Peoples Sidney Financial
Peoples Sidney Financial is a bank holding company that operates Farmers & Merchants State Bank (F&M Bank), providing personal, small business, commercial, and agricultural banking services across Ohio, Indiana, and Michigan.
- Company typePrivate
- Founded1997
- HeadquartersRising Sun, United States
- Headcount51–100
- GTM typeB2B and B2C
- OfferingServices
What Peoples Sidney Financial does
Peoples Sidney Financial is a Delaware-style bank holding company (founded 1997) that operates through its subsidiary Peoples Federal Savings Bank (referenced in connection with the Conversion), which conducts business as Farmers & Merchants State Bank, branded F&M Bank. The company is headquartered in Sidney, Ohio, holds FDIC insurance, Equal Housing Lender status, and NMLS licensure (#407535), and was previously quoted on OTCBB under ticker PSFC before being delisted. Its operational footprint spans Ohio, Indiana, and Michigan, with a mix of physical branches and digital banking channels.
F&M Bank's product set is a conventional community bank suite: deposit products including Certificates of Deposit (3.50% APY) and a Loyalty Rewards Checking account offering up to 5.05% APY, lending products covering home mortgages, home equity, vehicle, personal, and commercial loans, plus retail and business online banking portals. Technology is a standard third-party online and mobile banking platform rather than a proprietary or modular architecture, and the bank explicitly emphasizes local decision-making, personal relationships, and community engagement (nonprofits, schools, parks, agriculture) as its operating model.
The revenue model is a classic spread-and-fee community bank structure: net interest income from loans (mortgages, vehicle, home equity, commercial, agricultural) net of deposit interest expense, supplemented by deposit account and transaction fees. The go-to-market is relationship-led, targeting four primary segments — personal banking, small business, commercial, and agricultural — with customer relationships that span decades (some 27–30+ years). Customer composition is broad and SMB-weighted, spanning nonprofits, franchises, agriculture, construction, retail, and service businesses, with no reliance on a small number of enterprise anchors.
Peoples Sidney Financial firmographics
Firmographics- Name
- Peoples Sidney Financial
- Legal name
- Farmers & Merchants State Bank
- Website
- https://peoplesfederalsandl.com
- Company type
- Private
- Founded year
- 1997
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Peoples Sidney Financial is a bank holding company that operates Farmers & Merchants State Bank (F&M Bank), providing personal, small business, commercial, and agricultural banking services across Ohio, Indiana, and Michigan.
- Ownership category
- akta.pro rank
Peoples Sidney Financial industry classification
Industry- Product category
- Community Banking
- NAICS
- Depository Credit Intermediation (5221), Finance and Insurance (52)
- SIC
- Savings Institution, Federally Chartered (6035), State Commercial Banks (6022)
- akta.pro primary industry
- Building Societies (Mutual Mortgage/Retail Banks) (FSABAEAE)
- akta.pro secondary industry
- Cooperative Banks (Member-Owned Commercial/Retail) (FSABAEAF)
Keywords
Where Peoples Sidney Financial is headquartered
LocationHeadquarters
- HQ city
- Rising Sun
- HQ country
- United States
- HQ region
- North America
Offices3 records
Markets served
Peoples Sidney Financial business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Others
Revenue model
- Interest Income from Loans: Primary revenue from interest earned on loans including mortgages, vehicle loans, home equity loans, and commercial loans
- Deposit Account Fees: Fees from deposit accounts including checking and savings accounts, with products like Loyalty Rewards Checking offering competitive APY rates
- Certificate of Deposit Interest: Certificates of Deposit offerings at competitive rates (3.50% APY) generating interest expense but bringing in deposit assets
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Certificate of Deposit - 3.50% APY |
| Subscription | Monthly | Loyalty Rewards Checking - up to 5.05% APY |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels3 records
Peoples Sidney Financial product offering
Product offeringCore offering
Peoples Sidney Financial is a holding company whose subsidiary, Farmers & Merchants State Bank (F&M Bank), operates as a community bank offering personal, small business, commercial, and agricultural banking services across Ohio, Indiana, and Michigan. Core offerings include deposit products (checking, savings, certificates of deposit at 3.50% APY, and Loyalty Rewards Checking at up to 5.05% APY), lending products (home mortgages, home equity, vehicle loans, personal loans, and commercial loans), and digital banking services for retail and business customers.
Product overview
F&M Bank (Farmers & Merchants State Bank) offers a unified banking platform providing personal, small business, and commercial banking services across Ohio, Indiana, and Michigan. The core product portfolio centers on deposit products (Certificates of Deposit offering 3.50% APY, Loyalty Rewards Checking offering up to 5.05% APY), lending products (home mortgages, home equity, vehicle loans, personal loans, commercial loans), and digital banking access (retail and business online banking). The bank emphasizes local decision-making and relationship-based banking services, operating without a modular platform architecture.
Differentiator
Problem solved
Functional benefit
Products and services
- Certificates of Deposit (CDs)
Quantifiable outcome
- Up to 5.05% APY on Loyalty Rewards Checking
- +1 more outcomes
Companies that use Peoples Sidney Financial
Customer profileNamed customers12 records
Segments4 records
Ideal customer profiles4 records
Peoples Sidney Financial technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Peoples Sidney Financial partnerships and signals
Strategic signalScale indicators1 record
Recent moves1 record
Expansion highlights4 records
Peoples Sidney Financial competitors and assessment
Company assessmentDirect peers
- Civista Bank: Ohio-based community bank under Civista Bancshares serving northern Ohio, Indiana, and Michigan, with comparable personal, business, and agricultural banking offerings in the same geographic footprint.
- Park National Corporation: Ohio-headquartered community bank holding company with a multi-state regional branch network and full-service personal, business, and commercial banking franchise, directly comparable as a peer community bank holding company to Peoples Sidney Financial.
- LCNB Corp. Ohio-based community bank holding company providing personal, small business, and commercial banking across southern Ohio and adjacent markets, with similar asset size and community-bank operating model.
- Minster Bank: Independent Ohio community bank focused on personal, business, and agricultural lending in western Ohio—comparable in size, community orientation, and agricultural banking specialization.
- First Financial Bancorp: Ohio-based community bank holding company serving Ohio, Indiana, and Kentucky with retail, commercial, and wealth banking—overlapping three of the same Midwestern states and a near-identical community-banking product mix.
- Premier Financial Corp. Ohio-based community bank holding company (formerly First Defiance Financial) operating in Ohio, Michigan, and Indiana with consumer and commercial banking—overlapping geography and product set.
- Heartland Bank: Ohio-based community bank serving consumers, small businesses, and farms across central Ohio with personal, business, and agricultural banking directly analogous to F&M Bank's positioning.
Emerging players
- Northwest Bancshares: Pennsylvania-headquartered savings-bank holding company with a Midwestern/Mid-Atlantic community banking model—comparable as a federally chartered savings-bank holding company structure to Peoples Sidney Financial.
Regional players
- Wright-Patt Credit Union: Ohio-headquartered member-owned depository institution operating as an Ohio community-banking alternative; comparable as an Ohio-based depository competitor in the same primary geography.
- United Bancorp (Michigan): Michigan-headquartered community bank holding company providing community banking services across Michigan—comparable as a peer community-bank holding company in one of the three states served by F&M Bank.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Peoples Sidney Financial social profiles
Digital presencePeoples Sidney Financial compliance and trust
Trust signalCompliance3 records
Peoples Sidney Financial financial estimates
Financial estimateRevenue estimate
Valuation estimate
Peoples Sidney Financial leadership team
Management profileNumber of profiles
Profiles1 record
Peoples Sidney Financial funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Peoples Sidney Financial M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Peoples Sidney Financial
What does Peoples Sidney Financial do?
Peoples Sidney Financial is a holding company whose subsidiary, Farmers & Merchants State Bank (F&M Bank), operates as a community bank offering personal, small business, commercial, and agricultural banking services across Ohio, Indiana, and Michigan. Core offerings include deposit products (checking, savings, certificates of deposit at 3.50% APY, and Loyalty Rewards Checking at up to 5.05% APY), lending products (home mortgages, home equity, vehicle loans, personal loans, and commercial loans), and digital banking services for retail and business customers.
Is Peoples Sidney Financial a public or private company?
Peoples Sidney Financial is a private company. It is classified as public and is currently operating.
When was Peoples Sidney Financial founded?
Peoples Sidney Financial was founded in 1997. It employs 51 to 100 people.
Where is Peoples Sidney Financial based?
Peoples Sidney Financial is headquartered in Rising Sun, United States, in the North America region.
How does Peoples Sidney Financial make money?
Three revenue lines are on record. Interest Income from Loans are the primary driver. The others are deposit Account Fees and certificate of Deposit Interest.
Who are Peoples Sidney Financial's main competitors?
Direct peers on record are Civista Bank, Park National Corporation, LCNB Corp., Minster Bank, First Financial Bancorp, Premier Financial Corp. and Heartland Bank. Northwest Bancshares is listed as an emerging player. Regional players are Wright-Patt Credit Union and United Bancorp (Michigan).
Does Peoples Sidney Financial have an API?
No public API is recorded for Peoples Sidney Financial.
What industry is Peoples Sidney Financial in?
Peoples Sidney Financial's product category is Community Banking. Its primary akta.pro industry code is FSABAEAE, Building Societies (Mutual Mortgage/Retail Banks), with a secondary code of FSABAEAF, Cooperative Banks (Member-Owned Commercial/Retail). Its NAICS code is 5221 and its SIC code is 6035.