Abamar Hotel

What Abamar Hotel does

Abamar Hotel Srl is a privately held Italian hospitality company operating a 4-star beachfront hotel under the brands "Abamar Hotel" and "Hotel Abamar" in Santa Margherita di Pula, southern Sardinia. The property is located on the SS195 at km 39.9, approximately 40 km from Cagliari and 48 km from Cagliari Elmas Airport, on a wind-sheltered bay with fine quartz sand and crystalline waters. Founded in 1971, the single-building hotel has 5 floors served by two elevators and offers 79 recently renovated rooms across five categories (single, double, superior, junior suite, and suite) ranging from 15 m² to 52 m², with sea-view or pine-grove views and Italian hospitality registration CIN IT092050A1000F2652.

The hotel runs a vertically integrated hospitality product: accommodation, a 300-seat panoramic restaurant with Sardinian cuisine plus half-board and à la carte options, two seawater pools (one semi-Olympic), a private beach 39 steps from the restaurant terrace with paid parasol/lounger services, two bars including a beach chiringuito, a tennis court, Dharmalis Yoga sessions, massage services, and organized excursions. Revenue is generated primarily through room accommodation (bed-and-breakfast and half-board packages), beach services (€5–€12 per person/day depending on row), restaurant and bar spend, and ancillary activities. The go-to-market is direct-to-consumer, led by the MyGuestCare-powered booking engine at booking.abamarhotel.net, supported by telephone and email reservations, a multilingual website in Italian/English/French/German/Spanish, content marketing via a blog, and paid acquisition through Google Ads, Meta remarketing, and Customer Match. Customer base is leisure travelers, couples, and small groups seeking a 4-star beachfront experience in southwestern Sardinia, with no disclosed enterprise or group segment. Owner-operated, with no institutional investors, no funding rounds, and no M&A activity identified.

Name

Abamar Hotel

Legal name

Abamar Hotel Srl

Website

https://abamarhotel.net

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Abamar Hotel Srl operates a 4-star, 79-room beachfront hotel in Santa Margherita di Pula, southern Sardinia, serving leisure travelers and couples with accommodation, a 300-seat restaurant, private beach, two seawater pools, and wellness amenities via direct online booking.

Ownership category

akta.pro rank

Product category

Beachfront Hotel Hospitality

NAICS

Hotels (except Casino Hotels) and Motels (72111), Traveler Accommodation (7211)

SIC

Hotels, Rooming Houses, Camps & Other Lodging Places (7000)

akta.pro industry

PRIMARYTHAGAAAI

Beachfront & Coastal Full-Service Hotels

Travel & Hospitality/Lodging & Accommodation/Hotels (Full-Service)

SECONDARYTHAGAAAD

Resort-Area Full-Service Hotels (Non–All-Inclusive)

Travel & Hospitality/Lodging & Accommodation/Hotels (Full-Service)

Keywords

• Beachfront hotel accommodation
• Seaside hospitality services
• Hotel room rentals
• Restaurant dining services
• Wellness leisure activities

Headquarters

HQ city

Santa Margherita di Pula

HQ country

Italy

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Supply Chain

Revenue model

1. Room Accommodation Revenue: The hotel's primary revenue stream is room rental across 79 rooms, offering bed and breakfast and half-board packages. Rooms range from single pine grove view (15 m²) to sea view suites (52 m²) with included first-row beach service in the top suite tier.
2. Beach Services: Paid beach services including parasols and loungers: 2nd and 3rd row at €5 per person per day, 1st row at €12 per person per day. First-row beach service is always included for Suite guests.
3. Restaurant & Bar Revenue: On-site restaurant (seating 300 indoors + panoramic terrace) offering à la carte and half-board dining; two bars including a beach-side chiringuito bar. Revenue from à la carte meals, beverages, and half-board package supplements.
4. Activities & Excursions: Revenue from yoga sessions (Dharmalis Yoga), massage services, tennis court usage, and organized excursions. Boat and water sport equipment rental (dinghies, boats, windsurfing) is available through third-party operators near the beach.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Abamar Hotel is a 4-star beachfront hotel in Santa Margherita di Pula, Sardinia, selling overnight accommodation across 79 rooms (single to suite categories), on-site restaurant and bar dining with Sardinian cuisine, private beach access with paid parasol/lounger services, two seawater swimming pools, and wellness/leisure activities (yoga, massage, tennis, excursions). Rooms are sold as bed-and-breakfast or half-board packages, with multilingual direct booking via the hotel's own website.

Product overview

Abamar Hotel is a 4-star beachfront hotel in Santa Margherita di Pula, Sardinia, offering 79 rooms across 5 floors with two elevators. The hotel features a unified hospitality product comprising accommodation rooms (single, double, superior, junior suite, and suite categories with pine forest or sea views), a restaurant with panoramic terrace seating 300, private beach access, two seawater swimming pools, tennis facilities, and wellness services including yoga and massage. The hotel operates a booking engine powered by MyGuestCare for reservations. Room categories range from 15 m² single rooms to 52 m² suites, with most upper-floor rooms recently renovated in modern style.

Differentiator

Problem solved

Functional benefit

Products and services

• Camera Singola Vista Pineta Single room with pine grove views, located on the 3rd, 4th and 5th floor. Features a single bed, private bathroom with shower, and small balcony with views of Santa Margherita di Pula's pine forest. Room size: 15 m². Sold to individual leisure travelers.
• Camera Vista Pineta Double room with pine grove views, located on the 3rd, 4th and 5th floor. Features a French double bed or two single beds, private bathroom with shower, and balcony overlooking the pine forest. Room size: 16 m². Sold to couples and individual travelers.
• Camera Vista Mare Sea view room located on the 3rd floor. Features double bed or twin beds, private bathroom with shower, and balcony with sea views of Santa Margherita di Pula. Room size: 19 m². Sold to couples.
• Superior Vista Mare Superior sea view room located on the 4th and 5th floor. Totally renovated with classic furnishings, featuring double bed or twin beds, private bathroom with shower, and balcony with panoramic sea views. Room size: 19 m². Sold to couples seeking upgraded accommodations.
• Junior Suite Vista Mare Junior suite with sea views located on the 3rd, 4th and 5th floor. Completely renovated and elegantly furnished, featuring double bed or twin beds, private bathroom with shower, and balcony. Can accommodate a third bed or cot. Room size: 24 m². Sold to small families and couples.
• Suite Vista Mare Top-floor suite with sea and pine forest views. Features open-space layout with living area, sofa, double bed, walk-in wardrobe, bathroom with jacuzzi and shower, and furnished terrace. First-row beach service is included. Room size: 52 m². Sold to premium leisure guests.
• Restaurant & Bar On-site restaurant with panoramic sea-view terrace serving Sardinian cuisine specialties prepared by the in-house chef. Indoor dining room seats 300 guests with an additional outdoor terrace. Two bars: one in the salon area and a beach chiringuito bar. Offers à la carte dining and half-board options with buffet breakfast. Sold to hotel guests and walk-ins.
• Private Beach Private beach area located approximately 40 meters (39 steps) from the restaurant terrace. Features fine quartz sand and crystalline waters in a wind-sheltered bay. Offers loungers, parasols, and a food counter. Paid service: 2nd and 3rd row €5 per person per day, 1st row €12 per person per day (included for Suite guests). Third-party dinghy, boat, and water-sport rentals available nearby.
• Swimming Pools Two seawater pools located in the tropical garden: a semi-Olympic pool for adults and a shallower pool for children. Surrounded by gazebos, recliners, and seating areas for relaxation in natural surroundings. Available to hotel guests.
• Sports & Activities On-site Mateko tennis court available to guests. Beach activities include dinghy, boat rentals, and windsurfing via nearby operators. Reception assists with organizing excursions, car rentals, and travel. Sold to hotel guests seeking active leisure options.
• Wellness Services Wellness offerings including Dharmalis Yoga sessions in the garden, massage services in the tropical garden, and relaxation activities. Aperitifs and cocktails available by the pool or in the tropical garden. Sold to hotel guests seeking wellness experiences.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration2 records

Partnerships

Four partnerships are on record, tiered supporting, core and minor.

• MyCompsupportingImplementation/ SI/ Consulting PartnerMyComp (mycomp.it) is credited as the website developer (Sito Web realizzato da) for Abamar Hotel. They designed and maintain the hotel's multilingual website across Italian, English, French, German, and Spanish.
• MyGuestCarecoreTechnology or IntegrationMyGuestCare (myguestcare.com) provides the hotel's Booking Engine and CRS (Central Reservation System) at booking.abamarhotel.net. The booking engine handles multilingual online reservations, payment processing, and rate management. MyGuestCare also manages cookie and privacy policy compliance for the booking engine.
• Dharmalis YogasupportingStrategic or Co-development PartnerDharmalis Yoga provides yoga sessions on the hotel grounds — specifically in the tropical garden. The hotel offers this wellness activity as part of its guest services, positioning it as a distinctive on-site amenity.
• Third-Party Water Sport OperatorsminorChannel Partner/ Reseller/ DistributorExternal businesses operating near the hotel's private beach offer inflatable boats (dinghies), regular boats, and windsurfing equipment for rent. These operators are outside the hotel complex, providing services complementary to the beach experience.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Hotel Marinedda Thalasso & Spa: Beachfront resort in Isola Rossa (northern Sardinia) with thalasso spa, pools, and multiple room categories — directly comparable in scale, amenity mix (beach + wellness + pools), and target customer to Abamar Hotel.
• Forte Village Resort: 5-star luxury beachfront resort located in Santa Margherita di Pula — the same municipality as Abamar Hotel. Multi-property resort with extensive F&B, beach, pools, sports, and wellness amenities, competing for the same leisure traveler segment at a higher price point.
• Club Hotel Marina Beach: Beachfront resort in Orosei on Sardinia's east coast with multiple pools, restaurant, kids' club, and wellness amenities — directly comparable independent-style 4-star family/leisure resort serving the same Italian domestic and international leisure market.
• VOI Hotels: Italian resort chain operating multiple 4-star beachfront properties in Sardinia (e.g., VOI Colonna Village, VOI Tanka Village), competing head-to-head with Abamar for value-oriented leisure travelers seeking pools, beach access, and on-site dining.
• Resort Valle dell'Erica: Beachfront resort in Santa Teresa di Gallura (northern Sardinia) offering pools, wellness, F&B, and beach access — comparable full-service leisure resort operating in the Sardinian beach-holiday category alongside Abamar.
• Chia Laguna: Beachfront resort in Chia, just a few kilometers from Abamar Hotel, offering rooms, multiple restaurants, pools, and a private beach on the same southwestern Sardinian coast — directly overlapping customer base and destination context.
• Pullman Timi Ama Sardegna: Accor-operated 4/5-star beachfront resort in Villasimius (southeastern Sardinia) with pools, sports facilities, and wellness amenities, serving the same leisure beach-holiday segment as Abamar within Sardinia's broader resort market.

Broad incumbents

• Baglioni Hotels: Italian luxury hotel group operating multiple upscale and luxury properties across Italy. While not a direct competitor in southwestern Sardinia, it represents the broader luxury Italian hotel segment Abamar could be benchmarked against in pricing and positioning strategy.
• Verdura Resort (Rocco Forte Hotels): Luxury beachfront resort in Sicily operated by Rocco Forte Hotels. Comparable as a Mediterranean beachfront full-service Italian resort with extensive wellness, sports, and F&B offerings, illustrating the upper-bound competitive set Abamar's premium tier aims to approach.

Regional players

• THotel Cagliari: 4-star hotel in Cagliari city, the regional capital 40 km from Abamar. Serves overlapping international traveler flows to southern Sardinia but competes on city business/leisure rather than beachfront resort experience.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/profile.php
• Instagraminstagram.com/abamar_hotel_official
• LinkedInlinkedin.com/company/abamar-hotel

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Abamar Hotel