Mehrkanaz Sanat Co.

What Mehrkanaz Sanat Co. does

Mehrkanaz Sanat Co. (مهرکاناز صنعت), founded in 1984 and headquartered in Tehran, is Iran's oldest specialized distributor and service provider of industrial and environmental measurement equipment. The company holds authorized representation rights for at least eight international OEMs, with Testo (Germany) as the anchor brand alongside Acoem/Ecotech (Australia), CS Instruments (Germany), ElektroPhysik (Germany), Synspec (Netherlands), Met One (USA), LSI Lastem (Italy), and AQMesh (UK). Its portfolio spans temperature, humidity, pressure, flow, thermal imaging, flue gas, dust, gas chromatography, and air quality monitoring instrumentation. A Testo-supervised calibration laboratory has operated since 2009 for temperature, humidity, pressure, and ambient velocity sensors.

The company runs a sales-led, direct B2B go-to-market targeting refineries, steel mills, petrochemical complexes, cement producers, copper miners, automotive OEMs, food and pharmaceutical manufacturers, and government environmental agencies (notably Iran's Department of Environment and Air Quality Control Company). Revenue is generated through three streams: (1) one-time equipment sales of imported instrumentation, (2) recurring calibration services delivered through the in-house lab, and (3) professional services covering installation, commissioning, training, repair, maintenance, and increasingly energy auditing. Pricing is quote-based, multi-year service contracts underpin calibration and maintenance revenue, and the marketing motion combines Persian-language technical content, LinkedIn presence, downloadable OEM catalogues, and consultation-led inbound capture.

Named enterprise and government customers include Khuzestan Steel, Esfahan Steel, Parsian Gas Refinery, Bidboland Gas Refinery, Shazand, Tehran and Isfahan Oil Refineries, Kermanshah Petrochemical, Kish & Qeshm Oil & Gas, MAPNA Group, Kerman/Rafsanjan/Golgohar Copper, IKCO, SAIPA, Kalleh Dairy, Nestlé Iran, Mihan Dairy, the Department of Environment, and the Food and Drug Organization — a mix that provides a wide vertical footprint within Iran but with measurable concentration in heavy industry and public-sector environmental mandates. Distribution is single-country and direct, with all technical services performed by Mehrkanaz Sanat's own engineering staff.

Name

Mehrkanaz Sanat Co.

Legal name

Mehrkanaz Sanat Co.

Website

https://mehrkanazsanat.com

Company type

Private

Founded year

1984

Operating status

Operating

Headcount range

1–10 employees

Short description

Mehrkanaz Sanat Co. is Tehran's oldest authorized distributor and service provider of European industrial and environmental measurement equipment, representing brands such as Testo, Acoem, and Met One, and serving Iran's oil & gas, steel, petrochemical, food, pharmaceutical, and government environmental sectors with sales, calibration, and training.

Ownership category

akta.pro rank

Product category

Industrial Measurement Equipment Distribution

NAICS

Electronic and Precision Equipment Repair and Maintenance (811210), Commercial and Service Industry Machinery Manufacturing (333310)

SIC

Misc Industrial & Commercial Machinery & Equipment (3590)

akta.pro primary industry

MEP (Mechanical, Electrical & Plumbing) Engineering Consulting (BPAHAIAE)

Keywords

• Industrial measurement equipment
• Calibration laboratory services
• Air quality monitoring
• Process instrumentation distribution
• Gas detection analyzers

Headquarters

HQ city

Tehran

HQ country

Iran

HQ region

Middle East

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Equipment Sales and Distribution: Sale of internationally sourced industrial measurement and monitoring equipment including temperature gauges, pressure meters, humidity sensors, flow meters, thermal cameras, gas analyzers, and data loggers. Revenue is generated through the import and resale of Testo, Acoem, CS Instruments, ElektroPhysik, Synspec, Met One, LSI, and AQMesh products.
2. Calibration and Laboratory Services: Provides calibration services for temperature, humidity, pressure, and velocity sensors in an ISO-supervised laboratory environment. Revenue is generated through service contracts and per-calibration fees.
3. Technical Support, Repair, and Maintenance: Offers repair, technical support, and maintenance services for measurement instruments. Revenue generated through service contracts and per-incident repair fees.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Mehrkanaz Sanat Co. (مهرکاناز صنعت) is an Iranian B2B distributor and service provider founded in 1984, specializing in industrial and environmental measurement equipment. The company is the authorized representative of leading European and international measurement brands — Testo (Germany), Acoem (Australia), CS Instruments (Germany), ElektroPhysik (Germany), Synspec (Netherlands), Met One (USA), LSI Lastem (Italy), and AQMesh (UK) — supplying process instrumentation and instrumentation spares to industrial enterprises in Iran.

Product overview

Mehrkanaz Sanat Co. is a specialist distributor and service provider of industrial measurement and environmental monitoring instruments, representing multiple European brands including Testo (Germany), Acoem/Ecotech (Australia), CS Instruments (Germany), ElektroPhysik (Germany), Synspec (Netherlands), Met One Instruments (USA), LSI Lastem (Italy), and AQMesh (UK). The portfolio centers on Testo's broad range of portable and fixed instruments — temperature probes, pressure gauges, thermohygrometers, flow anemometers, thermal cameras, and data loggers — complemented by specialized gas analyzers (Acoem), air quality monitoring stations (Met One, Synspec, LSI, AQMesh), compressed air measurement tools (CS Instruments), and non-destructive coating thickness gauges (ElektroPhysik). The company also operates a calibration laboratory under Testo industrial service supervision and provides energy auditing, consulting, installation, and repair services. The Testo WiFi data logger series (testo 160 TH/THL) stores data in Testo Cloud for remote monitoring and alerting.

Differentiator

Problem solved

Functional benefit

Products and services

• Testo Measurement Instruments Multi-parameter industrial measurement instruments (temperature, pressure, humidity, flow, electrical, flue gas, thermal imaging, data loggers) from Testo Germany, sold to Iranian industrial operators and laboratories.
• Acoem Air Quality and Gas Analyzers Air quality monitoring and gas analyzer equipment from Acoem (Australia) supplied to environmental monitoring applications and industrial process operators in Iran.
• Met One Dust and Particle Monitors Dust and airborne particle monitoring instruments from Met One (USA) supplied to environmental agencies, mining, cement, and other particulate-emitting industrial sites in Iran.
• LSI Lastem Environmental Sensors Environmental sensors from LSI Lastem (Italy) supplied for meteorological, microclimatic, and ambient environmental monitoring applications in Iran.
• CS Instruments Compressed Air Measurement Compressed air flow, dew point, and consumption measurement instruments from CS Instruments (Germany) supplied to industrial compressed-air users in Iran.
• ElektroPhysik Coating Thickness Measurement Coating thickness measurement instruments from ElektroPhysik (Germany) supplied for surface treatment, painting, and plating quality control in Iranian manufacturing plants.
• Synspec Gas Chromatographs Gas chromatograph (GC) analytical instruments from Synspec (Netherlands) supplied for continuous gas composition analysis in industrial and environmental applications in Iran.
• AQMesh Air Quality Monitoring Networks Wireless air quality monitoring pods and mesh networks from AQMesh (UK) supplied for distributed ambient air quality monitoring in Iran.
• Calibration Laboratory Services Traceable calibration services for industrial measurement instruments, performed in a calibration laboratory supervised by Testo Germany; serves industrial and laboratory clients across Iran.
• Equipment Installation, Training, and Repair Services Field installation, operator training, and after-sales repair services delivered to industrial clients that purchase measurement equipment through Mehrkanaz Sanat.
• Consulting and Energy Audit Services Technical consulting and industrial energy audit services delivered to Iranian industrial operators to optimize energy consumption and process measurement performance.
• Direct Product Supply and Import Services Direct import and supply of branded industrial and environmental measurement equipment from European and international principals to Iranian buyers.

Quantifiable outcome

• Air pollution monitoring stations installed for government environmental agencies across Iran including Khozestan Province, Bandar Abbas, and multiple refinery facilities.
• +1 more outcomes

Named customers27 records

Segments8 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• Testo (Germany)coreChannel Partner/ Reseller/ DistributorTesto SE & Co. KGaA is a German company with approximately 3,000 employees across 34 subsidiaries worldwide. Mehrkanaz Sanat holds official authorized representation status for Testo products in Iran, distributing temperature, humidity, pressure, flow, gas analysis, and data logger equipment. Testo is a leading manufacturer of measurement technology with over 650,000 customers globally.
• Acoem Group / Ecotech (Australia)coreChannel Partner/ Reseller/ DistributorEcotech (now part of Acoem Group) is a leading company in the design, manufacturing, repair, and maintenance of dust and particulate matter monitoring systems, air and gas analyzers, and water monitoring equipment. Mehrkanaz Sanat distributes Acoem products in Iran for mining, oil and gas, construction industries, and government bodies.
• CS Instruments (Germany)coreChannel Partner/ Reseller/ DistributorCS Instruments specializes in measurement technology for compressed air and gases, including dew point measurement, pressure measurement, leak detection, and flow measurement. The company continuously invests in staff training and updating its calibration laboratories to modern calibration methods.
• ElektroPhysik (Germany)coreChannel Partner/ Reseller/ DistributorElektroPhysik was founded in 1947 in Cologne, Germany, and has been a pioneer in non-destructive coating thickness measurement. The company serves as a key partner for national and international standards committees, research institutions, and universities.
• Synspec (Netherlands)coreChannel Partner/ Reseller/ DistributorSynspec BV, established in 1996 in Groningen, Netherlands, at the University of Groningen campus, specializes in manufacturing gas chromatography (GC) devices for measuring air pollutants, particularly organic compounds in ambient air. Products include BTEX measuring instruments and TNMHC analyzers.
• Met One Instruments (USA)coreChannel Partner/ Reseller/ DistributorMet One Instruments has over 30 years of experience in air monitoring with dust analyzers and meteorological sensors for environmental consultants and engineering companies. The company also collaborates with chemical industries, oil refineries, and mining companies for regulatory compliance.
• LSI Lastem Instrumentation (Italy)coreChannel Partner/ Reseller/ DistributorLSI Lastem Instrumentation provides portable and stationary environmental monitoring solutions for indoor and outdoor environments, ensuring the highest measurement accuracy and reliability. Product range includes sensors, data loggers, software, and installation accessories.
• AQMesh (United Kingdom)minorChannel Partner/ Reseller/ DistributorAQMesh products are manufactured in the United Kingdom and focus on air quality monitoring systems. The company operates under international standards and develops air monitoring equipment designed for harsh weather conditions.

Scale indicators3 records

Recent moves5 records

Expansion highlights4 records

Broad incumbents

• Fluke Corporation: Fluke is a global manufacturer of portable industrial test, measurement, and calibration instruments (multimeters, thermal imagers, process calibrators). It serves overlapping electrical, temperature, and process-calibration use cases and competes indirectly with Mehrkanaz's Testo-flagship offering.
• Endress+Hauser: Endress+Hauser is a leading global supplier of industrial process measurement instruments and services for level, flow, pressure, temperature, and analytical parameters. It targets overlapping refinery, petrochemical, and food/pharma end-customers and offers calibration services comparable to Mehrkanaz's laboratory.
• Honeywell Process Solutions: Honeywell's process measurement and control portfolio (gas analyzers, pressure/temperature transmitters, emissions monitoring) overlaps Mehrkanaz's refinery and petrochemical offerings. Its global installed base and direct sales force compete for the same enterprise RFQs in Iran and the region.
• Yokogawa Electric Corporation: Yokogawa supplies industrial measurement, control, and field instruments used in oil & gas, petrochemical, and power generation — the same verticals where Mehrkanaz services Shazand, Tehran, Isfahan, Bidboland, and MAPNA. Its analyzer and transmitter lines are direct competitors to Testo-sourced equivalents.
• WIKA Alexander Wiegand SE & Co. KG: WIKA is a major global manufacturer of measurement instruments for pressure, temperature, level, flow, and calibration technology. Its product breadth and direct-sales service model compete with Mehrkanaz's Testo- and CS Instruments-sourced portfolio in oil & gas, steel, and petrochemical accounts.
• ABB Measurement & Analytics: ABB's measurement and analytics business provides gas analyzers, flow, pressure, temperature, and environmental monitoring solutions to power, oil & gas, and metals customers — overlapping Mehrkanaz's Acoem/Met One/Testo stack and competing for refinery and steel-mill RFQs.

Direct peers

• Kipp & Zonen (OTT HydroMet): Kipp & Zonen supplies solar radiation, atmospheric, and environmental measurement instruments — directly comparable to Mehrkanaz's LSI Lastem ambient radiation, wind, and pressure sensors used in air-quality monitoring stations for government and industrial clients.
• Vaisala Oyj: Vaisala manufactures environmental and industrial measurement instruments for humidity, dew point, CO2, weather, and air quality — closely overlapping Mehrkanaz's LSI Lastem, AQMesh, and Testo humidity/air-quality lines. Its continuous-monitoring systems target similar refineries, environmental agencies, and cleanroom/food-storage end users.

Others

• Acoem Group: Acoem is the parent of Ecotech, one of Mehrkanaz Sanat's principal brand partners for ambient air quality and emissions monitoring. Acoem's dust, gas, and noise monitoring portfolio directly overlaps Mehrkanaz's air-pollution monitoring station offering for the Iran Department of Environment and refineries.
• Testo SE & Co. KGaA: Testo is Mehrkanaz Sanat's principal principal supplier and brand partner; the calibration laboratory is supervised under Testo Industrial Service. Testo's global measurement portfolio (temperature, humidity, pressure, flow, gas analysis) directly overlaps Mehrkanaz's offering, making it the most product-comparable counterparty in the ecosystem.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/mehrkanaz-sanat

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mehrkanaz Sanat Co.