Akshar Investment - India

What Akshar Investment - India does

Akshar Invest is an AMFI-registered Mutual Fund Distributor (ARN-110756, valid to 27-Apr-2028) and APMI-registered PMS Distributor (APRN-03748, valid to 24-Jul-2026) operating as a four-partner Partnership Firm from Borsad, Anand district, Gujarat. The firm serves individual and family investors across Gujarat through Advisory and Execution-Only transaction modes, with mandatory risk profiling and goal-based SIP mapping before scheme recommendations. Its primary revenue stream is trail commission from 38 Asset Management Companies embedded in the scheme Base Expense Ratio, ranging from 0.10% to 1.60% per annum depending on AMC and asset class; secondary income comes from PMS distribution fees, accounting services, income tax services and insurance premium facilitation. The four named partners — Jayantibhai F Patel, Patel Upasana M, Patel Pratik Navinbhai (also Grievance Redressal Officer), and Bijalben Pratikkumar Patel — operate the firm with 8 employees and no disclosed external investors.

Name

Akshar Investment - India

Legal name

Akshar Invest

Website

https://aksharinvest.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Akshar Invest is an AMFI and APMI registered partnership firm in Borsad, Gujarat, distributing mutual funds, PMS, and ancillary tax and accounting services to individual and family investors across Gujarat.

Ownership category

akta.pro rank

Product category

Mutual Fund Distribution

NAICS

Portfolio Management and Investment Advice (523940), Portfolio Management and Investment Advice (52394)

SIC

Investment Advice (6282), Insurance Agents, Brokers & Service (6411)

akta.pro primary industry

Investment Management Advisory (RIA) (FSAEAAAB)

akta.pro secondary industries

Insurance-Integrated Wealth Managers (RIA + Insurance Solutions) (FSAAACAI), Tax-Aware Investment Planning (FSAEAAAE)

Keywords

• Mutual fund distribution
• Investment advisory services
• Portfolio management services
• Goal-based SIP planning
• Financial planning tools

Headquarters

HQ city

Borsad

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Trail Commission from AMCs: Akshar Invest receives trail commission from Asset Management Companies for distributing Regular Plan mutual fund schemes. The commission is embedded in the scheme's Base Expense Ratio (BER) and does not increase investor cost. Commission rates range from 0.10% to 1.60% per annum depending on the AMC and asset class (Equity, Passive/Index, Hybrid, Debt, Liquid).
2. PMS Distribution Fees: Distribution fees from PMS providers under APRN-03748 (APMI Registered PMS Distributor license). Fees are agreed between PMS provider and distributor and disclosed in the PMS Disclosure Document.
3. Income Tax Services: Tax planning, preparation, filing, and advisory services provided as an additional offering. Disclosed as independent service separate from AMFI-regulated Mutual Fund Distribution activity.
4. Accounting Services: Bookkeeping, tax preparation, financial reporting, and advisory services for small business owners and individuals. Disclosed as independent service separate from AMFI-regulated Mutual Fund Distribution activity.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Akshar Invest distributes Regular Plan mutual fund schemes from 38 Asset Management Companies through both Advisory and Execution-Only transaction modes, serving individual and family investors across Gujarat. The firm also facilitates access to SEBI-registered Portfolio Management Services (PMS) under its APMI registration, and offers supplementary services including income tax, accounting, and insurance premium payment facilitation.

Product overview

Akshar Invest operates as an AMFI Registered Mutual Fund Distributor (ARN-110756) and APMI Registered PMS Distributor (APRN-03748), offering a platform of financial services centered on mutual fund distribution. The core offering consists of mutual fund investment services across equity, debt, hybrid, and index categories, delivered through advisory and execution-only modes. Supporting modules include goal-based SIP planning, a comprehensive suite of 14 financial calculators, risk profiling assessment, and financial fitness evaluation. The company also provides ancillary services in accounting, income tax, insurance, and PMS facilitation. A mobile app (Wealth Elite) enables portfolio tracking, online investment, and goal monitoring.

Differentiator

Problem solved

Functional benefit

Products and services

• Mutual Fund Distribution Services
• Systematic Investment Plan (SIP)
• Portfolio Management Services (PMS)
• Accounting Services
• Income Tax Services
• Insurance Services
• Financial Calculators

Named customers1 record

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

13 partnerships are on record, tiered core.

• Asset Management Companies (38 AMCs)coreChannel Partner/ Reseller/ DistributorAkshar Invest distributes Regular Plan mutual fund schemes from 38 AMCs including HDFC Mutual Fund, ICICI Prudential MF, SBI Mutual Fund, Nippon India MF, Tata Mutual Fund, UTI Mutual Fund, Kotak Mahindra MF, Mirae Asset MF, Axis Mutual Fund, Aditya Birla Sun Life MF, Franklin Templeton, Quant Mutual Fund, Motilal Oswal MF, and others. The company earns trail commission embedded in BER ranging from 0.10% to 1.60% per annum.
• CAMS (Computer Age Management Services)coreTechnology or IntegrationCAMS serves as a Registrar and Transfer Agent (RTA) for mutual fund transactions. Akshar Invest processes transactions through CAMS and uses myCAMS investor portal for client portfolio tracking.
• KFintechcoreTechnology or IntegrationKFintech is a Registrar and Transfer Agent (RTA) for mutual fund processing. Akshar Invest uses KFintech IRIS investor portal for portfolio management and tracking.
• MF CentralcoreTechnology or IntegrationUnified mutual fund portal for processing transactions across AMCs. Akshar Invest uses MF Central as one of the primary transaction platforms for client investments.
• NSE MF Invest PlatformcoreTechnology or IntegrationNSE's mutual fund investment platform for processing MF and SIF (SID - Systematically Important Financial Intermediaries) transactions. Used by Akshar Invest for client transactions.
• MF Utility (MFU)coreTechnology or IntegrationTransaction platform used by Akshar Invest for mutual fund distribution. Provides investor identification through IIN (Investor Identification Number).
• BSE STAR MFcoreTechnology or IntegrationBSE's mutual fund platform for transaction processing. Akshar Invest processes mutual fund transactions through BSE STAR MF.
• Redvision TechnologiescoreTechnology or IntegrationTechnology provider for back-office systems. Digital records maintained in Redvision back-office system with password protection and role-based access controls.
• AdvisorkhojcoreTechnology or IntegrationTechnology provider for back-office operations. Akshar Invest maintains client records in Advisorkhoj back-office system for portfolio tracking and compliance.
• Sanchay CRMcoreTechnology or IntegrationCustomer relationship management system used by Akshar Invest for managing client interactions, onboarding, and ongoing relationship management.
• CKYC/CVL KRAcoreTechnology or IntegrationKYC Registration Agencies for investor identity verification. Akshar Invest uses Central KYC Registry and CVL KRA for KYC processing as part of client onboarding.
• SEBIcoreOthersSecurities and Exchange Board of India is the regulator for securities markets in India. Akshar Invest operates under SEBI regulations as an AMFI Registered Mutual Fund Distributor and APMI Registered PMS Distributor.
• AMFIcoreOthersAssociation of Mutual Funds in India is the industry body for mutual funds. Akshar Invest is an AMFI Registered Mutual Fund Distributor (ARN-110756) following AMFI Code of Conduct.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Emerging players

• Zerodha (Coin platform): India's largest discount broker with Coin platform for direct mutual fund investing at zero commission. Overlaps with Akshar in retail MF distribution but competes purely on cost and digital experience rather than advisory relationships.
• Groww: Digital-first Indian investment platform offering Direct Plan mutual funds, equities, and other products with a strong mobile UX. Competes with Akshar for the same retail MF investor, particularly younger / digital-native clients in semi-urban Gujarat, but at zero commission.
• Kuvera: Digital-first Indian platform specializing in Direct Plan mutual funds, goal-based planning, and tax harvesting. Closely comparable to Akshar's goal-based SIP approach but with a digital-only, zero-commission model.
• INDmoney: Indian super-app for mutual funds, stocks, and personal finance with Direct Plan MF investing and financial planning tools. Targets the same mass-affluent retail segment as Akshar with a digital-first model.

Direct peers

• Prudent Corporate Advisory Services: One of India's largest AMFI-registered mutual fund distributors operating across multiple states with a partnership model and physical branch network. Directly comparable to Akshar in core MF distribution activity, advisory structure, and target segment (retail/family investors), though at much larger scale.
• NJ India Invest: Traditional Indian mutual fund distributor with extensive sub-broker/partners network and AMFI + APMI registrations. Closely mirrors Akshar's advisory-led, relationship-driven distribution model for retail investors, with broader geographic reach across India.
• Anandrathi Financial Services: Full-service Indian broker and mutual fund distributor offering advisory-led distribution of MFs, PMS, and other financial products. Comparable in product breadth (MF + PMS + advisory) and reliance on a relationship-led retail franchise.

Broad incumbents

• ICICI Securities: Large bank-affiliated Indian distributor of mutual funds, equities, bonds, and PMS via ICICIDirect. Overlaps in MF distribution and goal-based advisory for retail investors but with institutional scale and integrated banking relationships.
• HDFC Securities: Bank-affiliated Indian retail broker and MF distributor offering mutual funds, equities, and PMS to retail investors. Comparable in retail MF/advisory focus but operates with much larger scale and parent-bank distribution advantage.
• Sharekhan (BNP Paribas subsidiary): Large Indian retail brokerage and distribution platform offering mutual funds, equities, derivatives, and PMS. Overlaps with Akshar in MF/PMS distribution and retail advisory, but operates at national scale with broader product portfolio.

Market position

Strengths1 record

Weaknesses1 record

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/akshar-investment---india

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Akshar Investment - India