National Black Justice Coalition

What National Black Justice Coalition does

National Black Justice Coalition (legal name: National Black Justice Collective, DBA "NBJC") is a 501(c)(4) civil rights organization founded in 2003 and headquartered in Washington, DC. NBJC's stated mission is to promote equity for Black lesbian, gay, bisexual, transgender, queer, and same gender loving (LGBTQ/SGL) people, including those living with HIV/AIDS, by bridging the racial justice and LGBTQ+/SGL equity movements. The organization is led by CEO and Executive Director Dr. David J. Johns and operates with a small core staff supplemented by named scholars, advisory councils (including a Black Trans Advisory Council and a Youth & Young Adult Action Council), interns, and fellows.

NBJC's product portfolio is built around advocacy, educational content, and community resources rather than commercial technology. Core offerings include downloadable toolkits (COVID-19 and You, Inviting In, Spirit Day, Words Matter HIV, Words Matter Gender Justice, Youth Suicide Prevention), research outputs (Ring The Alarm Report, Terminology Workbook, Black Facts), signature programs (Equity Week, OUT on the Hill, Black Institute), community initiatives (Lavender Book, Stolen Lives, Been Here, 100 to Watch), and the Teach the Babies podcast. Distribution channels include organic social (@NBJCOnTheMove), email and SMS (Text For Equity), the PridePays corporate giving partnership, podcasts and video, and signature in-person events such as the Audre Lorde Wisdom Awards and James Baldwin Legacy Awards.

NBJC's business model is that of a U.S. nonprofit: it generates no product or service revenue and instead relies on donations, grants, and contributions from individual supporters, institutional funders, and corporate partners such as PridePays. The organization has strategic partnerships with the Boris L. Henson Foundation (mental health), Cartoon Network (cultural competence content), Black Music Action Coalition and United by Equity (Equity Week 2026 coalition), and Lavender Book. There is no public revenue disclosure, no technology platform layer, and no AI/ML components evident in the organization's publicly available offerings.

Name

National Black Justice Coalition

Legal name

National Black Justice Collective

Website

https://nbjc.org

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

1–10 employees

Short description

National Black Justice Coalition is a 501(c)(4) civil rights organization founded in 2003 that advances equity for Black LGBTQ+/SGL people through federal policy advocacy, educational toolkits, research reports, signature programs, and community initiatives, funded by donations and grants.

Ownership category

akta.pro rank

Product category

Civil Rights Advocacy

NAICS

Human Rights Organizations (813311)

SIC

Services-Membership Organizations (8600)

akta.pro primary industry

LGBTQ+ Rights & Advocacy Organizations (BPAGAFAE)

akta.pro secondary industry

Racial & Ethnic Justice Organizations (BPAGAFAC)

Keywords

• Civil rights advocacy
• LGBTQ+ rights
• Social justice education
• Policy research
• Community outreach

Headquarters

HQ city

Washington

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Distribution channels2 records

Marketing channels7 records

Core offering

National Black Justice Coalition (NBJC) is a U.S.-based civil rights advocacy organization dedicated to ending racism, homophobia, and other intersecting forms of bias against Black LGBTQ+/same-gender-loving (SGL) people. It delivers policy advocacy, research, public education campaigns, and direct community resources such as toolkits, reports, and signature programs targeting Black LGBTQ+ individuals, families, and allied policymakers.

Product overview

NBJC operates as a civil rights advocacy organization rather than a technology product company. Its offerings consist of advocacy programs, educational resources, research publications, and community engagement initiatives. The core portfolio includes downloadable toolkits (COVID-19, Inviting In, Spirit Day, HIV/AIDS awareness, gender justice, youth suicide prevention), research reports (Ring The Alarm, Terminology Workbook, Black Facts), signature programs (Equity Week, OUT on the Hill, Black Institute), and community resources (Lavender Book, Stolen Lives memorial, Been Here). The organization also produces a podcast and collaborative educational content.

Differentiator

Problem solved

Functional benefit

Products and services

• Policy Advocacy & Research
• Community Education Toolkits
• Signature Programs

Quantifiable outcome

• 71 percent fewer symptoms of severe depression when trans youth's chosen names are respected (University of Texas study)
• +2 more outcomes

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered core and minor.

• Boris L. Henson FoundationcoreStrategic or Co-development PartnerPartnership focused on mental health initiatives, combining NBJC's advocacy work with the foundation's mental health mission. The Boris L. Henson Foundation works to alleviate the mental health burden carried by Black communities.
• Cartoon NetworkcoreStrategic or Co-development PartnerCollaboration on gender pronouns comic strip to educate youth and adults about the importance of respecting chosen names and pronouns. Published in 2020 to promote inclusivity and mental health among trans youth.
• Lavender BookcoreStrategic or Co-development PartnerNBJC initiative in partnership with relevant organizations to combat discrimination against LGBTQ+ people, particularly in contexts where Black LGBTQ+ individuals face compounded marginalization.
• PridePaysminorGTM or Marketing PartnerPartnership enabling businesses to fund NBJC at no cost through the PridePays platform, providing a seamless giving mechanism for corporate supporters.
• United by EquitycoreStrategic or Co-development PartnerCoalition partner in Equity Week 2026, working alongside NBJC, Black Music Action Coalition, and other civil rights, LGBTQ+ equality, reproductive health, and immigrant rights organizations.
• Black Music Action CoalitioncoreStrategic or Co-development PartnerCoalition partner in Equity Week 2026, collaborating on civil rights and social justice initiatives.

Recent moves6 records

Expansion highlights5 records

Direct peers

• National Center for Lesbian Rights: National LGBTQ+ legal and policy advocacy organization. Comparable as a mission-driven civil rights nonprofit operating in the same LGBTQ+ advocacy space as NBJC.
• PFLAG: National LGBTQ+ family and ally advocacy organization — directly comparable mission-driven LGBTQ+ advocacy nonprofit, with a community/family engagement model similar to NBJC.
• Lambda Legal: National LGBTQ+ civil rights legal organization advancing policy and litigation — comparable mission and advocacy mechanism to NBJC, with broader LGBTQ+ scope.
• GLAAD: LGBTQ+ media advocacy and cultural-change organization. Comparable to NBJC's cultural-competence and narrative-shaping work but with broader LGBTQ+ focus.
• Human Rights Campaign: Largest US LGBTQ+ civil rights advocacy organization, focused on federal policy and political advocacy — directly comparable to NBJC's federal policy focus but broader in constituency scope.
• Trevor Project: National organization focused on LGBTQ+ youth mental health and suicide prevention — directly overlaps with NBJC's youth suicide prevention and mental health programming.
• National Center for Transgender Equality: Trans-led advocacy organization advancing federal policy for transgender people — closely comparable to NBJC's federal advocacy orientation and shared constituency on Black trans communities.

Broad incumbents

• National Urban League: Historic civil rights and social service organization focused on African American economic empowerment and equity — comparable civil-rights nonprofit model, broader scope and scale.
• Southern Poverty Law Center: Civil rights advocacy and litigation organization tracking extremism and advancing justice causes. Comparable advocacy and litigation orientation to NBJC but with broader civil rights scope.
• NAACP: America's largest and oldest racial justice civil rights organization — comparable advocacy model and federal policy focus, but operating at significantly larger scale and broader racial scope.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks4 records

Key highlights5 records

Customer concentration

• Xtwitter.com/NBJCOnTheMove
• Facebookfacebook.com/NBJContheMove
• LinkedInlinkedin.com/company/national-black-justice-coalition

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

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M&A

Investments

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Frequently asked questions about National Black Justice Coalition