What Además does

Además is an Italian integrated marketing, communication, and business development agency headquartered in Monastier di Treviso (Treviso), operating since 2006 under the legal entity Además sas di Bares Martina & C. The firm functions as a full-service outsourced marketing office for medium and large enterprises, offering strategic marketing planning, brand identity development, international business development, advertising (Google Ads, social media), web/digital services (custom web design, SEO/SEM), multimedia production (3D modeling, 3D animation, drone and photographic video), label and packaging design (wine, food, cosmetics), and traditional below-the-line services such as point-of-sale installations and trade show booths. Its methodology is described as scientific marketing grounded in data analysis and performance measurement rather than intuition. Service delivery is consultative and relationship-based, with account management and ongoing client engagement typical of an outsourced marketing department model.

The agency's underlying production stack combines custom web design, 3D modeling and rendering (architecture-trained specialists), drone-based photography and video, SEO/SEM execution via a Google ADV partnership, and print production supported by co-partnerships with specialty paper suppliers Fedrigoni and Favini. International business development is supported through a co-partnership with Agenzia ICE (Italian Trade Agency) and a specialist in international and diplomatic sciences on staff, enabling local-language commercial engagement and trade-mission support for client export initiatives. Vertical expertise spans hospitality and hotels, industry/manufacturing, furniture and interior design, construction and real estate, fine arts and Murano glass craftsmanship, food and wine, health and cosmetics, and institutions/finance.

The revenue model is professional services: project-based and retainer engagements with quote-based, undisclosed pricing for medium and large enterprise clients in Italy and selected export markets. Customer acquisition is consultative field sales rather than self-serve, and the firm operates from a single Treviso location with a small multidisciplinary team of roughly eight specialists plus the owner/manager. Notable named clients include L'Oréal Italia, Confindustria, Comune di Monastier di Treviso, Consorzio di Bonifica Bacchiglione, and a long tail of regional brands across furniture, wine, hospitality, energy, and construction. The company is privately held with no external funding or institutional investment disclosed.

Name

Además

Legal name

Además sas di Bares Martina & C.

Website

https://ademas.it

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

1–10 employees

Short description

Además is a Treviso-based integrated marketing, communication, and international business development agency founded in 2006, serving medium and large Italian enterprises across hospitality, industry, furniture, construction, fine arts, food & wine, and institutional verticals as an outsourced marketing office.

Ownership category

akta.pro rank

Product category

Marketing & Advertising Services

NAICS

Advertising Agencies (54181), Advertising Agencies (541810), Advertising, Public Relations, and Related Services (5418)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

Integrated Advertising (Brand + Performance + Media) (BPAFAAAA)

akta.pro secondary industries

Creative Concepting & Campaign Development (BPAFAEAD), Performance Creative & Ad Production (Dynamic/Iterative) (BPAFACAI), Marketing Technology, AdTech & MarTech Services (BPAFAAAN)

Keywords

• Integrated marketing services
• Business development consulting
• Brand identity design
• 3D visualization services
• International market expansion

Headquarters

HQ city

Monastier di Treviso

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Integrated Marketing and Communication Services: Professional services revenue generated through marketing consulting, strategic planning, brand development, communication tools creation, and business development support for medium and large enterprises. Services include offline communication (catalogues, brochures, press releases, point-of-sale installations, trade show booths), online/digital services (web design, SEO/SEM, Google Ads campaigns, social media marketing), multimedia production (3D modeling, video production, drone photography), and commercial development/export support.

Go-to-market motion2 records

Distribution channels1 record

Marketing channels7 records

Core offering

Además is an integrated communication, marketing, and business development agency based in Treviso, Italy, serving medium and large enterprises. The agency delivers strategic marketing planning, brand development, market research, advertising campaigns (Google Ads, social media), custom web design, SEO/SEM, 3D modeling/rendering, video production, copywriting, and international business development including market penetration, trade missions, and commercial relationship management in local languages. It functions as an outsourced marketing department partner for clients seeking to enter or develop new and emerging markets.

Product overview

Además is an integrated communication, marketing and business development agency based in Treviso, Italy, operating since 2006. The company functions as a full-service marketing agency offering a comprehensive suite of services organized into distinct but interconnected practice areas: Marketing (strategic planning, market research), Business Development (export support, international sales), Advertising (Google Ads, social campaigns), Identity/Branding (logo design, corporate identity), Wine & Food Design (label and packaging design), Web-Digital (custom web design, SEO/SEM), Multimedia (3D modeling, video production), and traditional Below-the-Line services. The agency serves multiple industry verticals including hospitality, industry, lighting, construction, institutions/finance, fine arts, furnishings, food & wine, and health & cosmetics sectors. Additionally provides outsourced marketing office services to support clients' penetration into emerging markets.

Differentiator

Problem solved

Functional benefit

Products and services

• Marketing Strategic marketing services including business model development, strategic and operational planning, integrated communication plans, and market research for medium and large enterprises.
• Business Development Commercial marketing services for Italy and foreign markets, including new market penetration, commercial negotiations, trade missions, and ongoing commercial relationship management in local languages.
• Advertising Advertising campaign creation and management including Google Ads campaigns, social media campaigns, media planning, and purchasing for client brand promotion.
• Identity Logo and corporate identity design, including catalogs, monographs, case studies, white papers, and corporate manuals such as price lists and data sheets.
• Branding Brand name research, naming studies (marketing, linguistics, industrial property), brand design and development, and brand awareness building.
• Wine & Food Design Label design and packaging design for wine, food, and cosmetics sector clients, including synaesthetic design experiences and brand essence communication.
• Web - Digital Custom web design, direct marketing, domain and hosting services, and SEO/SEM digital strategy implementation for clients.
• Multimedia 3D modeling, 3D animation and video, drone and photographic video shooting, storyboard and storytelling for corporate video productions.
• Fotolito - Prestampa Professional photo retouching, photo insertions, and prepress photolithography services for print production preparation.
• Editoria - Press Officer Corporate newspapers (house organs), magazines, and press release writing and distribution for client communications.
• Copywriting Press releases, catalog and web text writing, and product slogan and name studies for marketing communication.
• 2D - 3D Modeling Photorealistic rendering, 2D and 3D interior design studies, mood board, and booklet development for architectural and design visualization.
• Below the Line Point of sale setup (outdoor and indoor), trade show booth graphic design and installation for offline brand activation.

Quantifiable outcome

• 20 years of operation since 2006 serving medium and large enterprises

Named customers27 records

Segments9 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Four partnerships are on record, tiered minor.

• Agenzia ICEminorGTM or Marketing PartnerCo-partner relationship with Agenzia ICE (Istituto Commercio Estero - Italian Trade Agency) for international trade and export support services.
• East Media S.r.l.minorStrategic or Co-development PartnerCo-partner media agency providing strategic collaboration for marketing and communication projects.
• Fedrigoni Cartiere S.p.A.minorGTM or Marketing PartnerCo-partner relationship with Fedrigoni Cartiere, a major Italian paper manufacturer, for specialized paper products and marketing materials.
• FaviniminorGTM or Marketing PartnerCo-partner relationship with Favini, an Italian paper company, for specialty paper solutions for communication materials.

Scale indicators2 records

Recent moves1 record

Expansion highlights5 records

Broad incumbents

• WPP / Ogilvy Italy: WPP-owned agency network with Italian operations delivering integrated advertising, branding and marketing services. A broad incumbent competing for the enterprise brand and communications mandates that Además also targets.
• Publicis Italy: Italian arm of the Publicis Groupe offering integrated advertising, media, digital and marketing services to enterprise clients. Competes with Además on integrated communications mandates but with vastly greater scale and global infrastructure.
• McCann Worldgroup Italy: Global network agency with Italian operations offering advertising, branding and integrated communications to large enterprises. A broader incumbent that competes for the same enterprise marketing budgets as Además with greater scale and international reach.
• Dentsu Italy: Italian operations of the Dentsu international network providing advertising, media, creative and digital services. Overlaps with Además in offering full-service communications to mid and large Italian enterprises, but at significantly larger scale.

Direct peers

• DLV BBDO: Italian integrated advertising agency affiliated with BBDO, offering brand strategy, creative, digital and media services. Comparable to Además as a multi-disciplinary Italian agency serving national enterprise clients.
• Augeo Communication: Italian communication and marketing agency with offices in northern Italy serving medium and large enterprises across multiple verticals. Direct competitor to Además given similar full-service positioning and regional Italian footprint.
• Armando Testa: One of Italy's largest independent creative advertising agencies offering integrated brand and communication services to enterprise clients. Comparable to Además as a full-service Italian agency with similar scope across creative, media and brand strategy.
• LOW (Lombardi Office Workshop): Italian branding and design agency focused on brand identity, packaging and strategic design for premium Italian brands. Comparable to Además in serving wine, food and luxury Italian verticals with integrated creative and branding capabilities.

Emerging players

• H-Farm: Veneto-based innovation and digital marketing platform serving SMEs with marketing, branding and digital transformation services. Geographically and operationally comparable to Además, with overlapping digital marketing and business development offerings for Italian SMEs.
• Conic Design: Italian design and branding studio offering strategic branding and visual identity services. Partial overlap with Además's branding and identity practice, particularly in food/wine and lifestyle verticals.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/adem%C3%A1s-s-n-c-

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Además