Cachaça Santa Rosa

What Cachaça Santa Rosa does

Cachaça Santa Rosa is a Brazilian premium cachaça producer founded in 1871 by Italian immigrant Vito Pentagna at Fazenda Santa Rosa in Valença, Rio de Janeiro. The company operates an artisanal production process centered on copper alembic distillation, producing cachaça certified free of copper residues, furfural, and fusel oil. Its product portfolio consists of five aged expressions differentiated by maturation duration and wood type: Essence I (1 year, Jequitibá barrels), Intense IV (4 years, Jequitibá and Amburana), Special VIII (8 years, oak and Jequitibá), Splendid X (10 years, European and American oak), and Exclusive XIV (14 years, American and European oak), all bottled at 750ML and 40% ABV in imported English bottles with safety seals.

The company is a subsidiary of Grupo Unitas, a diversified Brazilian conglomerate, and operates a sales office in Belo Horizonte (MG) and São Paulo (SP) alongside its production headquarters in Valença. Revenue is generated through one-time sales of premium cachaça via two channels: direct-to-consumer e-commerce (loja.cachacasantarosa.com.br) and indirect HORECA distribution through premium restaurants, steakhouses, and boutique bars, with at least 11 named accounts in Belo Horizonte. Marketing emphasizes heritage storytelling, industry competition (Gold Medal at ExpoCachaça 2014, Concurso Mundial de Bruxelas recognition), and a customer-testimonial platform ("Histórias"). Pricing is not publicly disclosed and headcount is reported at 1–10 employees, consistent with a small-scale artisanal producer operating entirely within Brazil.

Name

Cachaça Santa Rosa

Legal name

Cachaça Santa Rosa

Website

https://santarosa.com.br

Company type

Private

Founded year

1871

Operating status

Operating

Headcount range

1–10 employees

Short description

Cachaça Santa Rosa is a Brazilian premium cachaça producer founded in 1871, subsidiary of Grupo Unitas, that sells five aged expressions (1–14 years) via direct e-commerce and HORECA distribution in Minas Gerais and São Paulo.

Ownership category

akta.pro rank

Product category

Premium Spirits / Artisanal Cachaça

NAICS

Distilleries (312140)

SIC

Beverages (2080)

akta.pro primary industry

Distilled Spirits Production & Distilling (AFAFAAAC)

Keywords

• Premium cachaça production
• Artisanal aged cachaça
• Brazilian spirit distillation
• Wood-aged cachaça
• Copper alembic spirits

Headquarters

HQ city

São Paulo

HQ country

Brazil

HQ region

Latin America

Offices3 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Others

Revenue model

1. Premium Cachaça Sales: One-time sale of premium aged cachaça products in 750ML bottles at 40% alcohol volume. Products range from 1-year aged (Essence I) to 14-year aged (Exclusive XIV), targeting premium spirits consumers and HORECA sector.

Go-to-market motion2 records

Distribution channels3 records

Marketing channels5 records

Core offering

Cachaça Santa Rosa is an artisanal Brazilian cachaça producer founded in 1871, manufacturing premium aged cachaças at Fazenda Santa Rosa in Valença, Rio de Janeiro. The company distills in copper alembics and ages its spirits in Brazilian and international woods (Jequitibá, Amburana, American Oak, European Oak) for 1 to 14 years, offering five distinct expressions: Essence I, Intense IV, Special VIII, Splendid X, and Exclusive XIV, all bottled at 750ML and 40% ABV. The cachaças are marketed as impurity-free (no copper residues, furfural, or fusel oil) and sold directly to consumers via the company's own online store and through premium restaurants and bars.

Product overview

Cachaça Santa Rosa is a family of premium Brazilian cachaças produced at Fazenda Santa Rosa since 1871 using artisanal copper pot still methods. The product line consists of five aged cachaça expressions differentiated by aging duration: Essence I (1 year), Intense IV (4 years), Special VIII (8 years), Splendid X (10 years), and Exclusive XIV (14 years). All products are 750ML at 40% alcohol volume, aged in various Brazilian and American/European oak barrels, and bottled in imported English bottles with safety seals. The company is part of Grupo Unitas and operates from Valença, Rio de Janeiro.

Differentiator

Problem solved

Functional benefit

Brands

• Santa Rosa Splendid X: Premium cachaça aged 10 years in European and American oak barrels, 40% ABV, 750ML.
• Santa Rosa Special VIII
• Santa Rosa Intense IV
• Santa Rosa Exclusive XIV
• Santa Rosa Essence I

Products and services

• Santa Rosa Essence I A fine and elegant premium cachaça aged for 1 year in Jequitibá barrels, displaying notes of fruits, herbs, and spices with a discreet wood character. Versatile for use as an aperitif, in caipirinhas, or paired with fruit salads and ice cream. Sold in 750ML bottles at 40% ABV.
• Santa Rosa Intense IV A premium cachaça aged 4 years, transitioning from Jequitibá vats to Amburana barrels, resulting in a well-balanced profile. Recommended for juicy and spiced dishes, enjoyed on the rocks, with snacks, or as a digestif with coffee or tea. Sold in 750ML bottles at 40% ABV.
• Santa Rosa Special VIII The most classic Santa Rosa cachaça, aged 8 years in Carvalho (oak) barrels and rested in Jequitibá vats. Features a fruity, vanilla-toned woodiness in perfect balance. Best paired with juicy, spiced dishes or varied snacks. Sold in 750ML bottles at 40% ABV.
• Santa Rosa Splendid X A premium cachaça aged 10 years in European and American oak barrels, featuring woody and fruity notes. Recommended to accompany and enhance juicy, spiced meals. Sold in 750ML bottles at 40% ABV.
• Santa Rosa Exclusive XIV An extra-premium limited-production cachaça aged 14 years in American and European oak barrels. Offers exclusive nuances of vanilla and floral notes with emphasis on woody and fruity characteristics. Pairs perfectly with chocolates or cigars. Sold in 750ML bottles at 40% ABV.

Quantifiable outcome

• Zero copper residues, furfural, and fusel oil in all products
• +2 more outcomes

Named customers11 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Grupo UnitascoreOthersGrupo Unitas is the parent company of Cachaça Santa Rosa. Santa Rosa is positioned as 'Uma empresa do Grupo Unitas' (A company of Grupo Unitas). The parent company provides corporate structure and potentially distribution synergies across beverage portfolios.

Scale indicators3 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Germana Cachaça: Heritage cachaça producer (founded 1891) with aged expressions and a similar focus on artisanal production and premium positioning. Closely comparable on heritage-story and aged-portfolio dimensions.
• Seleta Cachaça: Single-estate artisanal cachaça with aged expressions and a premium HORECA focus in Brazil. Comparable on estate production philosophy and premium aged portfolio.
• Weber Haus: Premium aged cachaça from a German-immigrant-founded Brazilian distillery (1948) using imported equipment and oak barrels — directly comparable on imported-equipment artisanal production and aged portfolio.
• Avuá Cachaça: Artisanal small-batch cachaça producer focused on estate-grown sugarcane and aged expressions. Closely comparable on production philosophy (artisanal, estate-bottled) and premium export positioning.
• Leblon Cachaça: Premium Brazilian cachaça positioned in the on-premise and export markets with similar aged, single-estate expressions. Direct competitor for premium HORECA placement and international cachaça shelf space.
• Sagatiba: Premium cachaça brand with broad national and international distribution, multiple aged expressions, and a focus on premium HORECA and retail channels. Comparable in product architecture (multi-tier aged portfolio) and premium positioning.

Broad incumbents

• Havana Club: Global premium aged sugarcane-spirit brand (Cuban rum) with multi-tier aged portfolio and broad international distribution. Comparable on aged sugarcane-spirit category, premium portfolio architecture, and export channel strategy — though at vastly larger scale.
• Patrón Tequila: Premium Mexican agave spirit with multi-tier aged portfolio (Blanco, Reposado, Añejo, Extra Añejo) and global premium positioning. Comparable as a model for how an artisanal-origin spirit can scale internationally through premium positioning and multi-tier portfolio architecture.
• Ron Diplomático: Premium aged rum with a multi-tier aged portfolio (including ultra-aged expressions) targeted at HORECA and premium retail. Comparable on aged-spirit portfolio architecture, premium pricing, and on-premise focus.
• Ron Zacapa: Ultra-premium aged rum with Sistema Solera aging and limited-production top expressions. Comparable on ultra-aged positioning, gift-channel focus, and limited-edition collector SKUs analogous to Santa Rosa's 14-year Exclusive.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/cachacasantarosa
• LinkedInlinkedin.com/company/fazenda-santa-rosa

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Cachaça Santa Rosa