Malaga
Estética María Victoria Escalona is a family-owned, single-location unisex aesthetic center in Málaga, Spain, founded in 1997, offering in-person facial, body, and micropigmentation treatments plus natural and K-Beauty cosmetics retail.
- Company typePrivate
- Founded1997
- HeadquartersMálaga, Spain
- Headcount11–50
- GTM typeB2C
- OfferingServices
Malaga firmographics
Firmographics- Name
- Malaga
- Legal name
- Estética María Victoria Escalona
- Website
- https://malagaestetica.es
- Company type
- Private
- Founded year
- 1997
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Estética María Victoria Escalona is a family-owned, single-location unisex aesthetic center in Málaga, Spain, founded in 1997, offering in-person facial, body, and micropigmentation treatments plus natural and K-Beauty cosmetics retail.
- Ownership category
- akta.pro rank
Malaga industry classification
Industry- Product category
- Aesthetic and Beauty Services
- NAICS
- Beauty Salons (812112), Cosmetics, Beauty Supplies, and Perfume Retailers (45612)
- SIC
- Perfumes, Cosmetics & Other Toilet Preparations (2844)
- akta.pro primary industry
- Classic/European Facials (HSALADAA)
- akta.pro secondary industries
- Combination Brows Services (HSALAKAC), Brow & Lash Correction / Removal Services (PMU Removal/Color Correction) (HSALAIAL), Bikini & Brazilian Hair Removal Services (HSALAGAC), Special Occasion Makeup (Non-Bridal) (HSALAHAB)
Keywords
Where Malaga is headquartered
LocationHeadquarters
- HQ city
- Málaga
- HQ country
- Spain
- HQ region
- Europe
Offices1 record
Markets served
Malaga business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Infrastructure, Operations, Marketing or Sales, Supply Chain
Revenue model
- Aesthetic Treatment Services: One-time service appointments for facial, body, and specialized treatments (HIFU, microblading, radiofrequency, etc.). Revenue generated per session with recommended treatment plans of multiple sessions.
- Cosmetic Product Sales: Sale of natural and ecological cosmetics. The center operates as a retail outlet for selected national and international cosmetic brands.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Lifting de Pestañas (Eyelash Lift) |
| Unit Pricing | Pay-as-you-go | Limpieza de Cutis (Facial Cleansing) |
| Unit Pricing | Pay-as-you-go | Hidratación Facial con Parafina (Paraffin Facial Hydration) |
| Unit Pricing | Pay-as-you-go | Masaje Antiedad Kobido |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
Malaga product offering
Product offeringCore offering
Estética María Victoria Escalona operates a single-location, unisex aesthetic center in Málaga offering facial and body treatments (HIFU, RF, LED phototherapy, cavitation, EMS body sculpting, vibrating platform, FIR sauna), semi-permanent makeup services (3D microblading and accredited micropigmentation), hair removal, nail care, oncology-adapted aesthetic protocols, and bridal makeup. The center also retails selected natural/ecological cosmetics and Korean K-Beauty product lines as an on-site store.
Product overview
Estética María Victoria Escalona is a unisex aesthetic center in Málaga with over 30 years of experience. The center operates as a comprehensive beauty service provider offering facial, body, and specialized treatments. The product portfolio includes: (1) Core aesthetic treatments such as HIFU, microblading, radiofrequency, cavitation, laser, LED therapy, and microneedling; (2) Body contouring services including EMS, vibrating platform, and wrap treatments; (3) Hair removal services (wax, electric, male-specific); (4) Nail services (gel, acrylic, semi-permanent polish); (5) Specialized services for oncology patients; (6) A retail line of natural/ecological cosmetics and Korean beauty (K-Beauty) products. The center features advanced medical-aesthetic equipment including RF Cuatripolar and Bipolar 3D Smart technology, LED therapy systems, ultrasound devices, and EMS muscle stimulation. They operate as a Centro Homologado for micropigmentation certified by the regional health authority.
Differentiator
Problem solved
Functional benefit
Products and services
- HIFU Radar (HIFU 2nd Generation Focused Ultrasound) High-Intensity Focused Ultrasound treatment for skin laxity and fat cell destruction, offering facial rejuvenation and body firming without surgery.
- Microblading 3D Hair-by-hair micropigmentation technique creating realistic 3D eyebrow effects, used as a natural-looking alternative to traditional eyebrow tattooing.
Quantifiable outcome
- 98% customer satisfaction rate for eyebrow design services
- +5 more outcomes
Companies that use Malaga
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles4 records
Malaga technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature7 records
Malaga partnerships and signals
Strategic signalScale indicators4 records
Recent moves6 records
Expansion highlights4 records
Malaga competitors and assessment
Company assessmentDirect peers
- Clínica Dorsia: Spanish chain of medical-aesthetic clinics offering facial and body treatments including advanced technologies. Comparable as a multi-location Spanish aesthetic services competitor with a broader technology portfolio.
- Hedonai Centros Médico Estéticos: Spanish medical-aesthetic center chain offering facial, body, and laser treatments with multiple locations. Direct competitor in the Spanish market with overlapping service menus and similar price positioning.
- Nouveau Contour: International permanent makeup brand and training provider with products used by certified micropigmentation specialists. Comparable on the micropigmentation/PMU service line and regulatory-accreditation positioning.
- Centros Único: Spanish chain of aesthetic centers offering laser hair removal, facial and body treatments across multiple locations. Directly comparable as a multi-site Spanish aesthetic service provider targeting a similar mid-market consumer.
- Instituto Europeo de Estética: Spanish aesthetic services group operating multiple centers across Spain offering facial, body, and hair-removal treatments. Comparable as a Spanish multi-site aesthetic services competitor.
- Carmen Navarro Centros de Belleza: Spanish beauty and aesthetic center chain with multiple locations, offering facial, body, and micropigmentation services. Directly comparable for service mix, multi-site Spanish model, and emphasis on advanced aesthetic treatments.
Emerging players
- PhiAcademy (PhiBrows): Global microblading training and product brand with a strong community of certified artists. Comparable specifically on the microblading/eyebrow design offering that is a flagship service for the subject company.
Broad incumbents
- L'Oréal España: Global beauty and personal care giant with retail distribution of cosmetic brands in Spain. Comparable as a supplier/ecosystem player in the natural and K-Beauty cosmetics retail line carried by the subject company.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Malaga social profiles
Digital presenceMalaga financial estimates
Financial estimateRevenue estimate
Valuation estimate
Malaga leadership team
Management profileNumber of profiles
Profiles2 records
Malaga funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Malaga M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Malaga
What does Malaga do?
Estética María Victoria Escalona operates a single-location, unisex aesthetic center in Málaga offering facial and body treatments (HIFU, RF, LED phototherapy, cavitation, EMS body sculpting, vibrating platform, FIR sauna), semi-permanent makeup services (3D microblading and accredited micropigmentation), hair removal, nail care, oncology-adapted aesthetic protocols, and bridal makeup. The center also retails selected natural/ecological cosmetics and Korean K-Beauty product lines as an on-site store.
Is Malaga a public or private company?
Malaga is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Malaga founded?
Malaga was founded in 1997. It employs 11 to 50 people.
Where is Malaga based?
Malaga is headquartered in Málaga, Spain, in the Europe region.
How does Malaga make money?
Two revenue lines are on record. Aesthetic Treatment Services are the primary driver. The others are cosmetic Product Sales.
Who are Malaga's main competitors?
Direct peers on record are Clínica Dorsia, Hedonai Centros Médico Estéticos, Nouveau Contour, Centros Único, Instituto Europeo de Estética and Carmen Navarro Centros de Belleza. PhiAcademy (PhiBrows) is listed as an emerging player. L'Oréal España is listed as a broad incumbent.
Does Malaga have an API?
No public API is recorded for Malaga.
What industry is Malaga in?
Malaga's product category is Aesthetic and Beauty Services. Its primary akta.pro industry code is HSALADAA, Classic/European Facials, with a secondary code of HSALAKAC, Combination Brows Services. Its NAICS code is 812112 and its SIC code is 2844.