Consolidated Motor Spares

What Consolidated Motor Spares does

Consolidated Motor Spares B.V., trading as CMSNL, is a Netherlands-based e-commerce retailer of spare parts for vintage and contemporary motorcycles, ATVs, jet skis, scooters, snowmobiles, outboard motors, and Mule utility vehicles. Founded in 1996 in Lelystad as Classic Motor Supplies and later rebranded to CMSNL, the company operates from an approximately 11,000 m2 warehouse and serves customers in 60 countries. Its catalog spans over 4.6 million products across more than 52,000 models from 1948 to the present, covering brands including Honda (1.9M+ parts), Yamaha (872K+), Suzuki (642K+), Kawasaki (518K+), BMW, Ducati, KTM, Triumph, Moto Guzzi, and Aprilia, with model-specific exploded diagrams, OEM part numbers, and fitment data to support part identification.

The underlying platform is an e-commerce storefront with a structured-search experience (search by Model, Product Number, or via a Model guide with Make, Category, Year, Series, Model filters) and a dedicated B2B dealer portal at dealers.cmsnl.com. Payments are processed through Adyen with support for Visa, Mastercard, American Express, JCB, PayPal, Klarna, Bancontact, and iDeal/Wero, and orders are fulfilled globally via PostNL, FedEx, and DHL.

CMSNL operates a hybrid B2C/B2B business model. Direct revenue comes from per-transaction e-commerce sales to individual owners and restorers. B2B revenue is generated through a Dealer Program (authorized resellers), a Stock Purchase Program (acquiring obsolete OEM inventory from suppliers), and an Affiliate Program. The company is part of the Powersports Distribution Group. Scale signals include a 625,000+ customer base, 300,000+ Facebook followers, and Trustpilot presence; revenue, funding, and management details are not publicly disclosed.

Name

Consolidated Motor Spares

Legal name

Consolidated Motor Spares B.V.

Website

https://www.cmsnl.com

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

51–100 employees

Short description

Consolidated Motor Spares (CMSNL) is a Netherlands-based e-commerce retailer of motorcycle and powersports spare parts, selling 4.6 million+ OEM and aftermarket products across 52,000+ models from 1948 onwards to consumers, dealers, and restorers in 60 countries.

Ownership category

akta.pro rank

Product category

Motorcycle and Powersports Spare Parts Distribution

NAICS

Motor Vehicle and Motor Vehicle Parts and Supplies Merchant Wholesalers (4231), Automotive Parts and Accessories Retailers (441330)

SIC

Wholesale-Motor Vehicle Supplies & New Parts (5013), Wholesale-Motor Vehicles & Motor Vehicle Parts & Supplies (5010)

akta.pro primary industry

Motorcycle, powersports & ATV parts and accessories distribution (CRAOANAK)

akta.pro secondary industries

Automotive Parts, Tires & Workshop Supplies Marketplaces (CRAFAHAD), Automotive Parts, Tools & Accessories Marketplaces (CRAFABAJ)

Keywords

• Motorcycle spare parts
• Powersports parts distribution
• OEM parts catalog
• Vintage motorcycle parts
• Motorcycle aftermarket retail

Headquarters

HQ city

Lelystad

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Spare Parts E-commerce Sales: Primary revenue from direct online sales of motorcycle spare parts to individual consumers and dealers. Customers purchase parts through the website with payment processed via Adyen payment gateway supporting multiple methods including credit cards, PayPal, Klarna, and regional options.
2. B2B Stock Purchasing: Revenue from purchasing large inventories of motorcycle parts from suppliers and dealers who sell their obsolete stock to CMSNL

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Consolidated Motor Spares (CMSNL) operates an online e-commerce platform that stocks and sells OEM and aftermarket spare parts for motorcycles, ATVs, scooters, jet skis, snowmobiles, and related powersports vehicles. The catalog spans more than 4.6 million products across 52,000+ models from 1948 onwards, covering brands such as Honda, Yamaha, Suzuki, Kawasaki, BMW, Ducati, KTM, Triumph, Moto Guzzi, and Aprilia, with worldwide shipping to 60 countries.

Product overview

CMSNL (Consolidated Motor Spares) operates as an online spare parts marketplace and e-commerce platform, not a unified software product. The core offering is the CMSNL Online Spare Parts Catalog — a website offering over 4.6 million products across 10+ motorcycle brands (Honda, Yamaha, Suzuki, Kawasaki, BMW, Ducati, KTM, Triumph, Moto Guzzi, Aprilia) from 1948 onwards, delivered to 60 countries. Supporting services include B2B stock purchasing, dealer programs, and specialized categories for tuning/styling parts, apparel, and documentation. The platform integrates payment processors (Adyen, PayPal, Klarna, Visa, Mastercard, etc.) and shipping carriers (PostNL, FedEx, DHL) for order fulfillment.

Differentiator

Problem solved

Functional benefit

Brands

• CMSNL: Primary trading name for the company specializing in motorcycle spare parts.

Products and services

• CMSNL Online Spare Parts Catalog Self-serve e-commerce catalog offering 4.6 million+ motorcycle and powersports spare parts searchable by model, product number, or via a model guide covering make, category, year, series, and model filters. Customers in 60 countries can browse, identify correct parts using technical diagrams, and purchase online.
• Honda Spare Parts Catalog Over 1.9 million Honda spare parts for motorcycles, mopeds, ATC, ATV, cars, and Honda power equipment, with OEM part numbers and factory diagrams.
• Yamaha Spare Parts Catalog Over 872,000 Yamaha spare parts for motorcycles, ATVs, scooters, Jet Skis, outboard motors, and snowmobiles.
• Suzuki Spare Parts Catalog Over 642,000 Suzuki spare parts for motorcycles, motocross, and ATV vehicles.
• Kawasaki Spare Parts Catalog Over 518,000 Kawasaki spare parts for motorcycles, ATV, off-road, Jet Ski, and Mule utility vehicles, with OEM part numbers and factory diagrams.
• BMW Motorrad Spare Parts Catalog Genuine BMW Motorrad parts for classic air-cooled boxers to modern C-series scooters, including OEM parts and reproductions.
• Ducati Spare Parts Catalog Genuine Ducati OEM parts for Hypermotard, Monster, Panigale, Diavel, Scrambler, Multistrada, and other Ducati models.
• KTM Spare Parts Catalog OEM KTM parts for motorcycles and ATVs, accompanied by parts diagrams and schematics for accurate ordering.
• Triumph Spare Parts Catalog Triumph motorcycle parts including OEM parts, with exploded diagrams and factory reference numbers for model-specific fitment.
• Moto Guzzi Spare Parts Catalog Moto Guzzi spare parts for classic and modern models, supported by original exploded diagrams for model and year verification.
• Aprilia Spare Parts Catalog Genuine OEM Aprilia parts for motorcycles, scooters, ATV/Quad, and off-road models, with exploded-view drawings.
• Tuning & Styling Products Performance and customization parts from brands including Takegawa Special Parts, Over Racing Parts, Kitaco Parts, and Daytona Parts.
• B2B Stock Purchase Program B2B service for purchasing large inventories of OEM, new, unused motorcycle parts in original packaging from dealers and suppliers across brands including Honda, Kawasaki, Suzuki, Yamaha, Ducati, BMW, KTM, Husqvarna, GasGas, Piaggio, Vespa, Aprilia, and Moto Guzzi.
• Dealer Program Dealership application program with a dedicated dealer login portal (dealers.cmsnl.com) allowing authorized motorcycle parts dealers to resell CMSNL inventory.

Quantifiable outcome

• Delivering to 60 countries worldwide
• +2 more outcomes

Named customers3 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration12 records

Feature4 records

Partnerships

One partnership is on record.

• Powersports Distribution GroupparentStrategic or Co-development PartnerCMSNL is part of the Powersports Distribution Group, indicating a parent company or group structure. This strategic affiliation likely provides supply chain advantages and operational synergies within the powersports parts distribution industry.

Scale indicators8 records

Recent moves1 record

Expansion highlights6 records

Direct peers

• BikeBandit: US-based online motorcycle and ATV parts retailer offering OEM and aftermarket parts across major Japanese brands. Comparable as a multi-brand, e-commerce-first parts specialist with similar catalog breadth and B2C/B2B mix.
• Wemoto: UK-based online motorcycle parts retailer specializing in genuine and aftermarket parts across multiple brands. Highly comparable to CMSNL as a Europe-headquartered, multi-brand motorcycle parts e-commerce specialist serving both consumers and trade customers.
• Rocky Mountain ATV/MC: Large US powersports parts and apparel retailer covering motorcycles, ATVs, snowmobiles, and UTVs. Comparable to CMSNL in its multi-brand powersports focus and combined retail/apparel offering.
• Chaparral Motorsports: US motorcycle/ATV parts and accessories retailer with both online and physical presence. Similar multi-brand parts catalog and customer mix to CMSNL.
• MotoSport: Online motorcycle and powersports parts retailer with strong OEM and aftermarket assortment. Direct comparable as a digitally-led multi-brand powersports parts specialist.
• Partshappen: Online motorcycle parts retailer offering OEM references and aftermarket parts across multiple brands with model-based search. Closely mirrors CMSNL's catalog-and-search buying experience.
• Powersport Parts Direct: Online powersports parts retailer focusing on OEM replacement parts for motorcycles and ATVs. Comparable in product mix and B2C orientation.

Broad incumbents

• RevZilla: US-based motorcycle gear, parts, and accessories retailer owned by COMOTO; broader apparel-and-parts mix with stronger brand position in riding gear. Comparable as a large online motorcycle parts/accessories incumbent.
• eBay Motors: Massive online marketplace for new and used motorcycle parts and vehicles. Comparable as a broad e-commerce destination where buyers compare against specialist retailers like CMSNL.

Others

• Powersports Distribution Group: Parent group of CMSNL and other powersports distribution entities. Relevant as the corporate umbrella that shapes CMSNL's supply, capital, and strategic direction.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/cmsnlcom
• Instagraminstagram.com/cmsnl_com
• Xx.com/cmsnl_com
• LinkedInlinkedin.com/company/cmsnlcom

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Consolidated Motor Spares