What Petermann does

Petermann Bekleidungs GmbH is a privately held German custom corporate fashion and workwear manufacturer, founded in 1946 and headquartered in Großostheim near Aschaffenburg, Germany. The company designs, develops, tests, and delivers tailored professional apparel for enterprise clients across the DACH region (Germany, Austria, Switzerland), serving demanding industries including airlines, logistics, rail transport, electronics retail, and financial services. Its operational core is an in-house atelier that combines design, pattern-cutting, and production technique to translate individual customer requirements into ergonomic, functional, brand-aligned garments, with development and sample manufacturing conducted regionally in Germany.

The business operates a dual-channel model. The primary B2B "Corporate Fashion & Workwear" line generates revenue through consultative, quotation-based custom development contracts with corporate clients, supported by direct enterprise sales and an inquiry-driven contact process. A secondary consumer-facing retail sub-brand, Hemdenfabrik (hemdenfabrik.de/shop/), sells standard professional shirts directly to private customers through a dedicated e-commerce storefront, broadening reach beyond enterprise accounts. Marketing is concentrated on LinkedIn for B2B visibility and the Hemdenfabrik shop for retail traffic.

The company is a small privately held GmbH with five employees, no disclosed funding rounds, no parent company, no institutional investors, and no M&A activity on record. Customer base spans multiple verticals but only one named reference client (expert Warenvertrieb GmbH). There is no evidence of AI, software platform, or proprietary technology beyond traditional textile craft; the firm's value proposition rests on nearly 80 years of regional textile heritage, customization capability, and termintreue delivery.

Name

Petermann

Legal name

Petermann Bekleidungs GmbH

Website

https://hemdenfabrik.de

Company type

Private

Founded year

1946

Operating status

Operating

Headcount range

1–10 employees

Short description

Petermann Bekleidungs GmbH is a German custom corporate fashion and workwear manufacturer, founded 1946 in Großostheim, designing tailored professional apparel for enterprise clients across airlines, logistics, rail, retail, and finance in the DACH region.

Ownership category

akta.pro rank

Product category

Corporate Apparel & Workwear Manufacturing

NAICS

Apparel Manufacturing (315), Cut and Sew Apparel Manufacturing (except Contractors) (31525)

SIC

Men's & Boys' Furnishgs, Work Clothg, & Allied Garments (2320), Apparel & Other Finishd Prods Of Fabrics & Similar Matl (2300), Retail-Apparel & Accessory Stores (5600)

akta.pro primary industry

Workwear, Uniform & Protective Apparel Manufacturers (CRAAAAAH)

akta.pro secondary industry

Dresses, Skirts & Tailored Apparel Cut & Sew (Suits/Formalwear) (IMAOAEAF)

Keywords

• Corporate fashion
• Custom workwear
• Professional apparel
• Textile manufacturing
• B2B workwear

Headquarters

HQ city

Großostheim

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Corporate Fashion and Workwear: Customized professional apparel manufacturing and development services for corporate clients. The company designs, develops, tests, and delivers tailored workwear and corporate fashion solutions that combine customer requirements with economic efficiency.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels2 records

Core offering

Petermann Bekleidungs GmbH designs, develops, tests, and manufactures customized corporate fashion and workwear for enterprise clients in demanding industries such as airlines, logistics, rail transport, electronics retail, and finance across the DACH region. Using an in-house atelier that combines design, cutting, and technology, the company produces tailored professional apparel that reflects each client's brand identity and meets functional ergonomic requirements. The company also operates a separate retail online shop (Hemdenfabrik) selling standard workwear directly to private customers.

Product overview

Petermann Bekleidungs GmbH offers a dual-channel approach: (1) Custom corporate fashion and workwear (Corporate Fashion & Workwear) — a B2B service involving bespoke design, material selection, pattern cutting, wear testing, and regional delivery in Germany, tailored for demanding industries such as airlines, logistics, rail transport, retail, and finance; and (2) A retail online shop (Privatkunden-Shop branded as Hemdenfabrik) for private customers purchasing standard workwear directly. The core value proposition is the custom development partnership model, not a packaged software product.

Differentiator

Problem solved

Functional benefit

Products and services

• Corporate Fashion & Workwear Custom-tailored professional workwear and corporate clothing developed in-house, featuring ergonomic design, sustainability, and regional manufacturing in Germany. Services include consulting on client needs, custom development of design, materials and patterns, wear/function testing, and reliable delivery for corporate clients in airlines, logistics, rail transport, electronics retail, finance, and textile services.
• Privatkunden-Shop (Hemdenfabrik) Retail online shop offering standard workwear and shirts directly to private customers, operated as a separate brand at hemdenfabrik.de/shop/.

Named customers4 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators2 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• Lindström Group: Finnish textile service and workwear rental company serving European corporates with circular workwear leasing. Closely comparable to Petermann on enterprise workwear customers and alignment with the leasing model referenced in Petermann's customer testimonials.
• Engelbert Strauss: Large German workwear and corporate fashion brand producing functional apparel for trades, industry, and corporate clients across the DACH region. Directly comparable to Petermann on B2B workwear focus, German manufacturing heritage, and design-led custom apparel offerings.
• Fristads (Kansai tris): Swedish workwear manufacturer producing durable functional apparel for industrial and service-sector enterprises. Comparable to Petermann on ergonomic, function-driven B2B workwear, sustainability positioning, and European enterprise customer base.
• MEWA Textil-Service: German family-owned textile-service company offering leasing and circular workwear programs to enterprise customers. Directly comparable to Petermann on German heritage, B2B corporate workwear focus, sustainability positioning, and multi-industry enterprise customer base across DACH.
• Bierbaum-Proenen (BP): German workwear and corporate fashion manufacturer with deep roots in producing uniforms for industrial, transport, and enterprise clients. Comparable to Petermann on heritage, custom enterprise workwear production, and DACH-focused enterprise sales approach.
• Würth Modyf: Würth's corporate fashion and workwear brand supplying customized apparel to enterprise customers across Europe. Overlaps with Petermann on tailored B2B corporate fashion, design customization, and pan-European enterprise customers.

Broad incumbents

• Alsco: Global uniform rental and textile services company supplying enterprise customers across industries including transport, retail, and food service. Conceptually comparable to Petermann's B2B custom corporate fashion and workwear leasing model, though operating at substantially larger scale.
• CWS Workwear: Major European provider of workwear, hygiene, and facility services with extensive rental and circular-workwear programs. Overlaps with Petermann on enterprise workwear customer base and textile-service/leasing business model, although at significantly larger scale.
• Dockers / Cintas-style corporate uniform providers: Cintas is the leading North American uniform rental and corporate apparel services company with a similar B2B enterprise workwear model. Comparable to Petermann on corporate identity apparel, workwear leasing, and multi-industry customer mix (logistics, retail, transport), though at much larger scale and North American focus.

Emerging players

• HAIX (Heidelberger Sicherheits- und Berufsbekleidung): German manufacturer of functional workwear and footwear for professional users, including custom enterprise offerings. Compares to Petermann on German heritage manufacturing, function-driven apparel, and overlap in industries such as transport and emergency services.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/petermann

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Petermann