Mental Health Awareness MonthDeck Remodelers owner Sean McAleer discussed how outdoor living spaces support mental wellness during Mental Health Awareness Month, citing biophilic design and research linking outdoor time to reduced stress and improved mood. The company encourages homeowners to consider how their outdoor environments contribute to quality of life.EIN PresswireDeck Remodelers Releases Digital Edition of Deck Rebellion by Sean McAleerDeck Remodelers released a digital edition of its book Deck Rebellion by Sean McAleer, originally published as a hardcover coffee table book in 2025. The digital version allows access across desktop and mobile devices, featuring project photography and commentary on outdoor living design.EIN PresswireDeck Remodelers Highlights Hidden Safety Risks During National Deck Safety MonthDeck Remodelers, a New Jersey design-build firm, is promoting National Deck Safety Month by urging homeowners to inspect aging decks. The company notes many decks are 15–25 years old and not built to current standards, with common issues including loose railings, corroded fasteners, and deteriorating wood. It recommends professional inspections before peak summer use.EIN PresswireDeck Rebellion Relaunches as Outdoor Living Emerges as a New Status SymbolDeck Remodelers President Sean McAleer has relaunched "Deck Rebellion," a coffee table book documenting the evolution of outdoor living spaces into luxury architectural extensions of the home. The book highlights industry data showing that nearly 90% of homeowners use outdoor spaces weekly, with upgrades delivering over 60% return on investment, reflecting a post-pandemic shift in how homeowners define luxury living. The relaunch coincides with peak outdoor living season and targets homeowners reconsidering their properties as primary living environments.