YBL Wellness Management

What YBL Wellness Management does

YBL Wellness Management operates YBL Youth Basketball League, a registered 501(c)(3) nonprofit delivering youth basketball programs in Queens, New York. The organization serves children from age 3-4 through high school, structured as a five-level progressive Academy (multisports for toddlers; Skills Development Clinic Levels 1-2 for K-4th; Levels 3-4 for 4th-8th; a high school skills clinic), supplemented by competitive 3-on-3 (grades 4-5) and 5-on-5 (grades 6-9) leagues, a 6-week all-day summer camp, and middle/high school tournaments. Supporting services include nutrition resources and a make-up class scheduling system. New members receive a free welcome package (reversible uniform set, book bag, BPA-free water bottle), and the program offers referral and sibling discounts across seasons.

Programs are delivered in person at two secured public-school gymnasium sites — P.S. 169 Bay Terrace (school-year season) and P.S. 162 John Golden (school-year, summer season, and summer camp, air-conditioned). The technology stack is minimal: a Wix-hosted website (yblbasketball.com) for program information and a Wufoo self-serve registration portal with credit card payment processing; no proprietary platform, app, or AI capabilities are disclosed.

YBL generates revenue through three streams: per-program registration fees for the school-year season ($275 first program, $225 additional sibling/program, with 3-4 year old multisport at $175), weekly summer camp fees ($500 first week, $450 subsequent weeks/siblings, with optional $50 lunch and $100 late-pickup add-ons), and tax-deductible donations plus corporate sponsorships under its nonprofit status. Go-to-market is direct-to-consumer via the website, word-of-mouth referrals in Queens neighborhoods, and an active social media presence on Facebook, Instagram, YouTube, and Twitter. No headcount, participant counts, or financial figures are disclosed.

Name

YBL Wellness Management

Legal name

YBL

Website

https://yblbasketball.com

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

11–50 employees

Short description

YBL Wellness Management operates YBL Youth Basketball League, a 501(c)(3) nonprofit delivering year-round basketball programs — including a five-level Academy, competitive leagues, summer camp, and tournaments — for children ages 3-4 through high school at two Queens, NY public-school gyms.

Ownership category

akta.pro rank

Product category

Youth Basketball Training

NAICS

Sports and Recreation Instruction (611620)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Youth & Scholastic Sports Organizations (K–12, AAU, Club Leagues) (MPAKACAF)

akta.pro secondary industry

Arts, Sports & Recreation-Based Youth Development Nonprofits (BPAGADAJ)

Keywords

• Youth basketball league
• Youth sports training
• After-school athletics
• Summer basketball camp
• Community youth programs

Headquarters

HQ city

Oakland Gardens

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Membership/Registration Fees: Season-based membership fees for youth basketball programs including academy sessions, league games, and tournaments. Fees vary by program type and duration.
2. Summer Camp Fees: Weekly summer camp registration fees with tiered pricing for first member, siblings, and additional weeks. Additional revenue from lunch programs and late pickup services.
3. Donations and Sponsorships: As a 501(c)3 nonprofit organization, YBL accepts tax-deductible donations and corporate sponsorships to support community services.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels7 records

Core offering

YBL Wellness Management is a 501(c)(3) nonprofit that runs youth basketball programming for children ages 3-4 through high school in Queens, NY. Its core offerings include Academy training sessions, structured 3-on-3 and 5-on-5 leagues, a Summer Camp program, and competitive tournaments, delivered at multiple Queens gymnasium locations.

Product overview

YBL Youth Basketball League operates as a unified program offering basketball development services through multiple integrated products. The core offerings include YBL Academy (year-round skills training across five levels from ages 3-4 through high school), competitive Leagues (3-on-3 and 5-on-5 formats), and a 6-Week Summer Camp. Additional services include tournaments for middle and high school teams, nutrition resources, and make-up class scheduling. The programs are structured as progressive development pathways, where participants advance from foundational skills in Multisports Athletic Training through Skills Development Clinics and into competitive league play. All programs share a common registration system, welcome package (reversible uniform, bag, water bottle), and gym locations in Queens, NY.

Differentiator

Problem solved

Functional benefit

Products and services

• YBL Academy Structured basketball skill-development training program for youth athletes, delivered as a recurring instructional offering at YBL gymnasium locations in Queens, NY.
• YBL Leagues (3-on-3 and 5-on-5) Competitive youth basketball league play offered in 3-on-3 and 5-on-5 formats for age-tiered participants, run during the regular season at Queens locations.
• YBL Summer Camp Multi-day basketball camp program for youth athletes held during summer recess, combining training, drills, and play at YBL Queens locations.
• YBL Tournaments Competitive tournament events for youth basketball participants, providing structured competitive play beyond regular league schedules.

Segments6 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Jr. NBA: The NBA's official youth basketball participation program. Jr. NBA provides league structures and curriculum that YBL explicitly references ('JR. NBA' appears on YBL's website). It is the dominant national brand in the same youth basketball category.
• AAU Basketball: Amateur Athletic Union operates the largest network of youth basketball leagues and tournaments in the U.S. AAU is a directly comparable youth basketball competition to YBL, but operates nationally with affiliated clubs versus YBL's single-community Queens focus.
• PSAL (Public Schools Athletic League): NYC's official public school athletic league offering interscholastic basketball. While school-affiliated, PSAL competes for the same Queens middle and high school basketball market that YBL serves through its league products.
• YMCA Youth Basketball: The YMCA operates youth basketball leagues across NYC including Queens branches. As a community-based, multi-sport nonprofit, the YMCA competes directly with YBL for Queens families seeking structured youth basketball at accessible price points.

Direct peers

• Riverside Hawks: NYC-based youth basketball program known for elite-level competitive teams and player development. Targets similar age groups in the NYC metro area and competes for high-performing youth basketball families.
• Boys & Girls Club of Queens: Local Queens chapter of Boys & Girls Clubs of America offering youth basketball and other sports. Directly competes with YBL for Queens youth members through community-based programming, often at subsidized nonprofit pricing.
• New York City Youth Basketball League (NYCYBL): NYC-based competitive youth basketball league serving multiple boroughs. Directly competes with YBL's 3-on-3 and 5-on-5 league products for the same parent demographic in the NYC metro area.
• City Basketball: New York City-based youth basketball training and league operator serving Manhattan and surrounding boroughs. City Basketball competes for the same NYC parent demographic with similar age-tiered skills development and league offerings.

Regional players

• NYC Parks Department Youth Sports: NYC Parks runs free or low-cost youth basketball leagues at recreation centers across Queens. As a publicly funded alternative, it competes with YBL on price (free vs. YBL's $275+ season fees) for cost-sensitive Queens families.

Others

• SoccerStars / NYC youth soccer programs: Major NYC-area youth sports operator (primarily soccer). While not a direct basketball competitor, it competes for the same Queens parent wallet and youth sports time, representing an adjacent-market peer relevant to YBL's strategic positioning.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/yblbasketball
• YouTubeyoutube.com/channel/UCNh8HBVoa7nY4zU8T3uExhA
• Facebookfacebook.com/YBLBasketball
• Instagraminstagram.com/yblbasketball
• LinkedInlinkedin.com/company/ybl-basketball-inc

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about YBL Wellness Management