What Acribis Group does

Acribis Group is a Barcelona-headquartered B2B professional services firm specializing in commercial and marketing solutions for pharmaceutical and healthcare-sector clients in Spain. The company operates through a multi-brand partnership structure with specialized sub-brands covering sales force outsourcing (Yaso Pharma), temporary staffing (Hygia Temporary), rapid deployment (Panacea Express), call center and distribution (Kos Calling), and field marketing (Healthy Field Marketing). The integrated portfolio spans sales force outsourcing, commercial management, talent search, market access consulting, training, field marketing, call center operations, and temporary staffing for healthcare professionals.

The firm generates revenue through professional services contracts, with pricing models including minimum 3-month campaigns for shared sales teams, KPI-linked ad-hoc commercial team management, performance-based call center engagements, and temporary staffing fees. Service delivery relies on deploying field representatives nationally across Spain, covering primary care, hospital, pharmacy, and specialty channels including Urology, Traumatology, and Rheumatology. Specific engagements cited include a 30-person team dedicated to point-of-sale operations for one client and a 42-rep commercial team deployed for another.

Go-to-market is direct and sales-led, targeting pharmaceutical companies seeking flexible sales capacity and healthcare companies entering or expanding within the Spanish market. The company has not disclosed a proprietary technology platform, operates without disclosed AI/ML capabilities, and is structured as a partnership of multiple senior partners rather than a venture-backed or publicly-listed entity. No funding history, M&A activity, or public financial disclosures are available.

Name

Acribis Group

Legal name

Acribis Group

Website

https://acribisgroup.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

Acribis Group is a Barcelona-based B2B healthcare services firm providing pharmaceutical companies in Spain with sales force outsourcing, commercial management, talent search, market access consulting, and field marketing solutions through multiple specialized sub-brands.

Ownership category

akta.pro rank

Product category

Pharmaceutical Commercial Services

NAICS

Marketing Consulting Services (541613), Advertising Agencies (541810), Advertising, Public Relations, and Related Services (5418)

SIC

Services-Management Consulting Services (8742), Services-Advertising Agencies (7311)

akta.pro primary industry

Customer, Marketing & Sales Consulting (BPAHACAG)

Keywords

• Pharmaceutical sales outsourcing
• Healthcare commercial services
• Medical sales teams
• Market access consulting
• Field marketing services

Headquarters

HQ city

Sant Cugat del Vallès, Barcelona

HQ country

Spain

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Sales Force Outsourcing (Yaso - Equipos Compartidos): Provision of shared sales teams to pharmaceutical clients for promotional campaigns lasting 3+ months. Teams are deployed nationwide to reinforce clients' commercial activity.
2. Commercial Management Services: Implementation and management of ad-hoc commercial teams for primary care, specialties, hospital settings, and pharmacies. Revenue derived from managing and tracking sales team performance against agreed KPIs.
3. Kos Calling - Call Center Solutions: Telemarketing, customer service, tele-notification, and commercial reinforcement services. Includes direct product purchase and distribution to pharmacies. Compensation based on objectives.
4. Temporary Staffing (Hygia Temporary): Short-duration personnel contracting for healthcare sector companies requiring flexibility, speed, and vetted profiles.
5. Rapid Talent Solutions (Panacea Express): Fast-deployment solutions for talent acquisition, contracting, training, or promotion within 1-5 days.

Go-to-market motion2 records

Distribution channels1 record

Marketing channels3 records

Core offering

Acribis Group provides outsourced commercial, sales, marketing, and staffing services to pharmaceutical and healthcare companies in Spain. Through its sub-brands (Yaso, Gestión Comercial, Hygia Temporary, Panacea Express, Kos Calling, and Healthy Field Marketing), it delivers shared medical sales teams, ad-hoc commercial team management, talent search, market access strategy, training, field marketing campaigns, call center solutions, and rapid personnel deployment for the healthcare sector.

Product overview

Acribis Group is a healthcare services partnership model offering a portfolio of specialized services including sales force outsourcing (Yaso - Equipos Compartidos), commercial management, talent search, marketing and market access consulting, training, field marketing, call center solutions (Kos Calling), temporary staffing (Hygia Temporary®), and rapid deployment solutions (Panacea Express). These services work together to provide comprehensive commercial and marketing solutions to the healthcare sector, from team deployment to market access strategy.

Differentiator

Problem solved

Functional benefit

Brands

• Yaso Pharma: Shared sales teams for pharmaceutical products with national coverage, offering promotional services for periods starting from three months.
• Hygia Temporary®
• Panacea Express
• Kos Calling
• Healthy Field Marketing (HFM)

Products and services

• Yaso - Equipos Compartidos

Quantifiable outcome

• KPI target: sell-out/visit ratio equal to or greater than 1 (point-of-sale management project)

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Syneos Health: Now privately held post-Elliott take-private; offers contract sales organization plus commercial solutions globally. Same outsourced pharma field force model as Acribis' Yaso, just at larger scale and broader geographies.
• Inizio (formerly UDG Healthcare / Ashfield): Global pharma commercialization platform with deep European footprint including field sales, medical communications, and market access. Closely comparable business model as an outsourced commercial partner to pharma clients.
• Eversana: US-based life sciences commercial services platform offering field sales, market access, HEOR, and patient services globally. Directly comparable as an integrated pharma commercialization partner that competes for the same client budgets Acribis addresses.
• LETEM Pharma: Spanish pharmaceutical services company offering promotional teams, training, and commercial support. Closest head-to-head competitor for Acribis within the Spanish market specifically.
• Publicis Health (PDI): Healthcare-focused division of Publicis Group providing contract sales, medical affairs, and commercial services to pharma. Direct overlap with Acribis' outsourced sales force and market access capabilities.

Emerging players

• Alira Health: Global healthcare consultancy with strong European presence providing market access, HEOR, and commercialization strategy. Overlaps with Acribis' Interim Management and market access offerings at the consulting layer rather than field execution.

Regional players

• Randstad Healthcare Spain: Global staffing firm's Spanish healthcare practice offering medical and pharma personnel placements. Comparable on temporary staffing services but operates a more generalist model than Acribis' pharma-specific focus.
• ManpowerGroup Spain (Healthcare): Major staffing player with a healthcare vertical in Spain providing temporary and permanent placements. Competes with Hygia Temporary and Panacea Express on the talent-supply dimension, though less pharma-specialized.
• Grupo EULEN (Pharma division): Large Spanish facility services and staffing group with healthcare and pharma support offerings. Comparable for staffing and field services in Spain but less specialized than Acribis on pharma commercialization.

Broad incumbents

• IQVIA: Global leader in life sciences commercial and clinical services with extensive Spain presence. While far broader in scope (CRO plus commercial), its Contract Sales and Medical Affairs practices directly overlap Acribis' Yaso and market access offerings.

Market position

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/acribis-group

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Acribis Group