Turnwell
Turnwell Australasia Pty Ltd is a Croydon, Victoria-based CNC machining service provider founded in 1989, offering precision CNC turning and milling for small-to-medium Australian manufacturers, with custom tooling fabrication and the standalone Flexi Stop positioning device.
- Company typePrivate
- Founded1989
- HeadquartersCroydon, Australia
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Turnwell does
Turnwell Australasia Pty Ltd, founded in 1989 and operating as a division of family-owned Hartmuts (Hartmuts Hi Tec), is a Croydon, Victoria-based CNC machining services provider specializing in precision CNC turning and CNC milling. The company's core technology centers on computer numeric controlled turning and milling equipment with notable capacity — turning up to 680mm diameter x 880mm long with a 117mm spindle bore, and milling within an 1100 x 600 x 735 envelope with an integrated 4th axis — supplemented by a programmable Parkanson bandsaw and in-house custom tooling fabrication when commercial tooling is unsuitable. Turnwell processes a broad material range including mild steel, stainless steel, brass, copper, plastic, and more exotic inputs such as high nickel alloys and hardened steel.
The company serves small-to-medium manufacturing businesses primarily in Victoria, Australia, with use cases spanning one-off prototypes, small-batch production, and medium-to-high volume fast-turnaround runs. Turnwell's go-to-market is direct-to-customer via phone, email, and an online enquiry form, with growth driven by word-of-mouth referrals from satisfied customers. The company's stated value proposition rests on 29+ years of accumulated machining expertise, flexibility across job sizes, documented quality control procedures with a free-replacement guarantee, and the ability to solve complex machining challenges that competitors decline.
Turnwell's revenue model is primarily quote-based service revenue from CNC machining jobs, complemented by a small standalone product line — the Flexi Stop, a 6061 aluminium and stainless steel workpiece positioning device sold at $150 + GST through its online shop with PayPal payment integration and Australia Post shipping. The company has 1–10 employees (three named: Martin as Production Manager Turning, Karl as Accounts Manager, and Kerrie in Admin), operates from a single Croydon facility, and maintains a founder-owned ownership structure with no institutional investment, partnerships, or acquisitions disclosed.
Turnwell firmographics
Firmographics- Name
- Turnwell
- Legal name
- Turnwell Australasia Pty Ltd
- Website
- https://turnwell.com.au
- Company type
- Private
- Founded year
- 1989
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Turnwell Australasia Pty Ltd is a Croydon, Victoria-based CNC machining service provider founded in 1989, offering precision CNC turning and milling for small-to-medium Australian manufacturers, with custom tooling fabrication and the standalone Flexi Stop positioning device.
- Ownership category
- akta.pro rank
Turnwell industry classification
Industry- Product category
- CNC Machining Services
- NAICS
- Machine Shops (332710), Machine Shops (33271), Precision Turned Product Manufacturing (332721)
- SIC
- Machine Tools, Metal Cutting Types (3541)
- akta.pro primary industry
- CNC Machine Tools (Turning, Milling, Machining Centers) (IMAHADAA)
Keywords
Where Turnwell is headquartered
LocationHeadquarters
- HQ city
- Croydon
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Turnwell business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Infrastructure, Supply Chain
Revenue model
- CNC Machining Services: Revenue generated from CNC turning and milling services for custom precision parts. Services range from small one-off jobs to medium and high volume production runs with fast turnaround capabilities.
- Flexi Stop Product Sales: Sale of the Flexi Stop precision workpiece positioning device. The product is priced at $150.00 + GST and includes a T-nut to suit the customer's machine specifications.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Flexi Stop - Standard Model |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels1 record
Turnwell product offering
Product offeringCore offering
Turnwell provides custom CNC turning and CNC milling services for precision components, handling both one-off prototypes and small batch jobs as well as medium to high volume fast-turnaround production runs. The company also manufactures and sells the Flexi Stop, a precision workpiece positioning device made from 6061 Aluminium and Stainless Steel, priced at $150.00 + GST. Services span materials including mild steel, stainless steel, brass, copper, plastic, high nickel alloys, and hardened steel.
Product overview
Turnwell is a CNC turning and milling service provider operating as a division of Hartmuts Hi Tec. The company offers custom precision machining services including CNC turning (working envelope: 680mm diameter x 880mm long with 117mm spindle bore) and CNC milling (1100 x 600 x 735 with integrated 4th axis). They process materials including mild steel, stainless steel, brass, copper, plastic, high nickel alloys, and hardened steel. Their product offering includes the Flexi Stop, a workpiece positioning device sold as a standalone product. Services also include cutting, tapping, and custom tooling fabrication when commercially unavailable tooling is needed.
Differentiator
Problem solved
Functional benefit
Brands
- Flexi Stop: A quick and accurate workpiece positioning device for machining, made from 6061 Aluminium and Stainless Steel
Products and services
- CNC Turning Services Custom CNC turning services producing precision components with diameters from 1mm to 680mm and lengths up to 880mm, including 117mm spindle bore and U-Drills from 13mm to 60mm. Serves manufacturers needing one-off prototypes through to medium/high volume production runs, across materials such as mild steel, stainless, brass, copper, plastic, high nickel alloys, and hardened steel.
- CNC Milling Services Custom CNC milling services with a working envelope of 1100 x 600 x 735 and a fully integrated 4th axis for complex multi-sided machining. Supports custom precision parts production for manufacturers across standard and exotic materials.
- Flexi Stop A precision workpiece positioning device for machining operations. The Flexi Stop moves easily and smoothly then clamps solid with just two screws, providing repeatability when machining two or many identical parts. Made from 6061 Aluminium and Stainless Steel. Priced at $150.00 + GST with a T-nut to suit the customer's machine (12, 14, 16, or 18mm T-slot opening). Intended for machinists and small workshops requiring repeatable workpiece positioning.
Quantifiable outcome
- Very low return rate due to quality control throughout manufacturing and final inspection
- +1 more outcomes
Companies that use Turnwell
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles2 records
Turnwell technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature5 records
Turnwell partnerships and signals
Strategic signalScale indicators3 records
Recent moves4 records
Expansion highlights4 records
Turnwell competitors and assessment
Company assessmentRegional players
- ANCA Pty Ltd: Australian-founded CNC grinding machine and tooling manufacturer with operations globally. While ANCA is a machine tool producer and Turnwell is a CNC machining service provider, both operate in the Australian precision manufacturing ecosystem with deep CNC turning and milling expertise.
- Bishop Technology Group: Australian precision engineering and CNC machining service provider. Similar small-to-medium scale CNC machining operation serving Australian industrial customers.
- Sutton Tools: Australian cutting tool manufacturer with extensive metalworking expertise. Comparable as a long-established Australian precision manufacturing business serving industrial customers with machining-related products.
- Hardchrome Engineering: Australian precision engineering and CNC machining service provider. Directly comparable as a domestic CNC machining business serving industrial customers with custom precision components.
- Pacific Precision Industries: Australian precision machining and manufacturing services company. Comparable in offering CNC turning and milling services to industrial customers across Australia.
Direct peers
- Owens Industries: US-based precision CNC machining and turned products manufacturer. Comparable in offering custom precision CNC turning and milling services for industrial applications, including exotic materials and tight tolerances.
- Precision Metal Industries: US precision CNC machine shop providing custom turned and milled parts. Comparable as a contract manufacturer offering CNC turning, milling, and custom tooling solutions to industrial customers.
Emerging players
- CNC Design Limited: New Zealand-based CNC machining services provider. Comparable small-scale CNC turning and milling service business targeting similar SMB manufacturing customers in the Australasian region.
Market position
Strengths3 records
Weaknesses3 records
Competitive moat3 records
Key risks4 records
Key highlights6 records
Customer concentration
Turnwell social profiles
Digital presenceTurnwell financial estimates
Financial estimateRevenue estimate
Valuation estimate
Turnwell leadership team
Management profileNumber of profiles
Profiles4 records
Turnwell funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Turnwell M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Turnwell
What does Turnwell do?
Turnwell provides custom CNC turning and CNC milling services for precision components, handling both one-off prototypes and small batch jobs as well as medium to high volume fast-turnaround production runs. The company also manufactures and sells the Flexi Stop, a precision workpiece positioning device made from 6061 Aluminium and Stainless Steel, priced at $150.00 + GST. Services span materials including mild steel, stainless steel, brass, copper, plastic, high nickel alloys, and hardened steel.
Is Turnwell a public or private company?
Turnwell is a private company. It is classified as family owned and is currently operating.
When was Turnwell founded?
Turnwell was founded in 1989. It employs 1 to 10 people.
Where is Turnwell based?
Turnwell is headquartered in Croydon, Australia, in the Oceania region.
How does Turnwell make money?
Two revenue lines are on record. CNC Machining Services are the primary driver. The others are flexi Stop Product Sales.
Who are Turnwell's main competitors?
Regional players on record are ANCA Pty Ltd, Bishop Technology Group, Sutton Tools, Hardchrome Engineering and Pacific Precision Industries. Direct peers are Owens Industries and Precision Metal Industries. CNC Design Limited is listed as an emerging player.
Does Turnwell have an API?
No public API is recorded for Turnwell.
What industry is Turnwell in?
Turnwell's product category is CNC Machining Services. Its primary akta.pro industry code is IMAHADAA, CNC Machine Tools (Turning, Milling, Machining Centers). Its NAICS code is 332710 and its SIC code is 3541.