What Pecan Plantation does

Pecan Plantation is a master-planned residential community spanning 4,200 acres on a peninsula surrounded by 17 miles of the Brazos River in Granbury, Texas, approximately 35 miles southwest of Fort Worth. Founded in 1970 on land that was historically a pecan and peach orchard, the community sells residential homesites and acreage land parcels across four distinct product lines: The Orchards (centrally located homesites among mature pecan orchards from low $100,000s), The Landings Airpark (taxiway-accessible homesites with private runway access from low $200,000s), The Landings Acreage (1-2.5 acre private lots from $99,900), and The Ranches (3-7 acre equestrian properties from mid $200,000s). The community is developed and sold by Patten Properties (Patten Companies LLC) under the project entity Granbury PM LLC, with brokerage services through PSM Realty of Texas LLC.

The community's core technology and infrastructure comprises a private aviation facility (3,100-foot paved runway 66TE with concrete taxiways, pilot-controlled lighting, PAPI, and self-serve 100LL fuel), full utility systems (underground electric, AMUD water and sewer, AT&T fiber internet), and an extensive amenity portfolio including two 18-hole golf courses, country club with private chef dining, marina on Lake Granbury with boat ramp and wet slips, equestrian center with stables and riding trails, two swimming pools, six tennis courts, and gated 24/7 security with on-site EMS and volunteer fire department. The on-site Pecan Village shopping center provides Brookshire's grocery, two medical clinics, bank, pharmacy, gas station, and multiple restaurants, embedding daily conveniences within the gated perimeter.

Pecan Plantation's business model combines one-time land sales with recurring HOA revenue through the Pecan Plantation Property Owners Association (PPOA) dues of $205/month covering amenities and services. The go-to-market is hybrid: direct-to-consumer via the company website and on-site Information Center with Land Consultants, supplemented by realtor referrals (3% commission), a preferred lender network of six financial institutions, builder preview events, and aviation event marketing (EAA AirVenture Oshkosh). Customer segments span pilots and aviation enthusiasts (commercial captains, private pilots seeking fly-in living), families seeking acreage lifestyle, equestrian-focused buyers, real estate investors, pre-retirees/retirees, and young families. The company reported 141% year-over-year sales growth in 2024 with 181 properties sold and over 200 airpark lots sold cumulatively within three years of The Landings launch.

Name

Pecan Plantation

Legal name

Granbury PM LLC

Website

https://pecanplantationland.com

Company type

Private

Founded year

1970

Operating status

Operating

Headcount range

11–50 employees

Short description

Pecan Plantation is a 4,200-acre master-planned residential community in Granbury, Texas that sells acreage homesites across four neighborhoods—including a fly-in airpark with private runway access—to individual buyers seeking amenity-rich lifestyle living.

Ownership category

akta.pro rank

Product category

Residential Land Sales

SIC

Land Subdividers & Developers (No Cemeteries) (6552), Real Estate Dealers (For Their Own Account) (6532)

akta.pro primary industry

Rural Residential & Acreage Homesites Brokerage (BPAJADAE)

akta.pro secondary industries

Ranches & Livestock Properties Brokerage (BPAJADAB), Transitional/Development Land Brokerage (Entitled, In-Path-of-Growth) (BPAJADAJ)

Keywords

• Acreage homesites sales
• Master-planned community
• Residential land development
• Fly-in airpark properties
• Ranch real estate

Headquarters

HQ city

Granbury

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Infrastructure, Operations, Personnel, Marketing or Sales, Supply Chain

Revenue model

1. Homesite/Land Sales: One-time sale of residential homesites across three neighborhoods (The Orchards, The Landings, The Ranches). Prices range from under $100,000 to over $300,000 depending on location, size, and amenities. Revenue recognized at closing with typical 10% deposit required to secure lot.
2. HOA/PPOA Dues: Monthly Pecan Plantation Property Owners Association (PPOA) dues of $205 covering access to golf courses (18 holes daily with no green fees), clubhouse, swimming pools, tennis/pickleball courts, riverside parks, walking trails, 24-hour security, EMS/Fire Rescue, and trash pickup.
3. Preferred Lender Financing: Partnership with five preferred lenders (First Financial Mortgage, SouthTrust Bank, SouthSide Bank, First National Bank of Granbury, New First National Bank, US Bank) providing up to 90% financing for lot purchases. Company likely receives referral fees or preferred partner arrangements.

Pricing tiers

Go-to-market motion4 records

Distribution channels6 records

Marketing channels11 records

Core offering

Pecan Plantation sells residential acreage homesites and land parcels across three neighborhoods within a 4,200-acre master-planned community in Granbury, Texas: The Orchards (centrally located homesites from low $100,000s), The Landings Airpark (taxiway-accessible aviation homesites from low $200,000s), and The Ranches (3-7 acre equestrian properties from mid $200,000s). Sales are supported by on-site Land Consultants, virtual tours, and a realtor referral program, with homesite purchases bundled with access to resort-style amenities (golf, marina, pools, equestrian center, runway) and monthly HOA dues.

Product overview

Pecan Plantation is a master-planned residential community spanning over 4,200 acres in Granbury, Texas, offering a portfolio of distinct land products: The Orchards (centrally located homesites among mature pecan orchards), The Landings Airpark (runway and taxiway-accessible lots for aviation enthusiasts), The Landings Acreage (larger private lots), and The Ranches (expansive 3-7 acre equestrian properties). The community is developed and sold by Patten Properties, a 3rd Generation Land Company, and provides resort-style amenities including dual golf courses, country club, marina, swimming pools, tennis/pickleball courts, equestrian facilities, and two private airparks with direct runway access. On-site conveniences include Pecan Village shopping center with grocery, pharmacy, medical clinics, and dining. The community is situated along 17 miles of Brazos River frontage near Lake Granbury, approximately 35 miles southwest of Fort Worth.

Differentiator

Problem solved

Functional benefit

Brands

• The Landings: Airpark community featuring runway and taxiway-accessible homesites with 3,100-foot paved runway for aviation enthusiasts.
• The Orchards
• The Ranches

Products and services

• The Orchards Centrally located neighborhood within Pecan Plantation featuring mature pecan orchards. Homesites with acreage available from the low $100,000s. Includes 0.5+ acre lots with concrete streets, AMUD water and sewer service, high-speed internet, and underground electric service. 1,900 square foot minimum build requirement. Maximum savings up to $5,000 available.
• The Landings Airpark Premier fly-in community with runway and taxiway-accessible homesites for pilots and aviation enthusiasts. Taxiway lots from the low $200,000s, ranging from 0.75 to 1.5 acres. Features direct access to 3,100-foot paved runway (66TE), concrete taxiways, self-serve fuel station, and EAA Gold-rated Chapter 983. 2,000 square foot minimum build requirement. Savings up to $10,000 available. Now in final release phase with approximately 30 taxiway homesites remaining.
• The Landings Acreage Spacious homesites within The Landings for buyers desiring more privacy and space. Lots range from 1 to 2.5 acres, priced from $99,900. No time limit to build and buyers may use any builder. Settings feature custom homes nestled among mature pecan trees with full utility infrastructure.
• The Ranches Expansive 3 to 7-acre equestrian-friendly ranch homesites from the mid $200,000s for buyers seeking maximum privacy and acreage. Features over 3 miles of equestrian and walking trails across 13 acres plus a 20-acre pasture. Concrete roads, electric, water, and high-speed internet available. No time limit to build. Maximum savings up to $15,000 available.
• Resort-Style Community Amenities Membership Subscription-based amenity access included with PPOA monthly dues of $205: country club with full-service dining, two 18-hole golf courses (including private Nutcracker Golf Club) with no green fees, two swimming pools, six lighted tennis courts, marina on Lake Granbury with boat ramp and wet slips, two private paved and lit airparks with fuel stations and tie-downs, equestrian center with stables and riding facilities, riverfront parks and walking trails, activity center, and RV campground.
• Private Aviation Services Private aviation infrastructure for residents and visitors including 3,100-foot paved runway (66TE) Runway 17/35, pilot-controlled medium-intensity runway lights, PAPI lights, 100LL self-serve fuel station, CTAF/UNICOM 122.975, multiple transient tie-down spaces, and private use designation. EAA Gold-rated Chapter #983 on-site.

Quantifiable outcome

• 141% increase in sales year-over-year, with 181 properties sold in 2024
• +4 more outcomes

Named customers4 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Feature4 records

Partnerships

Three partnerships are on record, tiered minor and core.

• Dallas Morning News CoverageminorGTM or Marketing Partner · 17 May 2024Dallas Morning News business section coverage of Pecan Plantation expansion announcement, The Landings becoming one of nation's largest fly-in communities after expansion. Editorial media coverage drives awareness.
• Brookshire's (Pecan Foods Grocery)coreOthersFull-service grocery store (Brookshire's chain) located within Pecan Village shopping center on-site. Provides everyday necessities without residents leaving community. One of multiple retail amenities including hardware, pharmacy, bank, and restaurants.
• AT&T (Fiber Optic Internet)coreTechnology or IntegrationHigh-speed fiber optic internet service provider for Pecan Plantation homesites. All utilities provided including underground electrical, water, sewer, and high-speed fiber internet via AT&T to each homesite.

Scale indicators11 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Spruce Creek Fly-In: Largest residential fly-in community in the United States (Port Orange, FL), offering taxiway-accessible homesites with private runway and pilot amenities. Directly comparable to The Landings at Pecan Plantation in combining aviation infrastructure with gated residential housing.
• Falcon Field Airpark (Mesa, AZ): Airpark residential community adjacent to Falcon Field Airport in Mesa, Arizona, with taxiway homesites serving pilots and aviation enthusiasts. Directly comparable to The Landings in targeting the same fly-in/airpark buyer segment with runway-adjacent lots.

Broad incumbents

• Bridgeland (Howard Hughes Holdings): One of the largest master-planned communities in Texas (Cypress, TX) developed by Howard Hughes Holdings, with ~11,400 acres of lakes, parks, and amenity-rich neighborhoods. Comparable as a Texas acreage MPC developer with extensive on-site amenities and lifestyle positioning.
• The Woodlands (Howard Hughes Holdings): Iconic Texas master-planned community north of Houston with extensive amenities, commercial nodes, and multi-village acreage. Comparable as a large-scale Texas MPC with resort-style amenities and strong recurring property-owner dues revenue.

Regional players

• Walsh (Republic Property Group): Large master-planned community in southwest Fort Worth (~DFW area) with traditional neighborhood and larger homesite offerings. Comparable as a DFW-area MPC competing for acreage-lifestyle buyers within similar commuting radius.
• Harvest (Hillwood Communities): Master-planned community in Argyle, TX (north of DFW), developed by H. Ross Perot Jr.'s Hillwood. Comparable as a DFW-area acreage-style MPC targeting families seeking space and amenities, competing for the same buyer pool in North Texas.

Others

• Centurion American Development Group: Dallas-based real estate developer known for large-scale master-planned communities and mixed-use developments across North Texas. Comparable as a regional competitor/peer developer in the DFW acreage MPC category.
• Hillwood (H. Ross Perot Jr.): Dallas-based real estate development firm with a portfolio including Harvest, classic MPCs, and Alliance logistics. Comparable as a major North Texas land developer building amenity-rich communities at scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/pattenco
• Facebookfacebook.com/pecanplantationtexas
• Instagraminstagram.com/pecanplantationtexas

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Pecan Plantation