Medellin Tours

What Medellin Tours does

Medellin Tours is a privately-held tour operator headquartered in Medellín, Colombia, offering private guided day tours and ground transportation to international tourists visiting the Antioquia region. The core product portfolio consists of six day-tour experiences — City Tour, Guatape, Comuna 13, Coffee Farm, Rafting, and Hacienda Napoles — combined with private car and van chauffeur services, a baby-seat rental add-on, and a paid custom itinerary consultation service. All tours include private bilingual guides and transportation, and the company operates with a 1-10 person team with no disclosed external funding, parent company, or institutional ownership.

The business model is direct-to-consumer and transactional: customers book via the company's own website (medellin-tours.com), WhatsApp/phone/email, or through aggregator listings on Viator and TripAdvisor. Pricing is quote-based per tour; disclosed unit prices include $79 per person for the 10-hour Hacienda Napoles tour, 50,000 pesos per person for the Tejo cultural sport tour, 80,000 COP per day for a baby seat, and 100,000 COP per hour for custom itinerary planning. The company also operates a Tejo tour experience under a dedicated guide (Chris Cajoleas), and tours are largely private with optional upgrades such as speedboats, jetskis, and helicopter rides.

Distribution and demand generation are driven by an extensive owned blog covering safety advisories, local history, and attractions; SEO optimization; a free lead-capture ebook; and social media, supplemented by aggregator listings. The company's positioning centers on a social-impact partnership with a Comuna 13 nonprofit foundation that feeds approximately 95 children and elderly residents daily, with tour revenue and guide labor directed at keeping tourist spend within the local community rather than being extracted by third-party platforms.

Name

Medellin Tours

Legal name

Medellin Tours

Website

https://medellin-tours.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Medellin Tours is a privately-held tour operator in Medellín, Colombia offering private guided day tours, private transportation, and custom itinerary planning to international tourists visiting the Antioquia region, with a social-impact partnership supporting a local Comuna 13 foundation.

Ownership category

akta.pro rank

Headquarters

HQ city

Medellín

HQ country

Colombia

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain, Others

Revenue model

1. Guided Tour Bookings: The company generates revenue through booking fees for guided tours including city tours, Guatape tours, Comuna 13 tours, coffee farm tours, and rafting tours. Tours include private transportation, bilingual guides, and meals as specified.
2. Custom Tour Planning: Consultation service for designing personalized trip itineraries, billed at 100,000 COP for up to 1 hour of planning time.
3. Private Transportation Services: Revenue from private car and van rentals with drivers, including airport transfers, point-to-point transportation, and group transportation services.
4. Baby Seat Rental: Baby seat rental service for families with young children at 80,000 COP per day.
5. Tejo Tour: Cultural sport experience tour led by Chris Cajoleas, priced at 50,000 pesos per person with minimum group requirements.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Medellin Tours is a private tour operator that sells guided day tours (city, Guatape, Comuna 13, coffee farm, rafting, and Hacienda Napoles tours) and private transportation services (cars and vans with bilingual drivers) to international tourists visiting Medellín, Colombia. The company also offers custom tour planning consultations and add-on services such as baby seat rentals, with all tours supporting a local nonprofit foundation in Comuna 13 that feeds children and elderly residents.

Product overview

Medellin Tours is a registered tour provider offering a portfolio of guided tour experiences and private transportation services in Medellin, Colombia. The core offering consists of day tours (City Tour, Guatape Tour, Comuna 13 Tour, Coffee Farm Tour, Rafting Tour, Hacienda Napoles Tour) combined with private transportation options (cars and vans with drivers). The company also provides add-on services like baby seat rental and a custom tour planning consultation service. All tours include private bilingual guides and transportation, with a social mission to support local nonprofit foundations in Comuna 13.

Differentiator

Problem solved

Functional benefit

Quantifiable outcome

• 95 meals provided daily to Comuna 13 community members through foundation support

Named customers4 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• Comuna 13 Nonprofit FoundationcoreStrategic or Co-development PartnerMedellin Tours partners with a local nonprofit foundation in Comuna 13 that provides free daily meals to approximately 95 children and elderly residents. The company's tours utilize guides from the foundation, and tour revenue directly supports the foundation's mission. This partnership enables social impact tourism where tourist spending stays within the local community rather than being extracted by third-party platforms.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Others

• Viator: Global tours-and-activities marketplace where Medellin Tours lists; not a direct competitor but the dominant distribution platform shaping price discovery and customer acquisition in this segment.
• GetYourGuide: Major global tours-and-activities marketplace; comparable only as a distribution/aggregator channel that competes for the same tourist bookings and influences commission economics for operators like Medellin Tours.

Regional players

• Wayuu Tours: Colombia-focused tour operator offering cultural and adventure experiences with private guides; comparable business model but primarily serves Caribbean-coast itineraries rather than Medellín-based products.

Broad incumbents

• Mango Tours: Longer-running multi-country Latin America tour operator offering private and group packages; comparable product type but operates at broader geographic scale across multiple South American destinations.

Direct peers

• Real Tours Colombia: Colombia-based private tour operator running day trips and multi-day packages around Medellín, Guatape, and the Coffee Region with bilingual guides; competes head-to-head for the same international tourist bookings.
• Colombia4u: Online Colombia tour marketplace/operator offering private guides, day tours, and packages including Medellín and Guatape; directly comparable pricing, positioning, and target audience.
• Impulse Travel: Colombia-focused tour operator offering multi-city and adventure itineraries with private guides and bilingual service; directly comparable product mix and customer base to Medellin Tours in the inbound-Colombia private-tour segment.
• South Expeditions: Adventure and nature-tour operator active across Colombia, including rafting and Coffee Axis experiences that overlap directly with Medellin Tours' Rafting and Coffee Farm products.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/medellintourguides

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Medellin Tours