Auto M.u.K. Postert GmbH

What Auto M.u.K. Postert GmbH does

Auto M.u.K. Postert GmbH (operating as Autohaus Postert) is a family-owned, second-generation automotive dealership headquartered at Gabelstraße 44 in Oberhausen, Germany, with a second service station on Saarstraße. Founded in 1974 by brothers Manfred and Kurt Postert and currently managed by Martin and Kristian Postert as Geschäftsführer, the company holds authorized contract-partner status with four OEMs — Citroën (since 1975), DS Automobiles (since 2018), Jeep (since 2018), and Opel (since 2022) — covering passenger cars, light commercial vehicles, and the ultra-compact EV segment (Citroën Ami, Opel Rocks-E).

The business operates a full-stack automotive retail model: new-vehicle sales across the four brand portfolios, certified pre-owned vehicles via the Spoticar program, dedicated commercial vehicle (Nutzfahrzeuge) sales with bespoke conversions (Kipper/Pritsche, Koffer/Plane), a multi-brand service workshop (tire service, DEKRA inspection point, axle alignment, air conditioning, electrical, timing belt, towing, 24/7 key drop), parts and accessories distribution, fleet management for business and municipal customers, and certified Pössl motorhome servicing (since 2019) plus EuroRepar Car Service for vehicles older than five years. An on-site EV charging station operated with Energieversorgung Oberhausen AG (EVO) anchors the dealership's electromobility proposition, including a dedicated municipal/city EV solution line.

The revenue model is predominantly transactional: one-time new and used vehicle sales form the core, supplemented by recurring workshop/maintenance revenue, parts sales, fleet-managed services, and facilitated manufacturer leasing programs (Citroën Solution Models, Leasingdeals 2026). The go-to-market combines a sales-led showroom model with a dedicated business center for commercial/fleet accounts, event-driven community engagement (Frühlingsfest, Pottshaker Oktoberfest, Team D sponsorship), and selective self-serve online ordering for compact EVs. Pricing is not publicly disclosed; customers transact via direct quote. The company is private, with no parent, subsidiaries, funding history, or public listing.

Name

Auto M.u.K. Postert GmbH

Legal name

Auto M.u.K. Postert GmbH

Website

https://autohaus-postert.de

Company type

Private

Founded year

1974

Operating status

Operating

Headcount range

1–10 employees

Short description

Auto M.u.K. Postert GmbH is a family-owned, multi-brand automotive dealership in Oberhausen, Germany, authorized for Citroën, DS Automobiles, Jeep, and Opel, serving retail consumers, commercial fleets, municipalities, and motorhome owners with new and used vehicle sales, workshop services, fleet management, and EV charging.

Ownership category

akta.pro rank

Headquarters

HQ city

Oberhausen, Nordrhein-Westfalen

HQ country

Germany

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Vehicle Sales: Sales of new vehicles across four brands (Citroën, DS Automobiles, Jeep, Opel) and used vehicles through Spoticar certified program. Revenue from vehicle transactions including combustion, hybrid, and electric vehicles.
2. After-sales Service & Workshop: Full-service workshop offering maintenance, repairs, warranty work, inspections (DEKRA), and specialized services including air conditioning, electrical, wheel alignment, timing belt replacement, and towing.
3. Parts & Accessories: Sales of original parts and accessories for all supported vehicle brands.
4. Fleet Management Services: Fleet management services for commercial customers including fleet consultations and commercial vehicle conversions (Kipper/Pritsche, Koffer/Plane).
5. Leasing & Financing: Facilitation of vehicle leasing through manufacturer programs including Citroën Solution Models and Leasingdeals 2026.

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

Auto M.u.K. Postert GmbH operates a multi-brand authorized car dealership in Oberhausen, Germany, retailing new passenger and commercial vehicles from Citroën, DS Automobiles, Jeep, and Opel alongside certified used vehicles. The offering is supported by a full-service workshop (maintenance, repairs, inspections, towing), on-site EV charging, parts and accessories sales, dedicated fleet management and commercial vehicle conversion services, and facilitated vehicle financing and leasing through its business center.

Product overview

Auto M.u.K. Postert GmbH is a multi-brand automotive dealership and workshop offering new vehicles from four brands (Citroën, DS Automobiles, Jeep, Opel), certified used vehicles, and commercial vehicles. The core offering centers on vehicle sales across the four brand portfolios, supported by comprehensive workshop services, an on-site electric charging station for EVs, fleet management solutions for business customers, and specialized services including EuroRepar Car Service for older vehicles and Pössl motorhome service. The company also offers vehicle financing and leasing through its business center. The product portfolio is organized by brand (Citroën with sub-models like Ami, Berlingo, Jumpy, Jumper, Spacetourer, C3, C4, C5; DS Automobiles with DS3, DS4, DS7, DS9, N°4, N°8; Jeep with Avenger, Renegade, Compass, Grand Cherokee, Wrangler; Opel with Corsa, Mokka, Astra, Frontera, Grandland, Combo, Zafira, Vivaro, Movano), supplemented by used vehicles via Spoticar and commercial vehicles via dedicated Nutzfahrzeuge offerings.

Differentiator

Problem solved

Functional benefit

Products and services

• Citroën Vehicles
• DS Automobiles Vehicles
• Jeep Vehicles
• Opel Vehicles
• Used Vehicles (Spoticar)
• Commercial Vehicles (Nutzfahrzeuge)
• Citroën Ami & Opel Rocks-E
• Workshop & Maintenance Services
• Fleet Management
• Vehicle Financing & Leasing

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eleven partnerships are on record, tiered core and minor.

• OpelcoreChannel Partner/ Reseller/ Distributor · 1 January 2022Authorized Opel dealership since 2022 for the complete Opel vehicle range including Corsa, Mokka, Astra, Frontera, Grandland, Combo, Zafira, Vivaro, and Movano.
• PösslminorImplementation/ SI/ Consulting Partner · 1 January 2019Certified Pössl service partner since 2019 for motorhome warranty work and maintenance. Performs manufacturer-compliant warranty services and handles warranty billing.
• DS AutomobilescoreChannel Partner/ Reseller/ Distributor · 1 January 2018Authorized dealership for DS Automobiles premium brand since 2018. Sales and service support for DS passenger vehicles including DS 3, DS 4, DS 7, DS 9, N°4, and N°8 models.
• JeepcoreChannel Partner/ Reseller/ Distributor · 1 January 2018Authorized Jeep dealership since 2018 offering the full Jeep lineup including Avenger, Renegade, Compass, Grand Cherokee, and Wrangler models.
• CitroëncoreChannel Partner/ Reseller/ Distributor · 1 January 1975Authorized contract partner and dealership for Citroën vehicles since 1975, the longest-standing brand partnership. Offers full sales, service, and warranty support for Citroën passenger and commercial vehicles.
• EuroRepar Car ServiceminorChannel Partner/ Reseller/ DistributorOfficial EuroRepar Car Service Partner for vehicles 5 years and older. Provides independent vehicle service for non-brand vehicles using manufacturer-quality standards.
• Musketier Exclusiv Tuning GmbHminorGTM or Marketing PartnerTuning specialist partner at the same location (Gabelstraße 44) offering sports accessories including spoilers, load edge protection, trunk mats, and complete wheel sets for Citroën, DS, Jeep, Peugeot, Toyota, and motorhomes.
• DEKRAminorImplementation/ SI/ Consulting PartnerDEKRA inspection station support for vehicle inspections and certifications required for vehicle registration and roadworthiness.
• PP Autovermietung GmbHminorChannel Partner/ Reseller/ DistributorCar rental partner listed among cooperation partners, providing vehicle rental services for customers needing temporary vehicles.
• M&K BefestigungstechnikminorOthersHardware and fixing technology partner listed among cooperation partners for automotive applications.
• HTX Klassiker Motorenöle von ElfminorOthersClassic car motor oil supplier partner for vintage vehicle maintenance and service.

Scale indicators3 records

Recent moves10 records

Expansion highlights5 records

Broad incumbents

• Pendragon plc: UK-based multi-brand automotive retailer (now part of Lithia) operating franchised volume and premium brands. Comparable as a multi-OEM franchised retailer with significant after-sales/service exposure in the European context.
• Group 1 Automotive, Inc. Large multi-brand automotive retailer in the US and UK, combining new vehicle sales, used cars, parts, and service. Comparable as a multi-franchise dealer with a meaningful service and parts revenue mix.
• Lithia Motors, Inc. US-based, multi-brand automotive retailer with growing international footprint. Comparable as a scaled multi-brand franchise operator investing in digital retail and service network expansion.
• AutoNation, Inc. Largest US automotive retailer, operating multi-brand franchised dealerships. Comparable as a multi-brand dealer at vastly greater scale, providing a benchmark for the asset-light, service-driven parts of the dealership model.

Direct peers

• Emil Frey Group: One of Europe's largest privately held automotive retail groups, operating multi-brand dealerships across German-speaking markets. Highly comparable to Auto Postert as a multi-franchise dealer with a long history, broad brand portfolio, and significant workshop/service operations.
• AVAG Holding SE: German multi-brand dealer group headquartered in Augsburg, representing multiple volume and premium brands. Directly comparable in business model (multi-brand authorized dealer with workshop and fleet services) and in competing for the same Stellantis/European OEM franchise mandates.
• Jacoby Automobile GmbH: German multi-brand dealer group with a footprint across multiple cities. Comparable as a regional multi-franchise group running showroom, workshop, and fleet operations similar to Auto Postert's mix.
• Krombholz GmbH: German family-owned multi-brand dealership with authorized franchises and service operations. Highly comparable in scale, ownership structure, and product breadth to a regional franchise dealer.
• Dello Group (Dello & Gebr. Kersting): Northern German multi-brand dealership group operating volume franchises. Closely comparable business model of authorized multi-brand sales combined with workshop, used vehicle, and commercial fleet services.
• Auto-Scholz GmbH & Co. KG: Long-established German multi-brand dealer group with multiple locations. Comparable as a multi-generational, family-influenced retail group offering new/used vehicle sales, service, and fleet support across several OEM franchises.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/channel/UCdaSCDzgD74XcNw48zLHgRQ
• Facebookfacebook.com/autohaus.postert
• LinkedInlinkedin.com/company/autohaus-postert
• Instagraminstagram.com/autohaus.postert/?hl=de

Revenue estimate

Valuation estimate

Number of profiles

Profiles9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Auto M.u.K. Postert GmbH