Pixelatl

What Pixelatl does

Pixelatl (Asociación mexicana) is a private nonprofit association founded in 2011 and headquartered in Cuernavaca, Morelos, Mexico, that builds platforms for the creation and promotion of audiovisual narratives and content. The organization operates an annual Festival de Animación, Videojuegos y Cómic, supplemented by year-round programming including the Ideatoon animated series competition (launched 2012), Ideatoon Movies for feature films (launched 2016), the SecuenciArte comic publishing competition (launched 2014), the La Cumbre summit for international producer meetings, and the Convocatorias portal aggregating open calls. Pixelatl serves Mexican and Latin American creators in animation, video games, and comics by providing competition-based funding pathways, pitch bible development bootcamps, master classes, and direct matchmaking with international studios and publishers.

The organization's technology footprint consists of standard web platforms (pixelatl.com, elfestival.mx, ideatoon.com, convocatoriaspixelatl.com) plus third-party payment integrations via PayPal and PayU. There is no proprietary technology stack or AI/ML infrastructure; the underlying value creation is event- and community-driven rather than technology-driven. A multi-channel digital presence spans Facebook, Twitter, Instagram, Vimeo, YouTube, Issuu, Flickr, Snapchat, and Kickstarter, with the Bitácora blog serving as the editorial content engine.

Pixelatl's business model combines festival passport sales (one-time licensing, ~1,600 MXN ≈ $80 USD at 2018 presale pricing), competition entry fees, and public-sector grants from INADEM (Instituto Nacional del Emprendedor) and the Morelos state government. The organization employs 1-10 people and generates no disclosed revenue, funding rounds, or institutional investment. Its 'Economy of Generosity' positioning emphasizes collaboration over competition, with documented outcomes including international project development deals (e.g., Mariachi Zombie with Atomic Cartoons, Color Monsters by Vanilla Studio, Egoísta by José García with First Second Books).

Name

Pixelatl

Legal name

Pixelatl (Asociación mexicana)

Website

https://pixelatl.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

1–10 employees

Short description

Pixelatl is a Mexican nonprofit association founded in 2011 that runs an annual animation, video game, and comics festival in Cuernavaca alongside year-round competitions (Ideatoon, SecuenciArte) connecting Mexican and Latin American creators with international studios and publishers.

Ownership category

akta.pro rank

Product category

Animation and Creative Industry Events

NAICS

Motion Picture and Video Production (512110), Motion Picture and Sound Recording Industries (512), Promoters of Performing Arts, Sports, and Similar Events with Facilities (711310), Agents and Managers for Artists, Athletes, Entertainers, and Other Public Figures (7114)

SIC

Services-Motion Picture & Video Tape Production (7812), Services-Allied To Motion Picture Distribution (7829)

akta.pro primary industry

Content & Creative Studio for Creators (Concepting/Production) (MPAAAHAD)

akta.pro secondary industry

Short-Form Video Discovery, Curation & Aggregation Platforms (MPACAHAG)

Keywords

• Animation festival services
• Creative industry competitions
• Comic publishing programs
• Video game industry events
• Audiovisual content promotion

Headquarters

HQ city

Guadalajara

HQ country

Mexico

HQ region

Latin America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Festival Attendance and Passports: Revenue generated through the sale of festival passports that provide access to projections, activities, master classes, conferences, and discussion panels. Pricing varies between regular and presale periods, with group discounts available.
2. Competition and Training Programs: Various convocatoria programs (Ideatoon, SecuenciArte, and others) provide professional development and publishing opportunities for animators, comic artists, and game developers. While participation may have associated costs, these programs primarily serve as community-building and talent development initiatives.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Pixelatl is a Mexican Association that builds platforms for the creation and promotion of audiovisual narratives and content, centered on three interlocking initiatives: the annual Festival de Animación, Videojuegos y Cómic (a major industry gathering with screenings, conferences, and workshops held in Cuernavaca), the Ideatoon competition (an animated series idea contest with bootcamps and international producer matchmaking), and the Convocatorias portal (aggregating open calls for festival selections, comic publishing via SecuenciArte, and other creative industry initiatives). The organization serves animation, VFX, comics, and video game creators across Mexico and Latin America through events, competitions, training, and content distribution.

Product overview

Pixelatl is a Mexican nonprofit association that builds platforms for the creation and promotion of audiovisual narratives and content. Its portfolio centers on three interlocking initiatives: the annual Festival de Animación, Videojuegos y Cómic (a major industry gathering in Cuernavaca featuring screenings, conferences, and workshops), the Ideatoon strategy (an animated series competition with bootcamps and international producer matchmaking), and the Convocatorias portal (which aggregates open calls for festival selections, comic publishing, short films, and production projects). Supporting these are the Bitácora editorial blog, the La Cumbre summit programming, and dedicated sub-portals at elfestival.mx and ideatoon.com. The organization operates primarily in the creative industries—animation, VFX, comics, and video games—serving creators across Mexico and Latin America through events, competitions, training, and content distribution.

Differentiator

Problem solved

Functional benefit

Brands

• Ideatoon: Strategy to promote creation and development of national audiovisual products for international commercialization, featuring an animated series idea competition, bootcamps, and workshops.
• SecuenciArte
• La Cumbre
• elfestival.mx

Products and services

• Festival de Animación, Videojuegos y Cómic (Pixelatl Festival) Annual industry festival celebrating animation, video games, and comics, held in Cuernavaca, Morelos. Features screenings, conferences, workshops, competitions, and networking activities to promote Mexican creative talent internationally. Targeted at animation creators, studios, students, and industry professionals.
• Ideatoon Annual competition and development strategy for animated series ideas, designed to help Mexican and Latin American creators develop pitch bibles and connect with international producers. Includes bootcamps, networking events, pilot production awards, and a curated catalog distributed to international studios.
• Convocatorias Pixelatl

Named customers5 records

Segments4 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Partnerships

Four partnerships are on record, tiered minor and core.

• Effects Montreal (Quebec, Canada)minorStrategic or Co-development Partner · 1 January 2016Pixelatl managed exchanges with Quebec Province, Canada, resulting in a Mexican delegation's participation in Effects Montreal, a congress of companies and artists specialized in animation and visual effects. This partnership opened doors for Mexican talent recognition in the Canadian animation industry.
• Secretaría de Innovación, Ciencia y Tecnología del Estado de MoreloscoreStrategic or Co-development PartnerCollaborated with Pixelatl to organize the Ideatoon training course for developing pitch bibles for animated series. The government entity provides support and recognizes the importance of helping creators develop their projects.
• Asociación de Creadores Digitales MX (ACD)minorStrategic or Co-development PartnerCollaboration with ACD to promote Mexican video game developers through the VMX Videogame Showroom, a space for presenting game demos to the creative community and international guests.
• SAE Institute MéxicominorStrategic or Co-development PartnerPartner in the VMX Videogame Showroom initiative, contributing to the professional development and visibility of Mexican game developers.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Market position

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/pixelatl
• YouTubeyoutube.com/channel/UCPsSHftgKkdBh3DnkjnYmnA
• Facebookfacebook.com/Pixelatl
• Instagraminstagram.com/pixelatl
• LinkedInlinkedin.com/company/pixelatl

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pixelatl