Rogiro Aceros

What Rogiro Aceros does

Rogiro Aceros S.A. is a privately held Argentine steel distribution and transformation company founded in 1974 and headquartered in Rosario, Santa Fe. The company supplies engineering long steels and performs value-added transformation services for the metal-mechanical industry, its primary and sole disclosed vertical. Its product portfolio spans standard long engineering steels (including laminated and forged carbon and alloy steels, construction steels, steel profiles, and structural tubes) plus a transformation line that includes cold-drawn bars (trefilados), rectified and polished bars, centerless turned (peeled) bars, automatic and manual saw cutting, bar straightening, and shot blasting. The technical core is a suite of steel transformation and processing capabilities operating from a main plant in Rosario, a warehouse branch in Buenos Aires, a manufacturing facility in San Luis, and a branch office in Córdoba, with dimensions ranging from 4 mm drawn bars up to 500 mm saw-cut sections and tolerances down to h7 on request. The company also developed proprietary processes for recycling grinding liquids and pickling effluents into reusable inputs for other industries.

Rogiro operates a sales-led B2B distribution model with a direct sales team providing technical support, toll-free nationwide phone lines, and an online quote request system. Pricing is quote-based with a minimum 5-ton order threshold and mandatory CUIT (Argentine tax ID) verification, and payment terms are adapted to customer financial needs. The certified ISO 9001 quality management system (held continuously since October 2006, valid through 2026, with IRAM and IQNET certifications) and per-batch melt certificate traceability support the company's positioning as a quality-assured supplier to industrial buyers. The primary revenue stream is one-time transactions on standard steel distribution, supplemented by transformation services billed per specification. The company has 11-50 employees and maintains capital markets access via its CNV SME Global Negotiable Obligations Program, last amended in October 2025.

The customer base is concentrated in the Argentine metal-mechanical industry across the regions of Santa Fe, Buenos Aires, Córdoba, and San Luis. No individual named customer logos or revenue splits are disclosed. The company's economic model is domestic-Argentina and vertically specialized, with brand longevity (50+ years), regulatory compliance, geographic reach across four provinces, and proprietary effluent recycling cited as core competitive differentiators.

Name

Rogiro Aceros

Legal name

Rogiro Aceros S.A.

Website

https://www.rogiroaceros.com

Company type

Private

Founded year

1974

Operating status

Operating

Headcount range

11–50 employees

Short description

Rogiro Aceros is an Argentine steel distribution and transformation company founded in 1974, headquartered in Rosario, serving the metal-mechanical industry with engineered long steels and value-added processing services across four provinces.

Ownership category

akta.pro rank

Product category

Steel Distribution and Processing

NAICS

Rolling and Drawing of Purchased Steel (33122)

SIC

Sheet Metal Work (3444)

akta.pro primary industry

Specialty & Alloy Steel (Stainless, Tool Steel, Electrical Steel, High-Strength/HSLA) (IMAKABAJ)

Keywords

• Engineering steel distribution
• Steel transformation services
• Long steel products
• Cold drawn steel bars
• Metal-mechanical supply

Headquarters

HQ city

Rosario

HQ country

Argentina

HQ region

Latin America

Offices4 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Standard Steel Products Distribution: Distribution of standard engineering long steels including rolled and forged carbon and alloy steels, construction steels, profiles, and structural tubes. One-time product sales with no recurring revenue component.
2. Steel Transformation Services: Value-added transformation services including cold drawing, grinding, polishing, centerless turning, cutting, straightening, and shot blasting. Customers specify requirements; company processes materials to order.
3. Construction Steel Products: Distribution of construction steels including DN A-420, AL-220, SIMA meshes, with cutting and bending services. Primarily one-time transactions.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

Rogiro Aceros distributes and transforms engineering long steels for the Argentine metal-mechanical industry. Its offering combines standard long steel products (laminated/forged carbon and alloy steels, construction steels, profiles, and structural tubes) with in-house value-added transformation services such as cold drawing, grinding/polishing, centerless turning, saw cutting, bar straightening, and shot blasting. The company operates a sales-led model with a 5-ton minimum order, engineering support for custom specifications, and full product traceability via melt certificates.

Product overview

Rogiro Aceros is a steel distribution and transformation company established in 1974, serving the metal-mechanical industry. The company offers a portfolio of standard long engineering steels (Aceros Standard) including laminated/forged carbon and alloy steels, construction steels, steel profiles, and structural tubes. Complementing the standard product line, the company provides steel transformation services including drawn bars (trefilados), ground/polished bars, centerless turned bars, saw cutting, bar straightening, and shot blasting. Additional offerings include engineering development services for custom product specifications and a weight calculator tool.

Differentiator

Problem solved

Functional benefit

Products and services

• Aceros Standard Standard long engineering steels including laminated and forged carbon and alloy steels in natural or treated states, available in round, square, rectangular, and hexagonal sections for the metal-mechanical industry.
• Aceros para Construcción Civil Construction steels including Conformado DN A-420, Liso AL-220, and SIMA square and rectangular meshes with cutting and bending services for civil construction.
• Perfiles de Acero Steel profiles including W, H, F26, UPN, IPN, T, planchuela (flat bar), and punzonada planchuela (punched flat bar) for structural and fabrication use.
• Tubos Estructurales y Perfiles Conformados Structural tubes with or without seam (round, square, rectangular, ovoidal) for mechanical use (SCH 40, SCH 80) and formed C and U profiles.
• Barras y Productos Trefilados Cold drawn bars and products in round, square, rectangular, and hexagonal sections, with special profiles, in the 4 to 60 mm range with h11 tolerance (h9 on request).
• Barras Rectificadas y/o Pulidas Ground and/or polished bars measuring 8 to 80 mm with h9 tolerance (h7 on request) for precision mechanical applications.
• Barras Peladas (Torneado Sin Centro) Centerless turned (peeled) bars measuring 15.8 to 80.4 mm with h9/h11 tolerance depending on size.
• Corte Automático y Manual con Sierra Automatic and manual saw cutting for measures from 12.7 to 500 mm with cutting tolerance of 0.50 to 3.00 mm on length.
• Enderezado de Barras Bar straightening for laminated or drawn bars measuring 12.7 to 80 mm, covering round, square, hexagonal bars and flat bars up to 55 mm between faces.
• Granallado de Barras Shot blasting of round, square, and rectangular sections measuring 19.05 to 63.5 mm.
• Identificación de Materiales por Colores Color-coded material identification system for steels and tubes, accompanied by reference tables for on-site traceability.
• Eje para Transmisión de Esfuerzo Shafts for effort transmission available in different diameters for mechanical power transmission assemblies.

Quantifiable outcome

• Products guaranteed with melt certificate and product traceability
• +1 more outcomes

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature8 records

Scale indicators2 records

Recent moves5 records

Expansion highlights5 records

Broad incumbents

• Acindar: Argentina's largest integrated long steel producer (ArcelorMittal group), offering carbon and alloy long products that overlap Rogiro's standard steel portfolio but at much greater scale and integrated mill economics.
• Ternium Argentina: Major Argentine and Latin American flat and long steel producer serving the metal-mechanical and construction sectors with overlapping product categories in long engineering steels and profiles.
• Tenaris (Siderca): Argentine-based seamless pipe and steel manufacturer with shared industrial customer base in Argentina and overlapping metallurgical processing competencies for engineering steel applications.
• ArcelorMittal Argentina: Global steel leader with Argentine operations producing long products, flat steel, and wire rod directly competing with Rogiro's standard steel distribution portfolio.
• Reliance Steel & Aluminum: Largest U.S. metals service center with global operations, providing metal processing and distribution services that mirror Rogiro's transformation-and-distribution model at vastly greater scale.
• Russel Metals: Canadian metals distribution and processing company with steel service center operations analogous to Rogiro's cold drawing, cutting, and finishing value chain, though at much larger scale.
• Kloeckner Metals: Global multi-metal and steel service center with processing capabilities (cutting, finishing, fabrication) directly analogous to Rogiro's transformation services, serving industrial OEMs and metal-mechanical buyers.

Regional players

• Gerdau: Latin America's largest long steel producer headquartered in Brazil, with regional presence and a similar long-product portfolio serving metal-mechanical and construction customers across South America.

Direct peers

• Hierros Paraná: Argentine distributor and transformer of long steels serving similar metal-mechanical customers with comparable product breadth in profiles, bars, and structural tubes — the closest direct competitor in the Argentine market.
• Olympic Steel: U.S. metals service center combining metal distribution with value-added processing (cutting, machining, fabrication), operating a similar business model to Rogiro — buy steel, transform it to spec, deliver to industrial customers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/rogiroacerossa
• LinkedInlinkedin.com/company/rogiro-aceros-s-a-

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rogiro Aceros