City Gymnastics Amsterdam

What City Gymnastics Amsterdam does

City Gymnastics Amsterdam is a Dutch gymnastics foundation (Stichting) founded in 2016 by Claire Griffiths and Sophie Steevensz, operating five locations across Amsterdam and Ouderkerk aan de Amstel. The club delivers a tiered gymnastics curriculum segmented by age and ability, ranging from Beweegdiploma for toddlers aged 2–4 and KinderGym for ages 4–6, through recreational programs for girls aged 5+ and Recreation Plus for ages 7+, up to a Competition Sport (Wedstrijdsport) track that has produced national-level results. A separate Conditiegym offering targets the 50+ demographic with conditioning-oriented sessions, broadening the club beyond its youth core.

The business model is a multi-term subscription model: members enroll in five two-month terms per season at per-term pricing between €78 and €403, generating predictable term-based recurring revenue. Member administration, scheduling, and invoicing are handled through Club-Assistent. Demand appears to exceed supply across multiple programs, as evidenced by publicly listed waiting lists. Coaching staff hold KNGU level 3 and level 4 certifications, and the club maintains affiliation with the Royal Dutch Gymnastics Union (KNGU).

Commercially, the club pursues ecosystem partnerships beyond core tuition, including a partnership with SV IVO for the Ouderkerk location, sponsorship from ING, and subsidized access arrangements with Jeudgfonds Sport and Stadspas to serve lower-income families. It has also productized a portfolio of branded competitions — City Cup, Mini City Cup, City Showdown, and Turnsterren Cup — that extend the brand beyond in-house training.

Name

City Gymnastics Amsterdam

Legal name

St. City Gymnastics Amsterdam

Website

https://citygymnastics.nl

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

City Gymnastics Amsterdam is a Dutch gymnastics foundation operating five locations across Amsterdam and Ouderkerk aan de Amstel, delivering age-tiered recreational and competitive gymnastics programs — from toddler Beweegdiploma through senior Conditiegym — to children, youth, and adults via term-based memberships.

Ownership category

akta.pro rank

Product category

Gymnastics Training Services

NAICS

Fitness and Recreational Sports Centers (71394), Amusement Parks and Arcades (7131)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Family Entertainment Centers & Indoor Amusement (Arcades, Trampoline Parks, Indoor Play) (THAAAAAD)

Keywords

• Gymnastics training services
• Recreational gymnastics programs
• Competitive gymnastics club
• Youth sports instruction
• Gymnastics camps and events

Headquarters

HQ city

Amsterdam

HQ country

Netherlands

HQ region

Europe

Offices5 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Membership Fees / Lesson Fees: Primary revenue stream from recurring membership fees paid per term (2-month periods) across 5 terms per season. Fees vary by program type (Recreation, Recreation Plus, or Competition Sport) and number of hours per week.
2. KNGU Membership Fees: Mandatory federation membership fee charged to all members: €31 per season for members under 16, €38 for members 16 and older.
3. Competition Contributions: Additional fees for competition participation, ranging from €30-40 per competition, covering entry fees, jury contributions, and trainer compensation.
4. City Camp / Turnkamp: Holiday training camps offered during school breaks. €120 for 2-day camps, €65 per single day.
5. Registration Fee: One-time registration fee of €15 for new members.
6. Training and Competition Apparel: Sales of City Gymnastics training outfits (€50) and rental of competition suits (€35-50 per season).

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels6 records

Core offering

City Gymnastics Amsterdam is a gymnastics club that delivers weekly gymnastics instruction to children and adults across five locations in Amsterdam and Ouderkerk aan de Amstel. Its core offerings include recreational gymnastics (Recreatie for ages 5+, Recreatie Plus for intermediate gymnasts), competitive gymnastics (Wedstrijdsport), preschool programs (Kleutergym, Beweegdiploma), adult fitness gymnastics (Conditiegym), and seasonal holiday camps. The club also organizes annual in-house competitions (City Cup, Mini City Cup, City Showdown, Turnsterren Cup) and sells training/competition apparel.

Product overview

City Gymnastics Amsterdam is a gymnastics club offering a structured program spanning from toddler movement classes (ages 2+) through competitive gymnastics at national levels. The core offering consists of recreational gymnastics lessons (Recreatie Turnen Meisjes), the intermediate Recreatie Plus program, and competitive team sport (Wedstrijdsport) with Onderbouw, Middenbouw, and Bovenbouw divisions. Supporting programs include Kleutergym, Beweegdiploma, and Conditiegym for adults. The club organizes seasonal competition events including City Cup, Mini City Cup, City Showdown, and Turnsterren Cup, as well as City Camp day camps during school holidays. All programs are delivered at multiple locations across Amsterdam and Ouderkerk aan de Amstel.

Differentiator

Problem solved

Functional benefit

Products and services

• Recreatie Turnen Meisjes Recreatie Turnen Meisjes is a recreational gymnastics program for girls from age 5+, delivered weekly across multiple Amsterdam locations. The program focuses on fun, movement experience, and basic gymnastics fundamentals in small group settings. Pricing is tiered from 1 to 4 hours per week (€78-€195 per term, €390-€975 per season).
• Recreatie Plus Recreatie Plus is a two-hour intermediate gymnastics program for girls from age 7 with prior experience in recreational classes. The program introduces more challenging elements and combinations, and offers the option to participate in KNGU regional competitions. Pricing is tiered from 2 to 4 hours per week.
• Wedstrijdsport (Competition Sport) Wedstrijdsport is the club's competitive gymnastics program, structured across three divisions: Onderbouw (ages 5-8), Middenbouw Niveaus 3-6 (ages 8-12), and Bovenbouw Divisies 2-6 (ages 12+). Selection is via test days or invitation. Training ranges from 5 to 12 hours per week, with athletes competing at district, regional, and national levels. Pricing ranges from €232/term (5 hours/week) to €403/term (12 hours/week).
• Kleutergym / Kidsgym Kleutergym / Kidsgym is a preschool gymnastics program for children ages 4-6, introducing basic movement and gymnastics fundamentals in a playful, age-appropriate setting. The Ouderkerk section is priced at €50 per term (€250 per season) for 45 minutes per week.
• Beweegdiploma (Nijntje Movement Diploma) Beweegdiploma is a movement diploma program for toddlers ages 2-4, using the official Nijntje methodology to develop gross motor skills through guided physical activities. Offered in the Ouderkerk section alongside Kleutergym.
• Conditiegym Conditiegym is a fitness gymnastics program for adults aged 50+, focusing on strength, flexibility, and overall physical conditioning in a group setting.
• City Camp | Turnkamp City Camp is a holiday day camp offered to gymnastics enthusiasts ages 6-13 during school breaks, featuring gymnastics training, trampoline, acro, dance activities, and creative sessions. Lunch is included. Available as single-day tickets (€65) or 2-day packages (€120), operated at Sportcentrum Sloten.
• City Cup City Cup is an annual in-house competition for all City Gymnastics gymnasts, from recreational to competitive levels. Participants demonstrate skills learned throughout the season and receive prizes, diplomas, and gifts. The 2026 edition is priced at €20 per participant with a maximum of 220 participants.
• Mini City Cup Mini City Cup is an annual competition event for young gymnasts born 2016-2019, using the BTS Fundamentals system and KNGU Middenbouw exercise material levels 6-3. Organized annually in February.
• City Showdown City Showdown is a team-based competition event for all levels from recreational to competitive gymnasts, featuring spectacular elements, fun, and team spirit. Participants receive a diploma and medal.
• Turnsterren Cup Turnsterren Cup is a joint competition organized with SV IVO for gymnasts at the recreational or recreational plus level. All participants receive a medal and diploma.

Quantifiable outcome

• Multiple national-level competition results including Bonds Kampioen Allround title, top-10 Ahoy Cup placements, and team medals at Halve Finale NK

Named customers9 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered core and minor.

• Club-AssistentcoreTechnology or IntegrationClub-Assistent is a partner of KNGU providing member administration, contribution processing, and information services. City Gymnastics uses Club-Assistent for their club website, member registration, and billing operations.
• KNGU (Koninklijke Nederlandse Gymnastiek Unie)coreOthersCity Gymnastics is affiliated with KNGU, the Dutch Gymnastics Federation. All members automatically become KNGU members. KNGU provides competition organization, judge licensing, trainer certification, and competitive structure.
• INGminorOthersBanking partner for direct debits, contributions, salary payments, reimbursements, and other transactions.
• SV IVOcoreStrategic or Co-development PartnerSportvereniging IVO in Ouderkerk aan de Amstel partners with City Gymnastics to provide gymnastics instruction at Sporthal Bindelwijk. The clubs jointly organize the Turnsterren Cup 2026 competition.
• Jeugdfonds Sport & CultuurminorOthersYouth Sports Fund provides financial support (up to €350 per season) for families with low income to cover membership fees and sports equipment for children ages 4-18.
• Gemeente Amsterdam - StadspasminorOthersAmsterdam municipality's Stadspas program provides up to €350 per year per child for sports participation, paid directly to the sports club in two installments.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Market position

Competitive moat5 records

Key risks4 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/citygymnasticsamsterdam
• Instagraminstagram.com/citygymnasticsamsterdam
• LinkedInlinkedin.com/company/city-gymnastics

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about City Gymnastics Amsterdam