Beachclub BAIT

What Beachclub BAIT does

Beachclub BAIT is a single-location, seasonal beachfront restaurant and lounge venue operating at Wassenaarseslag 31, Wassenaar, Netherlands. The company runs a direct-to-consumer hospitality business serving individual beachgoers, families, and a smaller segment of corporate clients who use its on-site meeting facilities. Its core offering is food and beverage service anchored to a beachside terrace, supplemented by three integrated modules: 'Vergaderen aan Zee' (a corporate meeting and event space comprising a serre and BAIT Meeting Room), 'Feesten & Events' (private party and event hosting), and a children's playground for family visitors. The venue operates seasonally, closing during the winter months and reopening in mid-February for the spring/summer beach season.

The business model is straightforward retail F&B combined with venue hire. Customers access the restaurant through walk-in foot traffic from beach visitors, phone reservations, or local SEO discovery via Dutch-language search terms such as 'Lunchen Wassenaar' and 'Restaurant in Wassenaar'. Corporate clients engage through direct phone inquiry for meeting and event quotes. There is no proprietary technology platform, no app, no API surface, and no disclosed digital tooling beyond a standard WordPress-based website with reservation and contact pages. Pricing is not publicly disclosed and no menu pricing data was available in the source material.

Ownership is private and operated by Mark and Thijs as independent chef-operators with prior self-employed experience in the Wassenaar region. The firm was founded in 2016, employs approximately 18 people, and is undergoing a strategic repositioning: in March 2026 the business is rebranding to 'Co. Beachclub', repositioning the venue as a full-day hospitality concept spanning morning coffee through late-night fire-side service. The legal entity, funding history, and revenue figures are not disclosed in available sources.

Name

Beachclub BAIT

Legal name

Beachclub BAIT

Website

https://beachclubbait.nl

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Beachclub BAIT is a seasonal beachfront restaurant and event venue in Wassenaar, Netherlands, serving individual beachgoers, families, and corporate clients with food, drinks, meeting facilities, and private events. It is being rebranded to Co. Beachclub in March 2026.

Ownership category

akta.pro rank

Headquarters

HQ city

Wassenaar

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales

Revenue model

1. Food and Beverage Sales: Restaurant revenue from serving food and beverages to beach visitors, including signature dishes like poffertjes with salmon and fresh burgers from local bakeries.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Beachclub BAIT operates a single beachfront restaurant and lounge venue at Wassenaarse Slag 31 in Wassenaar, Netherlands. It serves food and beverages (including signature dishes such as poffertjes with salmon and fresh burgers from local bakeries) to beach visitors, and rents out meeting facilities (a serre and BAIT Meeting Room) and event hosting spaces to corporate and private clients. The venue operates seasonally and is operated by chefs Mark and Thijs.

Product overview

Beachclub BAIT is a single-location beach restaurant at the Wassenaarse Slag offering a unified dining experience. The core product is the beach club itself with its food and beverage service, supported by several integrated modules including meeting facilities (Vergaderen aan Zee), event hosting (Feesten & Events), and a children's playground. The restaurant is operated by Mark and Thijs as the new chefs, who have taken over for the 2026 season.

Differentiator

Problem solved

Functional benefit

Products and services

• Beachfront Restaurant and Lounge

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Carlton Beach: Beach club and restaurant at Scheveningen, offering dining, lounge seating, and events directly on the North Sea coast. Closely comparable to Beachclub BAIT in seasonal operation, beachfront positioning, and F&B-plus-events revenue mix.
• Strandpaviljoen De Branding: Long-established Dutch beach pavilion in Noordwijk combining restaurant service, terrace seating, and event hosting on the sand. Directly comparable seasonal operating model and target customer (beach visitors, families, casual diners).
• Beachclub Bommiej: Single-location seasonal beach club and restaurant on the Dutch coast (Wijk aan Zee). Operates the same beachfront-restaurant-plus-events model as Beachclub BAIT, serving F&B, private events, and casual leisure visitors in a comparable coastal setting.
• Zeezicht: Coastal restaurant with locations on the Dutch seaside offering sea-view dining and private events. Comparable premium beachfront dining concept with overlapping event-hosting capability and Dutch coastal customer base.
• Beachclub Sunsea: Beach club venue on the South Holland coast serving food, drinks, and events in a relaxed seaside setting. Directly comparable to Beachclub BAIT in geographic proximity, format, and target segments (beachgoers, families, corporate clients).
• Strandpaviljoen Wapen van Egmond: Beach pavilion restaurant in Egmond aan Zee offering dining and events in a North Holland coastal setting. Comparable as a single-location seasonal beach restaurant competing for the same Dutch coastal leisure and event customer base.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/beachclub-bait

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Beachclub BAIT